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Startup Straight Talk

This podcast is a collection of our most popular blogs designed to provide advice from investors, founders, and Silicon Valley vets. You’ll hear startup advice, war stories, and best practices to help you navigate the world of entrepreneurship. We release episodes weekly but you can also gain all-access to our startup advice by signing up for our Startup Straight Talk newsletter at atrium.co/newsletterAtrium is a corporate law firm and technology company providing fast, transparent, and price-predictable professional services to startups. Visit us at atrium.co

Weekly hand curated podcast episodes for learning

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The best episodes ranked using user listens.

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Founder’s Guide to Allocating Co-Founder Equity

The decisions made around allocating equity early on in a startup’s lifecycle will have major effects on its long-term financial well-being. Make strategic decisions now that will put your company in the best possible position when it comes time to growth and scale your company. Learn all this and more in this episode of Startup Straight Talk. The blog post can be found here http://bit.ly/2qwUPyv

9mins

21 Nov 2019

Rank #1

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Founder’s Guide to the Y Combinator Interview

Common questions we hear from founders - how can I do well in my Y Combinator interview and how do I best prepare? We put together the following best practices based on our experiences advising hundreds of startups through the fundraise process. Learn how to prepare and present with confidence in this episode of Startup Straight Talk.The blog post can be found here http://bit.ly/2CpGUNu

11mins

14 Nov 2019

Rank #2

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The Founder’s Guide to Selling Your Startup Company

For most founders, selling a company is a life changing event that they have had no training for. This guide is intended to help startups navigate questions around the acquisition process, know what to be prepared for, and how to see through bad deals. Learn all this and more in this episode of Startup Straight Talk. The blog post can be found here http://bit.ly/2Cq9v5m

11mins

7 Nov 2019

Rank #3

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Creating Your Startup’s Narrative and Pitch

Creating a compelling narrative is critical to your startup's success. Before creating a pitch deck and meeting with investors, founders must perfect their company's narrative and value prop. Learn how to craft a compelling 3-part narrative and deliver an effective pitch in this episode of Startup Straight Talk. The blog post can be found here http://bit.ly/2QVOR4S

8mins

16 Jan 2020

Rank #4

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How to Find Investors and Get Email Intros

It’s not who you know - it’s who your network knows. Building and leveraging your network to get introductions is the tried and true way to meet investors and get funding. Learn the art and science of the process in this episode of Startup Straight Talk.The blog post can be found here http://bit.ly/2K0B61g

13mins

5 Dec 2019

Rank #5

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How to Be a Balanced CEO: Passion, Self-Awareness, and Support

Leading a startup towards success is no easy feat. Leading a startup through success is even harder. But, that is the life founders sign up for. In order to be the best CEO you can be, you need to make time for deliberate actions and habits to find balance in life. Learn how CEOs can balance their stress, passion, and self-awareness in this episode of Startup Straight Talk.The blog post can be found here http://bit.ly/2roEWL1

13mins

28 Nov 2019

Rank #6

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Building a Sales Team From Zero to Ten

A common question founders have is how to build and scale their sales team. Sales is a vital function that requires a great level of strategic attention from the leaders of a startup. Learn when you should make your first sales, the right profiles for your first hires, when you should hire BDRs and more in this episode of Startup Straight Talk.The blog post can be found here http://bit.ly/36Z2hmf

10mins

26 Dec 2019

Rank #7

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Founder’s Guide to the Investor Communications Process

Any founder who has raised capital knows that fundraising is hectic and stressful. Maintaining the momentum you need to secure favorable terms means keeping track of where you are in the process with each investor. Learn how founders can be proactive and organized about their fundraising process in this episode of Startup Straight Talk.The blog post can be found here http://bit.ly/34y0Bia

9mins

12 Dec 2019

Rank #8

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The Founder’s Guide to Emotions

Any founder knows that building a company comes with an inevitable rollercoaster of emotions—from the excitement of landing large customers to the fear of not being able to raise enough capital. While society often equates showing emotions with weakness, by being open about your emotions and enabling your team to do the same, founders can make a profoundly positive effect on their organization and their own professional life. Learn how you can solve the deeper problems that affect your business through bringing your emotions to work in this episode of Startup Straight Talk.The blog post can be found here http://bit.ly/36Th1mK

13mins

19 Dec 2019

Rank #9

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Why Founders Should Start With a Website, Not a Mobile App

Early on, founders must decide whether to build a website or mobile app. With the likes of Uber and others, it seems the world has been increasingly moving toward mobile. The fact is that building a website first offers many financial and strategic advantages. Learn why you should consider building a website first instead of an app in this episode of Startup Straight Talk.The blog post can be found here http://bit.ly/35SSoFD

11mins

9 Jan 2020

Rank #10