Join host Ashley Monk on the Onya Mic Podcast as she delves into the importance of having a solid marketing strategy for your business.    Key Takeaways That Will Transform Your Business:   Components of a Marketing Strategy: Discover the essential elements that make up a robust marketing strategy.   Reasons to Create a Marketing Strategy NOW: Uncover the urgency behind developing a marketing strategy for your business.    You Are NOT for Everyone: Understand the importance of defining your target audience and crafting tailored messages.    At Onya, we specialize in helping businesses develop and execute effective marketing strategies. Let us simplify the process and guide you towards strategic clarity.   Connect with us: Ashley Monk Facebook: facebook.com/iamashleymonk Instagram: @iamashleymonk LinkedIn: linkedin.com/in/ashleymonk   Onya Marketing Facebook: facebook.com/onyamarketing Instagram: @onyamarketing Website: onyamark.com   Tune in to the Onya Mic Podcast and unlock the power of a well-crafted marketing strategy for your business. Onya mark, get set, grow!

Join host Ashley Monk on the Onya Mic Podcast as she delves into the importance of having a solid marketing strategy for your business.  Key Takeaways That Will Transform Your Business: Components of a Marketing Strategy: Discover the essential elements that make up a robust marketing strategy. Reasons to Create a Marketing Strategy NOW: Uncover the urgency behind developing a marketing strategy for your business.  You Are NOT for Everyone: Understand the importance of defining your target audience and crafting tailored messages.  At Onya, we specialize in helping businesses develop and execute effective marketing strategies. Let us simplify the process and guide you towards strategic clarity. Connect with us: Ashley Monk Facebook: <a href="https://www.facebook.com/iamashleymonk" rel="nofollow" target="_blank">facebook.com/iamashleymonk</a> Instagram: @iamashleymonk LinkedIn: <a href="https://www.linkedin.com/in/ashleymonk/" rel="nofollow" target="_blank">linkedin.com/in/ashleymonk</a> Onya Marketing Facebook: <a href="facebook.com/onyamarketing" rel="nofollow" target="_blank">facebook.com/onyamarketing</a> Instagram: @onyamarketing Website: <a href="https://onyamark.com" rel="nofollow" target="_blank">onyamark.com</a> Tune in to the Onya Mic Podcast and unlock the power of a well-crafted marketing strategy for your business. Onya mark, get set, grow!

What is a Marketing Strategy — and Why You Need One

Jessica Rhodes

A new week, a new episode from the Onya Mic Podcast where we serve you fresh marketing insights and tactics to help you gain massive influence in your business. In today’s episode, Ashley Monk is joined by Jessica Rhodes who pioneered the podcast booking industry back in 2013.   Ashley and Jessica discuss how podcast hosting and guesting create an opportunity for businesses to deliver value to their audience and attract more growth.   Here are some of the key takeaways from this episode that you would not want to miss:  Tips for those who are on the fence about podcasting Why podcasting is a networking strategy How to pitch yourself and consistently show up    An encouragement from Jessica for you to start pitching yourself out there as a podcast guest, or even create your own podcast:   “Get out there. Use podcasting both for your business growth and to feel your soul. We are so much more than our businesses, and we are so much more than our expertise. Take that opportunity and speak about the things you're passionate about even if they’re not your expert topics.   Find out more about the amazing work Jessica is doing. Visit the Interview Connections website: https://interviewconnections.com/    Are you looking to revamp your marketing strategy? Let’s connect: https://onyamark.involve.me/form    Onya mark, get set, grow!

A new week, a new episode from the Onya Mic Podcast where we serve you fresh marketing insights and tactics to help you gain massive influence in your business. In today’s episode, Ashley Monk is joined by Jessica Rhodes who pioneered the podcast booking industry back in 2013. Ashley and Jessica discuss how podcast hosting and guesting create an opportunity for businesses to deliver value to their audience and attract more growth. Here are some of the key takeaways from this episode that you would not want to miss: <ol> <li>Tips for those who are on the fence about podcasting</li> <li>Why podcasting is a networking strategy</li> <li>How to pitch yourself and consistently show up</li> </ol> An encouragement from Jessica for you to start pitching yourself out there as a podcast guest, or even create your own podcast: “Get out there. Use podcasting both for your business growth and to feel your soul. We are so much more than our businesses, and we are so much more than our expertise. Take that opportunity and speak about the things you're passionate about even if they’re not your expert topics. Find out more about the amazing work Jessica is doing. Visit the Interview Connections website: <a href="https://interviewconnections.com/" rel="nofollow" target="_blank">https://interviewconnections.com/</a> Are you looking to revamp your marketing strategy? Let’s connect: <a href="https://onyamark.involve.me/form" rel="nofollow" target="_blank">https://onyamark.involve.me/form</a> Onya mark, get set, grow!

The Power of Podcast as a Business Growth Strategy with Jessica Rhodes

All right Onya Mark Community, in this new episode of the Onya Mic Podcast we have the Indianapolis Indians’ Marketing Director Kim Stoebick. Join your host, Onya CEO Ashley Monk as she chats with Kim about the challenges she faced as a marketing director in the sports industry. Kim shares how they were able to navigate through all the changes the pandemic has caused as everyone tried to get back on their feet.   Here’s what we are serving you in this episode:    The creative idea that brought national attention to Indy Indians’ game with Rochester Red Wings Marketing strategy changes in response to the new normal Managing rebranding along with existing challenges    A word of advice from an expert marketer: “Do not be afraid to try something new.”   Connect with Kim Stoebick on LinkedIn: https://www.linkedin.com/in/kim-stoebick Know what’s the latest with the Indy Indians.  Twitter:  https://twitter.com/indyindians?s=20&amp;t=7gYhUsVuyeRUE2G3GhkJxw  Instagram: https://www.instagram.com/indyindians/?hl=en  TikTok:  https://www.tiktok.com/@indyindians?is_from_webapp=1&amp;sender_device=pc    Are you looking to revamp your marketing strategy? See if we can help: https://onyamark.involve.me/form    Onya mark, get set, grow!

All right Onya Mark Community, in this new episode of the Onya Mic Podcast we have the Indianapolis Indians’ Marketing Director Kim Stoebick. Join your host, Onya CEO Ashley Monk as she chats with Kim about the challenges she faced as a marketing director in the sports industry. Kim shares how they were able to navigate through all the changes the pandemic has caused as everyone tried to get back on their feet. Here’s what we are serving you in this episode: <ol> <li>The creative idea that brought national attention to Indy Indians’ game with Rochester Red Wings</li> <li>Marketing strategy changes in response to the new normal</li> <li>Managing rebranding along with existing challenges</li> </ol> A word of advice from an expert marketer: “Do not be afraid to try something new.” Connect with Kim Stoebick on LinkedIn: <a href="https://www.linkedin.com/in/kim-stoebick" rel="nofollow" target="_blank">https://www.linkedin.com/in/kim-stoebick</a> Know what’s the latest with the Indy Indians.  Twitter: <a href="https://twitter.com/indyindians?s=20&amp;t=7gYhUsVuyeRUE2G3GhkJxw" rel="nofollow" target="_blank"> https://twitter.com/indyindians?s=20&amp;t=7gYhUsVuyeRUE2G3GhkJxw</a> Instagram: <a href="https://www.instagram.com/indyindians/?hl=en" rel="nofollow" target="_blank">https://www.instagram.com/indyindians/?hl=en</a> TikTok: <a href="https://www.tiktok.com/@indyindians?is_from_webapp=1&amp;sender_device=pc" rel="nofollow" target="_blank"> https://www.tiktok.com/@indyindians?is_from_webapp=1&amp;sender_device=pc</a> Are you looking to revamp your marketing strategy? See if we can help: <a href="https://onyamark.involve.me/form" rel="nofollow" target="_blank">https://onyamark.involve.me/form</a> Onya mark, get set, grow!

Facing Marketing Challenges in the Sports Industry with Kim Stoebick

Did you know that solid branding can actually make your small business money? According to Forbes, presenting a consistent brand identity across all platforms and channels can increase your revenue by 23 percent.   In this episode of the Onya Mic Podcast, learn more about branding and what factors you can consider in creating a branding strategy.   Tune in for these gems:  Branding on a budget Questions to ask when identifying your brand identity Why starting a blog is part of your branding effort    Make your business recognizable with an effective branding strategy. See how we can help you: https://onyamark.involve.me/form    Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    See you next week for another episode of the Onya Mic Podcast!

Did you know that solid branding can actually make your small business money? According to Forbes, presenting a consistent brand identity across all platforms and channels can increase your revenue by 23 percent. In this episode of the Onya Mic Podcast, learn more about branding and what factors you can consider in creating a branding strategy. Tune in for these gems: <ol> <li>Branding on a budget</li> <li>Questions to ask when identifying your brand identity</li> <li>Why starting a blog is part of your branding effort</li> </ol> Make your business recognizable with an effective branding strategy. See how we can help you: <a href="https://onyamark.involve.me/form" rel="nofollow" target="_blank">https://onyamark.involve.me/form</a> Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> See you next week for another episode of the Onya Mic Podcast!

Intentional Branding

Search engine optimization (SEO) can play an effective part to getting your content in front of consumers in organic search. So how do you effectively implement SEO as a part of your strategy? And how does Pinterest help you with your SEO?   In this episode of the Onya Mic Podcast, get to know some steps to obtaining Pinterest SEO value with your lead marketing strategist Ashley Monk.   Join Onya’s lead marketing strategist Ashley most and learn more about these hotcakes from this episode:  Why Is Pinterest Powerful for SEO?  Four Steps to Obtaining Pinterest SEO Value Tips for Engagement    Don’t miss your chance to go big. Fulfill your business’ potential. See how we can help you: https://onyamark.involve.me/form    See you next week for another episode of the Onya Mic Podcast!

Search engine optimization (SEO) can play an effective part to getting your content in front of consumers in organic search. So how do you effectively implement SEO as a part of your strategy? And how does Pinterest help you with your SEO? In this episode of the Onya Mic Podcast, get to know some steps to obtaining Pinterest SEO value with your lead marketing strategist Ashley Monk. Join Onya’s lead marketing strategist Ashley most and learn more about these hotcakes from this episode: <ol> <li>Why Is Pinterest Powerful for SEO? </li> <li>Four Steps to Obtaining Pinterest SEO Value</li> <li>Tips for Engagement</li> </ol> Don’t miss your chance to go big. Fulfill your business’ potential. See how we can help you: <a href="https://onyamark.involve.me/form" rel="nofollow" target="_blank">https://onyamark.involve.me/form</a> See you next week for another episode of the Onya Mic Podcast!

How to Use Pinterest for SEO

Marketing is an essential part of every business as it keeps customers coming. Many businesses go after knowing which efforts help gain results. However, there may be some things you are doing that actually hurt your marketing.    In this episode of Onya Mic Podcast, listen to Onya’s lead marketing strategist Ashley Monk share which actions do not contribute to growing your company.   If you’re an entrepreneur or small business owner, try and avoid the mistakes related to these four aspects of your marketing:    Goals Audience Strategy Results    Let us help you grow your business. See how we can help you: https://onyamark.involve.me/form    See you next week for another episode of the Onya Mic Podcast!

Marketing is an essential part of every business as it keeps customers coming. Many businesses go after knowing which efforts help gain results. However, there may be some things you are doing that actually hurt your marketing.  In this episode of Onya Mic Podcast, listen to Onya’s lead marketing strategist Ashley Monk share which actions do not contribute to growing your company. If you’re an entrepreneur or small business owner, try and avoid the mistakes related to these four aspects of your marketing: <ol> <li>Goals</li> <li>Audience</li> <li>Strategy</li> <li>Results</li> </ol> Let us help you grow your business. See how we can help you: <a href="https://onyamark.involve.me/form" rel="nofollow" target="_blank">https://onyamark.involve.me/form</a> See you next week for another episode of the Onya Mic Podcast!

10 Things That Could be Hurting Your Marketing Efforts

You know about Instagram Stories and are probably already utilizing it for your business. But are you leveraging Facebook Stories the same way? Hear it all straight from Ashley Monk, lead marketing strategist at Onya and your host in this podcast.   Why should you publish Facebook Stories?  It helps increase your organic reach It inspires engagement It is the perfect way to share updates and announcements    Discover all the hows by listening to this episode.   Know how you can live out your full potential. See how we can help you: https://onyamark.involve.me/form    See you next week for another episode of the Onya Mic Podcast!

You know about Instagram Stories and are probably already utilizing it for your business. But are you leveraging Facebook Stories the same way? Hear it all straight from Ashley Monk, lead marketing strategist at Onya and your host in this podcast. Why should you publish Facebook Stories? <ol> <li>It helps increase your organic reach</li> <li>It inspires engagement</li> <li>It is the perfect way to share updates and announcements</li> </ol> Discover all the hows by listening to this episode. Know how you can live out your full potential. See how we can help you: <a href="https://onyamark.involve.me/form" rel="nofollow" target="_blank">https://onyamark.involve.me/form</a> See you next week for another episode of the Onya Mic Podcast!

3 Reasons Your Business Should Publish Facebook Stories

Are you lighting money on fire with your ads? Running Facebook ads takes time and money, and it is important to learn how to manage your resources while leveraging paid advertising. In this episode of the Onya Mic Podcast learn why ads fail and how to avoid wasting money on ads that don’t work.    Here are some things you would not want to miss:  Provide a solution and incentivize the action Creative ideas for ads Showcase the overall benefits of your products or services    Get your ideal people to make business with you! See if we can help you achieve your marketing goals. Book your free strategy call today.

Are you lighting money on fire with your ads? Running Facebook ads takes time and money, and it is important to learn how to manage your resources while leveraging paid advertising. In this episode of the Onya Mic Podcast learn why ads fail and how to avoid wasting money on ads that don’t work.  Here are some things you would not want to miss: <ol> <li>Provide a solution and incentivize the action</li> <li>Creative ideas for ads</li> <li>Showcase the overall benefits of your products or services</li> </ol> Get your ideal people to make business with you! See if we can help you achieve your marketing goals. Book your free strategy call today.

Why Your Online Ads Are Not Working

Facebook is the largest community of social users with countless people logging in each day. This opens a huge potential market for businesses but some entrepreneurs do not leverage it enough to their advantage. Listen to this episode of the Onya Mic Podcast and learn why it might be a great opportunity for you to try out Facebook Advertising.   Here are four reasons you need to hear why you should use Facebook ads for your business:  Greater reach Easy and affordable options It can be combined with your existing marketing Facebook provides clear guidelines, stats and metrics to help improve the quality of your ads    Interested in trying our Facebook ads? See if we can help you! Book your free strategy call with us today.   Onya mark, get set, grow!

Facebook is the largest community of social users with countless people logging in each day. This opens a huge potential market for businesses but some entrepreneurs do not leverage it enough to their advantage. Listen to this episode of the Onya Mic Podcast and learn why it might be a great opportunity for you to try out Facebook Advertising. Here are four reasons you need to hear why you should use Facebook ads for your business: <ol> <li>Greater reach</li> <li>Easy and affordable options</li> <li>It can be combined with your existing marketing</li> <li>Facebook provides clear guidelines, stats and metrics to help improve the quality of your ads</li> </ol> Interested in trying our Facebook ads? See if we can help you! Book your free strategy call with us today. Onya mark, get set, grow!

Why Facebook Ads

Marketing should not be harder than it needs to be. Great marketing engages your ideal customers and it should be that simple. In this new episode of the Onya Mic Podcast, you’ll hear a breakdown of what makes up good marketing that your customers care about.   Don’t miss these great pieces of information:  Know your clients’ priorities and engage with them in the way they want to Supply your customers with the necessary information they need to make a decision Provide the next step and remove any friction    It’s time to take action! Are you ready to get your business to the next level? See if we can help you. Book your free consult call today.   We’ll see you next week for another episode. Onya mark, get set, grow!

Marketing should not be harder than it needs to be. Great marketing engages your ideal customers and it should be that simple. In this new episode of the Onya Mic Podcast, you’ll hear a breakdown of what makes up good marketing that your customers care about. Don’t miss these great pieces of information: <ol> <li>Know your clients’ priorities and engage with them in the way they want to</li> <li>Supply your customers with the necessary information they need to make a decision</li> <li>Provide the next step and remove any friction</li> </ol> It’s time to take action! Are you ready to get your business to the next level? See if we can help you. Book your free consult call today. We’ll see you next week for another episode. Onya mark, get set, grow!

How to Make Marketing Your Customers Care About

The Onya Mic Podcast is a podcast focused on the marketing &amp; mindset hacks you need to help you gain massive influence in your business so that you can create a business that revolves around YOUR life, not a life that revolves around your business.  If you’re looking for inspiration on exactly how to grow your business with ambition, innovation, and confidence, create maximum impact, and influence your clients and customers like never before, you’re in the right place.  With topics ranging from conquering self-limiting beliefs, developing automated marketing funnels, embracing work-life integration, and so much more, this show has everything you need to be successful, and influential, on your entrepreneurial journey.  To learn more about the show and upcoming episodes or even be featured, theinfluentialentrepreneur.com, where you can subscribe to the show in iTunes, Stitcher, or via RSS so you’ll never miss a show.  You’ll also want to make sure you join the Influential Entrepreneur community on Facebook, at www.facebook.com/groups/theinfluentialentrepreneur/, where you’ll find weekly tips, video trainings, and resources to help elevate your business to the next level.

Google Business profiles are something business owners should consider taking the time to create, verify and optimize. If you are looking to earn more leads and conversions, this might be a strategy worth diving into, and you’re going to hear it all here in this episode of the Onya Mic Podcast with your host Ashley Monk.   Here are some important points you should stay tuned for:  Creating a local strategy to optimize your listing on Google Business  Complete ALL the steps Benefit of responding to your business’ reviews    Do you want to talk more about strategies that can help your business grow? See if we can help. Book your free strategy call with Onya today.   Fulfill your potential. Onya mark, get set, grow!

Google Business profiles are something business owners should consider taking the time to create, verify and optimize. If you are looking to earn more leads and conversions, this might be a strategy worth diving into, and you’re going to hear it all here in this episode of the Onya Mic Podcast with your host Ashley Monk. Here are some important points you should stay tuned for: <ol> <li>Creating a local strategy to optimize your listing on Google Business </li> <li>Complete ALL the steps</li> <li>Benefit of responding to your business’ reviews</li> </ol> Do you want to talk more about strategies that can help your business grow? See if we can help. Book your free strategy call with Onya today. Fulfill your potential. Onya mark, get set, grow!

Google Reviews as an Effective Local SEO Strategy

Content is king. You have already heard this lots of times, but have you ever heard this: Engagement is queen. Creating content is incomplete without engagements.   In this episode of the Onya Mic Podcast, we are hearing from our host Ashley Monk all about what we need to keep in mind order to create powerful content for your business. In other words, content that leads to engagements.   Now, bear in mind that this is not all about the rinse-and-repeat tactic that is rampant everywhere. Not that it’s wrong to use templates but what Ashley encourages is to find the best way to present your business as a solution to your target audience’s real problems.   Before you hit that play button, get you pen and paper ready because putting your learning down in ink is always so much more effective than taking mental notes. Here are the following points you should watch out for:  Know your purpose for creating content The three key areas to planning your content What is ‘customer journey’ and why you should always consider this in  your strategy    Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. We’d love to hear from you! What can you say about the Onya Mic Podcast and if you could rate us as well that’d be helpful.   Need help in laying down the plan for your marketing? Book a call with us so we can help you!    Alright, see you in the next episode!

Content is king. You have already heard this lots of times, but have you ever heard this: Engagement is queen. Creating content is incomplete without engagements. In this episode of the Onya Mic Podcast, we are hearing from our host Ashley Monk all about what we need to keep in mind order to create powerful content for your business. In other words, content that leads to engagements. Now, bear in mind that this is not all about the rinse-and-repeat tactic that is rampant everywhere. Not that it’s wrong to use templates but what Ashley encourages is to find the best way to present your business as a solution to your target audience’s real problems. Before you hit that play button, get you pen and paper ready because putting your learning down in ink is always so much more effective than taking mental notes. Here are the following points you should watch out for: <ol> <li>Know your purpose for creating content</li> <li>The three key areas to planning your content</li> <li>What is ‘customer journey’ and why you should always consider this in  your strategy</li> </ol> Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. We’d love to hear from you! What can you say about the Onya Mic Podcast and if you could rate us as well that’d be helpful. Need help in laying down the plan for your marketing? Book a call with us so we can help you!  Alright, see you in the next episode!

How to Create Powerful Content Marketing for Your Service-Based Business

The blow of the pandemic was hard on many businesses in the past years. Its effects were detrimental to some that were forced to shut down businesses. Others were left barely holding on.   Even as we try to grapple with the new normal, we are looking to move forward with a definitely renewed sense of resilience and desire to keep our businesses future-proof no matter the circumstances.   In this episode of the Onya Mic Podcast, Ashley Monk is joined by the Chief Growth Officer of Seven Corners, Inc. Their conversation leads us to their perspectives as C-suite executives on balancing the awareness of the situation all people are going through with their goal for their company to maintain the flow of revenue.    Get to know how demand generation worked for Seven Corners, Inc. before the pandemic hit. Boosting team morale in difficult times Perspectives on marketing mistakes and misconceptions    Whether your business is still reeling from the impact of the pandemic or you are in the rising action, Ashley and Greg’s conversation definitely serves you new points of view on running a business. Plus, Greg shares some company growth ideas that you’ll definitely want to hear.   Connect with Greg on LinkedIn https://www.linkedin.com/in/gregoryajung/ Read Greg’s article Adopting a Growth Mindset, Building For the Future of Travel  https://readthereporter.com/adopting-a-growth-mindset-building-for-the-future-of-travel/    Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    See you next week for another episode of the Onya Mic Podcast!

The blow of the pandemic was hard on many businesses in the past years. Its effects were detrimental to some that were forced to shut down businesses. Others were left barely holding on. Even as we try to grapple with the new normal, we are looking to move forward with a definitely renewed sense of resilience and desire to keep our businesses future-proof no matter the circumstances. In this episode of the Onya Mic Podcast, Ashley Monk is joined by the Chief Growth Officer of Seven Corners, Inc. Their conversation leads us to their perspectives as C-suite executives on balancing the awareness of the situation all people are going through with their goal for their company to maintain the flow of revenue. <ol> <li>Get to know how demand generation worked for Seven Corners, Inc. before the pandemic hit.</li> <li>Boosting team morale in difficult times</li> <li>Perspectives on marketing mistakes and misconceptions</li> </ol> Whether your business is still reeling from the impact of the pandemic or you are in the rising action, Ashley and Greg’s conversation definitely serves you new points of view on running a business. Plus, Greg shares some company growth ideas that you’ll definitely want to hear. Connect with Greg on LinkedIn <a href="https://www.linkedin.com/in/gregoryajung/" rel="nofollow" target="_blank">https://www.linkedin.com/in/gregoryajung/</a> Read Greg’s article Adopting a Growth Mindset, Building For the Future of Travel <a href="https://readthereporter.com/adopting-a-growth-mindset-building-for-the-future-of-travel/" rel="nofollow" target="_blank"> https://readthereporter.com/adopting-a-growth-mindset-building-for-the-future-of-travel/</a> Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> See you next week for another episode of the Onya Mic Podcast!

Marketing Growth Perspectives with Greg Jung

Did you know that it can do more harm than good to your brand when you are creating content that does not reflect who you are and want to be?   In this episode of the Onya Mic Podcast join your host Ashley Monk, CEO and lead marketing strategist here at Onya in understanding the key quality content that is highly useful for your to leverage today.   Ashley shares how much these content can help you and your brand become more visible in an ever growing and oversaturated online space:  Blogging Video Content  Value Emails    Get your pen and paper ready before you hit the play button.   Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/   We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. What’s one topic you’d love to hear more about?

Did you know that it can do more harm than good to your brand when you are creating content that does not reflect who you are and want to be? In this episode of the Onya Mic Podcast join your host Ashley Monk, CEO and lead marketing strategist here at Onya in understanding the key quality content that is highly useful for your to leverage today. Ashley shares how much these content can help you and your brand become more visible in an ever growing and oversaturated online space: <ol> <li>Blogging</li> <li>Video Content </li> <li>Value Emails</li> </ol> Get your pen and paper ready before you hit the play button. Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. What’s one topic you’d love to hear more about?

Quality Content You Can Leverage TODAY for your Company

Our journey defines us, so for today’s episode of the Onya Mic Podcast your host Ashley Monk, CEO and Lead Marketing Strategist at Onya, share reflections on marketing with the Director of Marketing of Indiana Pacers Joshua Shuck.   In their conversation you will hear about Joshua background before he became the Director of Marketing for the Pacers. It is worth noting that a lot of learning happened for him until the perfect position to boost his career came along.   Excited to get more insights from this episode? We got you covered. Here are some great points you’ll be picking from this conversation:  Flipping the switch in your head plus other mindset hacks to realize your potential What it’s like trying new things in marketing in the context of the pandemic Helpful tactics for marketing your business and some pieces of advice from Joshua    Get ready to dive in to this episode. Here’s a note from Ashley that you should also watch out for in this episode.   “Leverage what you’ve got.”   Connect with Joshua on LinkedIn linkedin.com/in/joshuashuck  If you want to work with him, send him an email jshuck@pacers.com.    Born and raised in Indiana, Joshua Shuck is currently the Director of Marketing for the Indiana Pacers. In this role, he oversees the brand strategy, creative development and marketing &amp; advertising.  When he’s not cheering on the Pacers, he and his wife spend their free time with their daughter with another on the way!  His favorite thing about Indiana is the people.   Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    See you next week for another episode of the Onya Mic Podcast!

Our journey defines us, so for today’s episode of the Onya Mic Podcast your host Ashley Monk, CEO and Lead Marketing Strategist at Onya, share reflections on marketing with the Director of Marketing of Indiana Pacers Joshua Shuck. In their conversation you will hear about Joshua background before he became the Director of Marketing for the Pacers. It is worth noting that a lot of learning happened for him until the perfect position to boost his career came along. Excited to get more insights from this episode? We got you covered. Here are some great points you’ll be picking from this conversation: <ol> <li>Flipping the switch in your head plus other mindset hacks to realize your potential</li> <li>What it’s like trying new things in marketing in the context of the pandemic</li> <li>Helpful tactics for marketing your business and some pieces of advice from Joshua</li> </ol> Get ready to dive in to this episode. Here’s a note from Ashley that you should also watch out for in this episode. “Leverage what you’ve got.” Connect with Joshua on LinkedIn <a href="http://linkedin.com/in/joshuashuck" rel="nofollow" target="_blank">linkedin.com/in/joshuashuck</a> If you want to work with him, send him an email <a href="mailto:jshuck@pacers.com">jshuck@pacers.com</a>.  Born and raised in Indiana, Joshua Shuck is currently the Director of Marketing for the Indiana Pacers. In this role, he oversees the brand strategy, creative development and marketing &amp; advertising.  When he’s not cheering on the Pacers, he and his wife spend their free time with their daughter with another on the way!  His favorite thing about Indiana is the people. Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> See you next week for another episode of the Onya Mic Podcast!

Reflections on Marketing with Joshua Shuck, Marketing Director of the Indiana Pacers

While there are some tactics designed for Facebook that you can leverage when creating ads for Instagram, being the latter is directly involved with the former platform, there are still a lot of IG-specific strategies that marketers can leverage depending on what goals they want to achieve.   Get ready to listen to this episode of the Onya Mic Podcast with your host Ashley Monk, CEO and lead marketing strategist here at Onya. Listen to Ashley’s tips that are surely helpful for your next Instagram Ad campaign.   Don’t forget to take down notes as you will be hearing these gems from this episode:  Setting up goals for your ads and ensuring you have clearly defined target audience Mind your messaging Leverage videos for your ads    Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    See you next week for another episode of the Onya Mic Podcast!

While there are some tactics designed for Facebook that you can leverage when creating ads for Instagram, being the latter is directly involved with the former platform, there are still a lot of IG-specific strategies that marketers can leverage depending on what goals they want to achieve. Get ready to listen to this episode of the Onya Mic Podcast with your host Ashley Monk, CEO and lead marketing strategist here at Onya. Listen to Ashley’s tips that are surely helpful for your next Instagram Ad campaign. Don’t forget to take down notes as you will be hearing these gems from this episode: <ol> <li>Setting up goals for your ads and ensuring you have clearly defined target audience</li> <li>Mind your messaging</li> <li>Leverage videos for your ads</li> </ol> Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> See you next week for another episode of the Onya Mic Podcast!

Top Three Tips for Creating Instagram Ads that Convert

We have talked about laser targeting before, but in case you missed it, check out the episode titled Why You Need to Stop Hyper-Targeting with Ashley Monk [https://apple.co/3NS2M7E]   In this episode of the Onya Mic Podcast, join your host Ashley Monk as she shares the impact of detailed targeting. Additionally, you will be hearing how you can approach your ads strategy and what you should start doing now.   Privacy regulations are now more intentionally considered by Facebook particularly in the EU. They do this by removing a ton of detailed ad targeting options that relate potentially to problematic issues and causes that could stigmatize and discriminate. This came to effect January 19th, 2022.   Tune in to hear more details about these action steps:  Retargeting audiences Lean into building lookalike audiences Research and find interests similar to the ones that have been removed.    Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. We’d love to hear from you! What can you say about the Onya Mic Podcast and if you could rate us as well that’d be helpful.   Alright, see you in the next episode!

We have talked about laser targeting before, but in case you missed it, check out the episode titled Why You Need to Stop Hyper-Targeting with Ashley Monk [<a href="https://apple.co/3NS2M7E" rel="nofollow" target="_blank">https://apple.co/3NS2M7E</a>] In this episode of the Onya Mic Podcast, join your host Ashley Monk as she shares the impact of detailed targeting. Additionally, you will be hearing how you can approach your ads strategy and what you should start doing now. Privacy regulations are now more intentionally considered by Facebook particularly in the EU. They do this by removing a ton of detailed ad targeting options that relate potentially to problematic issues and causes that could stigmatize and discriminate. This came to effect January 19th, 2022. Tune in to hear more details about these action steps: <ol> <li>Retargeting audiences</li> <li>Lean into building lookalike audiences</li> <li>Research and find interests similar to the ones that have been removed.</li> </ol> Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. We’d love to hear from you! What can you say about the Onya Mic Podcast and if you could rate us as well that’d be helpful. Alright, see you in the next episode!

The Impact of Detailed Targeting: How to Get a Better ROI with Targeting Changes

Jenny Tod

Visual brand identities naturally attract the eye and demand attention. While many brands leverage this for their marketing, the rise of entrepreneurship and DIY branding within organizations seems to have dethroned this from the front row of priorities. This couldn’t be a bigger mistake.   Join your host Onya’s lead marketing strategist and CEO Ashley Monk as she chats with Jenny Tod CEO and Creative Director at Jenny Tod Creative on establishing a strong visual brand identity. Jenny has had more than 10 years of creative experience and she shares with us how important it is for a company or any business to stay true to its visual brand identity.   Their conversation will help you understand:   The important components of visual brand identity What it takes to stay true to your brand Mistakes that you might make along the way and great advice on how to clean it up    Learn more about  Jenny and her work at https://jennytod.com/ .   We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. What’s one topic you’d love to hear more about?

Visual brand identities naturally attract the eye and demand attention. While many brands leverage this for their marketing, the rise of entrepreneurship and DIY branding within organizations seems to have dethroned this from the front row of priorities. This couldn’t be a bigger mistake. Join your host Onya’s lead marketing strategist and CEO Ashley Monk as she chats with Jenny Tod CEO and Creative Director at Jenny Tod Creative on establishing a strong visual brand identity. Jenny has had more than 10 years of creative experience and she shares with us how important it is for a company or any business to stay true to its visual brand identity. Their conversation will help you understand:  <ol> <li>The important components of visual brand identity</li> <li>What it takes to stay true to your brand</li> <li>Mistakes that you might make along the way and great advice on how to clean it up</li> </ol> Learn more about  Jenny and her work at <a href="https://jennytod.com/" rel="nofollow" target="_blank">https://jennytod.com/</a> . We’re having so much fun sharing what we know about digital marketing and these conversations we have with online marketing professionals. What’s one topic you’d love to hear more about?

Staying True to Your Visual Brand Identity with Jenny Tod

Coupling organic and paid traffic is one of the most effective strategies in leveraging online marketing for your business. A lot of companies miss out on the advantages of doing this because they silo these two areas instead of power pairing them.    In this episode of the Onya Mic Podcast, hear about this power pair and learn how you can use this to boost your marketing strategy. Get better results and drive greater ROI into your business.   Here’s everything that Ashley shares with us:  How to implement this strategy in your business The difference between boosted post and ads What to keep in mind when creating content    Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    See you next week for another episode of the Onya Mic Podcast!

Coupling organic and paid traffic is one of the most effective strategies in leveraging online marketing for your business. A lot of companies miss out on the advantages of doing this because they silo these two areas instead of power pairing them.  In this episode of the Onya Mic Podcast, hear about this power pair and learn how you can use this to boost your marketing strategy. Get better results and drive greater ROI into your business. Here’s everything that Ashley shares with us: <ol> <li>How to implement this strategy in your business</li> <li>The difference between boosted post and ads</li> <li>What to keep in mind when creating content</li> </ol> Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> See you next week for another episode of the Onya Mic Podcast!

Infusing Paid and Organic Social Media Strategy

Melissa Henault

LEAD

Are you eyeing to leverage LinkedIn to grow your business? Or maybe you have actually tried using LinkedIn but you can’t seem to get traction there? This episode of the Onya Mic Podcast is perfect for you.    Listen and learn from Onya CEO Ashley Monk and LinkedIn Extraordinaire Melissa Henault as they chat about leveraging LinkedIn for massive lead generation. Melissa shares that the method she used for LinkedIn brought her e-commerce business to a huge success. Now, these tactics are available to you so hang in there.   Here are some three things you don’t want to miss:  Business or Employee: How are you presenting yourself on LinkedIn? Top Attraction Strategies for LinkedIn Using the LinkedIn Algorithm to your Advantage    Hang out with Melissa Henault on LinkedIn, you’ll find her at linkedin.com/in/dr-melissa-henault-7074ab25. Check out her website at https://www.livethefreelife.co/.   Know how you can live out your full potential. Visit the Onya Mark Website at https://www.onyamark.com/    See you next week for another episode of the Onya Mic Podcast!

Are you eyeing to leverage LinkedIn to grow your business? Or maybe you have actually tried using LinkedIn but you can’t seem to get traction there? This episode of the Onya Mic Podcast is perfect for you.  Listen and learn from Onya CEO Ashley Monk and LinkedIn Extraordinaire Melissa Henault as they chat about leveraging LinkedIn for massive lead generation. Melissa shares that the method she used for LinkedIn brought her e-commerce business to a huge success. Now, these tactics are available to you so hang in there. Here are some three things you don’t want to miss: <ol> <li>Business or Employee: How are you presenting yourself on LinkedIn?</li> <li>Top Attraction Strategies for LinkedIn</li> <li>Using the LinkedIn Algorithm to your Advantage</li> </ol> Hang out with Melissa Henault on LinkedIn, you’ll find her at <a href="http://linkedin.com/in/dr-melissa-henault-7074ab25" rel="nofollow" target="_blank">linkedin.com/in/dr-melissa-henault-7074ab25</a>. Check out her website at <a href="https://www.livethefreelife.co/" rel="nofollow" target="_blank">https://www.livethefreelife.co/</a>. Know how you can live out your full potential. Visit the Onya Mark Website at <a href="https://www.onyamark.com/" rel="nofollow" target="_blank">https://www.onyamark.com/</a> See you next week for another episode of the Onya Mic Podcast!

LinkedIn for Massive Lead Generation with Melissa Henault

The Onya Mic Podcast is a podcast focused on the marketing &amp; mindset hacks you need to help you gain massive influence in your business so that you can create a business that revolves around YOUR life, not a life that revolves around your business. If you’re looking for inspiration on exactly how to grow your business with ambition, innovation, and confidence, create maximum impact, and influence your clients and customers like never before, you’re in the right place. With topics ranging from conquering self-limiting beliefs, developing automated marketing funnels, embracing work-life integration, and so much more, this show has everything you need to be successful, and influential, on your entrepreneurial journey. To learn more about the show and upcoming episodes or even be featured, <a href="http://theinfluentialentrepreneur.com" rel="nofollow" target="_blank">theinfluentialentrepreneur.com</a>, where you can subscribe to the show in iTunes, Stitcher, or via RSS so you’ll never miss a show. You’ll also want to make sure you join the Influential Entrepreneur community on Facebook, at <a href="http://www.facebook.com/groups/theinfluentialentrepreneur/" rel="nofollow" target="_blank">www.facebook.com/groups/theinfluentialentrepreneur/</a>, where you’ll find weekly tips, video trainings, and resources to help elevate your business to the next level.

Onya Mic Podcast

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