Cover image of CX Decoded By CMSWire

CX Decoded By CMSWire

CX Decoded is our semi-monthly podcast designed to deliver insight from leaders in the customer experience and marketing industries. Each episode is designed to help you better understand the customer... Read more

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Ranked #1

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Marketing and CX in a VUCA World

Marketing and CX in a VUCA World

Content is king... That was the saying marketers repeated to themselves for years. And while that sentiment still rings ... Read more

12 Jul 2022

34mins

Ranked #2

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Rhoan Morgan on Marketing-Led Customer Experience

Rhoan Morgan on Marketing-Led Customer Experience

The Economist Intelligence Unit conducted a survey of 500 CMOs and found that 86% of participants believed that they wou... Read more

28 Jun 2022

35mins

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Ranked #3

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Brian Clifton Talks About Big Changes to Google Analytics

Brian Clifton Talks About Big Changes to Google Analytics

Google Analytics has more than 85% market share, according to numbers reported by W3Techs.com. However, it has not been ... Read more

14 Jun 2022

36mins

Ranked #4

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Marketing, Customer Experience Technology Leadership

Marketing, Customer Experience Technology Leadership

According to the Marketing Technology Landscape 2022, marketers have nearly 10,000 solutions from which to choose. OK, s... Read more

31 May 2022

44mins

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Ranked #5

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Marketing and Customer Experience in the Metaverse

Marketing and Customer Experience in the Metaverse

The metaverse is certainly all the rage in 2022. Facebook changed its name to reflect this future of digital, after all,... Read more

17 May 2022

40mins

Ranked #6

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Marketing in a Web3 World

Marketing in a Web3 World

According to Deloitte, 88% of senior executives think that blockchain technology will eventually achieve mainstream adop... Read more

3 May 2022

41mins

Ranked #7

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Building a Customer-Centric Approach in B2B

Building a Customer-Centric Approach in B2B

In 2021, 44.5% of organizations worldwide revealed that they perceive customer experience (CX) as a primary competitive ... Read more

19 Apr 2022

39mins

Ranked #8

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Laser-Focus on the Right CX Metrics for Success

Laser-Focus on the Right CX Metrics for Success

Sean Albertson, head of client experience measurement and analytics with Charles Schwab, began his CX journey on the fro... Read more

5 Apr 2022

45mins

Ranked #9

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Amex CX Teams Take Customer Listening to Next Level

Amex CX Teams Take Customer Listening to Next Level

Customer experience professionals often turn to surveys to measure customer feedback. But what are your surveys telling ... Read more

22 Mar 2022

31mins

Ranked #10

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Connecting Customer Experience With Employee Experience

Connecting Customer Experience With Employee Experience

According to the CMSWire State of Digital Customer Experience 2021 report, there is a growing body of research and anecd... Read more

8 Mar 2022

31mins

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