Rank #1: How COVID-19 has been impacting business owners across Australia
In April, Momentum Intelligence conducted a major survey to understand how the coronavirus pandemic has been affecting the nation's professional services across seven different industries.
The head of strategy at Momentum Intelligence, Michael Johnson, joins host Phil Tarrant on this episode of the MyBusiness Podcast to analyse the findings of the MyBusiness COVID-19 Sentiment Survey, revealing how business owners' revenue, workload and mental health have been impacted.
Tune in to find out how your industry is faring, how businesses feel about the government's stimulus measures and their overall sentiment when looking towards a post-pandemic future.
May 19 2020
Rank #2: Digital marketing 101 – Getting bang for your buck
Effective digital marketing is critical for successful modern businesses, but how does a business go about setting themselves apart in a saturated online marketplace? The head of digital at Momentum Media, Michelle Tucker, breaks it down step by step.
On this episode of the My Business Podcast, Michelle joins host Adam Zuchetti to divulge her secrets around creating a digital marketing strategy, optimising investments of both money and time, and maximising returns on those investments.
Tune in as Michelle reveals:
- A surprising discovery about images on social media
- Whether paid social marketing is worthwhile
- The single biggest digital marketing mistake
Jan 15 2020
Rank #3: From homeless to Young Business Leader of the Year
Harry Sanders was homeless at the tender age of 17. Just five years later, his search engine optimisation agency StudioHawk has won countless industry awards, employs 18 staff and has a turnover of $3 million.
Harry joins My Business editor Adam Zuchetti in this episode of the My Business Podcast to share how he turned his life around so dramatically, what it's like owning a business where he is the youngest member of his team, and why certain SMEs might not benefit from SEO.
Tune in as the My Business Awards winner reveals:
- His inspiring rags to riches story
- The best piece of business advice he's ever been given
- Some quick SEO tips that small businesses can implement themselves
Plus lots more!
Dec 11 2019
Rank #4: ATO digs deep on business visits, cash payments
With the ATO now visiting about 10,000 Australian companies every year, should business owners have anything to fear? Does a drop in from the ATO mean you're considered "dodgy"? ATO assistant commissioner Peter Holt speaks straight from the source.
Mr Holt joins My Business editor Adam Zuchetti in this episode of the My Business Podcast to share insights from the business visits program, dispel misconceptions around what employers can expect, and discuss the current trends in business compliance.
Tune in as Mr Holt reveals:
- Why the ATO is making such a big deal about the black economy
- What inspectors have discovered by visiting Aussie businesses
- What the Tax Office really thinks about discounts for cash payments
Plus lots more!
Nov 13 2019
Rank #5: Beating the odds in the recruitment game
Retention problems, recruitment woes, talent shortages... The Adecco Group's CEO Rafael Moyano has seen them all, and has some great insights for employers to find, attract and keep the best skilled workers.
Recruitment can be cumbersome, daunting, exciting and terrifying - not to mention costly when it goes pear-shaped.
In this episode, Mr Moyano joins My Business editor Adam Zuchetti to discuss the inside tips and tricks recruiters use to source the best job candidates.
Tune in as Mr Moyano reveals:
- Ways that SMEs can compete with bigger firms and higher salaries - How to write a smashing job ad - Onboarding tips to slash staff turnover - How technology is shaking up the recruitment process
Plus lots more!
Oct 17 2019
Rank #6: Finance broker’s money tips for business owners
Should you cut business costs before submitting a business loan application? How can fear actually be a good thing for business owners? Veteran finance broker and author Nancy Youssef offers some seasoned advice.
"You'd be surprised how many people don't know what they don't know," Nancy reveals.
She joins editor Adam Zuchetti on this episode of the My Business Podcast to explore:
- The biggest fears that business owners have about money (and how to address them)
- What lenders look for when assessing business loan applications
- The hidden opportunity that comes with industry and regulatory uncertainty
- Why fear itself can be a very powerful tool for business
Nancy also discusses why "fear is actually healthy" in business, her approach to addressing financial and regulatory uncertainties within her own industry post-banking royal commission as well determining your own sense of purpose and how that aligns with business.
Sep 09 2019
Rank #7: What judges want you to know about award submissions
What makes a business award submission stand-out from the crowd? And what are judges really looking for? Senior events producer Bronwyn Cooksley gives us the scoop on what makes a winner.
In this podcast episode, Momentum Media’s very own Bronwyn Cooksley joins My Business editor Adam Zuchetti to discuss best (and worst!) practice when it comes to award submissions.
We pick her brain about: - What makes a standout submission - Attachments: Are they a good or a bad thing to include? - Simple but really common mistakes to avoid
With around a decade of experience planning awards events and receiving feedback from the various judges, Bronwyn also discusses the importance of answering the questions directly, how to back-up the claims you make and what judges really want to see to make them declare you the winner.
Aug 08 2019
Rank #8: Why accounting director George Morice told a client to sack 97% of its clients
In this episode, My Business editor Adam Zuchetti is joined by Prime Partners accounting director George Morice, to discuss business betterment and some of the strategies he recommends to drive profitability. We pick his brains about: - Shedding clients and why it can be a good thing - Working smarter, not harder - Pricing strategies George also shares his top three tips for delivering better customer value, the little touch points that allow businesses to increase their prices, and the paradox of how reducing revenue can lead to higher profits.
Jul 23 2019
Rank #9: Tips to avoid paying too little — or too much — tax
Jun 17 2019
Rank #10: Revealed: The political party by small business, for small business
Feb 26 2019