Cover image of Shiny New Object - a Marketing Podcast

Shiny New Object - a Marketing Podcast

Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to ... Read more

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Episode 219 / Jeric Griffin / Mars Petcare / Performance Marketing Manager

Episode 219 / Jeric Griffin / Mars Petcare / Performance Marketing Manager

In the latest episode we dive into what makes successful marketing when using AI - automation with human curation, accor... Read more

25 Jul 2023

32mins

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Episode 218 / Svetla Pavlova / Epsilon / Performance Marketing Manager

Episode 218 / Svetla Pavlova / Epsilon / Performance Marketing Manager

What makes a creative marketer and how can companies become more open to creative thinking through a combination of stru... Read more

17 Jul 2023

18mins

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Episode 217 / Kristin Sinclair / TÜV SÜD / Performance Marketing Manager

Episode 217 / Kristin Sinclair / TÜV SÜD / Performance Marketing Manager

With a career spanning everything from graphic design to user experience to SEO, paid social, and now B2B marketing, Kri... Read more

10 Jul 2023

21mins

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Episode 216 / Paul Wright / Uber Advertising / Head of Uber Advertising, UK and Ireland

Episode 216 / Paul Wright / Uber Advertising / Head of Uber Advertising, UK and Ireland

How does Uber optimise the success of their adverts on the app? It's all about context and attention, as Paul Wright sha... Read more

3 Jul 2023

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Episode 215 / Amit Thard / GE Healthcare / Director of Omnichannel Strategy

Episode 215 / Amit Thard / GE Healthcare / Director of Omnichannel Strategy

Dive into the world of AI and data-driven marketing with Amit Thard, Director of Omnichannel Strategy at GE Healthcare, ... Read more

5 Jun 2023

18mins

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Episode 214 / Nina Ntatidou / PayPal / Global Lead Management

Episode 214 / Nina Ntatidou / PayPal / Global Lead Management

Dive into what makes marketers succeed at all ages with Nina Ntatidou, Global Lead Management at PayPal, as she shares h... Read more

31 May 2023

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Episode 213 / Azeem Ahmad / ASSA ABLOY Group / Digital Marketing Lead

Episode 213 / Azeem Ahmad / ASSA ABLOY Group / Digital Marketing Lead

In the latest podcast episode, Azeem Ahmad, Digital Marketing Lead at ASSA ABLOY Group, discusses the importance of genu... Read more

22 May 2023

34mins

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Episode 212 / Thiago Gomes / Meta / Product Marketing Lead - EMEA

Episode 212 / Thiago Gomes / Meta / Product Marketing Lead - EMEA

Thiago Gomes is the Product Marketing Lead for EMEA at Meta (Facebook), where he champions diversity - his Shiny New Obj... Read more

16 May 2023

22mins

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Episode 211 / Eka Vankova / Experian / Product Marketing & Proposition Lead

Episode 211 / Eka Vankova / Experian / Product Marketing & Proposition Lead

This week's guest is a marketing expert in the insurance and finance industries, having racked up experience in house at... Read more

8 May 2023

21mins

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Episode 210 / Lucrèce Sicat / Amazon / Head of Creator Marketing, Europe

Episode 210 / Lucrèce Sicat / Amazon / Head of Creator Marketing, Europe

For any brand that's looking to grow awareness and target their audience in a more successful way, using creator commerc... Read more

1 May 2023

28mins

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