145: Tertiary lessons - interview with Bart Caylor
145: Tertiary lessons - interview with Bart Caylor
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe What lessons can K-12 school Heads draw from trend... Read more
10 Aug 2023
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19mins
144: Strategic or operational?
144: Strategic or operational?
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe What does it mean to have a strategy in place? On a b... Read more
3 Aug 2023
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16mins
143: The ultimate customer experience – interview with Scott McKain
143: The ultimate customer experience – interview with Scott McKain
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe How do you, as a Head, create distinction to attract ... Read more
27 Jul 2023
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18mins
142: Using your expertise as a competitive advantage
142: Using your expertise as a competitive advantage
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Every school is looking for a competitive advantage ... Read more
20 Jul 2023
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17mins
141: Persona development – interview with Suzanne Willcock
141: Persona development – interview with Suzanne Willcock
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Suzanne Willcock, our Senior Consultant at imageseven... Read more
22 Jun 2023
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18mins
140: Look again at your school tours
140: Look again at your school tours
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Every aspect of a school tour – from the confirmatio... Read more
15 Jun 2023
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17mins
139: Maximising LinkedIn - Interview with Sue Ellson
139: Maximising LinkedIn - Interview with Sue Ellson
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Sue Ellson, an independent LinkedIn Specialist and a... Read more
8 Jun 2023
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19mins
138: The benefits of doing less marketing
138: The benefits of doing less marketing
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Every Head has fallen into the trap of biting off mor... Read more
7 Jun 2023
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17mins
137: Measuring school experiences - interview with David Willows and Suzette Parlevliet
137: Measuring school experiences - interview with David Willows and Suzette Parlevliet
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe To provide the best experience for families at your s... Read more
25 May 2023
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18mins
136: You're writing, but is anyone reading? - Part 2
136: You're writing, but is anyone reading? - Part 2
In part 2 of the ‘You’re writing, but is anyone reading?’ episode, we challenge you to inject your brand personality int... Read more
18 May 2023
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16mins