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The Nicole Holland Show

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On the Business Building Rockstars Show – aka BBRShow – host Nicole Holland invites successful entrepreneurs across a wide range of niches into the hotseat for a frank and unscripted discussion about what it really took for them to reach Rockstar status. Save years of struggle and heaps of money by avoiding the first-hand lessons learned by Nicole and her guests. If you’re looking for real-talk without a bunch of fluffy BS, you’re going to love this show!

Read more

On the Business Building Rockstars Show – aka BBRShow – host Nicole Holland invites successful entrepreneurs across a wide range of niches into the hotseat for a frank and unscripted discussion about what it really took for them to reach Rockstar status. Save years of struggle and heaps of money by avoiding the first-hand lessons learned by Nicole and her guests. If you’re looking for real-talk without a bunch of fluffy BS, you’re going to love this show!

iTunes Ratings

165 Ratings
Average Ratings
153
6
4
0
2

Nicole is....THE Rockstar!!

By Max Branding - Sep 13 2019
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Nicole is an INCREDIBLE host and business leader. She delivers every single episode and with every single one of her clients - all the time. She's an inspiration to entrepreneurs, marketers, and podcasters, and she provides an amazing amount of value every step of the way

So good!

By LianeMW - Feb 19 2019
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Nicole's podcast is such a superb mix of inspiration, motivation and practical tips for entrepreneurs. These interviews are no fluff solutions packed with value. I always come away with a new gold nugget (or 2 or 10!) of information I can immediately start implementing. Keep it coming Nicole!

iTunes Ratings

165 Ratings
Average Ratings
153
6
4
0
2

Nicole is....THE Rockstar!!

By Max Branding - Sep 13 2019
Read more
Nicole is an INCREDIBLE host and business leader. She delivers every single episode and with every single one of her clients - all the time. She's an inspiration to entrepreneurs, marketers, and podcasters, and she provides an amazing amount of value every step of the way

So good!

By LianeMW - Feb 19 2019
Read more
Nicole's podcast is such a superb mix of inspiration, motivation and practical tips for entrepreneurs. These interviews are no fluff solutions packed with value. I always come away with a new gold nugget (or 2 or 10!) of information I can immediately start implementing. Keep it coming Nicole!
Cover image of The Nicole Holland Show

The Nicole Holland Show

Latest release on Oct 07, 2019

All 283 episodes from oldest to newest

How Marisa Murgatroyd is Fixing Online Education with Experience Products

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Research and Markets forecast e-learning to grow to a $325 Billion industry by 2025, while systemically failing learners. This is NOT ok by any stretch of the imagination and my friend Marisa Murgatroyd shares more about the epidemic and what she's doing to change it in this interview on The Nicole Holland Show.

Oct 07 2019

27mins

Play

Behavior Based Email Marketing with Jimmy Kim of Sendlane

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The problem that business owners face today is not having a solution to be able to track, personalize, or automate their customer and lead journey.

They're looking for a solution to target the right customer, at the right time, with the right message, and most importantly to do this with an automated and behavior-based platform.

That's where Sendlane steps in.
Sendlane is the next generation of cross-channel marketing automation.
With their data-driven customer journey tracking and advanced multivariable segmentation, you can target contacts based on their purchase history, site visits, location, device and more.
You’ll have everything you need in order to send personalized communications, designed to nurture your contacts with micro-targeted accuracy.
Ultimately, Sendlane’s advanced, behavior-based automation helps you turn leads into repeat customers, hands-free!

In this episode you will learn

Why segmenting matters for your business' growth
How to build and design a campaign that targets your most relevant audience
How automation triggers reduce manual set-up time
How to automate for productivity without losing the personal touch your customers crave
At the age of 16, Jimmy Kim started off by washing cars at a local dealership. With hard work and drive, he soon became one of the youngest General Managers in the country by the age of 25. In 2008, when General Motors declared Bankruptcy, Jimmy decided that was his sign to start a new career path.

Being tired of working 80+ hours for someone else, he eventually turned to the internet, where he started his journey as a digital marketer. As a digital marketer, he found a passion in email marketing and automation, leading him to co-found Sendlane.

The initial creation of the platform was simply for personal use as digital marketers in their own businesses. The goal for the Sendlane founders was to create an email marketing platform that would be simple enough for anyone to use, but designed for digital marketers who actually lived and breathed email marketing.
After heavy demand, Jimmy and his two co-founders decided to open the platform to the public and on Jan 1st, 2015, Sendlane’s doors were officially open, as a side project/business.

Over the next few years, the Sendlane founders leveraged their influence and knowledge to create features that they themselves wanted or needed in their own businesses and found a direct necessity to their users.
In August of 2017, Jimmy decided his “side business” had become more than just a side business. He dissolved and/or sold his other businesses and jumped feet first into Sendlane.

As of December, 2018, Sendlane has acquired over 40,000+ users, and has grand plans to grow Sendlane into a household name for digital marketers.
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Try Out Sendlane For Yourself, Jimmy's Treat!
Sign-up for a free 2-week trial (no credit card required) and test drive our Pro-plan (highest plan available) with unrestricted access to all of Sendlane’s features; email automation, cross-channel marketing integrations, enhanced behavior-tracking, SMS marketing, real-time analytics, customer journey lifecycle, ROI and conversion tracking.

Sep 16 2019

1hr 4mins

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SEO Best Practices with Stephan Spencer of Marketing Speak

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Learn about three pillars of Search Engine Optimization to get more eyes on your content: more clicks, more links, more shares and more leads with good SEO

Jul 17 2019

44mins

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We’re Taking a Summer Break

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Not to worry, we'll be back in the autumn with more great interviews.

Resources Mentioned:

Get FREE access to my new digital program for PR and more, Rockstar Freedom™  by grabbing your Coach to Profit Infostack deal for just $49 before 11:59 pm Eastern on Tuesday, July 16th at  TheNicoleHolland.com/infostack

Follow and engage with me on my personal journey on Instagram at @TwoCatsPodcast and subscribe to the podcast at TwoCatsPodcast.com

Stay in the loop for biz tips and resources on my Instagram at @TheNicoleHolland

Jul 16 2019

20mins

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Top Tips for Entrepreneurs Who Sell Physical Products with Nadine Artemis

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Nadine Artemis is author of Renegade Beauty: Reveal and Revive Your Natural Radiance and
Holistic Dental Care: The Complete Guide to Healthy Teeth and Gums, a frequent
commentator on health and beauty for media outlets, and her products have received rave
reviews in the New York Times, the National Post, and the Hollywood Reporter.
Described by Alanis Morissette as “a true-sense visionary,” Nadine has formulated a stunning collection of rare and special botanical compounds.
Her healing creations, along with her concept of Renegade Beauty, encourages effortlessness and inspires people to rethink conventional notions of beauty and wellness.
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Click Here to Tweet to Nadine & Nicole
Nadine Artemis’ of Living Libations Entrepreneurial Journey Through Setbacks and Challenges

From the time she was a teen Nadine Artemis of Living Libations has known the typical 9-5 was not for her.
She had a love of handmade beauty products, being given her mother and sister’s left over bath products to experiment with, and began mixing up her own concoctions to give to friends in high school and college. It was only a matter of time before it became a fully fledged business.
Living Libations has now been in operation for many years, and Nadine the author of several books including Renegade Beauty and Holistic Dental Care.
Here she shares her inspiring entrepreneurial journey through triumphs, setbacks and devastating losses, as well as tips and strategies for the budding entrepreneur.
The road to entrepreneurship
When did you know you wanted to turn this into a business?
When I was 18 years old, through understanding what I was eating and what I didn't want to eat and reading labels at the supermarket, quickly led to me going ‘Oh my god, and all my body care is just total BS.’
And I did a science fair project with essential oils. Then I get to university and I discovered this whole thing kind of about food and body care. So from that moment forward, I never ate processed food again. I always eat organic and I was always making my own skincare.
Then I started making it for friends and family and also at the same time I was sourcing the world for the purest ingredients. From reading books from the 1800s and modern books, and reading about materials like ancient Egyptian recipes, I was like, ‘I need these things.’
Just really recently in the last hundred years or since the 19th century, synthetics didn't even exist, and before that what we applied to our body was pressed from petals and sluice from SAP and had such a life quality to it. And so that's what I was really interested in.
When I understood the BS in beauty care, that's when my relationship to beauty and health got really renegade, and I've started to care for myself in a whole other way.
So I'd make all these formulas and then friends and family loved it all. I knew when I was going to graduate that I was going to do something else, I was going to start a store because I felt like there was no place that had that purity.
I was making blends and concoctions and people were buying it. It was really fun and it grew and grew, so I had that going for me while I was in university. I made my own little pamphlets and I called it Artemis Essentials.  
I had my lip balms I would put in little recycled film canisters of all kinds. People really wanted my stuff . . . so yeah, there was that moment I knew.
Then I took an aromatherapy course just to kind of ground it all in. I can't remember the exact moment a store thought came in, but I was like, I'm going to do a store.

Entrepreneur challenges 
What challenges have you faced as an entrepreneur? 
In my last year [of university] I was getting a lot of the stuff ready for when I was free from school to then open the store. I got a student loan, I had to go the bank, I made a business plan. I wore like a little suit and then they would match if I had $7,

Jul 10 2019

45mins

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Instagram Secrets, Hacks & Best Practices with Jenn Herman

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Jenn Herman is a social media consultant, speaker, and globally recognized Instagram expert.
She is the forefront blogger on Instagram marketing and her blog, Jenn’s Trends, has won the title of a Top 10 Social Media Blog in 2014, 2015, and 2016.
Through her blog, consulting, and speaking Jenn provides tips, resources, and training for small to medium sized businesses that need to structure their social media strategies.
Her business background includes Administration, Sales, Human Resources, and Marketing and she enjoys bringing all these skills together to help you grow your business.
Jenn has been featured in Inc., Fox News, the Verge, Yahoo Finance, CBS Radio LA, and numerous other podcasts and publications.
She is the author of 'Instagram for Business for Dummies', 'The Ultimate Beginner's Guide to Instagram' and 'Stop Guessing: Your Step-by-Step Guide to Creating a Social Media Strategy'.
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Instagram best practices, secrets and hacks with Jenn Herman of Jenn’s Trends

Ready to up your Instagram game?
For many of us we realize the power of Instagram but how to harness that power for our businesses and beyond remains a bit of a mystery.
Instagram expert and social media consultant, Jenn Herman of Jenn’s Trends shares insider instagram tips and tricks to improve your Instagram profile, feed, and Instagram story, plus little known Instagram best practices for raising engagement and leads.
Jenn has been consulting with clients in various capacities to build strategy not just around Instagram, but around social media in general for many years. She has a loyal and engaged following on Instagram of over 17k. Her book, ‘Instagram for Dummies’ will be coming out later in 2019.
Read on for 20 Instagram secrets to uplevel your Instagram profile in minutes.
How to do an Instagram live the right way 
Instagram live has a limited life span 
When it comes to Instagram Live, it’s important to remember it's a live broadcast. Just like you would do Facebook Live or Periscope, or whatever it is.
Thankfully, Instagram makes the process super simple: press one button and you’re live.

While the video is there in your Instagram profile, you can either share it or not. If you share it after the broadcast, it's still only “lives” for 24 hours, and then it's gone. It's not like a Facebook live that stays on your page forever.
Instagram Live is very short form content in terms of its longevity. You can do up to one hour of live recording and then it will literally chop you off. It will end your broadcast after about 59 minutes and 59 seconds. A little timer starts flashing and you have 30 seconds left.
It is one of those things where you have a limited capacity with it. So you do want to make sure you save it immediately after broadcast to your camera roll.
How to save your Instagram live 
You can repurpose Instagram lives to YouTube or Facebook or your blog post or whatever you want. You’ll have the MP4 version available after recording but you have to immediately, as soon as you end the broadcast, save it.
To do this, there's a SAVE button in little white letters in the top right corner. You literally have to click that save button right then because if you don't, you cannot save it after the fact.
Also, if it’s a long video, make sure you have enough space on your phone to download it. When you see a pop-up that says ‘Video Saved’ you know it’s been added to your camera roll. From there you can save it to your Google Drive or Dropbox.
Additionally, if you had a guest on your live you cannot save the video. This may be a privacy or security concern if they haven't given permission to come on. They don't want you saving the video and repurposing it because of the type of outlet that it is with a 24 hour product.

In that case, you’ll have to use a screencast recorder. After you go live, you share it for the 24 hours.

Jul 03 2019

53mins

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Reduce Stress & Overwhelm in Your Business By Building Repeatable Systems with Josh Fonger

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Josh Fonger is a business performance architect and the co-founder of Work The System. He is an international business consultant, coach, and speaker. He’s had the unique experience of personally helping hundreds of businesses grow simply, using the WTS Method.
His specialty is taking stressed out entrepreneurs from working “in” their business to working “on” their business using systems so that profit and freedom become a consistent mechanical reality.
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3 Steps For Building Robust and Long-Lasting Systems

In this episode, I chat with Josh Fonger, business performance consultant and the co-founder of Work The System, a method for growing businesses by developing repeatable and sustainable systems which is currently helping hundreds of businesses to scale profitably.
Josh has learned how to prioritize his life and work responsibilities in a way that greatly reduces stress and overwhelm, gives him more time, and streamliness his entire business process for greater long-term growth and profits. He emphasizes the importance of building effective systems within your business with a simple analogy. He tells me, “[Your] job is not to put fires out. It’s to build systems that prevent the fires from happening in the first place.”
Josh shares 3 steps for building robust and long-lasting systems, how to audit your daily tasks to see where the holes in your current systems and procedures are, the definition of a successful system, how effective systems will help you to scale your business profitably from the very beginning and the crucial component of doing the right things in the right order.

In This Episode You Will Learn

Why Building Your Own Business Doesn’t Have to Be Stressful or Chaotic
How to Prioritize Your Life and Business in a Way That Reduces Stress and Overwhelm
The Critical Component of Doing the Right Things For Your Business In the Right Order
How to Scale Profitably From The Very Beginning by Building Systems
Why Investing in Repeatable Business Systems is Crucial For Growth
The Daily Audit That Identifies the Holes In Your Current Systems and Procedures
How Consistent Systems Will Allow You to Save Time and Move to Higher Level Tasks
Continue the Conversation with Josh

Get a free copy of ‘Work the System’ by Sam Carpenter here.

Click Here to Tweet to Josh & Nicole

Jun 26 2019

31mins

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Learn the 3 Things That Make a Killer Public Talk with Tricia Brouk of The Big Talk Podcast

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Tricia Brouk is an award winning director. She is also writes and choreographs for theater, film and television. In addition to her work in the entertainment industry, she applies her expertise to the art of public speaking.
She’s the executive producer of Speakers Who dare, a TEDx producer. She choreographed Black Box on ABC, The Affair on Showtime, Rescue Me on Fox, and John Turturro’s Romance and Cigarettes, where she was awarded a Golden Thumb Award from Roger Ebert.
Her series Sublets, won Best Comedy at the Vancouver Web-Festival. She curates and hosts the Speaker Salon in NYC,  The Big Talk a podcast on iTunes and directs and produces The Big Talk Over Dinner a new tv series.
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Click Here to Tweet to Tricia & Nicole
EFFECTIVE PUBLIC SPEAKING TIPS WITH TRICIA BROUK OF THE BIG TALK

Only 3 years ago, Tricia Brouk, public speaking coach and host of The Big Talk podcast, was minding her own business in the film, television and theatre industry with no intention of becoming a speech coach.
When a dear friend booked a TEDx talk and asked Tricia to direct her, the seed was planted.  Within just 6 months Tricia had a website up and The Big Talk was live in NYC.
Her work now centers around helping people “talk” and not only talk, but give BIG talks, the important ones, whether it's a TEDx, or a keynote or a toast, or communicating in front of people that they respect.
Despite having zero online presence, Tricia began surrounding herself with people who understood the online world, one of whom was networking a specialist Jamie Broderick who helped Tricia create an online media presence and introduce her to key people who might need speaking directors.
The rest, as they say, is history.  
Here Tricia shares her process for delivering a successful “Big Talk” so you can spread your message on a global scale.

WHAT ARE THE TECHNIQUES OF EFFECTIVE PUBLIC SPEAKING?
Knowing the Difference Between a TEDx Talk and a Keynote Speech 
The Art of The Big Talk first breaks down the difference between a TEDx talk and a keynote speech. This is an important distinction you’ll need to understand in order to get the delivery just right.
A TEDx talk is 

18 minutes or less
Contains your ideas (not problems or issues)
Aims to give the listener a “gift” or a solution (“We can end global warming by doing this one simple thing…”)

A keynote speech 

45 - 60 minutes long
Presents hard hitting problems or issues
Contains a clear call to action or an “ask” (“Buy my book”)

Tricia further explains these very different approaches by stating “If you talk about an idea and frame it as an idea, not an issue, people will respond to you more openly. An idea is a thought a concept or a notion that we have. And once we form a thought this can become an idea with massaging, tending to and allowing for growth, an issue is usually an emotional or a personal problem. And it makes you feel prickly.”
Issues may make us feel like ‘What can we do about it? It's so big.’ However, if you reframe it as an idea, a short to-the-point statement of hope, it sounds doable, actionable, and people are more likely to respond.
Having a “Through-Line” in Your Talk to Stay in Alignment with Your Message 
The through line is the heartbeat of a talk. If you understand what your through line is, you can constantly come back to it and never get lost.
A through line is short, only 15 words or less. It's the concise, articulate and singular progression of your idea, which includes all of the critical elements unique to the idea. It's simple, it's clear, and it's very succinct.
Here are three examples of really strong through lines: 

More choices make us less happy
Vulnerability is something to be treasured, not hidden
Fake it until you make it

As writers and speakers with big ideas, we have so many things we want to say and sometimes we go off track. But if you're constantly coming back to your through line...

Jun 12 2019

32mins

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Challenge Your Belief That It’s Impossible to Charge More with Author of Scale How to Grow Your Business by Working Less Frank Bria

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Frank Bria began his entrepreneurial career in the financial services technology sector. He worked with several startups, some selling for hundreds of millions of dollars, and some crashing in flames.
His experience includes helping some of the largest corporations on 5 continents grow their businesses by making a real impact on their customers – and turning that into a scalable offering.
He now turns that experience to the small business sector. He works with consultants and business authors to pivot away from “project-based” and hourly revenue - basically trading time for money. Frank’s clients build their businesses around productized services where you leverage your time across multiple clients – and not just one.

He is author of the internationally bestselling book Scale: How to Grow Your Business by Working Less and the father of 3 beautiful daughters.
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Create a High Ticket, “Gotta Have It” Productized Service That’s Repeatable

In this episode Frank Bria, author of the internationally bestselling book Scale: How to Grow Your Business by Working Less, shares why he believes what most business gurus teach about starting small when you’re starting out is completely backwards, and why you’ll be much better off if you create high-ticket offers from the very beginning.
Frank challenges popular beliefs around what is possible in service-based businesses like coaching and consulting and he states; “If you have something of value to offer your audience, you should be paid your value.There’s no reason you should be paid less that $10k.”
We also dig into why everyone needs a business mentor and where to find yours, how to ditch the fancy funnels and manipulative sales tactics, and much much more.
You’re going to adore Frank as much as I do by the end of episode, so let’s get to it!

In This Episode You Will Learn

Why the “Start Small” Business Model Is Completely Backwards
How to Get Off the 6-Figure Hamster Wheel
Challenge the Belief That It Isn’t Possible to Charge More
Break Through the Conventional Mold and Become a Scalable Consultant
Ditch the Fancy Funnels and Manipulative Sales Tactics
Forget Having a Huge Following First (You Don’t Need One)
Why Everyone Needs a Business Mentor and Where to Find Yours   
Continue the Conversation with Frank

Find Frank's Facebook here.
Get a jump start on your own high ticket offer with Frank’s step-by-step blueprint here.

Click Here to Tweet to Frank & Nicole

Jun 05 2019

43mins

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Transforming a Side Hustle Into a Thriving Enterprise with Raj Jana of The Simply Grounded Podcast

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Raj Jana is the Founder and Chief Brewer at JavaPresse Coffee Company, a brand that creates products to transform your favorite coffee ritual into an extraordinary daily experience.
Since launching JavaPresse in 2015, Raj has helped over 180,000 unique customers use coffee as a vehicle to achieve more daily fulfillment, growing the company 10000% since 2015.
He is also the host of Stay Grounded, a weekly podcast that shares lessons from inspiring guests to help listeners achieve more fulfillment, success, and happiness in daily life.
 
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How to Create a Unique Brand Experience That Goes Beyond a Simple Product

In this episode I chat with Raj Jana of the Staying Grounded podcast about how we can truly make an impact with our businesses that align with our highest vision and finding fulfillment in everything we do.
Raj is a big believer in choosing happiness and fulfillment by making the decision to be content with what he already has. This is the experience his brand serves up with every cup of coffee they sell.
He shares that we don’t need lots of money and we can choose to be happy today with what we already have.
We also deep dive into how to create a brand experience for your customers that goes beyond any product, how to become fully aligned with your vision by vividly visualizing your mission, how to build mutually beneficial business relationships, and lots more.

In This Episode You Will Learn

Transforming a Service Into an Immersive Customer Experience
Become Fully Aligned in Your Business By Creating a “Vivid Vision”
Build Mutually Beneficial Business Relationships By Working on Personal Growth First
How to Lead With Curiosity to Better Connect With Others
Creating an Impactful Business Model That Gives Back
The Beauty of Using Business to Create a Movement
How to Build a Business and Life That Infuses Fulfillment Into Everything You Do
Continue the Conversation with Raj

Experience the JavaPress movement at www.javapresse.com
Learn more about Raj at www.rajjana.com and listen to his podcast Stay Grounded

Click Here to Tweet to Raj & Nicole

May 29 2019

47mins

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