Ranked #1
Leif Rogers and David Noel | Major Sports Brand Building in China, the Rise of Health and Fitness, and the NBA Tweet to Forget
Leif Rogers and David Noel | Major Sports Brand Building in China, the Rise of Health and Fitness, and the NBA Tweet to Forget
David and Leif discuss the business they have built helping sports brands enter China and Chinese corporate brands enter... Read more
29 Oct 2019
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43mins
Ranked #2
Stephen Drummond | China Market Complexities That Drive Brands to Reboot Timeless Creative Strategies
Stephen Drummond | China Market Complexities That Drive Brands to Reboot Timeless Creative Strategies
We started off our show with Stephen with an interesting discussion about working in China and adapting to the internet ... Read more
8 Oct 2019
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24mins
Ranked #3
Singles Day Recap with Hao Lin of Alibaba Cloud & Joseph Cooke of WPIC Marketing + Technologies
Singles Day Recap with Hao Lin of Alibaba Cloud & Joseph Cooke of WPIC Marketing + Technologies
We kicked off talking about what the opportunities for global brands in China at a high level. Joseph talks about the ri... Read more
15 Nov 2019
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45mins
Ranked #4
Mathias Chaillou | China's Video Platforms, Risk Tolerance of Chinese Brands, and the Changing Agency Landscape in China
Mathias Chaillou | China's Video Platforms, Risk Tolerance of Chinese Brands, and the Changing Agency Landscape in China
Today on The Negotiation, we talk with Mathias Chaillou, Global Head of Strategic Operations at Zenith. He relates his d... Read more
12 Nov 2019
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28mins
Ranked #5
Jordan Rosenberg | Unpacking China's Relationship With Bitcoin, Blockchain, and Cryptocurrencies
Jordan Rosenberg | Unpacking China's Relationship With Bitcoin, Blockchain, and Cryptocurrencies
Today on The Negotiation we speak with Jordan Rosenberg to discuss the world of bitcoin and cryptocurrency with regards ... Read more
3 Dec 2019
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32mins
Ranked #6
Todd Embley | Being An Expat Entrepreneur, Building Asia's First Tech Accelerator, and VC Investing in China
Todd Embley | Being An Expat Entrepreneur, Building Asia's First Tech Accelerator, and VC Investing in China
In this episode I, Todd Embley the regular host, was put on the hot seat and interviewed by Joseph Cooke, CoFounder and ... Read more
31 Oct 2019
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37mins
Ranked #7
Bessie Lee | 3 Decades of Marketing in China, Marketing Technology Startups, and How AI Is Disrupting it All Everywhere
Bessie Lee | 3 Decades of Marketing in China, Marketing Technology Startups, and How AI Is Disrupting it All Everywhere
Today on The Negotiation, we talk with Bessie Lee, founder of Withinlink. She shares her experience working for WPP, a m... Read more
20 Dec 2019
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42mins
Ranked #8
Alex Duncan | Exploring the Social Media Landscape in China and the Importance of Quality Content
Alex Duncan | Exploring the Social Media Landscape in China and the Importance of Quality Content
We started off the show with Alex talking about what Kawo is (the Hootsuite of China), how social media enables brands t... Read more
17 Oct 2019
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29mins
Ranked #9
Milo Chao | Auto vs. Infant Milk Powder Industries, the Importance of CSR to Brand Building, and Investing in Customer Service for Chinese Consumers
Milo Chao | Auto vs. Infant Milk Powder Industries, the Importance of CSR to Brand Building, and Investing in Customer Service for Chinese Consumers
Milo has a long and distinguished career working with a long list of amazing brands he’s worked with under his belt, so ... Read more
24 Oct 2019
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57mins
Ranked #10
Rob Arthurs | China Import Regulations, Chinese Consumer Buying Cycles, and Using Free Trade Zones Effectively
Rob Arthurs | China Import Regulations, Chinese Consumer Buying Cycles, and Using Free Trade Zones Effectively
After diving into some of Rob’s background in China and learning about some of the products he’s moved into China, he di... Read more
22 Oct 2019
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27mins
Ranked #11
Michael Zakkour | Explaining "New Retail" and Cultural Dexterity in the Chinese Market
Michael Zakkour | Explaining "New Retail" and Cultural Dexterity in the Chinese Market
Today on The Negotiation, we talk with Michael Zakkour, Vice President of Asia and Digital International for Tompkins In... Read more
24 Sep 2019
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45mins
Ranked #12
Charles Lavoie | Vodka, Hockey, and Blending History With Pop Culture to Build a Brand Identity in China
Charles Lavoie | Vodka, Hockey, and Blending History With Pop Culture to Build a Brand Identity in China
We start off talking about Charles’ favorite Chinese company, Nongfu, a bottled-water producer who has, in Charles’ opin... Read more
3 Oct 2019
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31mins
Ranked #13
Phillip Beck | Look-a-Like Data, Managing Bad PR, and Capability Mapping
Phillip Beck | Look-a-Like Data, Managing Bad PR, and Capability Mapping
Philip discusses the value of gathering data to create lookalike audiences in order to predict consumer interests and bu... Read more
19 Sep 2019
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33mins
Ranked #14
Elliott Zaagman | Trends from US Listed Chinese Companies and Building Partnerships in China
Elliott Zaagman | Trends from US Listed Chinese Companies and Building Partnerships in China
The show kicked off with a quick background on how Elliott came to be in China and why he’s now splitting time between B... Read more
15 Oct 2019
•
30mins
Ranked #15
Elizabeth Campbell | PPC West vs. East, Forming Chinese Marketing Teams, and the Value of Custom Built China Data Analytics Software
Elizabeth Campbell | PPC West vs. East, Forming Chinese Marketing Teams, and the Value of Custom Built China Data Analytics Software
Today on The Negotiation, Elizabeth Campbell discusses her experiences working in marketing communications in the Chines... Read more
18 Dec 2019
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31mins
Ranked #16
Jacob Cooke | Singles Day, November 11th, the Largest Shopping Day of the Year
Jacob Cooke | Singles Day, November 11th, the Largest Shopping Day of the Year
Today on The Negotiation, we talk with Jacob Cooke, co-founder of WPIC Marketing and Technologies. Jacob gives some expe... Read more
26 Sep 2019
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17mins
Ranked #17
William Bao Bean | China's First Startup Accelerator, The Chinese Entrepreneur's Modus Operandi, & SOSV's Asia Investment Thesis
William Bao Bean | China's First Startup Accelerator, The Chinese Entrepreneur's Modus Operandi, & SOSV's Asia Investment Thesis
Today on The Negotiation, William Bao Bean discusses what makes China one of the most competitive markets in the world. ... Read more
7 Jan 2020
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49mins
Ranked #18
André-Philippe Chenail | The Multi-Sentimented Business Landscape in China and Their Leap Forward in Sophistication
André-Philippe Chenail | The Multi-Sentimented Business Landscape in China and Their Leap Forward in Sophistication
We start out this podcast asking AP about his transition through the CCBC organization and why they’ve needed to scale s... Read more
1 Oct 2019
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30mins
Ranked #19
Jacob and Joseph Cooke | Big Data in China and Branding Through Experience not Presence
Jacob and Joseph Cooke | Big Data in China and Branding Through Experience not Presence
Jacob and Joseph talk us through the beginnings of WPIC and how operations are handled between their original office in ... Read more
17 Sep 2019
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20mins
Ranked #20
Sally Zhang | A Masterclass in Dominating Alibaba's Taobao eCommerce Platform
Sally Zhang | A Masterclass in Dominating Alibaba's Taobao eCommerce Platform
Today on The Negotiation, Sally Zhang, a certified lecturer at Alibaba Taobao University, gives us a masterclass on the ... Read more
10 Dec 2019
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39mins