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Rank #165 in Entrepreneurship category

Business
Careers
Entrepreneurship

What Works

Updated 3 days ago

Rank #165 in Entrepreneurship category

Business
Careers
Entrepreneurship
Read more

Candid Conversations About Running & Growing A Small Business

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Candid Conversations About Running & Growing A Small Business

iTunes Ratings

171 Ratings
Average Ratings
160
5
3
0
3

Great

By Natalia13131 - Aug 29 2019
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Every small business owner should listen to this podcast. Tara, thank you!

Gratitude

By Green 34562 - May 03 2019
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My biz crush forever! This is such a treat for all of us to have access to Tara’s brilliance. ❤️

iTunes Ratings

171 Ratings
Average Ratings
160
5
3
0
3

Great

By Natalia13131 - Aug 29 2019
Read more
Every small business owner should listen to this podcast. Tara, thank you!

Gratitude

By Green 34562 - May 03 2019
Read more
My biz crush forever! This is such a treat for all of us to have access to Tara’s brilliance. ❤️
Cover image of What Works

What Works

Latest release on Jan 23, 2020

All 250 episodes from oldest to newest

EP 261: 5 Project Management Tools These Small Business Owners Can’t Do Without

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Today, you're going to hear from 5 business owners--all member of The What Works Network members. They're sharing the project management software they use and how it fits with the way they work.

Susan Boles shares how she manages her projects in ClickUp. Joe Taylor, Jr shares how he and his team manage projects in Basecamp. Ayelet Marinovich shares how she used Trello to manage writing & publishing a book in just 6 weeks. Melissa Emler shares how she got used to managing--and automating--projects in AirTable. And finally, Jonathan Stewart shares how he took a windy road to managing projects in Notion.

Keep an ear out for why each business owner uses the software they use and how it lets them manage the work they way they want to. Remember that the software is there to help them manage projects the way they choose to manage projects--not because it's fixing them or the work itself.

The post EP 261: 5 Project Management Tools These Small Business Owners Can’t Do Without appeared first on What Works.

Jan 23 2020

27mins

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EP 260: Tracking Complex Projects With On-Demand CFO Christina Sjahli

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I wanted to know how people who work with lots of data and reports manage the process, communicate with their clients, and organize all the work to be done.

So I asked Christina Sjahli, an on-demand CFO and cash flow analyst, to share her process. Christina started her career in corporate finance and now brings that experience to established entrepreneurs in the process of scaling to $1 million in annual revenue.

In this conversation, Christina shares how she manages the financial reports that help her do her job, how she tracks changes in those reports so the history of the project is never lost, how and why she uses Trello boards to interact with her clients, and why being deadline-oriented helps her manage her own work.

The post EP 260: Tracking Complex Projects With On-Demand CFO Christina Sjahli appeared first on What Works.

Jan 21 2020

45mins

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EP 259: Managing The Creative Process With Brooklyn Book Doctor Founder Joelle Hann

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Joelle is the founder of Brooklyn Book Doctor. She works with authors to help them complete their book projects—whether it's crafting the proposal or completing the manuscript.

Her job is to be as much creative partner as it is project manager.

After Joelle and I wrapped up our conversation, she told me: "the human element is a huge piece of the puzzle."

And, honestly, if you listen for this idea throughout this interview, I think you'll see what she means.

Joelle has become a master of managing for the human element in the creative process. And while Joelle has to manage the human element with her clients, we have to do this for ourselves every day.

Joelle and I talk about the tools she uses to manage different types of writing projects, what she's learned about managing projects for creative people, and how her project management system blossomed into its own offer for working clients through the book proposal process.

The post EP 259: Managing The Creative Process With Brooklyn Book Doctor Founder Joelle Hann appeared first on What Works.

Jan 14 2020

41mins

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EP 258: Managing Multi-Layer Projects With Kaye Publicity Founder Dana Kaye

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The Nitty-Gritty: How Kaye Publicity founder Dana Kaye plans and manages multi-layer book publicity projects The tools she uses to track progress, run reports, and organize the information that goes into every project How her team members take ownership of different areas of each project Why she’s learning to take a more top-level role in […]

The post EP 258: Managing Multi-Layer Projects With Kaye Publicity Founder Dana Kaye appeared first on What Works.

Jan 07 2020

55mins

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EP 257: End-Of-Year Mailbag Episode With Tara McMullin

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We've had a helluva year here at What Works. We've talked to over 100 small business owners, published more than 80 episodes, and tackled 12 different themes this year.

What Works is special because we focus on the people who are making their businesses work every single day.

We believe we all have a lot to learn from each other—and the more honest & transparent we are about how our marketing, operations, tools, product development, or sales processes work, the better chance we all have for success.

On this episode, it's no different—except, instead of me being the one asking the questions, you are!

The post EP 257: End-Of-Year Mailbag Episode With Tara McMullin appeared first on What Works.

Dec 24 2019

1hr 2mins

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EP 256: Discovering What You Need From Your Business With BrainSpace Optimized Founder Hailey Thomas

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Today's guest mentioned early on in our conversation that she found herself taking the work that came to her, growing her capacity to be able to bring in *more* work, and never really stopping to ask herself how she was designing her business.

Her name is Hailey Thomas and she's the founder of BrainSpace Optimized, where she helps entrepreneurs plan, execute, and complete projects in 90 days or less.

Unfortunately, Hailey suffered a big, personal loss that made her rethink the way she'd been doing business to that point.

We talk about how her tunnel vision led her to skipping her initial grief, why she let go of her clients and contractors, and how she started to process what she truly needed from her life and business.

The post EP 256: Discovering What You Need From Your Business With BrainSpace Optimized Founder Hailey Thomas appeared first on What Works.

Dec 17 2019

40mins

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EP 255: Taking Stock & Setting New Intentions With Podcasting Advocate Elsie Escobar

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This week, my guest is Elsie Escobar. Elsie is the co-host of LibSyn's podcast The Feed as well as their community manager. She's also the co-host of She Podcasts, a podcast and community of over 14,000 women podcasters. Her mission is to help more people use their voice and make an impact through the craft of podcasting.

With everything she has going on, it would be easy for Elsie to forget what she's accomplished in a year.

It would be easy to dismiss the small wins and important insights she's experienced.

That's why Elsie has developed a personal process of looking back, assessing her opportunities, setting intentions for the new year.

Elsie and I talk about the energy of the end of the year—and how it can contribute to feeling like we need to catch up no matter how much we've achieved. We also talk about the experience that catalyzed her will to look back and set intentions, as well as how she's trained herself to recognize her true capacity.

The post EP 255: Taking Stock & Setting New Intentions With Podcasting Advocate Elsie Escobar appeared first on What Works.

Dec 12 2019

44mins

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EP 254: Transforming Your Business Model With Growth & Impact Strategist Toi Smith

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Today's guest is Toi Smith—a growth & impact strategist who has wrestled with this same question.

Toi and I talk about how her identity and business model has shifted from virtual assistant to online business manager to strategist and why each pivot was necessary. We also talk about the ups and downs of making these changes and the impact each shift has had on her rates, working hours, and client load.

Pay close attention to how Toi talks about her mindset shift away from thinking of her work as labor and into thinking of it as thought partnership and leadership.

She's had to dismantle and reassemble the way she thinks about how she and her business creates value in order to realize the full potential of her own entrepreneurship.

The post EP 254: Transforming Your Business Model With Growth & Impact Strategist Toi Smith appeared first on What Works.

Dec 10 2019

45mins

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EP 253: Discovering The Joy of Missing Out With Inkwell Press Founder Tonya Dalton

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Our self-talk keeps us on the edge, always wondering if we're good enough, smart enough, or tough enough.

Tonya Dalton would like us to know there's another way. In fact, Tonya has worked hard to rewrite her own stories, clean up her own self-talk, and embrace the joy of missing out.

Tonya Dalton is the author of The Joy of Missing Out and the founder of Inkwell Press. She's also the host of the hit podcast, The Productivity Paradox.

I wanted to talk with Tonya about how embracing the joy of missing out has transformed her own self-talk as an entrepreneur. We chat about the glorification of busy in today's culture, the litmus tests we subject ourselves to, how we can rewrite stories that aren't serving us, and how Tonya actively chooses what she wants to miss out on so she can embrace more of what she really wants out of life and business.

The post EP 253: Discovering The Joy of Missing Out With Inkwell Press Founder Tonya Dalton appeared first on What Works.

Dec 03 2019

46mins

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EP 252: Making New Clients Feel At Home With SmartStart Founder Linda Lopeke

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For our final episode on our series on designing exceptional customer experiences, I spoke with Linda Lopeke, the founder of SmartStart.

Linda knows that customer service starts long before the first purchase is ever made.

She's designed her entire client on-boarding system to set clear expectations, ensure fit, and make new clients feel at ease. Instead of crossing her fingers and hoping she doesn't run into customer service problems, Linda has crafted a process elevates her client experience.

I talked with Linda about the lengthy application process she uses, why she interviews every prospect before they can work with her, and how she brings on a new client step-by-step.

Play close attention to all the opportunities Linda has to set expectations throughout the process and reduce the friction of doing the work.

The post EP 252: Making New Clients Feel At Home With SmartStart Founder Linda Lopeke appeared first on What Works.

Nov 26 2019

47mins

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