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Senior Living Marketing Success

Marketing tips and strategies to help you book more tours.

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Ranked #1

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#32: The 8 Team Members You Need To Grow Your Occupancy

#32: The 8 Team Members You Need To Grow Your Occupancy

Reaching 100% occupancy is a fantastic goal to set. But reaching that goal doesn't happen by accident. You need a proven... Read more

5 May 2022

28mins

Ranked #2

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#31: Why We Should Embrace Automation in Senior Living Sales (with Cory Mitchell and Michael Moye)

#31: Why We Should Embrace Automation in Senior Living Sales (with Cory Mitchell and Michael Moye)

We've all experienced really bad and frustrating technology and automation (like trying to explain your home internet pr... Read more

28 Apr 2022

1hr 6mins

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Ranked #3

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#30: Create Higher-Quality Leads (with Evan Friedkin)

#30: Create Higher-Quality Leads (with Evan Friedkin)

35% of US adults don't know what their opinion is on senior living, according to a Senior Housing News article. Evan Fri... Read more

5 Apr 2022

24mins

Ranked #4

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#29: How To Support Your Communities Like Thrive Senior Living (with Michelle Anderson)

#29: How To Support Your Communities Like Thrive Senior Living (with Michelle Anderson)

Senior living team members need support from their corporate office, now more than ever (I cringe to use that cliche phr... Read more

31 Mar 2022

23mins

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Ranked #5

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#28: 8 Shocking Statistics About Senior Living Sales (with Mike Miller)

#28: 8 Shocking Statistics About Senior Living Sales (with Mike Miller)

In this episode, Mike Miller, CEO and President of Primo Solutions, shares 8 mind-blowing stats about senior living mark... Read more

17 Mar 2022

28mins

Ranked #6

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#27: How To Be Fully Present In The Sales Process (with Andrea Marchesotti)

#27: How To Be Fully Present In The Sales Process (with Andrea Marchesotti)

You should be fully present in the sales process, but what does that really mean? Does it mean just silencing your phone... Read more

8 Mar 2022

21mins

Ranked #7

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#26: Where To Start When A Community Has A Sales & Marketing Problem (with Rich Gordon)

#26: Where To Start When A Community Has A Sales & Marketing Problem (with Rich Gordon)

When a community comes to you and says, "We have X or Y problem with our marketing," where do you start? In this episode... Read more

1 Mar 2022

16mins

Ranked #8

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#25: How To Craft Amazing Experiences For Seniors (with Lee Tuchfarber)

#25: How To Craft Amazing Experiences For Seniors (with Lee Tuchfarber)

We all are in the business of creating amazing experiences for seniors. But I think we would all agree that we can impro... Read more

22 Feb 2022

19mins

Ranked #9

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#24: How Can You Help A Sales Team Be Successful? (with David Haack)

#24: How Can You Help A Sales Team Be Successful? (with David Haack)

We want marketing and sales professionals to "get to 100% occupancy." But how do you do that? David Haack, chief marketi... Read more

18 Feb 2022

20mins

Ranked #10

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#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)

#23: The One Thing That Everything Else Revolves Around (with Michelle Hamilton)

Michelle Hamilton, chief operating officer at Commonwealth Senior Living, has a conversation with Luke about the most im... Read more

14 Feb 2022

19mins

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