33 Tangents - Episode #269 - What Does It Mean To Be “Mobile First”?
33 Tangents - Episode #269 - What Does It Mean To Be “Mobile First”?
What does it mean when an organization says it is “Mobile First”? What does that mean for the customer experience? Wha... Read more
26 Jul 2023
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47mins
33 Tangents - Episode #268 - Digital Marketing Technology & The Digital Customer Experience in South East Asia
33 Tangents - Episode #268 - Digital Marketing Technology & The Digital Customer Experience in South East Asia
As we gain experience in an industry, it’s easy to develop blinders based on the region of the world in which we live an... Read more
19 Jul 2023
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55mins
33 Tangents - Episode #267 - From The Archives: The Art of Being a Consultant
33 Tangents - Episode #267 - From The Archives: The Art of Being a Consultant
We’re currently taking a break for some summer travel. We’ll be back with new episodes starting on July 19, 2023. Thi... Read more
12 Jul 2023
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40mins
33 Tangents - Episode #266 - From The Archives: Discussing Storytelling For Brands with Stephen Marshall and Chase Friedman
33 Tangents - Episode #266 - From The Archives: Discussing Storytelling For Brands with Stephen Marshall and Chase Friedman
We’re currently taking a break for some summer travel. We’ll be back with new episodes starting on July 19, 2023. Thi... Read more
5 Jul 2023
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1hr 3mins
33 Tangents - Episode #265 - From The Archives: What is Data Literacy?
33 Tangents - Episode #265 - From The Archives: What is Data Literacy?
We’re currently taking a break for some summer travel. We’ll be back with new episodes starting on July 19, 2023. Thi... Read more
28 Jun 2023
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46mins
33 Tangents - Episode #264 - How Do You Build A Proper Test Hypothesis?
33 Tangents - Episode #264 - How Do You Build A Proper Test Hypothesis?
Many assume that the measure of success for an optimization program is a high testing velocity. The problem here is tha... Read more
21 Jun 2023
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33mins
33 Tangents - Episode #263 - Don’t Separate Your Analytics And Optimization Programs
33 Tangents - Episode #263 - Don’t Separate Your Analytics And Optimization Programs
It is very common to see organizations split out their analytics and optimization programs among different teams. What d... Read more
14 Jun 2023
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51mins
33 Tangents - Episode #262 - What Should You Not Do When Getting Started With An Optimization Tool?
33 Tangents - Episode #262 - What Should You Not Do When Getting Started With An Optimization Tool?
Launching an a/b testing & optimization tool brings with it a great deal of temptation. It is very appealing to jus... Read more
7 Jun 2023
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48mins
33 Tangents - Episode #261 - How Do You Stand Up An Optimization Program?
33 Tangents - Episode #261 - How Do You Stand Up An Optimization Program?
Launching an a/b testing & optimization tool brings with it a great deal of temptation. It is very appealing to jus... Read more
31 May 2023
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50mins
33 Tangents - Episode #260 - Are You Working On Cool Stuff For The Sake Of Doing Cool Stuff Only?
33 Tangents - Episode #260 - Are You Working On Cool Stuff For The Sake Of Doing Cool Stuff Only?
Let’s admit it, working on digital analytics can be fun. For many of us in this space, it gives us a creative outlet. ... Read more
24 May 2023
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48mins