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Sneakernomics

We follow in the footsteps of mavericks, hustlers and dreamers, who've made, and been made, by trainers. We hear their tales of boom and bust, fame and infamy, hope and heartbreak

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Ranked #1

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9. Footnotes

9. Footnotes

Sneakernomics is a close encounter with the visionaries, artisans and journeymen who’ve made, and been made, by trainers... Read more

14 May 2021

57mins

Ranked #2

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8. Nobody Remembers Number Two

8. Nobody Remembers Number Two

Sneakernomics is a close encounter with the visionaries, artisans and journeymen who’ve made, and been made, by trainers... Read more

14 May 2021

57mins

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Ranked #3

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7. The Cri de Coeur

7. The Cri de Coeur

Sneakernomics is a close encounter with the visionaries, artisans and journeymen who’ve made, and been made, by trainers... Read more

14 May 2021

56mins

Ranked #4

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6. Kingmaker

6. Kingmaker

Sneakernomics is a close encounter with the visionaries, artisans and journeymen who’ve made, and been made, by trainers... Read more

14 May 2021

56mins

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Ranked #5

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5. The Birth of Cool

5. The Birth of Cool

How celebrity began to change the face of sport, and how boards went from surf to street.Sneakernomics is a close encoun... Read more

14 May 2021

57mins

Ranked #6

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4. A Fistful of Shoes

4. A Fistful of Shoes

How the shoe wars and the Dassler family rivalry reached their peak in Mexico 1968.Sneakernomics is a close encounter wi... Read more

14 May 2021

1hr

Ranked #7

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3. The Committee of Sleep

3. The Committee of Sleep

How an Oregon track coach ignited the running boom in America.Sneakernomics is a close encounter with the visionaries, a... Read more

14 May 2021

55mins

Ranked #8

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2. Dassler vs. Dassler

2. Dassler vs. Dassler

How two shoe-making brothers played a part in altering German history.Sneakernomics is a close encounter with the vision... Read more

14 May 2021

55mins

Ranked #9

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1. The Town of Bent Necks

1. The Town of Bent Necks

The sibling rivalry that spawned two of the world's biggest sports brands.Trainers? Sneakers? Whatever you call them - t... Read more

14 May 2021

58mins

Ranked #10

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Welcome to Sneakernomics

Welcome to Sneakernomics

Trainers? Sneakers? Whatever you call them - they are amongst the most iconic cultural objects of our time. But their ev... Read more

7 May 2021

2mins

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