David J.P. Fisher

David J.P. Fisher, Author of Networking in the 21st Century and President of RockStar Consulting, knows how to play the sales game. As a Keynote Speaker, Author, and Coach, he’s framed his methods around building connections that utilize the tools of the digital age. Armed with more knowledge than they know what to do with, buyers are now turning to those they trust to help them make an informed decision, which means networking is more influential than ever. In this episode, David talks about how the different opportunities of the digital age can help form relationships, the importance of networking ahead, and why the ‘pitch-slap’ is a thing of the past.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation. Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman. LinksDavid on LinkedInDavid’s Books on NetworkingHow to Win Friends and Influence PeopleNever Eat AloneTo Sell Is HumanContinue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

David J.P. Fisher, Author of Networking in the 21st Century and President of RockStar Consulting, knows how to play the sales game. As a Keynote Speaker, Author, and Coach, he’s framed his methods around building connections that utilize the tools of the digital age. Armed with more knowledge than they know what to do with, buyers are now turning to those they trust to help them make an informed decision, which means networking is more influential than ever. In this episode, David talks about how the different opportunities of the digital age can help form relationships, the importance of networking ahead, and why the ‘pitch-slap’ is a thing of the past.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation. Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman. <h2>Links</h2><a href="https://www.linkedin.com/in/iamdfish/" rel="noopener noreferrer nofollow" target="_blank">David on LinkedIn</a><a href="https://davidjpfisher.com/bookstore/" rel="noopener noreferrer nofollow" target="_blank">David’s Books on Networking</a><a href="https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034" rel="noopener noreferrer nofollow" target="_blank">How to Win Friends and Influence People</a><a href="https://www.amazon.com/Never-Eat-Alone-Expanded-Updated/dp/0385346654" rel="noopener noreferrer nofollow" target="_blank">Never Eat Alone</a><a href="https://www.amazon.com/Sell-Human-Surprising-Moving-Others/dp/1594631905" rel="noopener noreferrer nofollow" target="_blank">To Sell Is Human</a>Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Networking in the Digital Age featuring David J.P. Fisher

Terence Szuplat had the opportunity of a lifetime at just 20 years old - a speechwriting internship in the White House. It’s what led to his passion for presentation writing, and after freelancing for many years, he returned to the White House to become one of former President Obama’s longest-serving speechwriters. In this episode of Brand Story, Terry talks about the importance of telling a story in everything you write and what it takes to connect with an audience. This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation. Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Terence Szuplat had the opportunity of a lifetime at just 20 years old - a speechwriting internship in the White House. It’s what led to his passion for presentation writing, and after freelancing for many years, he returned to the White House to become one of former President Obama’s longest-serving speechwriters. In this episode of Brand Story, Terry talks about the importance of telling a story in everything you write and what it takes to connect with an audience. This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation. Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Writing for President Obama featuring Terence Szuplat

There’s a difference between communicating with someone and having an intentional conversation. As a Professor of Communication and Co-Director of ICAD at James Madison University, Lori Britt has spent her career teaching others how to identify their own personal schema and the walls that may be preventing them from effectively engaging with others. Whether you’re speaking to an individual or working as a group, her insights will prove valuable in helping shape your next conversation.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

There’s a difference between communicating with someone and having an intentional conversation. As a Professor of Communication and Co-Director of ICAD at James Madison University, Lori Britt has spent her career teaching others how to identify their own personal schema and the walls that may be preventing them from effectively engaging with others. Whether you’re speaking to an individual or working as a group, her insights will prove valuable in helping shape your next conversation.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Dialogue and Deliberation featuring Lori Britt

We’ve had many insightful conversations over the past year with a variety of guests, each one with a unique story to tell. Their experiences shine a light on the different aspects that make for successful brands, and in this episode of Brand Story, we’re revisiting some of our favorite moments. You’ll hear from expert marketers, brand strategists, and content creators as we recap key moments from past episodes that will inspire your next business move.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

We’ve had many insightful conversations over the past year with a variety of guests, each one with a unique story to tell. Their experiences shine a light on the different aspects that make for successful brands, and in this episode of Brand Story, we’re revisiting some of our favorite moments. You’ll hear from expert marketers, brand strategists, and content creators as we recap key moments from past episodes that will inspire your next business move.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Favorite Moments

Alison McCauley

As blockchain technology continues to grow, it’s become clear that this new technology is not just a passing phase. People are still experimenting with its uses and how it can impact consumers’ lives. But for a lot of us, the concept still seems like a foreign language. Alison McCauley has been working to change that. She’s spent the past five years working to demystify the space, and in this episode she breaks down the basics of what Web3 means for consumers.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

As blockchain technology continues to grow, it’s become clear that this new technology is not just a passing phase. People are still experimenting with its uses and how it can impact consumers’ lives. But for a lot of us, the concept still seems like a foreign language. Alison McCauley has been working to change that. She’s spent the past five years working to demystify the space, and in this episode she breaks down the basics of what Web3 means for consumers.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Demystifying Web3 featuring Alison McCauley

Kristen Cavallo

What do you do once you’ve been named Adweek’s Ad Agency of the Year? You set the next goal. As the two-time winner, The Martin Agency understands how important it is to keep that momentum going. And as the CEO, Kristen Cavallo is always running toward the next challenge. Her mission? Fight Invisibility.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

What do you do once you’ve been named Adweek’s Ad Agency of the Year? You set the next goal. As the two-time winner, The Martin Agency understands how important it is to keep that momentum going. And as the CEO, Kristen Cavallo is always running toward the next challenge. Her mission? Fight Invisibility.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Running Toward Challenges featuring Kristen Cavallo

Callie Schweitzer

Keep at it. It’s a simple phrase that has stuck with Callie Schweitzer since the third grade. It’s an important reminder to keep learning and growing, to embrace feedback and constructive criticism. As the Head of Creator Programs at LinkedIn, Callie passes this advice and more to aspiring content creators. Tackling common mistakes and insider tips, Callie shares with us how to take advantage of the opportunities on LinkedIn and why finding yourself outside of work is a powerful influencer.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Keep at it. It’s a simple phrase that has stuck with Callie Schweitzer since the third grade. It’s an important reminder to keep learning and growing, to embrace feedback and constructive criticism. As the Head of Creator Programs at LinkedIn, Callie passes this advice and more to aspiring content creators. Tackling common mistakes and insider tips, Callie shares with us how to take advantage of the opportunities on LinkedIn and why finding yourself outside of work is a powerful influencer.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Platform of Generosity featuring Callie Schweitzer

Andy Crestodina

Being able to answer “what’s in it for the visitor” is one of the most overlooked aspects of website and content creation. It’s what Andy Crestodina, Chief Marketing Officer and Co-Founder of Orbit Media Studios, Inc., has spent his career teaching others to do better, and in the latest episode of Brand Story, he’s sharing his tips for content creation with listeners.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Being able to answer “what’s in it for the visitor” is one of the most overlooked aspects of website and content creation. It’s what Andy Crestodina, Chief Marketing Officer and Co-Founder of Orbit Media Studios, Inc., has spent his career teaching others to do better, and in the latest episode of Brand Story, he’s sharing his tips for content creation with listeners.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Creating Content with Purpose featuring Andy Crestodina

Sustaining innovation, low-end disruption, new-market disruption. Three main types of innovation discussed by Gravity’s own Vice President, Lindsey Laughlin. How and when you use each type is based on your place in the market. In this episode, Lindsey guides us through innovation opportunities and disruptive strategy, providing thought-provoking examples and advice on how to better frame your product or service for the masses.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Sustaining innovation, low-end disruption, new-market disruption. Three main types of innovation discussed by Gravity’s own Vice President, Lindsey Laughlin. How and when you use each type is based on your place in the market. In this episode, Lindsey guides us through innovation opportunities and disruptive strategy, providing thought-provoking examples and advice on how to better frame your product or service for the masses.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Turning Innovation into Strategy featuring Lindsey Laughlin

When you’re looking at hiring employees, are you considering intellectual intelligence or emotional intelligence? While it shouldn’t be one or the other, emotional intelligence can often be seen as not as important. But when you’re working to build company culture, it can sometimes mean the difference between thriving and surviving. For Connie Hess, Partner and General Manager at Valley Engineering, understanding and adapting to employee needs is one of the most important things a company should do to create an environment for employees to be proud of.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

When you’re looking at hiring employees, are you considering intellectual intelligence or emotional intelligence? While it shouldn’t be one or the other, emotional intelligence can often be seen as not as important. But when you’re working to build company culture, it can sometimes mean the difference between thriving and surviving. For Connie Hess, Partner and General Manager at Valley Engineering, understanding and adapting to employee needs is one of the most important things a company should do to create an environment for employees to be proud of.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Cultivating Emotional Intelligence featuring Connie Hess

This is Brand Story, where host Steve Gilman talks with those on the front lines of brands: business leaders, entrepreneurs, and marketers. Our guests represent a wide variety of roles and industries, but the lessons learned break through those walls, connecting us on shared themes of brand experience, leadership, storytelling and understanding your audience. You’ll hear unique stories you can relate to, be inspired by, and learn from — because stories are what connects us.

Sarah Moore

When you think of intimate and intentional brand experiences, what comes to mind? Often, we equate those experiences with smaller, mom-and-pop shops or perhaps a local boutique hotel. In fact, for those outside the hospitality sector, rarely would a city like Las Vegas come to mind. However, MGM Resorts International’s SVP of Marketing, Sarah Moore, has made it her personal mission during and post-COVID-era to create the kind of personal experiences that resonate with their resorts' customers, ultimately turning them not only into raving fans — but avid returners.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

When you think of intimate and intentional brand experiences, what comes to mind? Often, we equate those experiences with smaller, mom-and-pop shops or perhaps a local boutique hotel. In fact, for those outside the hospitality sector, rarely would a city like Las Vegas come to mind. However, MGM Resorts International’s SVP of Marketing, Sarah Moore, has made it her personal mission during and post-COVID-era to create the kind of personal experiences that resonate with their resorts' customers, ultimately turning them not only into raving fans — but avid returners.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Art of Brand Experience featuring Sarah Moore

Zain Gaziani

In this episode, we hear from Zain about his journey from working for Gary Vaynerchuck on the VeeFriends launch and moderating their NFT Discord to becoming an NFT creator himself. We help break down some misconceptions of NFTs and hear more about the community aspect that makes up the digital space.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

In this episode, we hear from Zain about his journey from working for Gary Vaynerchuck on the VeeFriends launch and moderating their NFT Discord to becoming an NFT creator himself. We help break down some misconceptions of NFTs and hear more about the community aspect that makes up the digital space.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on: Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

NFTs and Community featuring Zain Gaziani

Adam Conner

Everywhere you look, it seems another podcast has popped up. While the market may feel saturated with too many podcasts to count, there’s an increasing gap between the good, the bad, and the indifferent. In fact, there’s actually an explosion of opportunity when done well. Adam Conner thinks so, too. As the founder of Authentic Avenue, Adam believes there are few media as powerful as podcasts for sharing your brand story, building genuine relationships, and connecting with your audience in a truly unique — and often vulnerable — way.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Each episode features guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Everywhere you look, it seems another podcast has popped up. While the market may feel saturated with too many podcasts to count, there’s an increasing gap between the good, the bad, and the indifferent. In fact, there’s actually an explosion of opportunity when done well. Adam Conner thinks so, too. As the founder of Authentic Avenue, Adam believes there are few media as powerful as podcasts for sharing your brand story, building genuine relationships, and connecting with your audience in a truly unique — and often vulnerable — way.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Each episode features guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Podcasts' Compounding Interest featuring Adam Conner

Patricia Corsi

Purposeful and courageous marketing is more important than ever. Yet, it’s more than simply creating buzzworthy campaigns. In fact, Bayer Global CMO/CDO Patricia Corsi sees it as giving authenticity to both your brand’s positioning and messaging in the market to create an audience-first experience. And that experience should ultimately resonate on the deepest of levels — and on the most human of levels, too.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Each episode features guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Purposeful and courageous marketing is more important than ever. Yet, it’s more than simply creating buzzworthy campaigns. In fact, Bayer Global CMO/CDO Patricia Corsi sees it as giving authenticity to both your brand’s positioning and messaging in the market to create an audience-first experience. And that experience should ultimately resonate on the deepest of levels — and on the most human of levels, too.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Each episode features guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

A Brand's Purpose featuring Patricia Corsi

When you hear “introvert” do you immediately think, “shy, quiet, likes to be alone”? If you do, you’re not alone. But there’s so much more to the story. In fact, there are a lot of misconceptions around introverted personalities and how they uniquely engage with the world and with others. Daisy Simonis, Founder of Empowered Introverts, is on a mission to help introverts tap into their superpowers on their way to impacting the workforce — and the world — in ways they are uniquely wired to. But, this impact can only come as introverts confidently step into being their unique version of themselves. One interaction at a time.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Each episode features guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman. Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

When you hear “introvert” do you immediately think, “shy, quiet, likes to be alone”? If you do, you’re not alone. But there’s so much more to the story. In fact, there are a lot of misconceptions around introverted personalities and how they uniquely engage with the world and with others. Daisy Simonis, Founder of Empowered Introverts, is on a mission to help introverts tap into their superpowers on their way to impacting the workforce — and the world — in ways they are uniquely wired to. But, this impact can only come as introverts confidently step into being their unique version of themselves. One interaction at a time.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Each episode features guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman. Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Empowering Introverts with Daisy Simonis

Bryn Kenney

Ask anyone who plays and they will tell you poker isn’t for the faint of heart or the unfocused. It’s one of the most mentally-difficult, strategic games there is. Most people play purely for fun or perhaps even for a small payout and don’t have their sights set on becoming one of the most prolific players of all time. While Bryn Kenney didn’t set out to become that either, he certainly achieved it as he amassed more than $55 million in poker earnings while also holding the record for the largest single payout in a live tournament at the Triton millions event.Whether your competition is on the poker table, in the boardroom — or in the game of life — Bryn’s approach to handling stress under pressure includes showing up as his unique self despite the obstacles that come his way. His distinctive approach has the power to teach us a thing or two about being calm under pressure and facing life with a contagious brand of positivity that ultimately touches everything around us.This is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one. Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Ask anyone who plays and they will tell you poker isn’t for the faint of heart or the unfocused. It’s one of the most mentally-difficult, strategic games there is. Most people play purely for fun or perhaps even for a small payout and don’t have their sights set on becoming one of the most prolific players of all time. While Bryn Kenney didn’t set out to become that either, he certainly achieved it as he amassed more than $55 million in poker earnings while also holding the record for the largest single payout in a live tournament at the Triton millions event.Whether your competition is on the poker table, in the boardroom — or in the game of life — Bryn’s approach to handling stress under pressure includes showing up as his unique self despite the obstacles that come his way. His distinctive approach has the power to teach us a thing or two about being calm under pressure and facing life with a contagious brand of positivity that ultimately touches everything around us.This is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one. Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

The Power of Intuition with Bryn Kenney

Kedren Crosby

Creating a sustainable, successful and emotionally healthy workplace isn’t a byproduct of words on a wall. In fact, it’s much deeper than that. Kedren Crosby, President of Work Wisdom, LLC, has devoted her 25-year career to making workplaces better. In order to do better and be better, brands are realizing that successful workers also want to live better, rethinking the traditional notion of what a successful workplace looks like. Related links for this episode:Slowly: A Recipe for a Modern Lifestylehttps://www.amazon.com/Slowly-Recipe-Lifestyle-Kedren-Crosby/dp/1008948942/ref=sr_1_2?dchild=1&amp;keywords=slowly+kedren&amp;qid=1629760514&amp;sr=8-2No Rules Rules: Netflix and the Culture of Reinventionhttps://www.amazon.com/No-Rules-Netflix-Culture-Reinvention/dp/1984877860Nine Lies About Work: A Freethinking Leader’s Guide to the Real Worldhttps://www.amazon.com/Nine-Lies-about-Work-Freethinking-ebook/dp/B07C3ZT28CThis is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

Creating a sustainable, successful and emotionally healthy workplace isn’t a byproduct of words on a wall. In fact, it’s much deeper than that. Kedren Crosby, President of Work Wisdom, LLC, has devoted her 25-year career to making workplaces better. In order to do better and be better, brands are realizing that successful workers also want to live better, rethinking the traditional notion of what a successful workplace looks like. Related links for this episode:Slowly: A Recipe for a Modern Lifestyle<a href="https://www.amazon.com/Slowly-Recipe-Lifestyle-Kedren-Crosby/dp/1008948942/ref=sr_1_2?dchild=1&amp;keywords=slowly+kedren&amp;qid=1629760514&amp;sr=8-2" rel="nofollow" target="_blank">https://www.amazon.com/Slowly-Recipe-Lifestyle-Kedren-Crosby/dp/1008948942/ref=sr_1_2?dchild=1&amp;keywords=slowly+kedren&amp;qid=1629760514&amp;sr=8-2</a>No Rules Rules: Netflix and the Culture of Reinvention<a href="https://www.amazon.com/No-Rules-Netflix-Culture-Reinvention/dp/1984877860" rel="nofollow" target="_blank">https://www.amazon.com/No-Rules-Netflix-Culture-Reinvention/dp/1984877860</a>Nine Lies About Work: A Freethinking Leader’s Guide to the Real World<a href="https://www.amazon.com/Nine-Lies-about-Work-Freethinking-ebook/dp/B07C3ZT28C" rel="nofollow" target="_blank">https://www.amazon.com/Nine-Lies-about-Work-Freethinking-ebook/dp/B07C3ZT28C</a>This is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Work-Life Integration with Kedren Crosby

Matt Williams

It all comes back to Brand. That's how Kelly O’Keefe and Matt Williams from the Brand Federation see it. In this episode, we talk about how Brand is culture and culture is your competitive advantage, as long as what’s stated externally is genuinely embraced internally. We also discuss that the brands with strong, authentic convictions are the ones that aren’t just going to win more business, but are going to win more A+ talent, too.Brands can be a positive catalyst for change and a redemptive force in society. But, it’s going to take more than what brands have historically done to step up, commit, and lead the way. Related links for this episode:Brand Federationhttps://www.brandfederation.com/Beer &amp; Brandshttps://www.brandfederation.com/beer-and-brandsThe Discipline of Market Leadershttps://bookshop.org/books/the-discipline-of-market-leaders/9780201407198"A New Brand World" by Scott Bedburyhttps://bookshop.org/books/a-new-brand-world-8-principles-for-achieving-brand-leadership-in-the-21st-century/9780142001905Hey Whipple Squeeze Thishttps://bookshop.org/books/hey-whipple-squeeze-this-the-classic-guide-to-creating-great-ads/9781119164005The New Yorkerhttps://www.newyorker.com/ This is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one. Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

It all comes back to Brand. That's how Kelly O’Keefe and Matt Williams from the Brand Federation see it. In this episode, we talk about how Brand is culture and culture is your competitive advantage, as long as what’s stated externally is genuinely embraced internally. We also discuss that the brands with strong, authentic convictions are the ones that aren’t just going to win more business, but are going to win more A+ talent, too.Brands can be a positive catalyst for change and a redemptive force in society. But, it’s going to take more than what brands have historically done to step up, commit, and lead the way. Related links for this episode:Brand Federation<a href="https://www.brandfederation.com/" rel="nofollow" target="_blank">https://www.brandfederation.com/</a>Beer &amp; Brands<a href="https://www.brandfederation.com/beer-and-brands" rel="nofollow" target="_blank">https://www.brandfederation.com/beer-and-brands</a>The Discipline of Market Leaders<a href="https://bookshop.org/books/the-discipline-of-market-leaders/9780201407198" rel="nofollow" target="_blank">https://bookshop.org/books/the-discipline-of-market-leaders/9780201407198</a>"A New Brand World" by Scott Bedbury<a href="https://bookshop.org/books/a-new-brand-world-8-principles-for-achieving-brand-leadership-in-the-21st-century/9780142001905" rel="nofollow" target="_blank">https://bookshop.org/books/a-new-brand-world-8-principles-for-achieving-brand-leadership-in-the-21st-century/9780142001905</a>Hey Whipple Squeeze This<a href="https://bookshop.org/books/hey-whipple-squeeze-this-the-classic-guide-to-creating-great-ads/9781119164005" rel="nofollow" target="_blank">https://bookshop.org/books/hey-whipple-squeeze-this-the-classic-guide-to-creating-great-ads/9781119164005</a>The New Yorker<a href="https://www.newyorker.com/" rel="nofollow" target="_blank">https://www.newyorker.com/</a> This is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one. Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Brand Commitment vs. Conviction with Kelly O'Keefe and Matt Williams

George Tannenbaum

George Tannenbaum is an advertising icon and true veteran in the world of copywriting. Having spent nearly four decades in the world of advertising and creative direction for the world’s top brands, he shares his journey of moving from working for a renowned ad agency to now working for himself — and what he’s learned along the way. Everyone has a story. Brand Story exists to help leaders across the country and the globe tell theirs. But, we never want it to end there. In fact, the magic of Story truly happens when you immerse yourself into the journey of another’s. It’s then you’ll find not only are you captivated by their journey, but you start to see how all of our human stories carry common themes. And it’s those very themes that ultimately connect us no matter where our story — or another’s — goes.We invite you to find your story as you explore the ones we're sharing here on Brand Story.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

George Tannenbaum is an advertising icon and true veteran in the world of copywriting. Having spent nearly four decades in the world of advertising and creative direction for the world’s top brands, he shares his journey of moving from working for a renowned ad agency to now working for himself — and what he’s learned along the way. Everyone has a story. Brand Story exists to help leaders across the country and the globe tell theirs. But, we never want it to end there. In fact, the magic of Story truly happens when you immerse yourself into the journey of another’s. It’s then you’ll find not only are you captivated by their journey, but you start to see how all of our human stories carry common themes. And it’s those very themes that ultimately connect us no matter where our story — or another’s — goes.We invite you to find your story as you explore the ones we're sharing here on Brand Story.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

The Storyteller's Storyteller with George Tannenbaum

Kate Kelly

In this episode, we talk with Kate Kelly, a talented writer, speaker, and historian, who shares how curiosity drives good storytelling, why it's important to respond to your audience, and how to get started writing people's stories.Kate is the writer and publisher of America Comes Alive!, a website that features little-known stories of regular people who have made a difference and changed the course of history.This is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing

In this episode, we talk with Kate Kelly, a talented writer, speaker, and historian, who shares how curiosity drives good storytelling, why it's important to respond to your audience, and how to get started writing people's stories.Kate is the writer and publisher of <a href="https://americacomesalive.com/" rel="noopener noreferrer nofollow" target="_blank">America Comes Alive!,</a> a website that features little-known stories of regular people who have made a difference and changed the course of history.This is Brand Story, a branding podcast that brings you hard-fought lessons learned from those on the front lines of brands.Host Steve Gilman talks with business leaders, entrepreneurs, and marketing folks about their successes but also the challenges they’ve faced in their careers and how they’ve overcome them.You’ll find stories you can relate to, be inspired by, and learn from. We release new episodes twice a month, be sure to subscribe so you’ll never miss one.Continue the conversation on social:For more of Brand Story, check out our LinkedIn (<a href="https://www.linkedin.com/company/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.linkedin.com/company/gravitygroupmarketing</a>), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We’re also on:Instagram — <a href="https://www.instagram.com/gravitygroup" rel="nofollow" target="_blank">https://www.instagram.com/gravitygroup</a>Facebook — <a href="https://www.facebook.com/gravitygroupmarketing" rel="nofollow" target="_blank">https://www.facebook.com/gravitygroupmarketing</a>

Writing is a Craft with Kate Kelly

This is Brand Story, where host Steve Gilman talks with those on the front lines of brands: business leaders, entrepreneurs, and marketers. Our guests represent a wide variety of roles and industries, but the lessons learned break through those walls, connecting us on shared themes of brand experience, leadership, storytelling and understanding your audience. You’ll hear unique stories you can relate to, be inspired by, and learn from — because stories are what connects us.

Brand Story

The best podcasts about ourselves as well as the world through the lense of Science. Specific topics include things about our brain, emotions to biology, physics and more!

Best Episodes on Science, Humans & The World

The Best Multi-Part Documentaries, with documentaries on Obama, Federer vs Nadal, the making of Star Wars, Netflix vs Blockbuster and more. Add episodes you're interested into your queue below!