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Art Marketing Podcast

How to sell art online and generate consistent monthly sales. That's the goal of this podcast. We plan to achieve that goal by focusing on art marketing strategy, tactics, tips and most importantly FOCUS — where to put your focus in your marketing efforts.

Weekly hand curated podcast episodes for learning

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The best episodes ranked using user listens.

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41: Facebook Ads for Photographers and Artists

Where to get started with Facebook and Instagram ads, why it should be a pillar of your art marketing strategy, and how you should actually go about it.

39mins

29 Jan 2020

Rank #1

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039: Omni-Channel Marketing (A Key Q4 Strategy)

The Q4 holiday season is all about running your best sale of the year - but how should you get the word out? Meet the omni-channel marketing playbook. Plus: What to do about paid traffic for Black Friday and Cyber Monday.

34mins

27 Nov 2019

Rank #2

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037: Art Merchandising + Additional Revenue Sources

Why the proper merchandising of your artwork can make all the difference, and thinking outside the box to expand your revenue sources and generate additional income.

21mins

6 Jun 2019

Rank #3

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032: How to Get Your Artwork Noticed

Q4 is coming...How to use email, FB, and FB & IG ads to warm up your audience and how to get your art noticed.

20mins

25 Sep 2018

Rank #4

Most Popular Podcasts

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Unconventional Marketing Tactics for the Pandemic

Creative ways to market your art during the coronavirus outbreak (hint: you MUST shake things up to continue earning attention during this time). Show Notes and Video Version: https://bit.ly/3dAsyLC

1hr 8mins

27 Mar 2020

Rank #5

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40: Your New Year's Resolution – Move the Attention Around

Attention was hard to get in ’19 and it’s gonna be even harder in ’20. In this episode: What the smart artist is gonna do about it, and I proffer up a New Years’ Resolution for you.

20mins

29 Jan 2020

Rank #6

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035: The Cost of Acquiring Your Customers

The cost to acquire a customer, why I can afford to lose $ on them and you can’t, and some strategy and perspective on how to best approach your marketing.

19mins

15 May 2019

Rank #7

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033: Using Facebook Ads WITHOUT a Warm Audience

25mins

8 Nov 2018

Rank #8

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Customer Calls: Julie Gets Her Art Business Headed in the Right Direction

Julie Robertson has had some success offline at art shows and farmers markets – now the question she has for us is how to turn that OFFLINE success into a consistent, ONLINE art business. In this call, our CEO and Head of Marketing offer Julie their advice on a variety of subjects such as social media marketing, limited edition prints, and curating the right selection of media types.

57mins

25 Mar 2020

Rank #9

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036: Pop-Ups? Yes, Pop-Ups!

A rant on attention, an analogy on pop-ups, and why whether you like them or not you need to be using them.

25mins

23 May 2019

Rank #10

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031: Adding Facebook Contests to Your Q4 Strategy

Running contests on Facebook, a 4th quarter playbook update, and some essential updates to the highest ROI marketing tactic in the art world today.

35mins

25 Sep 2018

Rank #11

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FB Live: How to Prepare Your Art Business For COVID-19

With the coronavirus significantly limiting your ability to sell art through traditional channels, you'll need to act fast to minimize the impact it will have on your business. Here are a few of our thoughts and ideas on responding to COVID-19, as well as an extensive Q&A session with our viewers. Show Notes and Video Version: https://bit.ly/2QMpQsC

1hr 42mins

25 Mar 2020

Rank #12

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034: Learning from Black Friday 2018

With the hottest eCommerce week of the year behind us, we take a look at the most important lessons we learned and how you can implement them to massively improve your next art promotion.

33mins

6 Dec 2018

Rank #13

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Q4 Is Coming and It's Gonna Be Your Biggest Yet (Here's Your Checklist)

29mins

13 Aug 2019

Rank #14

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Mindset/Entrepreneur Psychology Lesson From Nick Friend (CEO)

Nick Friend (CEO) talks about why mindset is so important, about having the right expectations, improving the overall quality of your thinking, and about becoming a person that is capable of higher levels of success.

29mins

28 May 2020

Rank #15

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The Strong Art Marketers are Getting STRONGER

We are experiencing the biggest tectonic shift the art industry has seen in decades. Right now the entire art market is online. And even when offline venues open back up, things will never go back to the way they were. Photographers and artists who are adapting to this shift (instead of waiting for offline venues to re-open) are positioning themselves for success.

30mins

26 May 2020

Rank #16

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As the Curve Flattens Art and Photography Sales Keep Rolling

The art market is experiencing a tectonic shift right now that is completing changing the way art is selling right now and likely how art will continue to be sold in the future. 

47mins

23 May 2020

Rank #17

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42: Instagram Live - How to Do It and Why You Should

After running 50+ livestreams in the past couple of months, we've realized it might be the best possible way for artists and photographers to bring in free attention right now.

30mins

15 Apr 2020

Rank #18

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Art and Photography Marketing During COVID-19

An open office hours session for Art Storefronts members to ask any and all questions they have on the running and marketing of their art/photo businesses during the pandemic. Topics include running online painting workshops, what to do when your work is locked behind the doors of closed galleries, and much more.

3hr 28mins

2 Apr 2020

Rank #19