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Basic Bananas Radio

The latest and greatest in marketing and business from the worlds leading small business experts

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S09 EPISODE 16: SNOOZE – How to optimize your sleep for increased productivity

In this episode, you will discover how to optimize your sleep with special guest Anita Chaperon. You will discover… Why the right kind of sleep is so important to perform at your best The top sleep hacks that will transform your sleep quality Bedroom dos and don‘ts Bonus resources: Self Evaluation Quiz (free)  –  https://tinylittlebusinesses.com/products/bio-upgrade-method/manifesto/page-2/ To help you evaluate if anything physiological can be the cause for your sub-optimal sleep, based on your symptoms in the past 30 days. Just follow the links at the bottom of each page. There is some extra reading, but it is important and necessary to enhance the benefits you‘ll get from doing the Quiz. Remember to consider the cause and symptoms and work to resolve both. Find out  what Chrono Type you are  naturally –  thepowerofwhenquiz.com To find out the true value of good quality & quantity of sleep –Why We Sleep – book by Dr. Matthew Walker. Blue Light Blocking glasses Use after sundown, or when using tech, but not all day long. https://www.quayaustralia.com.au/collections/blue-light https://gunnar.com/product-category/computer-eyewear/ Pillow Coop Home Goods – PREMIUM Shredded Hypoallergenic Memory Foam Pillow Earplugs Mack’s Ultra Soft Foam Earplugs The Bio-Upgrade Method: https://tinylittlebusinesses.com/products/bio-upgrade-method Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 16: SNOOZE – How to optimize your sleep for increased productivity first appeared on Basic Bananas.

37mins

29 Jul 2019

Rank #1

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S08 EPISODE 31: How I‘ve Grown by 10 Franchises – Interview with Heather Davis

Heather Davis has recently grown her business by adding 10 franchise offices, she‘s ranking on the top of Google and has been generating free media! In this episode, you‘ll discover… The critical mindset shift to focus on being a ‘marketer first‘ to grow your business What kind of time should be dedicated to marketing How tracking your marketing will free you up to focus on what‘s most important. Thank you for joining us! Here is to creating ripple effects of brilliance everywhere we go! For more info about Equi-Health Canada visit: www.equihealthcanada.com For more resources from Basic Bananas visit: BasicBananas.comThe post S08 EPISODE 31: How I‘ve Grown by 10 Franchises – Interview with Heather Davis first appeared on Basic Bananas.

35mins

10 Sep 2018

Rank #2

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S08 EPISODE 29: The Goal Setting Framework That Works

Why are we not learning how to set goals properly in school! Having the right framework helps you to achieve so much more in business and life. In this episode, you‘ll discover… How to increase your focus and productivity The goal-setting framework that actually works How to make your goals more digestible by distillation (sorry, got nothing to do with alcohol) Thank you for joining us! Here is to creating ripple effects of brilliance everywhere we go! For more resources, visit Basic BananasThe post S08 EPISODE 29: The Goal Setting Framework That Works first appeared on Basic Bananas.

22mins

27 Aug 2018

Rank #3

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S08 EPISODE 32: Demographics vs Psychographics

Investing time to understand your target audience beyond demographics will help you create marketing that is engaging, effective and attractive! In this episode, you‘ll discover… How to go beyond the demographics to create powerful campaigns How to use psychographics to come up with marketing angles The two types of emotional triggers Thank you for joining us! Here is to creating ripple effects of brilliance everywhere we go! For more resources, visit BasicBananas.comThe post S08 EPISODE 32: Demographics vs Psychographics first appeared on Basic Bananas.

14mins

17 Sep 2018

Rank #4

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S08 EPISODE 26: The copywriting formula every business owner must know

Every successful marketing campaign needs an engaging copy! For many business owners, writing can be a daunting task. It is so much easier when you can follow a proven framework! On this episode, we are joined by Alvin Lo from Projects Beats who has applied the marketing strategies learned in the Clever Bunch program, to grow his Canberra Dance Studio into a leading force in the country and Hip Hop community! With a record number of students, Alvin‘s teaching has led his dancers to achieve a place in the world finals in the USA, representing Australia on the global stage! Huge congratulations Alvin! In this episode, you‘ll discover… The six-step copywriting formula every business owner must know How to capture your audience‘s attention The best ways to keep your market engaged Thank you for joining us! Here is to creating ripple effects of brilliance everywhere we go! For more resources, visit Basic BananasThe post S08 EPISODE 26: The copywriting formula every business owner must know first appeared on Basic Bananas.

24mins

6 Aug 2018

Rank #5

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S08 EPISODE 30: The Customer Journey

The Customer Journey framework is one of our all-time favourites to get your customers raving about you. This will also help you create a loyal following! In this episode, you‘ll discover… The four-step framework to become talkaboutable How to add fairy dust in your business and wow your customers How to make the customer journey framework part of your brand strategy. Thank you for joining us! Here is to creating ripple effects of brilliance everywhere we go! For more resources, visit Basic BananasThe post S08 EPISODE 30: The Customer Journey first appeared on Basic Bananas.

14mins

3 Sep 2018

Rank #6

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S09 EPISODE 17: The latest Instagram changes – How will they affect your business?

Are the latest Instagram changes going to affect your business? In this episode, you will find out what the latest updates entail and how they may impact you. You will discover… Why the quality of content is even more important now than before. How to measure your audience‘s engagement. Why smaller accounts will have a bigger chance now. Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 17: The latest Instagram changes – How will they affect your business? first appeared on Basic Bananas.

18mins

5 Aug 2019

Rank #7

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S09 EPISODE 29: How to build a smart marketing team with minimal resources

As a business owner, you are often working at capacity and can‘t even think to fit in more tasks. Yet you know that you need marketing in order to grow. It‘s a catch 22, or is it? Instead of working longer hours, build a smart team around you to help you grow your business sustainably. You will discover… The five steps to building a smart marketing team. The one task you should never outsource. How to ensure your team members are performing at their best. And here is the link to the Health Check – Take this quiz quarterly to see where you are at with your marketing. Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 29: How to build a smart marketing team with minimal resources first appeared on Basic Bananas.

20mins

28 Nov 2019

Rank #8

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S09 EPISODE 14: How to gain trust with effective social proof

In this episode, Christo shares why you need to use social proof in all of your marketing to gain more trust and therefore gain more customers. You will discover… different types of social proof for businesses to use how to get social proof and where to use it 4 questions to ask your customers to get an awesome testimonial Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 14: How to gain trust with effective social proof first appeared on Basic Bananas.

20mins

16 Jul 2019

Rank #9

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S09 EPISODE 20: The F-word that attracts and engages team members

In this episode you will find out why you must invest in creating a fun work environment to build a happy and engaged team. You will discover… Why happiness leads to higher levels of productivity. The F-factor trifecta. Why hiring friends could be a good idea. Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 20: The F-word that attracts and engages team members first appeared on Basic Bananas.

21mins

26 Aug 2019

Rank #10

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S09 EPISODE 19: How to truly connect with others and make networking a breeze

In this episode, you will hear from the brilliant Libby Allaway from Let‘s Connect Women who shares the five keys you must know when it comes to connecting with other business owners. You will discover… How to make networking a breeze. The one question you can always ask someone. The mantra that will help you navigate through any challenging situation. Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 19: How to truly connect with others and make networking a breeze first appeared on Basic Bananas.

22mins

19 Aug 2019

Rank #11

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S08 EPISODE 22: How to Use Facebook Messenger as Live Chat on Your Website

To help increase sales and enquiries on your website you could start using Facebook messenger as a live chat tool. This will make people more likely to choose you over your competitors if they have the chance to chat and resolve any objections. In this episode, you‘ll discover… How to use the Manychat Growth Tool widget as a live chat function on your website Automated follow up to build customer relationship How to create individualised chat widgets for specific pages Why you need to segment your messenger database based on customer’s answers Thank you for joining us! Here is to creating ripple effects of brilliance everywhere we go! For more resources, visit Basic BananasThe post S08 EPISODE 22: How to Use Facebook Messenger as Live Chat on Your Website first appeared on Basic Bananas.

31mins

9 Jul 2018

Rank #12

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S09 EPISODE 26: Your nurture strategy

Do you have to always hunt for new prospects? Or does your marketing attract and retain a constant flow of customers? The lack of a clever nurture strategy has many businesses leaving money on the table. You will discover… Why you must have a nurture strategy to get the most out of your marketing. How to build long-lasting relationships. The one change that has helped a global organization revamp their nurture strategy. Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 26: Your nurture strategy first appeared on Basic Bananas.

21mins

28 Oct 2019

Rank #13

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S09 EPISODE 23: Search Engine Optimisation

In this episode, you will discover how to do your own search engine optimisation to ensure new customers can find your website. You will discover… How to get your website to show up for more search results on Google. Where to put your keywords on your website to get more traffic. How many phrases to target on each page on your website. Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Here is to creating ripple effects of brilliance everywhere we go! Team Basic Bananas For more resources, visit www.BasicBananas.comThe post S09 EPISODE 23: Search Engine Optimisation first appeared on Basic Bananas.

19mins

22 Sep 2019

Rank #14

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S08 EPISODE 34: Everything you need to know about brand consistency

Brand consistency is crucial if you want to grow a business people trust in and choose to buy from. In an increasingly competitive market, brand consistency is what will help you keep thriving. In this episode, you‘ll discover… How to put together a simple style guide for your business Why brand consistency is key to attracting a loyal following How to amplify your brand across different channels. Thank you for joining us! Here is to creating ripple effects of brilliance everywhere we go! For more resources, visit BasicBananas.comThe post S08 EPISODE 34: Everything you need to know about brand consistency first appeared on Basic Bananas.

20mins

1 Oct 2018

Rank #15