Cover image of Pros & Content

Pros & Content

Knotch brings marketers to the mic for conversations about tying digital, demand, and growth marketing efforts to business outcomes and ROI.In Pros & Content, Ellen Schwartze, Sr. Director of Dema... Read more

Ranked #1

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David Lang (CCO of Mindshare)

David Lang (CCO of Mindshare)

David Lang joins the podcast to provide his experience with content and the perspective of a media agency. As Chief Cont... Read more

27 Nov 2019

36mins

Ranked #2

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Suzanne Kounkel (CMO of Deloitte US)

Suzanne Kounkel (CMO of Deloitte US)

Content marketing serves different industries in different ways. Suzanne Kounkel brings her one-of-a-kind perspective to... Read more

4 Dec 2019

19mins

Ranked #3

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Michael Mendenhall (SVP CMO/CCO of TriNet)

Michael Mendenhall (SVP CMO/CCO of TriNet)

Michael Mendenhall (SVP CMO/CCO of TriNet) joins Anda Gansca on Pros & Content in a timely conversation about the im... Read more

15 Apr 2020

37mins

Ranked #4

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Aaron Bernstein (Senior Director, Advocacy & Insights at Walmart)

Aaron Bernstein (Senior Director, Advocacy & Insights at Walmart)

Aaron Bernstein (Senior Director, Insights & Advocacy at Walmart) joins Anda Gansca on Pros & Content this week ... Read more

18 Mar 2020

50mins

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Ranked #5

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Angela Zepeda (CMO of Hyundai)

Angela Zepeda (CMO of Hyundai)

Hyundai’s CMO, Angela Zepeda, joins Pros & Content with Anda Gansca, to talk about how she’s propelling Hyundai from... Read more

5 Feb 2020

47mins

Ranked #6

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Stephanie Buscemi (Chief Marketing Officer of Salesforce)

Stephanie Buscemi (Chief Marketing Officer of Salesforce)

Stephanie Buscemi (CMO of Salesforce) joins the Pros & Content Podcast to talk about the state of the marketing worl... Read more

1 Apr 2020

49mins

Ranked #7

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Liya Sharif (VP, Marketing & Head of Brand at Qualcomm)

Liya Sharif (VP, Marketing & Head of Brand at Qualcomm)

Liya Sharif (VP Marketing & Head of Brand at Qualcomm) was one of the first marketing leaders to jump into branded c... Read more

15 Jan 2020

48mins

Ranked #8

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Adam Blitzer (EVP & GM, Marketing Cloud, Commerce Cloud, and Community Cloud at Salesforce)

Adam Blitzer (EVP & GM, Marketing Cloud, Commerce Cloud, and Community Cloud at Salesforce)

Adam Blitzer is no stranger to enterprise technology. He's EVP of the Salesforce Marketing Cloud, Commerce Cloud & C... Read more

4 Mar 2020

51mins

Ranked #9

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Cristina Jones (SVP Marketing at Salesforce)

Cristina Jones (SVP Marketing at Salesforce)

Cristina Jones (SVP, Customer Marketing, Brand Partnerships & C-Suite Engagement at Salesforce) is a storyteller at ... Read more

8 Jan 2020

26mins

Ranked #10

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Roundtable: Navigating COVID-19 (Hosted by Anda Gansca & Rachel Tipograph)

Roundtable: Navigating COVID-19 (Hosted by Anda Gansca & Rachel Tipograph)

Anda Gansca (CEO & Co-founder of Knotch) & Rachel Tipograph (CEO & Founder of MikMak) host a team of marketi... Read more

8 Apr 2020

1hr 30mins

Ranked #11

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Chad Mitchell (VP, Head of Content & Digital Platforms at TD Bank)

Chad Mitchell (VP, Head of Content & Digital Platforms at TD Bank)

Our guest on today’s episode is none other than Chad Mitchell. Chad is the VP/Head of Content & Digital Platforms at... Read more

25 Mar 2020

51mins

Ranked #12

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Alicia Tillman (Global CMO of SAP)

Alicia Tillman (Global CMO of SAP)

A brand's purpose has to be more than words on a page. It must be embodied by the individuals that comprise an organizat... Read more

11 Dec 2019

40mins

Ranked #13

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Rachel Tipograph (Founder & CEO of MikMak)

Rachel Tipograph (Founder & CEO of MikMak)

Rachel Tipograph (Founder & CEO of MikMak) sits down with Anda Gansca for a special two part episode. No stranger to... Read more

12 Feb 2020

29mins

Ranked #14

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Doug Zarkin (CMO of Pearle Vision)

Doug Zarkin (CMO of Pearle Vision)

Doug Zarkin (CMO of Pearle Vision) was hired to revitalize a struggling marketing organization and solidify brand positi... Read more

29 Jan 2020

54mins

Ranked #15

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David S. Cohen (Senior Producer at Variety Content Studio)

David S. Cohen (Senior Producer at Variety Content Studio)

David S. Cohen (Senior Producer at Variety) is the first guest on our show to bring the perspective of a content studio.... Read more

22 Jan 2020

49mins

Ranked #16

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Todd Barr (Chief Marketing Officer of GitLab)

Todd Barr (Chief Marketing Officer of GitLab)

Todd Barr (Chief Marketing Officer, GitLab) joins Chris Vitti (SVP Marketing, Knotch) on the Pros & Content Podcast ... Read more

22 Apr 2020

59mins

Ranked #17

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Amanda Brinkman (Chief Brand & Comms Officer of Deluxe & Host of Small Business Revolution)

Amanda Brinkman (Chief Brand & Comms Officer of Deluxe & Host of Small Business Revolution)

When Amanda Brinkman joined Deluxe as Chief Brand & Communications Officer, she threw aside the traditional marketin... Read more

26 Feb 2020

45mins

Ranked #18

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Roundtable: Marketing Response Planning for COVID-19

Roundtable: Marketing Response Planning for COVID-19

Anda Gansca (CEO & Co-founder of Knotch) & Rachel Tipograph (CEO & Founder of MikMak) return to anchor a tea... Read more

17 Apr 2020

1hr 37mins

Ranked #19

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Dr. Moira Gilchrist (VP Scientific & Public Comms at PMI)

Dr. Moira Gilchrist (VP Scientific & Public Comms at PMI)

Dr. Moira Gilchrist (Vice President Scientific and Public Communications at Philip Morris International) joins the podca... Read more

18 Dec 2019

24mins

Ranked #20

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Brad Young (Leader of Prudential Financial's Content Center of Excellence)

Brad Young (Leader of Prudential Financial's Content Center of Excellence)

Brad Young has been entrenched in content since he began his career, back when it was better known by the name, “adverto... Read more

11 Mar 2020

51mins

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