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Contractor Success Academy

Updated 29 days ago

Business
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We’re Webrunner Media, a team of experienced and passionate marketers, and we’ve been the driving force behind the growth of North America’s most innovative home service businesses.But even with a proven track record of helping our clients achieve quick, measurable growth, we soon realized that marketing is only one piece of the puzzle when it comes to success.So we decided to seek out the brightest minds in the home service industry and have them share their secrets.That’s how The Contractor Success Academy was born, and we invite you to join us as we learn from those who've worked their way up to great success!Don't forget to Subscribe and Get Notified to be the first to see our newest content.

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We’re Webrunner Media, a team of experienced and passionate marketers, and we’ve been the driving force behind the growth of North America’s most innovative home service businesses.But even with a proven track record of helping our clients achieve quick, measurable growth, we soon realized that marketing is only one piece of the puzzle when it comes to success.So we decided to seek out the brightest minds in the home service industry and have them share their secrets.That’s how The Contractor Success Academy was born, and we invite you to join us as we learn from those who've worked their way up to great success!Don't forget to Subscribe and Get Notified to be the first to see our newest content.

Cover image of Contractor Success Academy

Contractor Success Academy

Latest release on Oct 21, 2020

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We’re Webrunner Media, a team of experienced and passionate marketers, and we’ve been the driving force behind the growth of North America’s most innovative home service businesses.But even with a proven track record of helping our clients achieve quick, measurable growth, we soon realized that marketing is only one piece of the puzzle when it comes to success.So we decided to seek out the brightest minds in the home service industry and have them share their secrets.That’s how The Contractor Success Academy was born, and we invite you to join us as we learn from those who've worked their way up to great success!Don't forget to Subscribe and Get Notified to be the first to see our newest content.

EP#36: 3 Proven Ways to Recruit Quality Employees ft. Vicki Suiter

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Discover the 3 Proven Ways to Recruit Quality Employees and overcome one of the biggest challenges in the trades: hiring. 

The right employees can either make or break your business. 

How and where do you find good people to work for you? 

Vicki Suiter from Suiter Business Builders joined us on the Contractor Success Academy for the second time to talk all things hiring. In this lesson, she gives us 3 proven strategies to find quality employees that will actually save you money in the long run!

0:00 - Intro
1:00 - Meet Vicki Suiter
2:13 - 3 Ways to Recruit Great Candidates
3:30 - #1 Tell Everyone You Know
9:19 - #2 Online Posting Resources 
13:55 - #3 Headhunters and Placement Agencies 
18:56 - The Managers Hiring Toolkit

Oct 21 2020

21mins

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EP #35: The Best 6 Ways to Exploit Your Company's Most Valuable Asset [MarketSharp Demo] w/ Tim Musch

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Next to your company’s people, the single most valuable asset your business has is your company’s DATA! In today’s digital world, the information your business has available can have a tremendous impact on your success and profits! Unfortunately, this ‘asset’ is totally underleveraged by most home improvement companies.

Tim Musch from MarketSharp will identify all these missed opportunities just waiting for you to leverage in your business in this episode of Tools of the Trade on the Contractor Success Academy!

Oct 14 2020

44mins

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EP #34: Innovative Sales Presentations That Get Results [Ingage Software Demo] w/ Charley Goldberg

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Charley Goldberg joined us on the Contractor Success Academy to showcase Ingage and tell us the story behind the software

Ingage is the industry leader in interactive content creation through its unique combination of software and storytelling. From its first foray into digital storytelling in 2008, when it was the first company to take children’s books and adapt them to the iPhone, Ingage has more than a decade of dynamic digital content creation experience.

Ingage is a leader in developing the industry’s best tools for sales enablement, interactive sales presentations, and customer engagement.

Oct 01 2020

22mins

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EP #33: Marketing Minutes - 5 Facebook Ad Mistakes Contractors Should Avoid w/ Ben Levesque

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Our very own Ben Levesque joins us for our first episode of Marketing Minutes on The Contractor Success Academy!

This ongoing video series is going to dig deep into all things 'digital marketing for contractors' so that you have all the tools, tips, and knowledge needed to grow your business faster!

To kick things off, Ben walks us through the 5 most common mistakes contractors make when setting up their Facebook ads. If you want to avoid these mistakes and start generating more leads for your contracting business, watch the lesson below to find out how!

Sep 18 2020

7mins

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EP #32: Contractor Sales 101: Creating Predictable Revenue Through Sales Culture w/ Ryan Groth

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Ryan Groth chatted with us about contractor sales in this interieiw-style episode of the Contractor Sucess Academy. Ryan talks about the importance of sales culture, and how leaders can actually predict revenue with a solid sales plan. He tells us about the shortfalls most contracting companies have in their sales culture, how to identify those shortfalls, and finishes off the episode with some sales tips that you can start to apply to your business. This episode is jam-packed with useful sales tips! 

Sep 04 2020

29mins

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EP #31: Avoid the Back and Forth: How to Use Automation to Help You Close More Deals ft. Josh Carter

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Josh Carter drops by the Contractor Success Academy to showcase the importance of automating all your sales conversations to exponentially improve your closing rate. The digital era has completely changed the sales process. Prospective buyers require a sales process that works for them in real-time. That's why tools that facilitate speed-to-lead are now in demand more than ever before, and Josh knows this all too well. He's here to show us the power of automation and how Hatch, the home improvement software that promotes easy automated communication from pre-sale to post-sale, can help you close more deals and generate more revenue from the leads you're already getting!

Jul 01 2020

25mins

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EP #30: The Success Blueprint: The Key to Generating Quality Referral Business ft. Brian Kaskavalciyan

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In today's lesson, Brian Kaskavalciyan makes a comeback to share his unique "Referral Success Blueprint" which has helped hundreds of home improvement pros maximize their profits. With all the time, money, and effort involved in making a single sale, every business should be looking for ways to optimize their sales process and grow their bottom line. Regardless of how long you’ve been in sales, you know that closing a sale through cold calling is tough. Brian is here to demonstrate how you can easily get 5-star reviews, shorten your sales cycle, and ultimately get hot, ready-to-buy referral leads for your home improvement business without having to invest a ton of money or time in the process!

Jun 30 2020

32mins

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EP #29: How to Get More Reviews and Build Brand Ambassadors Through Automation ft. Pawan Jaggi

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Pawan Jaggi stops by the Contractor Success Academy to showcase how automation is fundamental to help you deliver a better, smoother customer experience.

Potential consumers are always looking for online recommendations. Having more reviews than your competition creates an immediate signal of credibility and trust to those searching for your services online. That's what led Pawan to develop PulseM, a tool that focuses on transforming your customers into immediate brand ambassadors through outstanding customer experience.

Jun 29 2020

35mins

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EP #28: Becoming a Wealthy Contractor ft. Brian Kaskavalciyan

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Brian Kaskavalciyan stops by the Contractor Success Academy to share a lesson on the 7 "secrets" high-achieving individuals follow to reach their goals. You can have the greatest business tactics and strategies set in place, but success will always be elusive until you have the right mentality. Brian has decades of first-hand experience on how shifting your mindset is fundamental in attracting success and maintaining control of your life while growing your business. Each of these 7 guidelines are easy to understand, adopt and measure, and together they lay out the framework to make you a wealthier contractor. 

Jun 28 2020

43mins

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EP #27: Going Paperless - Digitize Your Sales Process To Save Time and Increase Your Profits ft. Steven Stencil

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In this two-part "Tools of the Trade" lesson, Steve Stencil drops by to show us the importance of "going digital" with your home improvement sales process. Over the last 10 years, Steve has dedicated all of his time perfecting Leap, the first-ever end-to-end point of sale application digitizing every stage of the in-home sales process including estimating, financing, contracting and real-time communication. He's here today to give us a quick walkthrough of how Leap came to life, how it works, and how to implement it to grow a more efficient contracting business. This is the first of a two-part lesson, so if you'd like to see Leap in action, click on the link for a live demo in Part 2: (Leap Demo on YouTube)

Jun 27 2020

35mins

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EP #26: The 1-Page Business Plan for Growing a Successful Roofing Company ft. Dave Sullivan

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Dave Sullivan drops by the Contractor Success Academy to share the formula he has developed to help contractors accelerate the growth of their roofing business. The main reasons most contractors don’t have a strategy in place is that they believe it’s costly, time-consuming, or complicated. Dave is here to bust that myth and show us how his 1-Page Business Plan has allowed contractors to build profitable roofing businesses with over $150 million in sales!

Jun 26 2020

30mins

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EP #25: 5 Strategies To Grow Your Business During A Crisis ft. Randy Stanbury

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Randy Stanbury joins us in this lesson of the Contractor Success Academy to share his formula for scaling your business even during difficult times. It is by finding the right people at the right moment, setting day-to-day practices and having a proactive mindset, that Randy has been able to help entrepreneurs face adversity and help them grow the business of their dreams.

Jun 25 2020

30mins

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EP #24: Close More Contracting Jobs: What To Do Before, During, and After Your First Meeting ft. Mike Claudio

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Mike Claudio stops by the Contractor Success Academy to share a lesson on what he's learned from the enterprise sales world in corporate America and how he's applied it to drive over $10M in home improvement sales in less than six years. Nothing happens till a sale is made and Mike's here to help us better understand what to do before, during, and after a meeting in order to close more sales. Enjoy the lesson!

Jun 24 2020

50mins

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EP #23: How to Add 20% More Revenue to Your Contracting Business Without Paying for New Leads ft. Alan Michael McKenna

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In this academy lesson, Alan McKenna talks about lead addiction and how you may have more revenue hiding in plain sight. You'll learn how to turn "dead leads" into cash, identify why sales aren't closing, shorten your sales cycle, save cancellations, and a whole lot more that may just add a few zeros to your bottom line this year.

Jun 23 2020

33mins

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EP #22: Conversations That Get You Results ft. Vicki Suiter

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In this academy lesson, Vicki Suiter teaches us how to have conversations that actually get results. As business owners, we hate repeating ourselves and we definitely don't like micromanaging people. Vicki shows us how to get our teams to take ownership and deliver results that allow for serious growth.

Jun 22 2020

47mins

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EP #21: How to Use Technology in Your Construction Business to Boost Profits ft. Brian Kaplan

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In this academy lesson, we have the pleasure of speaking with Brian Kaplan about bringing digital technology to the trades in order to grow profits, save time, and get back to enjoying your role as a business owner. It's 2020...times have changed, and you need to make technology a focus in your business!

Jun 21 2020

42mins

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EP #20: Winners and Losers at Work - Building the Right Culture Starts With Leadership ft. Dominic Rubino

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In this academy lesson, Dominic Rubino tells us how to identify and remedy what he calls 'cancers' in our contracting business. He shares practical tips that you can implement today in order to develop a strong, thriving company culture.

Jun 20 2020

32mins

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EP #19: How to Effectively Leverage Instagram for Your Contracting Business ft. Thimothy Roman

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In this academy lesson, Timothy Roman explains how he leveraged Instagram to build a 7-figure kitchen and bath remodeling business in just 18 short months. He gets into the weeds and shares the strategies and tactics you can use to see success as well.

Jun 19 2020

51mins

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EP #18: How Standard Operating Procedures Can Help You Get Your Life Back ft. Al Levi

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In this academy lesson, Al Levi shares how standard operating procedures changed his business for the better and how it'll do the same for you. He's built the manuals and helped countless businesses implement his program with success. Watch this lesson and get your time back!

Jun 18 2020

36mins

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EP #17: How to Create Content That Gets You Links, That Get You Traffic ft. Tim Brown

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In this academy lesson, Tim Brown from Hook Agency shares how you can create content for the purpose of generating links which can result in more traffic to your website. Why would you need more traffic? Because more traffic means more leads and sales, that's why!

Jun 17 2020

48mins

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