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Medical Affairs Unscripted

In Medical Affairs Unscripted we explore a range of topics related to the strategic role of Medical Affairs from the perspective of industry experts. Through these conversations with our guests we wi... Read more

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Episode 11: Field Medical Team Optimization: Distinguish your organization by employing, cultivating, and developing high-performing MSLs, with guest, Christina Tankersley

Episode 11: Field Medical Team Optimization: Distinguish your organization by employing, cultivating, and developing high-performing MSLs, with guest, Christina Tankersley

With the pharmaceutical industry becoming more and more heavily competitive, knowing how to conduct an insightful and mu... Read more

1 Jun 2022

45mins

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Episode 10: Medical Affairs Capabilities to Create a Competitive Advantage, with guest, Tamas Suto

Episode 10: Medical Affairs Capabilities to Create a Competitive Advantage, with guest, Tamas Suto

Leading Medical Affairs (MA) organizations have begun to strategically redefine their team’s requisite executional capab... Read more

24 Feb 2022

40mins

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Episode 9: Gathering, Understanding, and Leveraging Insights with Muriel Siadak, PAC

Episode 9: Gathering, Understanding, and Leveraging Insights with Muriel Siadak, PAC

Our host Peg Crowley-Nowick, PhD, MBA, Founder & President of Zipher Medical Affairs and Muriel Siadak, PAC, Senior ... Read more

23 Nov 2021

34mins

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Episode 8: Medical Affairs Launch Readiness: Building, Planning & Execution

Episode 8: Medical Affairs Launch Readiness: Building, Planning & Execution

Drs. Crowley-Nowick and Keir set the stage for a successful launch as they consider the key components of a MA Team and ... Read more

28 Sep 2021

36mins

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Episode 7: Executing Launch: Develop, Visualize, and Communicate

Episode 7: Executing Launch: Develop, Visualize, and Communicate

Starting from the clinical trials and ending with meeting the regulatory demands across various countries, bringing a pr... Read more

28 Jul 2021

34mins

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Episode 6: Measuring the Impact of Medical Affairs

Episode 6: Measuring the Impact of Medical Affairs

Measuring the impact of the Medical Affairs (MA) organization is not as straightforward as it is for other functions (e.... Read more

26 May 2021

28mins

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Episode 5: Medical Affairs as a Strategic Equal and Maximizing a Virtual Launch

Episode 5: Medical Affairs as a Strategic Equal and Maximizing a Virtual Launch

Medical Affairs (MA) continues to shed its historic role as a support function and establish itself as a critical pillar... Read more

23 Mar 2021

32mins

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Ep. 4.5: Internal Edition - Building a Comprehensive Data Generation Program with Julie Cahill, MD

Ep. 4.5: Internal Edition - Building a Comprehensive Data Generation Program with Julie Cahill, MD

In this Internal Edition of the Zipher Medical Affairs Unscripted podcast series, Dr. Peg Crowley-Nowick, Founder & ... Read more

20 Oct 2020

17mins

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Episode 4: Data Generation - The Intersection Between Medical Affairs and Clinical Development

Episode 4: Data Generation - The Intersection Between Medical Affairs and Clinical Development

As the Medical Affairs Unscripted podcast series continues to distinguish Medical Affairs as one of the major pillars of... Read more

29 Sep 2020

46mins

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Episode 3: Building an Integrated Engagement Roadmap with Randi Goeckeler

Episode 3: Building an Integrated Engagement Roadmap with Randi Goeckeler

Zipher’s Medical Affairs unscripted features Randi Goeckeler, an industry expert with over 25 years of experience and mo... Read more

18 Aug 2020

41mins

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