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Business
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Entrepreneurship

What Works

Updated 1 day ago

Business
Careers
Entrepreneurship
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Candid Conversations About Running & Growing A Small Business

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Candid Conversations About Running & Growing A Small Business

iTunes Ratings

171 Ratings
Average Ratings
160
5
3
0
3

Great

By Natalia13131 - Aug 29 2019
Read more
Every small business owner should listen to this podcast. Tara, thank you!

Gratitude

By Green 34562 - May 03 2019
Read more
My biz crush forever! This is such a treat for all of us to have access to Tara’s brilliance. ❤️

iTunes Ratings

171 Ratings
Average Ratings
160
5
3
0
3

Great

By Natalia13131 - Aug 29 2019
Read more
Every small business owner should listen to this podcast. Tara, thank you!

Gratitude

By Green 34562 - May 03 2019
Read more
My biz crush forever! This is such a treat for all of us to have access to Tara’s brilliance. ❤️
Cover image of What Works

What Works

Latest release on Jan 21, 2020

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Candid Conversations About Running & Growing A Small Business

Rank #1: EP 254: Transforming Your Business Model With Growth & Impact Strategist Toi Smith

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Today's guest is Toi Smith—a growth & impact strategist who has wrestled with this same question.

Toi and I talk about how her identity and business model has shifted from virtual assistant to online business manager to strategist and why each pivot was necessary. We also talk about the ups and downs of making these changes and the impact each shift has had on her rates, working hours, and client load.

Pay close attention to how Toi talks about her mindset shift away from thinking of her work as labor and into thinking of it as thought partnership and leadership.

She's had to dismantle and reassemble the way she thinks about how she and her business creates value in order to realize the full potential of her own entrepreneurship.

The post EP 254: Transforming Your Business Model With Growth & Impact Strategist Toi Smith appeared first on What Works.

Dec 10 2019

45mins

Play

Rank #2: EP 178: The Most Productive Habits Of Thriving Small Business Owners

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We want to celebrate the most effective habits of small business owners in our network.So, we’ve asked 4 members to share what’s working for them as they reexamine and refine their own routines.

The post EP 178: The Most Productive Habits Of Thriving Small Business Owners appeared first on What Works.

Jan 24 2019

24mins

Play

Rank #3: Episode 101 – Starting a New Business with a Bang–and Clear Priorities–with Edios Media Founders Elizabeth Madariaga & Michael Karsh

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For our 101st episode, we’ve got something pretty special. This week, Tara talks with two former producers of this podcast, who are now former CreativeLive employees. In January of this year, just nine months ago, they started a production agency and consultancy called Edios Media and have rocketed to small business success in an incredibly […]

The post Episode 101 – Starting a New Business with a Bang–and Clear Priorities–with Edios Media Founders Elizabeth Madariaga & Michael Karsh appeared first on What Works.

Oct 03 2017

Play

Rank #4: Episode 70 – Setting Business & Personal Financial Goals with Worth It Author Amanda Steinberg

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This week Tara talks to her friend and the founder of Daily Worth and WorthFM, Amanda Steinberg. Amanda launched DailyWorth in 2009 to bring a fresh voice and an outsider’s perspective to personal finance. Oprah selected her to the exclusive SuperSoul 100, and Forbes named her one of twenty-one New American Money Masters. Her digital […]

The post Episode 70 – Setting Business & Personal Financial Goals with Worth It Author Amanda Steinberg appeared first on What Works.

Feb 07 2017

Play

Rank #5: EP 227: Raising Your Prices With Confidence With Content Marketing Strategist Abby Herman

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Abby and I talk about how she ended up working for so little and what she needed to do to raise her prices. We dive into all the feelings that came up around raising her prices and discovering the real value of what she was offering.

The post EP 227: Raising Your Prices With Confidence With Content Marketing Strategist Abby Herman appeared first on What Works.

Aug 15 2019

35mins

Play

Rank #6: Episode 110 – Top Entrepreneurs Get Real About What’s Working Now

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As 2017 comes to a close, Tara gives a quick hit of reflection on what’s working from a bunch of former Profit Power Pursuit guests. We e-mailed them and asked “what’s working for you right now?” As you listen, be sure to reflect on what’s working for you and your business right now. What assumptions […]

The post Episode 110 – Top Entrepreneurs Get Real About What’s Working Now appeared first on What Works.

Dec 05 2017

Play

Rank #7: Episode 017 – Vanessa Van Edwards

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Today’s guest is Tara Gentile’s friend and mastermind buddy Vanessa Van Edwards, an author and behavioral investigator and self-proclaimed recovering awkward person. She is a professional people watcher—speaking, researching and cracking the code of interesting human behavior for audiences around the world. Vanessa’s groundbreaking workshops and courses teach individuals how to succeed in business and […]

The post Episode 017 – Vanessa Van Edwards appeared first on What Works.

Feb 02 2016

Play

Rank #8: Episode 113 – 10 Digital Small Business Trends for 2018

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This special episode of Profit Power Pursuit is focused on the trends that Tara sees coming for 2018 and how your business can adapt sooner rather than later to adapt to them. The post Episode 113 – 10 Digital Small Business Trends for 2018 appeared first on CreativeLive Blog.

The post Episode 113 – 10 Digital Small Business Trends for 2018 appeared first on What Works.

Jan 02 2018

Play

Rank #9: EP 168: Shifting Your Mindset To See Yourself And Your Small Business Differently

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The stories we tell ourselves as entrepreneurs make up our mindsets. These stories create a pattern of expectations and beliefs. Every action you take and every decision you make is filtered through these expectations and beliefs. We asked 5 small business owners to tell us about what works when they make shifts in these mindsets.

The post EP 168: Shifting Your Mindset To See Yourself And Your Small Business Differently appeared first on What Works.

Dec 13 2018

30mins

Play

Rank #10: EP 133: Building A Business In The Feminine Economy With Sister Founder & Director Jennifer Armbrust

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Do you think there’s a better way to approach your work than just hustling hard? Jennifer Armbrust, founder of Sister and Feminist Business School, would argue there’s a more feminine way to build and grow your business.

The post EP 133: Building A Business In The Feminine Economy With Sister Founder & Director Jennifer Armbrust appeared first on What Works.

May 15 2018

43mins

Play

Rank #11: Episode 95 – Creating Systems for Efficiency & Productivity with Indie Shopography founder Emily Thompson

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This week, Tara is joined by Emily Thompson. Emily is the founder of Indie Shopography and co-host of “Being Boss” a podcast for creative entrepreneurs who want to up their game. At Indie Shopography, Emily helps creatives run online businesses from websites to marketing, to education. Emily and Tara talk about the time she bought […]

The post Episode 95 – Creating Systems for Efficiency & Productivity with Indie Shopography founder Emily Thompson appeared first on What Works.

Aug 22 2017

Play

Rank #12: Episode 018 – Grace Bonney

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Today Tara Gentile talks to Grace Bonney, founder of the popular blog Design*Sponge. Launched in August of 2004, the site was declared a “Martha Stewart Living for the Millennials” by the New York Times. Design*Sponge attracts a diverse group of devoted readers across the globe and currently reaches over 1 million readers per day. Grace […]

The post Episode 018 – Grace Bonney appeared first on What Works.

Feb 09 2016

Play

Rank #13: EP 189: What’s Working In Community Building With Mighty Networks’ Senior Community Strategist Audra Lindsey

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People are a core part of any small business. Today, Mighty Networks' Audra Lindsey shares how you can create an amazing experience for the people your business brings together—without spending a ton of time or energy to do it.

The post EP 189: What’s Working In Community Building With Mighty Networks’ Senior Community Strategist Audra Lindsey appeared first on What Works.

Mar 07 2019

49mins

Play

Rank #14: Episode 105 – Building a Business on the Side of a Job You Love with Laptop Lifestyle Creator Alexis Teichmiller

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This week, Tara’s guest is Alexis Teichmiller, host of the Laptop Lifestyle podcast and a content creator for hospitality brands. She’s also the full-time affiliate manager at ConvertKit, an e-mail marketing provider for creators and online entrepreneurs. Tara wanted to chat with Alexis about how she’s created a thriving side hustle while working a job […]

The post Episode 105 – Building a Business on the Side of a Job You Love with Laptop Lifestyle Creator Alexis Teichmiller appeared first on What Works.

Oct 31 2017

Play

Rank #15: Episode 99 – The Power of a Profitable Niche with Content Copywriter Jessica Mehring

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This week, Tara’s guest is Jessica Mehring, CEO of Horizon Peak Consulting. She combines sales-focused copywriting with content marketing to help IT software, and tech clients turn clients into revenue. She’s also the creator of  The Content Lab, where she trains content creators and copywriters how to get better results from their written content while […]

The post Episode 99 – The Power of a Profitable Niche with Content Copywriter Jessica Mehring appeared first on What Works.

Sep 19 2017

Play

Rank #16: EP 238: Scaling Up With A Certification Program With The Ops Authority Founder Natalie Gingrich

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My guest is Natalie Gingrich, the founder of The Ops Authority.

After spending 15 years in corporate at a Fortune 150 company, she dove into entrepreneurship leveraging her project management and HR experience to assist high-level influencers in the online and small business worlds. What she discovered along the way was that there was a ton of super capable women whose skill sets were not leveraged and whose natural tendency toward leadership wasn’t acknowledged.

In this conversation, Natalie and I talk about why she decided to create a certification program instead of an online course, why she takes screening candidates very seriously, and how the certification unfolds from start to finish. We also talk about some of the new opportunities she sees for growth now that the certification program is underway & successful.

The post EP 238: Scaling Up With A Certification Program With The Ops Authority Founder Natalie Gingrich appeared first on What Works.

Sep 24 2019

40mins

Play

Rank #17: Episode 97 – The Secret to Small Business Longevity with Career Coach Michelle Ward

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This week, Tara’s guest is Michelle Ward the “When I Grow Up Coach”. Michelle has been offering dream business guidance for creative women since 2008. She’s been featured in New York Magazine, Etsy, Newsweek, and the Forbes Top 100 websites for your career list. She’s also the co-author of the Declaration of You and teacher […]

The post Episode 97 – The Secret to Small Business Longevity with Career Coach Michelle Ward appeared first on What Works.

Sep 05 2017

Play

Rank #18: Episode 71 – Rethinking the Fashion e-commerce Industry with Brass Clothing co-founders Jay Adams & Katie Doyle

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This week, Tara talks to Jay Adams & Katie Doyle the co-founders of Brass, an online women’s clothing brand. Launched in September 2014, Brass is committed to designing the perfect foundational basics that every woman should own. The brand has quickly become the go-to for millennial women who value quality over quantity and want to […]

The post Episode 71 – Rethinking the Fashion e-commerce Industry with Brass Clothing co-founders Jay Adams & Katie Doyle appeared first on What Works.

Feb 14 2017

Play

Rank #19: EP 211: Building An Audience With Tara McMullin

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When I made the decision to all but start over with my email list, it was a decision to do the work to find that number, rediscover the right people, and rebuild my audience from there.

The post EP 211: Building An Audience With Tara McMullin appeared first on What Works.

May 30 2019

17mins

Play

Rank #20: Episode 85 – Putting the P in Profit: Money Lessons From the New Economy

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Growing a business in the New Economy means dealing with your “money stuff.” Tara highlights 6 money lessons she’s learned by building her business–and by talking to the smart business owners we feature on Profit. Power. Pursuit. Learn what needed to shift to see her earning $28,000 per year as a retail manager to growing […]

The post Episode 85 – Putting the P in Profit: Money Lessons From the New Economy appeared first on What Works.

May 23 2017

Play

EP 260: Tracking Complex Projects With On-Demand CFO Christina Sjahli

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I wanted to know how people who work with lots of data and reports manage the process, communicate with their clients, and organize all the work to be done.

So I asked Christina Sjahli, an on-demand CFO and cash flow analyst, to share her process. Christina started her career in corporate finance and now brings that experience to established entrepreneurs in the process of scaling to $1 million in annual revenue.

In this conversation, Christina shares how she manages the financial reports that help her do her job, how she tracks changes in those reports so the history of the project is never lost, how and why she uses Trello boards to interact with her clients, and why being deadline-oriented helps her manage her own work.

The post EP 260: Tracking Complex Projects With On-Demand CFO Christina Sjahli appeared first on What Works.

Jan 21 2020

45mins

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EP 259: Managing The Creative Process With Brooklyn Book Doctor Founder Joelle Hann

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Joelle is the founder of Brooklyn Book Doctor. She works with authors to help them complete their book projects—whether it's crafting the proposal or completing the manuscript.

Her job is to be as much creative partner as it is project manager.

After Joelle and I wrapped up our conversation, she told me: "the human element is a huge piece of the puzzle."

And, honestly, if you listen for this idea throughout this interview, I think you'll see what she means.

Joelle has become a master of managing for the human element in the creative process. And while Joelle has to manage the human element with her clients, we have to do this for ourselves every day.

Joelle and I talk about the tools she uses to manage different types of writing projects, what she's learned about managing projects for creative people, and how her project management system blossomed into its own offer for working clients through the book proposal process.

The post EP 259: Managing The Creative Process With Brooklyn Book Doctor Founder Joelle Hann appeared first on What Works.

Jan 14 2020

41mins

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EP 258: Managing Multi-Layer Projects With Kaye Publicity Founder Dana Kaye

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The Nitty-Gritty: How Kaye Publicity founder Dana Kaye plans and manages multi-layer book publicity projects The tools she uses to track progress, run reports, and organize the information that goes into every project How her team members take ownership of different areas of each project Why she’s learning to take a more top-level role in […]

The post EP 258: Managing Multi-Layer Projects With Kaye Publicity Founder Dana Kaye appeared first on What Works.

Jan 07 2020

55mins

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EP 257: End-Of-Year Mailbag Episode With Tara McMullin

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We've had a helluva year here at What Works. We've talked to over 100 small business owners, published more than 80 episodes, and tackled 12 different themes this year.

What Works is special because we focus on the people who are making their businesses work every single day.

We believe we all have a lot to learn from each other—and the more honest & transparent we are about how our marketing, operations, tools, product development, or sales processes work, the better chance we all have for success.

On this episode, it's no different—except, instead of me being the one asking the questions, you are!

The post EP 257: End-Of-Year Mailbag Episode With Tara McMullin appeared first on What Works.

Dec 24 2019

1hr 2mins

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EP 256: Discovering What You Need From Your Business With BrainSpace Optimized Founder Hailey Thomas

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Today's guest mentioned early on in our conversation that she found herself taking the work that came to her, growing her capacity to be able to bring in *more* work, and never really stopping to ask herself how she was designing her business.

Her name is Hailey Thomas and she's the founder of BrainSpace Optimized, where she helps entrepreneurs plan, execute, and complete projects in 90 days or less.

Unfortunately, Hailey suffered a big, personal loss that made her rethink the way she'd been doing business to that point.

We talk about how her tunnel vision led her to skipping her initial grief, why she let go of her clients and contractors, and how she started to process what she truly needed from her life and business.

The post EP 256: Discovering What You Need From Your Business With BrainSpace Optimized Founder Hailey Thomas appeared first on What Works.

Dec 17 2019

40mins

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EP 255: Taking Stock & Setting New Intentions With Podcasting Advocate Elsie Escobar

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This week, my guest is Elsie Escobar. Elsie is the co-host of LibSyn's podcast The Feed as well as their community manager. She's also the co-host of She Podcasts, a podcast and community of over 14,000 women podcasters. Her mission is to help more people use their voice and make an impact through the craft of podcasting.

With everything she has going on, it would be easy for Elsie to forget what she's accomplished in a year.

It would be easy to dismiss the small wins and important insights she's experienced.

That's why Elsie has developed a personal process of looking back, assessing her opportunities, setting intentions for the new year.

Elsie and I talk about the energy of the end of the year—and how it can contribute to feeling like we need to catch up no matter how much we've achieved. We also talk about the experience that catalyzed her will to look back and set intentions, as well as how she's trained herself to recognize her true capacity.

The post EP 255: Taking Stock & Setting New Intentions With Podcasting Advocate Elsie Escobar appeared first on What Works.

Dec 12 2019

44mins

Play

EP 254: Transforming Your Business Model With Growth & Impact Strategist Toi Smith

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Today's guest is Toi Smith—a growth & impact strategist who has wrestled with this same question.

Toi and I talk about how her identity and business model has shifted from virtual assistant to online business manager to strategist and why each pivot was necessary. We also talk about the ups and downs of making these changes and the impact each shift has had on her rates, working hours, and client load.

Pay close attention to how Toi talks about her mindset shift away from thinking of her work as labor and into thinking of it as thought partnership and leadership.

She's had to dismantle and reassemble the way she thinks about how she and her business creates value in order to realize the full potential of her own entrepreneurship.

The post EP 254: Transforming Your Business Model With Growth & Impact Strategist Toi Smith appeared first on What Works.

Dec 10 2019

45mins

Play

EP 253: Discovering The Joy of Missing Out With Inkwell Press Founder Tonya Dalton

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Our self-talk keeps us on the edge, always wondering if we're good enough, smart enough, or tough enough.

Tonya Dalton would like us to know there's another way. In fact, Tonya has worked hard to rewrite her own stories, clean up her own self-talk, and embrace the joy of missing out.

Tonya Dalton is the author of The Joy of Missing Out and the founder of Inkwell Press. She's also the host of the hit podcast, The Productivity Paradox.

I wanted to talk with Tonya about how embracing the joy of missing out has transformed her own self-talk as an entrepreneur. We chat about the glorification of busy in today's culture, the litmus tests we subject ourselves to, how we can rewrite stories that aren't serving us, and how Tonya actively chooses what she wants to miss out on so she can embrace more of what she really wants out of life and business.

The post EP 253: Discovering The Joy of Missing Out With Inkwell Press Founder Tonya Dalton appeared first on What Works.

Dec 03 2019

46mins

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EP 252: Making New Clients Feel At Home With SmartStart Founder Linda Lopeke

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For our final episode on our series on designing exceptional customer experiences, I spoke with Linda Lopeke, the founder of SmartStart.

Linda knows that customer service starts long before the first purchase is ever made.

She's designed her entire client on-boarding system to set clear expectations, ensure fit, and make new clients feel at ease. Instead of crossing her fingers and hoping she doesn't run into customer service problems, Linda has crafted a process elevates her client experience.

I talked with Linda about the lengthy application process she uses, why she interviews every prospect before they can work with her, and how she brings on a new client step-by-step.

Play close attention to all the opportunities Linda has to set expectations throughout the process and reduce the friction of doing the work.

The post EP 252: Making New Clients Feel At Home With SmartStart Founder Linda Lopeke appeared first on What Works.

Nov 26 2019

47mins

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EP 251: Teaching Customers How To Use Your Product One At A Time With Tyme Iron Creator Jacynda Smith

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Today, we're examining customer service that might not scale but has helped the company create massive growth.

The Tyme Iron, created by today's guest Jacynda Smith, is a unique hairstyling tool that's meant to replace both your flat iron and your curling iron so you can create a variety of styles for medium-length to long hair.

When you look at it, you get it.

But when you use it? Well, that can be a different story.

Faced with questions and even some frustration from new users, Jacynda made an interesting choice. She decided to FaceTime her customers, one at a time, and walk them through the process of creating the style they wanted to create with their new Tyme Iron.

In other words, Jacynda made the choice to do something that doesn't scale.

But instead of abandoning that choice as the company grew, she doubled down.

As you'll hear, the company now employs 5 full-time virtual stylists whose job it is to sit down with new customers, one on one, and help them style their hair with their new Tyme Iron.

I had to know how this process is managed, plus I wanted to know how investing in this premium customer experience has benefitted the company overall.

The post EP 251: Teaching Customers How To Use Your Product One At A Time With Tyme Iron Creator Jacynda Smith appeared first on What Works.

Nov 21 2019

35mins

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EP 250: Creating Wildly Fun Client Experiences With Allie LeFevere

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Allie LeFevere is the co-founder of Obedient Agency—a full-service humor marketing agency.

Truly, the first time I landed on their website, I can describe my experience as nothing less than surprised and delighted. It's not funny for funny's sake—it's humorous for clarity's sake. Every piece of it serves to define who they are, what they do, and who they do it for in the most unique ways possible.

I had to know how this brilliant branding & positioning functioned on the inside. Had they designed equally surprising & delighting client experiences?

Yes, of course they have.

Allie and I talk about how that website got built—which is a great look at the brainstorming process they use throughout the agency. We also chat about how they infuse humor into every touchpoint they have with a client, how they manage each client touchpoint, and why client fit is such an important piece of the puzzle.

The post EP 250: Creating Wildly Fun Client Experiences With Allie LeFevere appeared first on What Works.

Nov 19 2019

42mins

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EP 249: Standing Out With Exceptional Customer Experiences With Project Army Founder Viktor Nagornyy

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Viktor Nagorynyy is the founder of Project Army. What started as an SEO and digital marketing consultancy has blossomed into a full-service website support & hosting company that prioritizes customer service and experience.

Viktor shares how doing the opposite of what everyone else is doing has led to big results, why customer service is so important to him, how prioritizing customer service has helped the company grow, and how he utilizes social media to offer help to anyone—even if they're not a customer.

The post EP 249: Standing Out With Exceptional Customer Experiences With Project Army Founder Viktor Nagornyy appeared first on What Works.

Nov 12 2019

44mins

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EP 248: What’s Working In Setting Boundaries While Delighting Customers With Coach Nicole Lewis-Keeber

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Nicole is a Licensed Clinical Social Worker turned business therapist & mindset coach who helps entrepreneurs identify the patterns that cause friction and dysfunction in their businesses. She helps them identify trauma of all kinds, rework habits, and redefine relationships—with themselves, their team members, and their businesses.

I wanted to ask Nicole how she helps her clients establish strong & clear boundaries while maintaining exceptional customer experiences in their businesses.

We talked about how to know when you have a boundary problem, why unclear communication is unkind, how to renegotiate boundaries when there's a problem, and what kind of routines we can put in place to keep boundary issues from happening in the first place.

The post EP 248: What’s Working In Setting Boundaries While Delighting Customers With Coach Nicole Lewis-Keeber appeared first on What Works.

Nov 07 2019

38mins

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EP 247: Managing Exceptional Client Experiences In Less Time With Coach Ashley Gartland

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Ashley is a business coach who specializes in helping overwhelmed, frazzled entrepreneurs streamline their businesses and work less—while they continue to grow.

Ashley took me through her whole client process—from on-boarding, to communication, to workflows, to off-boarding. You'll learn about how she manages the whole client experience through a customized Trello board both she & the client accesses. And you'll learn how she's streamlined her own packages to allow her to provide the best experiences.

This interview—and this whole month—is going to be full of aha moments you can immediately apply to your own business to find what works.

The post EP 247: Managing Exceptional Client Experiences In Less Time With Coach Ashley Gartland appeared first on What Works.

Nov 05 2019

37mins

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EP 246: Learning From Your Mistakes With Leadership Developer & LMFT Rebecca Ching

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I spoke with one of my oldest business friends, Rebecca Ching, about some of the mistakes she made when she took a huge leap forward in her therapy business and opened a multidisciplinary brick & mortar practice. Today, Rebecca is both the founder of Potentia Therapy and an Integrated Leadership Coach helping entrepreneurs and leaders navigate the complexities of leadership today.

Rebecca shares both the errors in her execution and the errors in her thinking that led to some difficult years.

She also gets into some deep reflection around her personal identity and sense of worthiness that really resonated with me. For many of us self-described "achievers," making a mistake or failing at a venture isn't just a set back—it rocks us to our core.

If that's you too, I think you'll especially appreciate this conversation.

The post EP 246: Learning From Your Mistakes With Leadership Developer & LMFT Rebecca Ching appeared first on What Works.

Oct 29 2019

50mins

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EP 245: Coaching Yourself To Stick With It With Original Impulse Founder Cynthia Morris

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Cynthia Morris is the founder of Original Impulse. She coaches writers, artists and entrepreneurs to get out of their own way so they can finish projects that matter. She's also the author of The Busy Woman's Guide To Writing A World-Changing Book.

Cynthia and I talk about her 20 year journey of business ownership, creative exploration, and coaching. I ask her about the lessons she's learned along the way and how she's kept the business going for over 2 decades.

Pay close attention to the commitment she made to taking risks and the willingness to do the hard creative work she asks her clients to do.

The post EP 245: Coaching Yourself To Stick With It With Original Impulse Founder Cynthia Morris appeared first on What Works.

Oct 22 2019

43mins

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EP 244: Managing Anxiety As An Entrepreneur With Supernova Collective Creator Jo Casey

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The Nitty-Gritty: How coach and business strategist Jo Casey manages her anxiety as an entrepreneur The situation that revealed just how big an impact anxiety had on how she ran her business How setting clearer boundaries and doubling her rates helped to get back on track Why she’s simplified her business as a way of […]

The post EP 244: Managing Anxiety As An Entrepreneur With Supernova Collective Creator Jo Casey appeared first on What Works.

Oct 17 2019

45mins

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EP 243: Living Up To Your Own Expectations With ClickMinded Founder Tommy Griffith

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Tommy Griffith is the founder of ClickMinded, a comprehensive digital marketing training company that started as a simple, in-person SEO workshop.

Tommy and I chat about why he made the decisions he did, how he kept going when things were nowhere near awesome, and how his expectations routinely got in the way of his execution.

The post EP 243: Living Up To Your Own Expectations With ClickMinded Founder Tommy Griffith appeared first on What Works.

Oct 15 2019

37mins

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EP 242: Embracing Uncertainty To Grow Your Business With Co-Creating Inclusion Founder Alethea Fitzpatrick

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Alethea is the founder of Co-Creating Inclusion, a diversity, equity, and inclusion consulting firm with a mission to shift culture and drive equity through workshop facilitation, leadership development, and business integration.

But Alethea has also been the founder of a host of other ventures!

To continue our focus on resilience and entrepreneurship, I wanted to talk with Alethea about the long and winding journey she's taken to get to where she is now. Because where she is now is authentic, organic growth and a whole new level of success doing work that is incredibly important to her (and to the world).

The post EP 242: Embracing Uncertainty To Grow Your Business With Co-Creating Inclusion Founder Alethea Fitzpatrick appeared first on What Works.

Oct 08 2019

43mins

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EP 241: Finishing What You Start With Start Finishing Author Charlie Gilkey

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Today, I invited my dear friend Charlie Gilkey back on the show to talk about the subject of his new book, Start Finishing: How To Go From Idea To Done. It's perfect for this month we're spending on resilience.

You see, Start Finishing, sounds like a book on productivity—and it is. But it's the kind of productivity book that only a philosopher could write. And this is the kind of interview on productivity, decision-making, planning, and doing your best work that only a philosopher could give.

If you don't know Charlie already, let me give you a bit of background. Charlie is a PhD candidate in philosophy at the University of Nebraska. He was a logistics officer in the Army National Guard and was deployed in Iraq. He's now the co-founder & CEO of Productive Flourishing, which helps people build better businesses through strategic planning, system development, self-mastery, and personal effectiveness.

I wanted to find out what resilience has to do with the way we do—or do not—complete the projects that we start and the goals we half-heartedly commit to.

My conversation with Charlie certainly provided some answers to that question—and a whole lot more.

The post EP 241: Finishing What You Start With Start Finishing Author Charlie Gilkey appeared first on What Works.

Oct 03 2019

50mins

Play

iTunes Ratings

171 Ratings
Average Ratings
160
5
3
0
3

Great

By Natalia13131 - Aug 29 2019
Read more
Every small business owner should listen to this podcast. Tara, thank you!

Gratitude

By Green 34562 - May 03 2019
Read more
My biz crush forever! This is such a treat for all of us to have access to Tara’s brilliance. ❤️