Boosting GA4 with BigQuery, with Johan van de Werken
Boosting GA4 with BigQuery, with Johan van de Werken
Johan van de Werken thrives best at the sweet spot between data, business & technology. Graduating with a philosoph... Read more
26 Jul 2023
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51mins
Data doesn't lie...or does it? with Yuliia Tkachova
Data doesn't lie...or does it? with Yuliia Tkachova
Data warehouses are amazing things: you can toss all kinds of information into them then pull mind-blowing insights out ... Read more
19 Jul 2023
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50mins
Analytics - worth the investment, with Martin McGarry
Analytics - worth the investment, with Martin McGarry
Analytics is something that everyone says they want, and some brag that they can analyze very well. But few people know ... Read more
12 Jul 2023
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40mins
Marketing Analytics Summit Experts on where we go from here
Marketing Analytics Summit Experts on where we go from here
It's fitting, given how this is Funnel Reboot's 150th episode, that we veer off of the standard format and dig into a ni... Read more
6 Jul 2023
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36mins
Giving your marketing programs a check up, with Khatia Odzelashvili
Giving your marketing programs a check up, with Khatia Odzelashvili
When marketers from different companies get together and talk shop, it quickly becomes noticeable that each tackles thei... Read more
21 Jun 2023
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50mins
Earned media: how to win coverage, with Phil Gaudreau
Earned media: how to win coverage, with Phil Gaudreau
If you want to communicate your message to others in this world, you only have four channels to choose from. Paid, Owne... Read more
14 Jun 2023
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1hr 2mins
Grow your market by going on stage, with Majeed Mogharreban
Grow your market by going on stage, with Majeed Mogharreban
Small-to-mid-sized businesses make up half of the economy. When surveys are done on why one company is chosen over anoth... Read more
7 Jun 2023
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51mins
Should your marketing include a podcast? with Sherrilynne Starkie
Should your marketing include a podcast? with Sherrilynne Starkie
The theme of these next few episodes are channels for getting our content out there. The concept of marketing through a... Read more
31 May 2023
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45mins
Building your own Community, with Paul Bradley
Building your own Community, with Paul Bradley
What traits do humans have that distinguish us most from other species? There are a few answers, but one I like is fro... Read more
24 May 2023
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57mins
Producing Videos that Produce Results, with Robert Weiss
Producing Videos that Produce Results, with Robert Weiss
Video is the most persuasive medium there is. That's why Many of us are building our marketing programs around it. Ine... Read more
17 May 2023
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57mins