Mobile App Video Ads: Appagent’s How-To On How To Wow Your Audience In 5 Seconds Or Less
Mobile App Video Ads: Appagent’s How-To On How To Wow Your Audience In 5 Seconds Or Less
You’ve got seconds to grab audience attention with your mobile app video ads. But how do you craft a story that’s compel... Read more
14 Jul 2022
•
29mins
Keep On Trackin’: Replai Shares AI-Driven Analytics To Optimize Your Video Ads
Keep On Trackin’: Replai Shares AI-Driven Analytics To Optimize Your Video Ads
Video is killer content, and over 90% of companies gain customers with the help of videos that grab their attention. But... Read more
7 Jul 2022
•
30mins
Yodel Mobile’s Mick Rigby on Getting Your App Onto the Infinite Growth Loop
Yodel Mobile’s Mick Rigby on Getting Your App Onto the Infinite Growth Loop
Growth loops — those closed systems where monetization and user acquisition merge into a repeating cycle of growth — are... Read more
30 Jun 2022
•
31mins
Best-Selling Author And Futurist Byron Reese On The Power Of Brand Storytelling
Best-Selling Author And Futurist Byron Reese On The Power Of Brand Storytelling
As humans, we are hard-wired to tell and share stories. We also gravitate to brands that tell a compelling story that co... Read more
24 Jun 2022
•
29mins
Tilting Point’s Hunter Bulkeley Talks Profits, Purpose And How To Keep Players Engaged
Tilting Point’s Hunter Bulkeley Talks Profits, Purpose And How To Keep Players Engaged
While gamers spent $21.4 billion in their favorite games in Q2, the question remains: how do you persuade players to kee... Read more
16 Jun 2022
•
34mins
Bango Shows How Marketers Can Survive The App-ocalypse And Bring Zombie Users Back To Life
Bango Shows How Marketers Can Survive The App-ocalypse And Bring Zombie Users Back To Life
Apple restricts identifiers, Google continues to phase out third-party cookies, and everyday marketers awaken to new cha... Read more
10 Jun 2022
•
33mins
How Storyly Helps Brands Tell Their Stories More Effectively
How Storyly Helps Brands Tell Their Stories More Effectively
With 500+ million people using Instagram Stories and 50+ million using TikTok daily, it’s clear storytelling is a powerf... Read more
2 Jun 2022
•
28mins
Sticht Shares How To Make Your Marketing More Human And Reveals the UGC Stack
Sticht Shares How To Make Your Marketing More Human And Reveals the UGC Stack
Consumers trust content created by people, not just brands. But where do you source user-generated content (UGC), and ho... Read more
27 May 2022
•
30mins
How Rootd Bootstrapped Its Way To Becoming The Go-To App To Help Us Cope
How Rootd Bootstrapped Its Way To Becoming The Go-To App To Help Us Cope
With 6.8 million adults in the U.S. suffering from generalized anxiety disorder, and only 43.2% receiving treatment, the... Read more
19 May 2022
•
31mins
How Press Sports Harnessed Real Community And Relevant Communications To Build “TikTok For Athletes”
How Press Sports Harnessed Real Community And Relevant Communications To Build “TikTok For Athletes”
Think TikTok for sports, and then add LinkedIn to help athletes and coaches connect. It’s the winning recipe that has al... Read more
12 May 2022
•
27mins