#55 Facebook Ads Are Dead? Why You Might Be Struggling and How to Improve
#55 Facebook Ads Are Dead? Why You Might Be Struggling and How to Improve
In this episode we break down the specific reasons why your facebook campaigns may be struggling today - and might conti... Read more
2 Jul 2022
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16mins
#54 E-Commerce Attribution and How it Can Improve Your Sales
#54 E-Commerce Attribution and How it Can Improve Your Sales
29 Jun 2022
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17mins
#53 Lewis Rothkopf on Measuring What Marketing is Working and Why
#53 Lewis Rothkopf on Measuring What Marketing is Working and Why
30 May 2022
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24mins
#52 Leif Welch on OTT/CTV Advertising and Attribution
#52 Leif Welch on OTT/CTV Advertising and Attribution
9 May 2022
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26mins
#51 Justin Bowen of The Great American Home Store Goes Omni-Channel and Full-Funnel with Attribution
#51 Justin Bowen of The Great American Home Store Goes Omni-Channel and Full-Funnel with Attribution
Justin Bowen had a major impact on the success of The Great American Home store by implementing a modern and robust mark... Read more
20 Apr 2022
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26mins
#50 Calvin Lathan from Hybrid Media Services on Measuring Radio and Podcast Advertising for Performance
#50 Calvin Lathan from Hybrid Media Services on Measuring Radio and Podcast Advertising for Performance
7 Apr 2022
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19mins
#49 Pierre Bouvard from Cumulus and Westwood One Covers Audio Advertising Performance
#49 Pierre Bouvard from Cumulus and Westwood One Covers Audio Advertising Performance
17 Mar 2022
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29mins
#48 Broadcast Attribution with Brent Lightfoot from iHeart Media
#48 Broadcast Attribution with Brent Lightfoot from iHeart Media
25 Feb 2022
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20mins
#47 What is Marketing Attribution and What Are the Benefits?
#47 What is Marketing Attribution and What Are the Benefits?
Host Lucas Sommer discusses what marketing attribution is all about and the benefits marketers can expect when doing att... Read more
11 Feb 2022
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21mins
#46 Matthew Chevallard on Fashion, Entrepreneurship and Branding
#46 Matthew Chevallard on Fashion, Entrepreneurship and Branding
30 Jan 2022
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28mins