Shinerunner BONUS | Selling More Beer - Marketing, Merchandising & Motivation
Shinerunner BONUS | Selling More Beer - Marketing, Merchandising & Motivation
Mark Colburn’s “BEER Talks” session will cover three main topics – Marketing, Merchandising & Motivation. In this se... Read more
31 Dec 2020
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1hr 4mins
Shinerunner Ep25 | The Final Show
Shinerunner Ep25 | The Final Show
In this final Shinerunner Show episode, Mark thanks listeners for their support and all who helped him in creating and p... Read more
4 May 2020
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15mins
Shinerunner Ep24.5 | GOLIATH IS COMING…
Shinerunner Ep24.5 | GOLIATH IS COMING…
This Bonus Horsepower show challenges the listener to ponder the current and future macro trends taking place within the... Read more
18 Feb 2020
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20mins
Shinerunner Ep24 | Shifting Your Brand From 2D To 3D
Shinerunner Ep24 | Shifting Your Brand From 2D To 3D
In this episode Shinerunner, Mark introduces a new marketing concept he calls, “3 - D-ing” your brand. The premise behin... Read more
15 Jan 2020
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17mins
Shinerunner Ep23 | Craft Beer Trends to Prepare For
Shinerunner Ep23 | Craft Beer Trends to Prepare For
In this episode, Mark takes a deep look into his crystal fermenter at trends impacting the craft beer sector and alcohol... Read more
19 Dec 2019
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22mins
Shinerunner Ep22 | Tips for the Supplier Sales Rep
Shinerunner Ep22 | Tips for the Supplier Sales Rep
In this episode, Mark fields a listener question and decides to dedicate the show’s topic to the inquiry. The question c... Read more
20 Nov 2019
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25mins
Shinerunner Ep21 | State of the Industry
Shinerunner Ep21 | State of the Industry
Episode 21 of Shinerunner Craft Marketing introduces the show’s first executive speaker interviewed by host, Mark Colbur... Read more
23 Oct 2019
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50mins
Shinerunner Ep20 | Fighting Rotation Nation
Shinerunner Ep20 | Fighting Rotation Nation
Episode 20 of the Shinerunner Podcast confronts the On-Premise draft handle “Merry-Go-Round” or “One and Done” trend tak... Read more
19 Sep 2019
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20mins
Shinerunner Ep19 | Preparing for the Annual Business Plan Meeting
Shinerunner Ep19 | Preparing for the Annual Business Plan Meeting
Episode 19 (finally!) is here! In this “ABP” pod cast, Mark shares his insights and experiences on how to prepare for th... Read more
20 Aug 2019
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25mins
Shinerunner Ep18 | Dyno-ing the Marketing Mix
Shinerunner Ep18 | Dyno-ing the Marketing Mix
Episode 18 of the Shinerunner Show picks up where episode 17 left off, digging deeper into the rest of the Marketing Mi... Read more
8 Jul 2019
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21mins