Cover image of Talking Breakthrough

Talking Breakthrough

Interbrand AUNZ has launched its 2021 Breakthrough Brands report, the region's second ever. It celebrates 10 Breakthrough Brands with the potential to be global icons, and 12 Ones to Watch. Some of th... Read more

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Ranked #1

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Pete Brennan On Why Heaps Normal is a Breakthrough Brand

Pete Brennan On Why Heaps Normal is a Breakthrough Brand

Heaps Normal, the non-alcoholic beer phenomenon, has been named a Breakthrough Brand in Interbrand’s 2021 Breakthrough B... Read more

1 Sep 2021

36mins

Ranked #2

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Anson Parker On Why Up is One to Watch

Anson Parker On Why Up is One to Watch

Up, the neo-bank very recently acquired by Bendigo and Adelaide Bank, has been named One to Watch in Interbrand’s 2021 B... Read more

1 Sep 2021

28mins

Ranked #3

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George Howes On Why Normal is One to Watch

George Howes On Why Normal is One to Watch

Normal, Eucalyptus’ premium sex toy brand, has been named One to Watch in Interbrand’s 2021 Breakthrough Brands report. ... Read more

31 Aug 2021

31mins

Ranked #4

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Leonie Faddy On Why Go-To is a Breakthrough Brand

Leonie Faddy On Why Go-To is a Breakthrough Brand

Go-To, the iconic skincare brand created by Zoë Foster-Blake, has been named a Breakthrough Brand in Interbrand’s 2021 B... Read more

30 Aug 2021

25mins

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