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The Action Catalyst

Updated 6 days ago

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The Action Catalyst is a weekly podcast hosted by Dan Moore, President of The Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts sharing meaningful tips and advice. Please subscribe below, leave a rating and write a review!

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The Action Catalyst is a weekly podcast hosted by Dan Moore, President of The Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts sharing meaningful tips and advice. Please subscribe below, leave a rating and write a review!

iTunes Ratings

222 Ratings
Average Ratings
208
4
4
2
4

Encouraging and Inspiring

By Jonesama - Feb 12 2019
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Dan Moore has a great way of getting guests to talk about their own experiences in a way that is useful to listeners. I always learn something and feel encouraged and inspired after listening.

Valuable Info

By RMW1 - Feb 13 2018
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Always good info on how to move your business to the next level and improve yourself

iTunes Ratings

222 Ratings
Average Ratings
208
4
4
2
4

Encouraging and Inspiring

By Jonesama - Feb 12 2019
Read more
Dan Moore has a great way of getting guests to talk about their own experiences in a way that is useful to listeners. I always learn something and feel encouraged and inspired after listening.

Valuable Info

By RMW1 - Feb 13 2018
Read more
Always good info on how to move your business to the next level and improve yourself

Listen to:

Cover image of The Action Catalyst

The Action Catalyst

Updated 6 days ago

Read more

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of The Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts sharing meaningful tips and advice. Please subscribe below, leave a rating and write a review!

The Science Behind Success with John Mitchell—Episode 306 of The Action Catalyst Podcast

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John Mitchell’s 12-minute a day Think It Be It technique is recognized today as the “Top Practical Application in the World” of the legendary book Think and Grow Rich. When he applied his technique to his own life, he saw his income go to over $5 million a year. Previously, for 20 years as an entrepreneur, he earned low six figures a year. The 20-times difference happen because his daily technique significantly increased his control over himself, by probably double.

It also made him laser-focused every day on only the 2 to 3 things that move the needle in his business. It also allowed him to rapidly evolve his “Strategy for Success.” He was simply operating every day at a higher level than he ever had before, and it showed up in his income. The science behind his technique was profiled in a Time magazine cover story.

John started out as a CPA but became an entrepreneur at the age of 30. He owned companies in a variety of industries: real estate development, a bank, a restaurant, children’s book publishing company, and an automotive company. But upon reaching 50, he wasn’t as successful as he thought he should be. Then he found the top book on success and achievement ever written, Think and Grow Rich, with over 100 million copies sold. And John developed his 12-minute daily technique around the book’s central concept‚—“what you envision in detail on a daily basis is what shows up in your life.” A practical application, this legendary book didn’t exist before John created it. John’s company, Think It Be It, is the top company in the “Success through Science” category of the success and human achievement field.

Visit theunfairedge.com for a free webinar from John.
Show Highlights

I saw that by applying science to my life, I was influencing my daily actions and thoughts. That was so impactful. —John Mitchell
Only one in six people had even heard of the book Think and Grow Rich, and only one in 100 knew its central concept, yet everyone wants to be more successful. —John Mitchell
We're all using an antiquated operating system to run our lives. We are innately geared toward survival, which causes 90% of your thoughts to be fear-based, you're reactive rather than proactive, and you have less than 20% control over yourself. This is exactly the opposite of how you need to be if you're productive, happy, and creative. —John Mitchell
Logic doesn't matter at all to the subconscious mind. —John Mitchell
Step away from your life today and write down the personal qualities you want for your life. Get that going and also what improvements would you like. —John Mitchell

John's final thoughts: Hard work is a given. That produces an average life. I'm a big advocate of hard work, but it doesn't create the exceptional life. I came to grips that I want the exceptional life and when I started doing it, I had the freedom to get up every day and do whatever I want and the sense of accomplishment. I'm passionate about helping other people because if you are blessed, you want to help other people. I want to share this with the world because it's so powerful and easy to implement.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 23 2019

Play

How to Get a Meeting with Anyone: An Interview with Stu Heinecke

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If you knew you would be 100% successful at getting an appointment with your ideal customer, what would that do for you? One meeting can change everything. What if you could to that 100 times, with 100% effectiveness? How long would it take for your business to be where you want it to be? If I told you that there is a way, would you believe me? It seems incredible, doesn’t it? But it’s true.

What I am about to share will be embraced by only a few, even though many will want to answer the call. The approach I am about to detail will take courage to do because it is contrary to almost anything you’ve been told to do.  You will know it’s right, but it won’t feel right. But it is.

What if I told you that selling is similar to dating? That you must stand out and be perceived as different to attract attention and gain initial connection? Search your feelings, Luke. You know it to be true. So, join me on the fun side.

One person who has proven these techniques is Stu Heinecke, a founder in a shadow movement that he calls “contact marketing.”  On a recent interview with him, I was able to dig into some of the concepts he shares in his award-winning book, How To Get A Meeting With Anyone.  Stu describes contact marketing as a way of sending something of meaning (intrinsic or extrinsic) that gains the attention of a prospect in order to obtain a meeting with them. You can use humor, wit, shock, and awe. The goal is to get your VIP to think, “I like the way this guy thinks!”
Here are the basic steps Stu gives for using contact marketing.
Step 1. Identify the VIP.

Step 2. Call the executive assistant and make them aware that something special is going to be sent to the VIP. Gain their permission and buy in.

Step 3. Send the details to the executive assistant.

Step 4. Send a thank you to the executive assistant.

Step 5. Send the VIP something that makes them say, “I like the way this person thinks!” Laughter can be useful. Also, materials that may seem synonymous with your value proposition or a struggle they may be going through. This can be anything from bacon band-aids, to personalized cartoons, to burner phones, even a carrier pigeon. Include a handwritten note.

Step 6. Call the VIP, ask them if they received your contact piece, begin a conversation with them, and present your value. Ask for the appointment.

Step 7. Repeat because you know that you’re magic!
As a sales coach, I have proven this model.
Here are two places I have used the concepts to gain market share. The first case happened out of frustration. I was having great difficulty gaining sales appointments with the otherwise friendly people of a community in Maine (our second destination). Nobody was letting me in. Finally, after trying everything I knew, I decided to soften them a witty pre-touch. I purchased 10 craft bottles from a craft store. Then I wrote witty notes, rolled them up, and put them in the bottles. I had them delivered and then called the VIP’s. 80% took my call. Of those, 100% booked an appointment.

I have coached many of my clients to use these techniques. All of them see some kind of increase. One guy had an immediate influx of 10 new deals—in 2 days! Even cooler than the immediate increase in business is the magic effect. People feel magic when they do this stuff. This gives more confidence to ask for the sale. And they are having fun. How much better are we when we are having fun?

This stuff works. You should listen to Stu’s results and the results of all of the practitioners who he has connected with over the past few years. You have to read the book and definitely listen to his interview on this podcast.

Be different. Show authentic care. Be enthusiastic and genuine. Love them and they’ll love you back.
Key Points from the podcast:
7:10 The art isn't in saying it with fewer words, but more thoughtful words. Humor is also good.

12:05 Stu considered a 10% response rate a disaster…He needed to get 100%,

Aug 20 2018

47mins

Play

The Servant Leader: Episode 255 of the Action Catalyst Podcast

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Todd Browne began his career at Tom James in August 1990. Through hard work, a steadfast commitment to staying at Tom James, and living out the principles of success that Tom James was founded on, Todd rose through the ranks and became President in 2011 and CEO in 2016.

With a mediocre track record prior to Tom James, including flunking out of college after one semester, Todd credits his success first and foremost to his Lord Jesus Christ, as well as Spencer Hays, Jim McEachern, his father Chet Browne, and the many, many books he has read and made his own since 1990. As Charlie "Tremendous" Jones says, “You will be the same person in five years as you are today with two exceptions: the books you read and the people you associate with.”

Todd lives in Indianapolis with his wife of 29 years, Nanci.  They have three children: twins Josh and Lindsay and son Jake, and three grandchildren: Kayla, Everly, and Magnolia.
Show Highlights:

The only things that happen are the things that you make happen. -Todd Browne
Having a purpose to drive it all is the most critical. -Todd Browne
There are a couple key principles to maintaining long-standing relationships. They are:

Always serve the needs of your clients, never your own.
If I just help enough people get what they want, then I'll get what I want.
Another key ingredient is integrity.
It is critical for us to move into leadership because we want to give, not to get. If I don't serve the needs of the people ahead of my own, they'll see right through it. -Todd Browne
As leaders, we should be patient with people and impatient with results. -Todd Browne
Be consistent. A lot of people can do well over a short period of time, but not many can do well over a long period of time.  -Spencer Hays
I always want to focus on things that bring people together, not divide them. -Spencer Hays
People will forget what you said, but they will always remember how you made them feel. -Spencer Hays
I start every single day with: what do we want to accomplish 20 years from now and this year? -Todd Browne
We always have to ask: Is this the right thing to help us achieve our objectives, and is it the right time? -Todd Browne
For something to work, it can't be a win-lose. It has to be a win-win. -Todd Browne
Set high goals, have good self-talk, hold yourself accountable. -Spencer Hays
What is so valuable about principles is that they allow you to make thoughtful decisions instead of emotional decisions. -Todd Browne
Obstacles are those frightening things that we see when we lose sight of our goals. -Zig Ziglar
We're called to stay focused on the objectives and not the obstacles. -Todd Browne

Todd's closing thoughts: When folks lose their way, one of the things I delight in doing is reminding them of how good they are. When they're in the valley, they're thinking too much about themselves and what they don't want. So we have to remind them how talented and skilled they are. The next thing we have to do is project. A projection gets us to start considering the possibilities. We stop seeing the objections, we start thinking about opportunities and possibilities, and we start finding solutions. Thirdly, there is no greater principle in leadership than the Pygmalion Principle. This means seeing people for what they can be, not for what they are. Finally, go to work on their goals.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 10 2018

56mins

Play

Knowing Your Core Values with Jerry Calabrese: Episode 286 of The Action Catalyst Podcast

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With more than 35 years of leadership, operational, and financial experience at McDonald’s Corporation, Jerry Calabrese became the organization’s expert at streamlining business operations, measuring restaurant performance, and maximizing the customer experience.

Throughout Jerry’s career at McDonald’s, he concentrated on creating a laser-like focus on performance and accountability at all levels, which has been a significant factor in helping enhance McDonald’s brand.

Most recently, Jerry was the Corporate Vice President for Global Restaurant Measurement where he designed, implemented and supported Global Restaurant Operational and People Measurement tools that evaluated and helped significantly improve the performance of 32,000 restaurants in 100+ countries.

In 1990, he was promoted to U.S. Vice President, McDonald’s Shared Services Organization, where he restructured and consolidated the entire shared services accounting organization. By introducing innovative technology solutions, implementing process improvements, and streamlining operations, he helped this area became one of the most efficient and effective organizations in McDonald’s.

Since his retirement from McDonald’s, Jerry has focused on the 5 G’s: Grandchildren, God, Giving Back, Golf, and Getting in Shape. He is especially passionate about coaching and mentoring disadvantaged and at-risk inner-city youth, attempting to help them realize their potential and launch them into promising careers after they graduate.

A graduate of the University of Illinois, Chicago Circle Campus, he holds a BA in Accounting.
Show Highlights

Confidence is one of the key things. If you don't believe in yourself, you're going to have a tough time. —Jerry Calabrese
I always held myself accountable. You're always going to make mistakes, but how you handle them determines what type of person you're going to be. —Jerry Calabrese
Family and friends are your most important assets. Treat them that way. —Jerry Calabrese
You only get one shot at life, so you better make sure you make the most of it while you can. —Jerry Calabrese
There are some things you can't teach, you have to show them. —Jerry Calabrese
It's very important how you handle it when something doesn't go your way. That's going to determine how people view you. —Jerry Calabrese
I made sure to speak my mind if it was something I didn't agree with and wasn't afraid to say what I believed in. —Jerry Calabrese
Before you react to a disappointment, you need to take a step back and asses what happened. Talk to people you respect and gain different perspectives. —Jerry Calabrese
If you don't get to the root cause of your problems, you'll never be able to improve. —Jerry Calabrese
You're only as good as the people who are around you. —Jerry Calabrese

Jerry's closing thoughts: If you feel like you're "out of aces," figure out why you're in business, what's not working, why it's not working, and bring someone in from the outside who can help you identify from an outside perspective.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Jun 05 2019

Play

Learning How to Lead with Josh Ellis: Episode 285 of The Action Catalyst Podcast

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The editor-in-chief of SUCCESS magazine since 2015, Josh Ellis is among the world’s leading students and advocates of personal development—the practical application of proven growth strategies for greater results in business and life. He has been named one of the 100 most influential figures in the magazine industry and built a staff that was twice nominated for editorial team of the year honors.
Show Highlights

When I took the job at SUCCESS, it really excited me to give people material content to help them. —Josh Ellis
You really owe it to yourself to ask, "Why am I in this position?" I had to wrestle with how to be a leader and how I could serve my team. —Josh Ellis
When in doubt, I'm just nice. Be personable and friendly and care about what's going on in people's personal lives. —Josh Ellis
EQ (Emotional quotient)  is very much aligned with understanding what drives other people and understanding yourself. —Josh Ellis
Health is an important part of any day. If I'm not conscious about it, it's something that gets overlooked. —Josh Ellis
I write an email at night to myself about what I need to accomplish the next day so when I lay down, I can have a clear head. —Josh Ellis

Josh's closing thoughts: One thing we write about at SUCCESS is don't wish it was easier, wish you were better. None of us are ever going to be perfect and no situation is perfect. But as long as you're making progress and working toward something—a more growing, purposeful version of yourself, then you can overcome whatever your obstacle is. Envision a higher version of yourself and work toward that.
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

May 29 2019

Play

Pivoting, Perspective, and Progress with Todd Duncan—Episode 290 of The Action Catalyst Podcast

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Todd Duncan is a sales entrepreneur who has taught and mentored over 3 million students around the globe in real estate, mortgage, banking, and financial services.

In his first career move, he became a real estate broker and licensed loan originator, successfully negotiating and financing over 5,000 real estate transactions in 12 years. He then took that success and launched The High Trust Company with a vision of transforming how sales professionals build high-performing real estate and mortgage practices.

Duncan has spent his life teaching and equipping professionals with the power of HIGH TRUST as the key catalyst in achieving their personal and professional dreams. As the leading authority on trust, he helps business professionals accelerate emotional connection with clients, increasing conversion and setting the client up for a lifetime of loyalty.

Duncan is a highly sought after, game-changing speaker, presenting solutions for the real-life challenges business professionals face daily and giving them vision, confidence, and a plan to get more out of business and life! His mantra is: trust yourself, your relationships, your faith, and your future. When you do that, you set in motion a universe of possibilities.

He is the author of 17 books, including the New York Times Best-sellers, Time Traps: Proven Strategies for Swamped Sales People and his game-changing book High Trust Selling: Make More Money in Less Time with Less Stress.

Todd has been featured in The New York Times, Wall Street Journal, Sydney Morning Herald, The Los Angeles Times, The Daily Telegraph, The Seattle Times, Entrepreneur Magazine, SUCCESS Magazine, FOX, and CNN amongst other media sites and publications.
Show Highlights

Whatever you think the future is going to look like, it's going to be different. Pivoting is an art. Write your plans in pencil and prepare to pivot. —Todd Duncan
If we're above ground and still moving, we have a purpose. No matter how bad life gets, if you don't pivot, you die. —Todd Duncan
The very same fear that can be negative can also be exciting. —Todd Duncan
The key to life is perspective. When good things happen, what is your perspective around gratitude? When you make mistakes, the perspective is what is good about this? As long as you're walking on this earth, mistakes will be made. —Todd Duncan
Celebrate the mistake, then turn it into a lesson as fast as possible. —Todd Duncan
Any time we have a "brick wall" experience where something happens that stops us in our tracks, the first step is that we can't retreat. There must be a willingness to go forward. —Todd Duncan
Be more concerned with your direction in life than you perfection in life. There's no such thing as a perfect life. —Todd Duncan
The bigger the dreams, the more adversity. —Todd Duncan
Our life is a response to circumstances. —Todd Duncan

Todd's final thoughts: So many of our life choices give our life life, or they rob us of life. We have to understand there's only two outcomes: I wish I had, or I'm glad I did.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Jul 03 2019

Play

The Success Principles with Jack Canfield: Episode 231 of The Action Catalyst Podcast

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Jack Canfield is most known as the co-creator and co-author of the New York Times #1 best-selling Chicken Soup for the Soul book series which currently has 225 titles in the series and more than 500 million copies in print in 47 languages. He is also the founder and President of the Canfield Training Institute, which trains entrepreneurs, corporate leaders, managers and sales professionals in how to accelerate the achievement of their personal, professional and financial goals.

Jack has personally helped hundreds of thousands of people on six different continents become multi-millionaires, business leaders, best-selling authors, leading sales professionals, successful entrepreneurs, and world-class athletes while at the same time creating balanced, fulfilling and healthy lives. Jack is a dynamic speaker and was recently inducted into the National Speakers Association’s Speakers Hall of Fame.   He has appeared on more than 1000 radio and television shows including Oprah, Montel, Larry King Live, the Today Show, and two hour-long PBS Specials devoted exclusively to his work.  Jack is also one of the teachers featured in the recent hit movies The Secret, The Truth and The Tapping Solution.

Jack’s best-known success resources are the New York Times best-selling book “The 10th Anniversary of the Success Principles: How to Get from Where You Are to Where You Want to Be, The Power of Focus, The Aladdin Factor, and Jack Canfield’s Key to Living the Law of Attraction.  All of these resources consist of powerful strategies designed to empower and inspire individuals to achieving success.  Jack’s vision is to train 1 million people his “success principles” to pass on his legacy to others.  He now has resources, live trainings and online certification course work available. 

Jack has been presenting these powerful principles and breakthrough strategies for 40 years to corporations, governments and universities in more than 30 countries. His clients have included Virgin Records, SONY Pictures, Daimler-Chrysler, KFC, Federal Express, GE, Johnson & Johnson, Merrill Lynch, Campbell’s Soup, Re/Max, The Million Dollar Forum, The Million Dollar Roundtable, and The Young Presidents Organization.

More of Jack Canfield at JackCanfield.com
Show Highlights:
You have to be committed, believe it’s possible and study success. @JackCanfield

Most people study their field but few study the science of success. @JackCanfield

Success if fulfilling your souls purpose. @JackCanfield

Find what brings you the greatest joy. @JackCanfield

A lot of us have subconscious limiting beliefs we aren’t aware of. @JackCanfield

Fear, limiting beliefs and lack of knowledge are the top things holding people back. @JackCanfield

We have to commit ourselves to studying that which is going to make us successful. @JackCanfield

What gets in the way of most people is not taking action. They think they just can believe it and it will happen but you must take action. @JackCanfield

The last 5 letters in attraction spells Action. @JackCanfield

System for success: Take 100% responsibility for your life, get in line with your purpose, create a vision, set goals, then do the affirmations, positive thinking, etc. @JackCanfield

Most people need an accountability partner or a coach. @JackCanfield

Most people don’t ask for feedback because they are afraid of what they will hear. @JackCanfield

Secret of success: Most people give up too soon. @JackCanfield

If you have a desire, you have what it takes to make it come through. @JackCanfield
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week,

Feb 14 2018

41mins

Play

To Sell is Human and When with Daniel Pink: Episode 226 of The Action Catalyst Podcast

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Daniel H. Pink, bestselling author of Drive and To Sell Is Human, unlocks the scientific secrets to good timing to help you flourish at work, at school, and at home.

Everyone knows that timing is everything. But we don’t know much about timing itself. Our lives are a never-ending stream of “when” decisions: when to start a business, schedule a class, get serious about a person. Yet we make those decisions based on intuition and guesswork. Timing, it’s often assumed, is an art. In When: The Scientific Secrets of Perfect Timing, Pink shows that timing is really a science.

Drawing on a rich trove of research from psychology, biology, and economics, Pink reveals how best to live, work, and succeed. How can we use the hidden patterns of the day to build the ideal schedule? Why do certain breaks dramatically improve student test scores? How can we turn a stumbling beginning into a fresh start? Why should we avoid going to the hospital in the afternoon? Why is singing in time with other people as good for you as exercise? And what is the ideal time to quit a job, switch careers, or get married?

In When, Pink distills cutting-edge research and data on timing and synthesizes them into a fascinating, readable narrative packed with irresistible stories and practical takeaways that give readers compelling insights into how we can live richer, more engaged lives. More at danpink.com
Show Highlights:
People spend 40% of their time at work selling even though they don’t have sales in their job title. @DanielPink

If someone doesn’t trust you, they are not going to buy from you. @DanielPink

We’ve gone from a world of buyer beware to seller beware. @DanielPink

Attunement: Can you get out of your own head and see things from someone else’s point of view? @DanielPink

Attunement is important to success in sales. @DanielPink

Those who focus on the thoughts and interests do better than those who focus of feelings. @DanielPink

There is no evidence that strong extroverts are better at sales. @DanielPink

If we start taking questions of when as seriously as we take questions of who, where, and how, we will live better lives. @DanielPink

I would never allow my family members to willing go to the hospital in the afternoon versus the morning. @DanielPink

We need to think of breaks as part of our performance. @DanielPink
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Jan 10 2018

44mins

Play

What CAN We Do? with Joni Fedders—Episode 297 of The Action Catalyst Podcast

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As a past business owner, Joni understands the risks, rewards, and challenges that ownership and professional management bring. She had the opportunity at Iams as a Brand Manager to live in a professionally managed organization where she saw first-hand how strategy, strong leadership and culture can fuel a company to do great things.

After Iams, Joni co-founded a technology services company and became an Aileron client herself, taking the Course for Presidents, establishing an outside Board of Directors and utilizing strategic planning. The company grew from 2 to 100 employees in five years, was a finalist for the Ernst & Young Cincinnati Entrepreneur of the Year award, and was named by the Cincinnati Business Courier as one of the 25 fastest-growing companies in the region. After selling this business, she and her husband just couldn’t stop and bought a second business in decorative packaging that they operated for seven years before successfully selling.

In her role as President, Joni oversees Aileron’s strategic direction, culture, and operational activities. Her leadership and energy inspire and motivate the Aileron team and the community as we strive to raise the quality of life, one private business at a time.

Joni was honored with the “Forty Under Forty” award and received her bachelor’s degree in business from Miami University (the real one, in Ohio). She obtained her MBA from Xavier University. As college sweethearts, Joni and her husband Jim have been married for 27 years; they have three great children, a golden retriever and a small mutt who thinks he’s a cross between a mastiff and a pit bull. Family time is a crucial priority for Joni and they enjoy skiing, tubing, running, fishing, sports, eating Chipotle (don’t ask Joni to cook – she can’t), family events and vacations.
Show Highlights:

It's a whole different ballgame when you can't say, "I don't like the way they're doing things, because they are you." —Joni Fedders
It's fascinating how many thoughts we have behind our emotions and actions. —Joni Fedders
Thought, Emotion, Action is a powerful, simple tool that helps people make change. —Joni Fedders
You hit walls all day long, which is more of a sign of opportunity and learning than anything else. —Joni Fedders
We tend to make judgments that are bad, and sometimes they are, but it's more about what can I do in this situation more than what I can't. It's being conscious to what that's telling you. —Joni Fedders
Our brains are bad neighborhoods when we're there by ourselves. —Joni Fedders
We usually all feel stuck when there are things that are out of our control. —Joni Fedders
I'm not sure mediocrity is an option in many places anymore. —Joni Fedders
Look at your situation's parallel. How does what I do at home parallel this decision at work? —Joni Fedders

Joni's final thoughts: I'm a believer that when you're really stuck, call in some reinforcements. Get people to ask you good questions and shift the perspective.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Aug 21 2019

Play

Do the Next Right Thing with Terri Rickard: Episode 269 of the Action Catalyst Podcast

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Terri Rickard is the Founder and President of Southwestern Travel. She began her career with the Southwestern Family of Companies in 2012 as the Executive Assistant to the CEO. In her role as Executive Assistant, she took on a major project to create an internally managed travel program for 16 operating divisions, managing over $5 million in annual travel spending.

In just a few years of collecting company travel data, intense industry research, and perfecting the vendor contract negotiation process, she achieved savings of over $500,000. In 2016, armed with a detailed business plan and the support of the board of directors, Terri launched Southwestern Travel.

Today as President, she focuses on the vision of the company, execution of the vision, and recruiting A+ people. She is also a hands-on team player actively saving clients money, training, negotiating, and ensuring all best practices are adhered to for every event or adventure planned.

Terri graduated from Belmont University with a Bachelor of Arts degree in history and political science. Her passion for history quickly transitioned to a passion for travel as she desired to visit the places she studied over the years.

When not working, you can find Terri spending time with her husband Jared and their four children who range in age from three to twelve years old. Terri and her family enjoy outdoor activities such as hiking, biking, and canoeing. They enjoy attending local community events and going to see the Nashville Predators play. And, yes, you guessed it… Terri loves to travel!

Her favorite travel destination is the Amalfi Coast. She said, “It is truly one of the most beautiful places in the world. As you drive the coast it is absolutely breathtaking, and it is a MUST to spend a day in the picturesque little town of Positano for beach time, shopping, and gelato.”

Her favorite travel quote is “Fill your life with adventures, not things. Have stories to tell, not stuff to show.” – Anonymous
Show Highlights:

What's the next right thing for that situation or problem? -Terri Rickard
The facts will always present a solution. -Terri Rickard
I don't work a job that's 9-5. I do what it takes to get the job done. -Terri Rickard
One of our principles is we never walk past a problem; we hit it head-on. -Terri Rickard
The failure to face an issue squarely never solves anything. It only buys time. - Joe Batten
Every day I get up, I have the opportunity to serve and impact someone. -Terri Rickard
It's not about me; it's about the mission. -Terri Rickard
If we can get into motion, we can get out of negative emotion. -Unknown

Terri's closing thoughts: I would encourage them to do some soul searching and take some time alone. Really think about and pray about the things that are important to you. Be grateful in those moments.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Jan 30 2019

32mins

Play

Vision, Belief & Passion: Episode 267 of the Action Catalyst Podcast

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Bruce Black has over 40 years of C-level business experience building several high-performance companies as a founder, leader, entrepreneur, and CEO. For the last ten years, Black has used much of that prior business knowledge to help private middle-market business owners improve their company’s performance, lower their risk profile, and achieve maximum value in a sale. Black's firm, IBG Business, was a national finalist in 2016 for middle market strategic sale of the year and awarded the M&A Transaction of the Year in 2015 by ACG of Arizona. From 2005-2008, Black spent three years organizing, leading, and managing a 444-unit ground-up condominium project in the Phoenix valley for Chicago-based Terrapin Properties.

From 1980-2002, he co-founded McCord Travel Management at 29 and over those 22 years, he and his team grew McCord from $0 to over $600 million with 800 employees, becoming one of the largest corporate travel management firms in the US. Driven by a passion for service, McCord’s success came one client at a time and through targeted strategic market acquisitions. Under Black’s leadership as CEO and President, McCord’s business strategy was to serve the most demanding and least easily pleased clients.  Those clients eventually included some of Chicago’s, Los Angeles', New York’s and San Francisco’s top law firms, consulting organizations, entertainment companies, movie studios, advertising agencies, national accounting groups, and architectural firms. During his time at McCord, Black was selected as an Inaugural Member of University of Illinois at Chicago Entrepreneurial Hall of Fame. McCord was successfully sold in 2002 to Atlanta-based BCD, a $3.6 billion competitor. At the time of the sale, 22 years after the start, their first client, Hewitt Associates, was still there!

If that same two-decade period wasn’t challenging enough, at the same time Black helped form Graphicorp, a recognition and inspirational awards company that eventually went on to become the public company Successories. He also led the formation of Synergi, an international corporate travel firm. As Chairman for its first ten years, Bruce led the alliance from an initial 4 countries to 54 countries that spanned the Americas, EMEA, and Asia-Pacific.

Black’s first job, after graduating from Iowa State University with double majors in political science and sociology, was in outside sales for a small specialty food manufacturing company. Black now lives in Scottsdale, Arizona with his wife and their black lab where he spends time consulting with select clients, is an active mentor to startup companies, and is also an avid hiker, motorcycle rider, and mountain biker.
Show Highlights:

Put the work in and the outcomes that you envision can become real. -Bruce Black
First step, get rid of the self-imposed barriers that are caused by improper thinking. -Dan Moore
"Make change your friend; it'll always be there for you." -Clint Eastwood, The Bridges of Madison County
Your personal attitude is really the only thing you can control. -Bruce Black
Putting plans in place where "no" is not an acceptable answer is part of our business model. -Bruce Black
With every acquisition we made, we tore up our culture because it's only as good as our newest member. -Bruce Black
Culture eats strategy for breakfast. -Peter Drucker
You can never communicate enough. -Bruce Black
No problem can withstand the assault of sustained thought. -Voltaire
You are what you think you are. -Bruce Black

Bruce's closing thoughts: I have a happy mindset about making mistakes because every time I make mistakes I learn more. My self-talk is a bit of the glass is half full, but also go big or go home. If it's worth doing, do it well. Do what you want but be prepared.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting.

Jan 16 2019

40mins

Play

Confidence & Integrity with Dr. Gloria Mayfield Banks: Episode 276 of The Action Catalyst Podcast

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Dr. Gloria Mayfield Banks is an internationally renowned motivational success strategist and sales trainer who has consistently beaten the odds to achieve extraordinary success. Dr. Banks holds a bachelor's degree from Howard University, an MBA from Harvard University, and an Honorary Doctorate from the University of Maryland Eastern Shore. She has built a multi-million dollar enterprise as an author, a founding partner of Charisma Factor, Inc. (a corporate event planning company), and an Elite Executive National Sales Director with Mary Kay, Inc. In 2016, Gloria became the first African American in the history of the company to be ranked #1 in North America.  These accomplishments provided the foundation for her recently published book, Quantum Leaps, with ten specific steps to help you soar.

With her high energy and inspirational teaching style, Dr. Banks is best described as "Energy in Motion!" Dr. Banks has trained professionals on six continents to achieve new levels of success. She is expressly passionate about working with winners to actualize their full potential. Dr. Banks was featured as one of the world's top entrepreneurs at Grant Cardone's 10XGrowth business conference. In addition, Dr. Banks has shared the stage twice with Oprah Winfrey speaking on Empowering Women and Girls for Leadership and at the N Street Village foundation fundraiser to help homeless women.

Dr. Banks shared her secrets of success with national media audiences, appearing on CNN with Soledad O'Brien, ABC-TV, and CNBC with Donny Deutsch on "The Big Idea." She has been featured in Fortune, Black Enterprise, Glamour, and Ebony magazines. Dr. Banks has received numerous awards and national recognition. Harvard Business School documented Gloria's success in a case study titled, "Gloria Hilliard Mayfield at Mary Kay Cosmetics." She resides in Baltimore, Maryland with her husband, Ken Banks.  They share four adult children.
Show Highlights:

The most expensive party you can have is a pity party. -Gloria Mayfield Banks
Who's important to me? Not people who agree with me but people who can help me with my thought process. -Gloria Mayfield Banks
If we can figure out how to think, then we'll figure out what to think. -Dan Moore
I don't need a team of people who are like me. I need a team of people who are best at being best at who they are. -Gloria Mayfield Banks
If I'm at the top of my game and no one else is in front of me, I know how to put things in front of me that make me tick. -Gloria Mayfield Banks
Energy creates energy. -Dan Moore
You cannot quantum leap without an understanding of what makes you want to get up in the morning and what makes you hate to go to bed at night. -Gloria Mayfield Banks
It's okay not to embrace everything. -Gloria Mayfield Banks
After integrity, the thing you need the most is confidence. -Gloria Mayfield Banks
A "no" in one moment does not mean a "no" forever. -Gloria Mayfield Banks
The number one thing I learned [at Harvard] is the art of making a decision. -Gloria Mayfield Banks
If you make a bad decision, you can fix it. If you make a good decision, you're on your way. But no decision is a problem. -Gloria Mayfield Banks
People get caught up in the busy, but they don't get caught up in the hustle of doing things that will create a bigger platform for themselves. -Gloria Mayfield Banks
Frustration is misplaced expectation. -Gloria Mayfield Banks
You don't have to see the whole staircase, just take the first step. -Martin Luther King, Jr.

Gloria's closing thoughts: Do you want to quit or do you want to go? If you want to go, what's the next step? Where in those next steps can we find a place to celebrate? If you're feeling really discouraged, I always find something or someone worse off than me. I look for that to help me carve my thoughts so that I am hungry enough to search for something different than the "woe is me" mentality.

Mar 27 2019

38mins

Play

Doing Business With Friends of Friends With David Burkus: Episode 240 of The Action Catalyst Podcast

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David Burkus is a best-selling author, an award-winning podcaster, and associate professor of management at Oral Roberts University. His forthcoming book, FRIEND OF A FRIEND, offers readers a new perspective on how to grow their networks and build key connections—one based on the science of human behavior, not rote networking advice. He is also the author of UNDER NEW MANAGEMENT and THE MYTHS OF CREATIVITY. David is a regular contributor to Harvard Business Review and his work has been featured in Fast Company, the Financial Times, Inc magazine, Bloomberg BusinessWeek, and CBS This Morning.
Show Highlights:
The better strategy is to figure out where am I in this, who am I already connected to, who do I need to be connected to, how can I chart a path from from me to them? @davidburkus

You're already one or two degrees of separation out from everyone that you need to meet and get to know. It's just a matter of knowing what is my path to them and who could introduce me to them? @davidburkus

Nuture the connections that you already have. @davidburkus

Ask this question: who do you know in blank with blank, being whatever industry sector segment that you want to get to know more of? @davidburkus

You will build a better and deeper relationship with someone faster if you're building multiplex ties. @davidburkus

Humans are multifaceted creatures. @davidburkus

The way that you build a deeper and stronger relationship with them, is to be multi fascinated by the different elements of them. @davidburkus

Be genuinely interested in all of the facets of someone and it will not only pay off,  because you get to know them better and as a better human being, they would probably pay off in the long run, even in your career as well. @davidburkus

What is the community that doesn't exist that needs to exist, that would help your career, help your clients, help people that are doing something similar to you? @davidburkus

If you focus on just adding the value to other people, you win as a byproduct. @davidburkus

You don't necessarily have to be that number one person. @davidburkus

We all have that potential. We just need to pay a little bit more attention to the network that's around us and then respond accordingly. @davidburkus
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Apr 18 2018

48mins

Play

Your Best Year Ever with Michael Hyatt: Episode 229 of The Action Catalyst Podcast

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Michael Hyatt is the author of the New York Times bestseller, Platform: Get Noticed in a Noisy World and the Wall Street Journal bestseller, Living Forward: A Proven Plan to Stop Drifting and Get the Life You Want.

His newest book, Your Best Year Ever was published in January and has already reached the USA TODAY and Wall Street Journal bestseller lists.

In 2014, the American Management Association named him as one of “The Top 30 Leaders in Business.” This year, his leadership development firm, Michael Hyatt & Company, made the Inc. 5000, a list of America’s fastest growing, privately-held companies.

Michael started his career in the world of traditional media. In fact, he spent most of it in the book publishing industry, most recently as the Chairman & CEO of Thomas Nelson Publishers, until it was acquired by HarperCollins in 2011. At that time, it was the seventh largest book publishing company in the U.S.

Michael was an early adopter of social media. His blog, MichaelHyatt.com, is one of the most popular in the world, with almost a million page views a month. He also has over 700,000 social media followers. His podcast, Lead to Win, is consistently in the iTunes top 50 in Business. He’s the creator of several popular online courses, including 5 Days to Your Best Year Ever, Free to Focus, and Platform University. More than 60,000 people have gone through one or more of his programs.

Offstage, Michael is devoted to his family and church. He’s been married to his wife, Gail, for 39 years. They have 5 grown daughters and 8 grandchildren. They live just outside of Nashville, Tennessee.
Show Highlights:
Limiting beliefs are like blinders or colored glasses that change how we see things. @MichaelHyatt

The most damaging limiting beliefs are the ones we have about ourselves. @MichaelHyatt

Resources are never the main challenge of achieving your dreams. @MichaelHyatt

Get clear on what you want, then the resources will show up. @MichaelHyatt

If your goal is in your comfort zone it is not going to ignite your imagination, demand innovation, nor focus your execution. @MichaelHyatt

Your goal must be risky. @MichaelHyatt

Every goal is a project, but not every project is a goal. @MichaelHyatt

Those who write their goals down have a 42% better chance of reaching that goal. @MichaelHyatt

People lose their way when they don’t first identify their why. @MichaelHyatt
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Jan 31 2018

49mins

Play

Las Vegas Mass Shooting: Fear, Faith and Commitment with Officer Bryon Bunitsky: Episode 241 of The Action Catalyst Podcast

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Officer Bryon Bunitsky was among the first officers at the shooter’s hotel room during the October 1, 2017, mass shooting in Las Vegas, Nevada. He was recognized for his bravery by President Donald Trump. After being in the law enforcement for 20 years, Bryon has a passion to impact kids. He feels that if we can reach the kids early, not only can we avoid the criminal justice system but we can create a positive influence on the next generation in our society.  He shares his message by speaking in schools. He currently resides in Las Vegas with his wife of 21 years and 4 children. He went to college for music and was a professional musician before choosing law enforcement. He continues to play his guitar in his free time.
Show Highlights:
God puts everybody on this earth for a reason and you need to figure out what it is and do it ultimately. - Officer Bryon Bunitsky

No matter how scared you are, no matter what you're facing, you have to just push through. - Officer Bryon Bunitsky

Our youth can make good choices and push through the scary things in life. They can really make a difference in this world. - Officer Bryon Bunitsky

It might not always be comfortable and pleasant, but God always puts heaven on the other side of fear. - Officer Bryon Bunitsky
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Apr 23 2018

52mins

Play

Maximize Every Day with Debbie Turner: Episode 262 of the Action Catalyst Podcast

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Debbie Turner recently retired after nearly three decades in the media business. Most recently, she was the Vice President of Television Operations for the E.W. Scripps Company, overseeing 33 stations in 24 markets. Prior to the merger of Scripps and Journal Communications in 2015, Turner was the Executive Vice President of Journal Broadcast Group, responsible for the group's television stations in ten markets. She spent more than 20 years at the CBS affiliate in Nashville, TN, the majority of which was as the President and General Manager, until Landmark Communications sold the station to Journal Communications in 2012. Under Turner's leadership, the Nashville station became the top-rated one in the market and is consistently one of the top performing CBS affiliates in the country. Turner began her career as an auditor for Price Waterhouse. A CPA, she received her BBA degree from the College of William and Mary.

Turner is active in the Nashville community and has served on a variety of boards including the Community Foundation of Middle Tennessee, Leadership Nashville, and the Center for Non-Profit Management. She has also served on the CBS Affiliate Board, Tennessee Association of Broadcasters, and the National Association of Broadcasters Education Foundation.

Turner was recognized as the 2012 General Manager of the Year/mid markets by Broadcast and Cable, was named one of Nashville’s top 100 Leaders by Celebrate Magazine, and is a past Inductee into the YWCA’s Academy for Women of Achievement. The National Academy of Television Arts and Sciences Mid-South Region recently announced that Turner will receive the Governor’s Award for Lifetime Achievement at the upcoming Emmy Awards celebration in February.
Show Highlights:

[In a transition of power period], you've got to do it in such a way that is respectful to the prior regime and respectful of the people. Give them a chance. -Debbie Turner
If I err in any direction, I err on the side of transparency with my team. -Debbie Turner
[In regards to travel] When I was home, I was present. -Debbie Turner
I build a team around me that is smarter than me that feel comfortable challenging me and challenging any process out there. Collectively, 9/10 times, we are able to achieve a solution. -Debbie Turner
Every once in a while, you've got to look at the big picture and make decisions based on the whole picture of your life, not just one narrow path. -Debbie Turner
I always look at things with the perspective that "Okay, this is important but it's not up there with the end of the world, saving the world, etc." -Debbie Turner
I woke up every single day of my career happy to go do what I did. -Debbie Turner

Debbie's closing thoughts: Maximize every day. Live life to the fullest. Good is gonna come. That doesn't mean you're not going to have to make choices to make that happen. If I felt my career was dead-ending a little bit, do you know what I would do? I would go do something else! You just change your path now and then so that you can get affirmed in other areas rather than just working in one position. You have to make your own destiny.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Nov 28 2018

54mins

Play

Engagement and Motivation with Dr. Bob Nelson—Episode 289 of The Action Catalyst Podcast

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Dr. Bob Nelson is considered the leading authority on employee recognition, motivation, and engagement in the world. He is president of Nelson Motivation Inc., a management training and consulting company that specializes in helping organizations improve their management practices, programs, and systems, has worked with 80% of the Fortune 500, and serves as an Executive Coach and Strategist for HR Issues.

Dr. Nelson has been named a Top Thought Leader by the Best Practice Institute, a leading Global Employee Engagement Influencer by the Employee Engagement Awards, and a Top 20 Global Management Guru for 2019 by Thinkers50 in London. He previously worked closely with Dr. Ken Blanchard, “The One Minute Manager” for ten years and is currently a personal coach for Dr. Marshall Goldsmith, the number-one-ranked executive coach in the world.

Dr. Nelson has sold 5 million books on management, employee motivation, and engagement, including 1,501 Ways to Reward Employees, The 1,001 Rewards & Recognition Fieldbook, 1,001 Ways to Energize Employees, The Management Bible, and his latest book, 1,001 Ways to Engage Employees. His books have been translated into over 30 languages.

He has presented on six continents and appears extensively in the national and international media including CBS’ 60 Minutes, CNN, MSNBC, PBS, NPR, as well as in The New York Times, The Wall Street Journal, The Washington Post, The Chicago Tribune, Fortune, BusinessWeek and Inc. magazines to discuss how to best motivate today’s employees.

He writes a blog for The Conference Board and monthly columns for Inc. and Incentive magazines.

He received an MBA in organizational behavior from UC Berkeley and earned his Ph.D. in management education with Dr. Peter Drucker, “The Father of Modern Management,” at the Drucker Graduate Management School of Claremont Graduate University in Los Angeles. He teaches for the MBA program of the Rady School of Management at the University of California at San Diego.
Show Highlights

The harder you work, the luckier you get, and being prepared when opportunities are there is very important. —Dr. Bob Nelson
I always have multiple strategies for everything I'm doing. If I have five major strategies, two or three will carry the year, and I don't know which ones they are. You have to look for what's working now with changing times. —Dr. Bob Nelson
In working with millennials, let go of the baggage of them paying their dues and meet them where they're at now. —Dr. Bob Nelson
When you adjust to how millennials work, you're going to be a more efficient workforce. —Dr. Bob Nelson
In my research, people are motivated by things that don't cost money—things like a simple thank you or encouraging them with a new idea. —Dr. Bob Nelson
Being open to opportunities and having in mind what you'd like to do is important. Having a specific goal and backing it up with actions. —Dr. Bob Nelson
When something isn't working or is stuck, I ruminate on it and talk about it with someone else. I can get unstuck, and often instead of working that same strategy when it's not working, it's coming at it from a different angle. —Dr. Bob Nelson

Dr. Nelson's final thoughts: The point where you think you know it all, you're going to be in decline in whatever it is you're good at. You have to continue to try to learn and stretch in whatever way. It might be who you know or goals for your life. If you're not keeping it active or fresh, you're dying.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts,

Jun 26 2019

Play

The Proximity Principle with Ken Coleman—Episode 304 of The Action Catalyst Podcast

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Ken Coleman is a number-one national best-selling author, career expert, and nationally syndicated radio host of The Ken Coleman Show. Pulling from his own personal struggles, missed opportunities and career successes, Coleman helps people discover what they were born to do and provides practical steps to make their dream job a reality. The Ken Coleman Show is a caller-driven career show that helps listeners who are stuck in a job they hate or searching for something more out of their career. His second book, The Proximity Principle: The Proven Strategy That Will Lead To The Career You Love, released in May 2019. Connect with Ken on Twitter and Instagram at @KenColeman and online at kencoleman.com or facebook.com/kenColemanShow.
Show Highlights:

There are two types of pivots I think everyone faces: the ones that are forced on you and the ones that you choose. —Ken Coleman
If you're living on purpose and working on purpose, you'll have to do some self-imposed pivots. —Ken Coleman
The Proximity Principle says that in order to do what I want to do, I have to be around people who are doing it and in places where it is happening. —Ken Coleman
If you want to get in and move up in your career, it's always going to be about the intentionality to surround yourself with the right people in the right places. —Ken Coleman
You want to find the person who is going to teach you how to be qualified for the job. They don't have to be the best but they have to have actual experience. —Ken Coleman
Where you are is so important because this is where you start. It's simply acting on that first decision to do something right where you are. —Ken Coleman
It never requires a change of zip code to get started. —Ken Coleman
There is no "next" if you don't do something in the "now." Most people stay in the starting blocks of life. —Ken Coleman

Ken's final thoughts: The Proximity mindset is: know your role, accept your role, maximize your role. That's the formula for progress.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 09 2019

Play

How to Balance Work and Creativity with Andy Gutman—Episode 305 of The Action Catalyst Podcast

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Andrew (Andy) L. Gutman, President and Chief Financial Officer of Farbman Group and related companies, oversees the myriad of Farbman companies, its >25,000,000 rsf of commercial real estate and its 200+ employees. Andy worked for much of his career in the arenas of accounting, finance, and asset management. He has spent over 27 years of commercial real estate working for international and family-owned, multi-generational commercial real estate companies.

Andy has financed and overseen assets with values in excess of $1 billion and has been an active part of the structuring of the ownership and financing of these assets. With a focus on client service, customer satisfaction, and maximizing asset value, he derives pleasure from problem-solving and finding opportunities that provide appreciated value, additional revenue and cost savings for the organization and its client. Andy Gutman cares about people, processes, community, and is committed to the corporate vision of operating with ethics and integrity.
Show Highlights:

I didn't do well with a set future that's limited in increments. I like to work hard and crush learning curves. I learned I needed to be with a company that had an entrepreneurial spirit and allowed their employees to have that as well. —Andy Gutman
The books help kids think about what they want to be when they grow up. —Andy Gutman
If you want to accomplish everything you want to, it's tough to balance everything. But we're living on borrowed time and every minute is precious to me to do what we want to do. —Andy Gutman
I'm not a big believer in retirement. I think if you retire and you have nothing to do, find something you love so you don't fade away. —Andy Gutman
Mistakes lead you to where you're supposed to be. —Andy Gutman
Sometimes you don't get the promotion, because it's not your time to get the promotion. —Andy Gutman
There's no setback that's permanent for you unless you let it be permanent. —Andy Gutman
If you're doing something that brings you enjoyment every day, you're going to be successful at it. —Andy Gutman

Andy's final thoughts: I think any time people make decisions that are ego-based, they're setting themselves up for failure. The best decisions are made in a humble, leader-servant capacity. It's best to do not what's just for me, but what's best for everyone.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 16 2019

Play

Developing Mental Toughness with Steve Siebold: Episode 274 of the Action Catalyst Podcast

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Steve Siebold, CSP trains sales and management teams on how to increase sales through his unique blend of mental toughness training. Salespeople learn how to control their thoughts, feelings, and attitudes before, during, and after the sales presentation. Managers learn how to become mentally tough coaches and leaders with their sales representatives.
Steve speaks from real-world experience as a former professional athlete, national coach, and international businessman. He began studying mental toughness training as a world-class junior tennis player in the 1970s.
Steve’s clients include Fortune 500 companies such as Johnson & Johnson, Toyota, Procter & Gamble, GlaxoSmithKline—to name a few—as well as thousands of direct salespeople in ten countries worldwide.
Steve has been featured on The Today Show, Good Morning America, BBC Television Europe, NBC Australia, CBS, FOX, and dozens of other television shows, radio programs, newspapers, and magazines around the globe. His books, videos, and audio programs have been sold in 30 countries around the world. Two of his four books on mental toughness are international best-sellers and are considered by many experts to be the gold standard in the field of psychological performance training for sales teams.
As a professional speaker, Steve has been awarded the Certified Professional Speaker designation from the National Speakers Association. Steve ranks among the top 1% of income earners in the professional speaking industry worldwide.
Show Highlights:
Most people will never get rich because they have an unhealthy relationship with money. If you ever want to have money, you have to develop a healthy relationship with it. -Steve Siebold
You have to go against the grain, even in the richest country in the world, if you ever want to be a self-made millionaire. -Steve Siebold
I'm the problem and I'm the solution. Take responsibility for your own results. -Steve Siebold
When you point a finger to blame someone else, you have three more pointed back at you. -Zig Ziglar
Fail fast. Get over it and move on. -Steve Siebold
The longer you're down, the longer you beat yourself up, the tougher it is to get back up. We're actually serving our own best interests by getting up fast, forgiving ourselves, and moving on to our next success. -Steve Siebold
Life is boring if you make the same mistakes so go make a new one! -Dan Moore
We can manipulate our own minds; that's how brilliant humans are. -Steve Siebold
Hire for attitude and train for skill. -Steve Siebold
Stop trying to be the salesperson's friend. You're not their friend; you're their manager. -Steve Siebold
If you want to get results, you have to put the position before the relationship. -Steve Siebold
Steve's closing thoughts: Become more decisive. Decide on things quickly and change them slowly. Operate with confidence and certainty rather than hesitation. Learn to live with the bad decisions. This inspires confidence in a team and creates more success. Examine your level of commitment.
The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Mar 13 2019

38mins

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From Lost to Found with Nicole Zasowski—Episode 312 of The Action Catalyst Podcast

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Nicole Zasowski is a licensed marriage and family therapist and author of From Lost to Found. She is based in the state of Connecticut where she lives with her husband and two sons. As an old soul who wears her heart proudly on her sleeve, Nicole loves using her words to help others find an enduring peace and joy outside of circumstance.
Show Highlights:

There's blessing in any story that cultivates growth and makes us whole. —Nicole Zasowski
When we confront the thing we cannot change, it has the opportunity to change us. We have a choice of what we do with it. —Nicole Zasowski
Vulnerability is best served with boundaries. Different relationships have earned the right to hear different parts of our story. —Nicole Zasowski
It's important to realize that empty hands are also open. Ask yourself, what makes me valuable and what makes me safe? —Nicole Zasowski
Experiencing failure doesn't make me a failure. —Nicole Zasowski

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Dec 04 2019

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Design, Uplift, Build with Darrah Brustein—Episode 311 of The Action Catalyst Podcast

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Darrah is a four-time founder, author, and coach who used to cringe at the word "coaching."

But she was called to do this and was begged by her first clients to work with them. When they saw massive and transformational results in their lives and businesses, she stopped resisting and continued to serve.

After spending 10 years over-working and feeling burnt out while building a credit card processing company into 38 states and a networking events company for over 30,000 people, she learned the wrong way to do it. She then discovered that there was a better way.

A prolific writer and interviewer, she's worked with Shaq, Seth Godin, Bobbi Brown, Jillian Michaels, Adam Grant, Robert Herjavec, Nastia Liukin, Cam Newton, and the list goes on, with well over 1 million views of her work.

Her motto, "Design your life, build a career to fund it, and a network to support it," has inspired thousands to reach higher and dream bigger.

She was even named as #1 to follow by BossBabe Magazine.
Show Highlights:

You should understand your own intrinsic value before you tie it to things outside of yourself that don't define you in the first place. —Darrah Brustein
I borrowed confidence from people who helped me until I could really embody it for myself. —Darrah Brustein
When you create a meditation practice, without you even noticing it, it starts to level you out so that when something happens, it no longer feels like it's the end of the world. —Darrah Brustein
It's important to surround myself with people who get it—who tell me what I need to hear, not necessarily what I want to hear—and people who are on some sort of journey or path that is similar even if it's not identical. —Darrah Brustein
My real motto is first, design your life, then reverse engineer your business to elevate and uplift that, then build the network to make it more fun and open the doors. —Darrah Brustein
People are the ways that the doors open. —Darrah Brustein
Being in tune with your intuition is the GPS for life. —Darrah Brustein
If you've hit a brick wall, go back to the people who know you and love you and borrow the confidence. —Darrah Brustein
Action is the kryptonite to any sort of "stuck-ness." —Darrah Brustein
If someone offers to help you and you're denying it, deep down, you're rejecting love. —Darrah Brustein

Darrah's final thoughts: Movement and momentum is important. When you take one baby step, and then another and another, you've walked a mile. Sometimes you don't realize it, but you have. Just taking those small, simple steps can be all the difference.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Nov 27 2019

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Debt-Free Degree with Anthony ONeal—Episode 310 of The Action Catalyst Podcast

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Since 2003, Anthony has helped hundreds of thousands of students make smart decisions with their money, relationships, and education. He’s a national best-selling author and travels the country spreading his encouraging message to help teens and young adults start their lives off right. His latest book, Debt-Free Degree, launched in October 2019. You can follow Anthony on YouTube and Instagram @AnthonyONeal and online at anthonyoneal.com or facebook.com/aoneal.
Show Highlights:

A huge pivot moment for myself was when I was living in the back of my car. The second biggest pivot moment of my life was joining the amazing Dave Ramsey team in 2015. —Anthony ONeal
If you want to have freedom for the future, you need to make debt-free decisions today. —Anthony ONeal
The caliber of your future is determined by the choices you make today. —Anthony ONeal
When there's no plan for your life, there's no plan for your money. That's a problem I see with today's generation is just a lack of vision for their life. —Anthony ONeal
The number-one thing for graduating college debt-free is to take debt off the table. No student loans, bank loans, etc. Then identify your vision and a career that is profitable. —Anthony ONeal
Save money, find money, and work. —Anthony ONeal
Your dream school is an affordable school. That's something you can pay for debt-free. —Anthony ONeal
For all parents, as early as you can, have the money conversation. —Anthony ONeal
Open up an Educational Savings Account (ESA) early in life for your kids. —Anthony ONeal

Anthony's final thoughts: Be a cheerful giver and don't expect anything in return. Watch what does come back to you because of your giving heart. I'm always teaching give, save, and spend.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Nov 20 2019

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The Journey to CEO With Dustin Hillis—Episode 309 of The Action Catalyst Podcast

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As Chief Executive Officer, Dustin Hillis is leading the vision and strategy to make Southwestern Family of Companies the largest and most impactful privately-owned company worldwide by 2048. Under his leadership, the company has grown from 19 to 30 businesses and is well on its way to reaching the aggressive goal of more than 200 businesses in less than 30 years.

In addition to being CEO of Southwestern Family of Companies, Hillis is a Co-Founder of Southwestern Consulting, a sales and leadership coaching, keynote speaking and personal empowerment firm that helps clients around the world drive sales performance through the use of time-tested principles and proven methodologies. He remains the head of Southwestern Coaching. With more than 100 fully dedicated Southwestern Consulting Certified Coaches operating in seven countries, the business has helped over 10,000 clients grow their incomes by more than 25 percent on average. The coaching business grew at 60 percent per year for the last 8 years before Hillis took on the role of CEO of Southwestern Family of Companies.

As a junior at the University of Tennessee, Hillis broke the more than 160-year-old, all-time sales record for Southwestern Advantage, making a profit of more than $100,000 in 14 weeks. That sales record still stands today. With a degree in psychology and experience knocking on thousands of doors, Hillis is an expert in buying, selling, management behavior and how to adapt to the way people want to be communicated with.

Hillis is the co-author of Navigate 2.0: Selling the Way People Like to Buy, and the co-creator of the sales training curriculum Top Producer’s Edge, Manager’s Edge, and Executive Edge. His latest project, Redefining Possible (co-authored with Ron Alford), is set to release in September 2020.

Dustin Hillis has traveled the world to deliver keynote speeches in multiple countries including Singapore, Scotland, London, Estonia, Latvia, Lithuania, Peru, Columbia, Canada, and all across the United States. He is a regular guest teacher covering the Cycle of the Sale for business students at Vanderbilt University.

In 2019, Hillis was named to Nashville Business Journal’s 40 Under 40 list. He’s a frequent guest on podcasts and has been featured in a variety of media outlets such as Entrepreneur magazine, Fortune magazine, The Dave Ramsey Show and Entrepreneurs on Fire podcast to name a few. Hillis is saved by grace and passionate about helping people break down barriers and coaching them to reach their God-given potential.
Show Highlights

One thing that makes Southwestern Family of Companies different is that we put our principles before our personalities. —Dustin Hillis
Being coachable and following a process are skill sets. —Dustin Hillis
A great leader is a great recruiter. —Dustin Hillis
The level of problem-solving is much more significant as a CEO. —Dustin Hillis
It was a great learning lesson to hear I was being evaluated kind of covertly. As I'm evaluating new leaders I've realized that seeing people in action is the ultimate form of a litmus test. Someone's track record far exceeds talking to them or interviewing them. —Dustin Hillis
I think the most important thing as a leader is to hone in on your core values and to focus on why you're here. If you don't know why you're doing something, then what are you actually doing? —Dustin Hillis
More important than money is your time. What we really believe in at Southwestern is investing time in people. When you invest time in people, those people build great companies. —Dustin Hillis
In order to be inspiring, you need to be inspired. We have methodologies that teach people how to be more inspired. —Dustin Hillis

Dustin's final thoughts: The 11 businesses that we've started in the last year are all really center around impact. We want to invest in people who believe in impacting the world in a positive way. People are focused on making a profit versus serv...

Nov 13 2019

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The American Dream with Joseph Mariano—Episode 308 of The Action Catalyst Podcast

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Joseph N. Mariano joined the Direct Selling Association (DSA) in 1985 and assumed the role of President in 2011.

Previously, he was Executive Vice President and Chief Operating Officer. DSA is the 109-year-old not-for-profit national trade organization representing approximately 250 direct sales firms, and their 26.2 million independent salespeople. The Association's mission is "To protect, serve, and promote the effectiveness of member companies and the independent business people they represent. To ensure that the marketing by member companies of products and/or the direct sales opportunity is conducted with the highest level of business ethics and service to consumers."

Mr. Mariano serves as chief executive officer of the Association with ultimate responsibility for all association programs and activities; he is charged with providing progressive association leadership, development, and implementation of Association policies in the fields of government, consumer, and international affairs. He has been responsible for representing the Association’s interests in all fifty state capitals and on Capitol Hill. He serves as a personal resource to direct selling companies who need overall guidance on general legal and business trends that affect direct sellers both in the US and worldwide.

Mr. Mariano also serves as President of the Direct Selling Education Foundation. Mr. Mariano is admitted to practice law in the state of Maryland, and before the Supreme Court of the United States. He has authored numerous articles and been a contributor to publications on direct selling and government affairs.
Show Highlights:

You have to be able to express your opinion and disagree strongly behind closed doors. —Joseph Mariano
There's no monopoly on wisdom for any of us. —Joseph Mariano
As experienced and knowledgable you think you are in an industry or business, you don't know everything. You have to open yourself up to a variety of thinking and approaches. That's a humbling and empowering experience. —Joseph Mariano
You can't allow yourself to fall into a pattern of thinking. —Joseph Mariano
No matter you're position, you're not indispensable. —Joseph Mariano
You take your personal experiences into the business world and use them for your performance. —Joseph Mariano

Joseph's final thoughts: We're living in a challenging time, and I think it's redefining what the American dream. To me, it's not a mansion or a Mercedes Benz. In my view, the American dream is contributing and doing something that you want to do. It's having an impact on your community and contributing in a way that puts people in a better place. In that sense, I think there's always the opportunity for the American dream.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Nov 06 2019

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The Soulful Art of Persuasion with Jason Harris — Episode 307 of The Action Catalyst Podcast

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Jason Harris is the co-founder and CEO/President of creative agency Mekanism—his new book The Soulful Art of Persuasion launched in September on The Wall Street Journal’s bestseller list for business books.

In The Soulful Art of Persuasion, Jason believes that persuasion usually isn't about facts and argument. It's about personal character—for that reason, it’s vital to become the kind of person that others want to agree with and be around. He offers a guide with 11 key character-building habits that are essential to becoming original, generous, empathetic, and soulful (sharing an attached overview as well).

Jason has more than 20 years of expertise building provocative campaigns and engaging audiences for iconic brands like Peloton, Ben & Jerry’s, HBO, MedMen, and the United Nations—he also worked with the Obama White House and Joe Biden on the “It’s On Us” campaign. Through instructive and entertaining stories, Harris pulls from his personal and professional experiences to demonstrate how people can become master influencers in their own lives, build better relationships with others, and achieve sustained personal growth and professional success.
Show Highlights:

I look at pitches and work not as transactional, but thinking of them over time. Every time I hear a no, I hear a no for right now. I try to maintain those relationships —Jason Harris
Collecting stories about yourself and your business is a way to be vulnerable. —Jason Harris
When you give things away without expecting something back, sometimes it does come back in strange and interesting ways. —Jason Harris
It's important to take time and be grateful for what you have and the journey you're on. That comes through when you're working with others in a calming way. —Jason Harris
If you're in a moment of crisis, you may need to ask for help. —Jason Harris
Write down on a piece of paper three skills that you have and three things you care about in the world. Soon, they'll morph into an idea of how you can use your skills to do good. When you have that to fall back on, career setbacks aren't as demoralizing because you are helping others. That, to me, can sustain the roller coaster and turmoil that businesses can have. —Jason Harris
We need to become better persuaders because life is a series of persuasion activities every day. —Jason Harris
Persuasion is about positivity, your character, and your belief systems that we put out there. —Jason Harris

Jason's final thoughts: In your job or career, it's really important to share the stage and bring others along with you. Realize people who have helped you along the way. Those are ways to be more empathetic and look out for other people. That's a learned characteristic that can be practiced and learned over time.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 30 2019

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The Science Behind Success with John Mitchell—Episode 306 of The Action Catalyst Podcast

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John Mitchell’s 12-minute a day Think It Be It technique is recognized today as the “Top Practical Application in the World” of the legendary book Think and Grow Rich. When he applied his technique to his own life, he saw his income go to over $5 million a year. Previously, for 20 years as an entrepreneur, he earned low six figures a year. The 20-times difference happen because his daily technique significantly increased his control over himself, by probably double.

It also made him laser-focused every day on only the 2 to 3 things that move the needle in his business. It also allowed him to rapidly evolve his “Strategy for Success.” He was simply operating every day at a higher level than he ever had before, and it showed up in his income. The science behind his technique was profiled in a Time magazine cover story.

John started out as a CPA but became an entrepreneur at the age of 30. He owned companies in a variety of industries: real estate development, a bank, a restaurant, children’s book publishing company, and an automotive company. But upon reaching 50, he wasn’t as successful as he thought he should be. Then he found the top book on success and achievement ever written, Think and Grow Rich, with over 100 million copies sold. And John developed his 12-minute daily technique around the book’s central concept‚—“what you envision in detail on a daily basis is what shows up in your life.” A practical application, this legendary book didn’t exist before John created it. John’s company, Think It Be It, is the top company in the “Success through Science” category of the success and human achievement field.

Visit theunfairedge.com for a free webinar from John.
Show Highlights

I saw that by applying science to my life, I was influencing my daily actions and thoughts. That was so impactful. —John Mitchell
Only one in six people had even heard of the book Think and Grow Rich, and only one in 100 knew its central concept, yet everyone wants to be more successful. —John Mitchell
We're all using an antiquated operating system to run our lives. We are innately geared toward survival, which causes 90% of your thoughts to be fear-based, you're reactive rather than proactive, and you have less than 20% control over yourself. This is exactly the opposite of how you need to be if you're productive, happy, and creative. —John Mitchell
Logic doesn't matter at all to the subconscious mind. —John Mitchell
Step away from your life today and write down the personal qualities you want for your life. Get that going and also what improvements would you like. —John Mitchell

John's final thoughts: Hard work is a given. That produces an average life. I'm a big advocate of hard work, but it doesn't create the exceptional life. I came to grips that I want the exceptional life and when I started doing it, I had the freedom to get up every day and do whatever I want and the sense of accomplishment. I'm passionate about helping other people because if you are blessed, you want to help other people. I want to share this with the world because it's so powerful and easy to implement.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 23 2019

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How to Balance Work and Creativity with Andy Gutman—Episode 305 of The Action Catalyst Podcast

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Andrew (Andy) L. Gutman, President and Chief Financial Officer of Farbman Group and related companies, oversees the myriad of Farbman companies, its >25,000,000 rsf of commercial real estate and its 200+ employees. Andy worked for much of his career in the arenas of accounting, finance, and asset management. He has spent over 27 years of commercial real estate working for international and family-owned, multi-generational commercial real estate companies.

Andy has financed and overseen assets with values in excess of $1 billion and has been an active part of the structuring of the ownership and financing of these assets. With a focus on client service, customer satisfaction, and maximizing asset value, he derives pleasure from problem-solving and finding opportunities that provide appreciated value, additional revenue and cost savings for the organization and its client. Andy Gutman cares about people, processes, community, and is committed to the corporate vision of operating with ethics and integrity.
Show Highlights:

I didn't do well with a set future that's limited in increments. I like to work hard and crush learning curves. I learned I needed to be with a company that had an entrepreneurial spirit and allowed their employees to have that as well. —Andy Gutman
The books help kids think about what they want to be when they grow up. —Andy Gutman
If you want to accomplish everything you want to, it's tough to balance everything. But we're living on borrowed time and every minute is precious to me to do what we want to do. —Andy Gutman
I'm not a big believer in retirement. I think if you retire and you have nothing to do, find something you love so you don't fade away. —Andy Gutman
Mistakes lead you to where you're supposed to be. —Andy Gutman
Sometimes you don't get the promotion, because it's not your time to get the promotion. —Andy Gutman
There's no setback that's permanent for you unless you let it be permanent. —Andy Gutman
If you're doing something that brings you enjoyment every day, you're going to be successful at it. —Andy Gutman

Andy's final thoughts: I think any time people make decisions that are ego-based, they're setting themselves up for failure. The best decisions are made in a humble, leader-servant capacity. It's best to do not what's just for me, but what's best for everyone.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 16 2019

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The Proximity Principle with Ken Coleman—Episode 304 of The Action Catalyst Podcast

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Ken Coleman is a number-one national best-selling author, career expert, and nationally syndicated radio host of The Ken Coleman Show. Pulling from his own personal struggles, missed opportunities and career successes, Coleman helps people discover what they were born to do and provides practical steps to make their dream job a reality. The Ken Coleman Show is a caller-driven career show that helps listeners who are stuck in a job they hate or searching for something more out of their career. His second book, The Proximity Principle: The Proven Strategy That Will Lead To The Career You Love, released in May 2019. Connect with Ken on Twitter and Instagram at @KenColeman and online at kencoleman.com or facebook.com/kenColemanShow.
Show Highlights:

There are two types of pivots I think everyone faces: the ones that are forced on you and the ones that you choose. —Ken Coleman
If you're living on purpose and working on purpose, you'll have to do some self-imposed pivots. —Ken Coleman
The Proximity Principle says that in order to do what I want to do, I have to be around people who are doing it and in places where it is happening. —Ken Coleman
If you want to get in and move up in your career, it's always going to be about the intentionality to surround yourself with the right people in the right places. —Ken Coleman
You want to find the person who is going to teach you how to be qualified for the job. They don't have to be the best but they have to have actual experience. —Ken Coleman
Where you are is so important because this is where you start. It's simply acting on that first decision to do something right where you are. —Ken Coleman
It never requires a change of zip code to get started. —Ken Coleman
There is no "next" if you don't do something in the "now." Most people stay in the starting blocks of life. —Ken Coleman

Ken's final thoughts: The Proximity mindset is: know your role, accept your role, maximize your role. That's the formula for progress.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Oct 09 2019

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Finding Fulfillment Among Success with Arman Sadeghi—Episode 303 of The Action Catalyst Podcast

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Arman Sadeghi is a published author, speaker, entrepreneur, and philanthropist. As the author of The Business Bible, CEO of six companies, a business coach, motivational speaker, husband, and father, he enjoys working hard to help everyone around him better. His passion is to educate and to help individuals and companies reach their full potential. He currently spends half of his time pursuing his passion of changing people’s lives and helping companies reach their full potential and the other half of his time growing the various businesses he has developed in the last 10 or more years.

His education includes attending the University of California at Berkeley and earning a bachelor’s degree in molecular and cell biology as well as attending Harvard Medical School. He is a serial entrepreneur who started his first company in his parents’ garage at the age of 15 by teaching himself how to set up and maximize computer networks in the early ’90s. Currently, Arman Sadeghi owns and operates six different companies in various industries including IT, data security, business consulting, marketing, photography, and more.

He founded All Green Electronics Recycling in 2008 after watching a “60 Minutes” expose on the current state of electronics recycling in the United States and the lack of focus on data security and environmental stewardship. All Green was named the 366th fastest-growing private company in the United States by Inc. magazine. Arman Sadeghi’s broad knowledge of business, technology, human behavior, and personal development has allowed him to coach some of the most successful executives in the world to reach even higher levels of success while also ensuring that they thrive in all areas of life. He is a regular contributor to some of the largest business publications in the US, including Forbes magazine.
Show Highlights:

I thought I had figured life out—go out and make a bunch of money, and you'll be happy. I very quickly realized that having money didn't give me all the happiness I wanted. —Arman Sadeghi
The people I sometimes feel the sorriest for are those who are successful in business and in life, and who are supposed to be the happiest, but they're not. And they don't have any hope left. I really enjoy working with those people to attain the level of fulfillment that they deserve. —Arman Sadeghi
If you study the life of any successful person, my experience has been that you find a lot more failure than success. We have to realize that failure is part of the process of getting to greatness. —Arman Sadeghi
Once you become stagnant, very quickly things start to fall apart because as human beings, we're designed to grow. If you're not growing, you're going backward. —Arman Sadeghi
When I get up early, I like to make sure no time is wasted in those early morning hours. Those first two hours are critical to me. —Arman Sadeghi
Ending my day with gratitude is really important to me. We have a tendency to take important things for granted. —Arman Sadeghi
The same is true for your business. You have to be grateful for the businesses you have and your employees. —Arman Sadeghi
When you're out of aces, the first thing is to believe that you're gonna get out of this one too. You're gonna get through this. The second thing is at the end of the day, as long as I believe I'm willing to work as hard as it takes, I will come through and get the results. —Arman Sadeghi
If you're parked, nothing is going to happen. You have to have movement and effort. With business owners, I'd rather see someone taking action and turn out to be wrong, versus not taking action at all. —Arman Sadeghi

Arman's final thoughts: To me, there's nothing more powerful than hard work. When you feel like you're all out of aces, just remind yourself—I'm willing to work as hard as it takes to get through this. Start to talk about some things you're grateful for. And then, maybe a simple incantation. Suddenly,

Oct 02 2019

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Discipline Strategy with Timothy L. Coomer—Episode 302 of The Action Catalyst Podcast

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Timothy L. Coomer is a serial entrepreneur with interest and experience in the creation of analytical-based business start-ups. But he also enjoys working as a business coach, mentor, and investor. A graduate of Vanderbilt University, Dr. Coomer completed his PhD at the Spears School of Business at Oklahoma State University. His areas of interest are entrepreneurship, predictive modeling, risk financing, and the relationship between personality and sales performance. He is the CEO of SIGMA Actuarial Consulting which he co-founded in 1995, and he’s the author and founder of The Discipline Strategy. An avid pilot, Dr. Coomer travels extensively and enjoys combining his love of aviation and flying with the need to reach out to meet clients face-to-face.

Learn more about Dr. Coomer and his upcoming book at disciplinestrategy.com.
Show Highlights:

"Discipline is the bridge between goals and accomplishment" is a quote that really stuck with me over the years. The question formed in my mind of what is discipline? I formed a concept for me where discipline is an acronym — decide, investigate, sort, conceive a plan, implementation, persevere, loop back, intensify,  notice, and enjoy. —Timothy L. Coomer
People need to set aside time to have these experiences that take them away from the rest of the world's worries. For me, it's flying my airplane. That's my flow. —Timothy L. Coomer
You need to be intentional about how you're balancing the parts of your life. There are strategies and good research that can back up a plan. —Timothy L. Coomer
Don't be afraid to become your own guru, which is really to become an expert on the subject matter you have to deal with. Take time to learn and self-develop to get the skills and knowledge you need for the best chance of success. —Timothy L. Coomer

Timothy's final thoughts: When someone has a roadblock, I think they should step back and change environments. Think and take stock of what resources you have—think a little broader. Gather the people who could help you around you and have a brainstorming session of unedited ideas. I think that stimulates thoughts and helps people change that worldview of what challenge you're facing.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Sep 25 2019

Play

Creative Calling with Chase Jarvis—Episode 301 of The Action Catalyst Podcast

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Chase Jarvis is an award-winning artist, entrepreneur, and one of the most influential photographers of the past decade.

He has created campaigns for Apple, Nike, Red Bull, and others, and was a contributor to the Pulitzer-winning New York Times story Snowfall. He also earned an Emmy nomination for his documentary, Portrait of a City. He created Best Camera—the first photo app to share images to social networks and is the Founder of CreativeLive, where more than 10 million students learn photography, video, design, music, and business from the world’s top creators and entrepreneurs.

He’s a keynote speaker, an advisor to Fortune 100 brands, and has been a guest at the Obama White House, the United Nations, the Library of Congress, 10 Downing Street, Buckingham Palace, and the DIFC in Dubai.
Show Highlights

I started out living everybody else's plans for me. That's part of my story is acknowledging those and finding a way to break through a limiting set of beliefs on what's possible for our lives. —Chase Jarvis
When you're doing things that you feel good doing, you are willing to put in the work. —Chase Jarvis
Life requires us to occasionally disappoint people who love us the most. —Chase Jarvis
The future is dynamic and more now than ever before, we're capable of writing our own script. —Chase Jarvis
Creativity is so fundamental and we've been sold a lie that it's for the cherished few. It's the most practical thing and as fundamental as nutrition. —Chase Jarvis
At the end of the day, regret is a very powerful thing. —Chase Jarvis
The number one regret of the dying is that they listened too much to what everyone else wanted for their one precious life. That has been my chief motivator. —Chase Jarvis
It's about how you gracefully disappoint the people in your life and bring them along. That flipping of the script will bring you closer. If you're questioning if it's for you, it's not. —Chase Jarvis
We have this intuition of what we should and shouldn't be doing and we're taught to ignore it. —Chase Jarvis
If you got up 20 minutes earlier, what affect could that have on your life? —Chase Jarvis
There is no replacement for taking care of yourself. —Chase Jarvis
Learn more about Chase's book at https://creativecalling.com/.

Chase's final thoughts: How has it been when you've been doing the things you love with the people you love? It feels great. When we do that, I call it being on the path. The path isn't straight and there are no maps, but there's a compass, which is imperfect. It's a general direction of where you should be going. It's amazing how much personal power you get and how much the rest of your life is unlocked.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Sep 18 2019

Play

Indistractable with Nir Eyal — Episode 300 of The Action Catalyst Podcast

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Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”

Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life.

In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today.

Nir is also an active investor in habit-forming technologies. Some of his past investments include Eventbrite (NYSE:EB), Refresh.io (acquired by LinkedIn), Worklife (acquired by Cisco), Product Hunt, Marco Polo, Presence Learning, 7 Cups, Pana, Kahoot!, Byte Foods, FocusMate, and Anchor.fm (acquired by Spotify).

Nir attended The Stanford Graduate School of Business and Emory University.
Show Highlights:

I thought that technology was the problem, but it turns out that all distraction is the problem, and that's nothing new. —Nir Eyal
Addiction denotes a pusher or a dealer—mind control—and that lets people off the hook. It's really overuse. Addiction is something you can't control and you need help with, but overuse is something you can control. It's a personal responsibility issue. —Nir Eyal
If it's distraction you seek, distraction you will find. —Nir Eyal
We need to realize the problem is much bigger than tech tools. Every generation has a panic around some mind-controlling device or technology. We'll do what we have always done—we adapt and adopt. —Nir Eyal
All motivation is about the desire to escape discomfort. The same rule applies psychologically. When we're lonely, we check Facebook. When we're unsure, we Google. —Nir Eyal
Time management is actually pain management. —Nir Eyal
The opposite of distraction is not focus, it's traction. Traction is any action that pulls you toward what you want to do. —Nir Eyal
You can't call something a distraction unless you know what it distracted you from. —Nir Eyal
If you don't plan your day, someone or something else will. —Nir Eyal
We want to make sure we spend our time according to our values. —Nir Eyal
Distraction in the workplace is a symptom of cultural disfunction. —Nir Eyal

Nir's final thoughts: If we don't have a plan, you don't have traction to get things done, and distraction is the default.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Sep 11 2019

Play

The Process of Thawing with Edie Allen (Part 2 of 2)—Episode 299 of The Action Catalyst Podcast

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Edie Allen has a stunning story of self-recreation. Physically and sexually abused from an early age, Edie ran away from home at 15, cycled in and out of foster care, leaned on alcohol and drugs, and then began to pull herself out of that life with the help of non-traditional healing modalities including Reiki, meditation, intuitive therapy, and every other method that resonated with her soul.

With a heart devoted to helping others heal, Edie created a boutique healing practice in 1997 to assist people in a process she calls SHED, SHIFT & SHINE.

"Nothing makes me happier than sharing the tools and methods I've learned in my healing journey to help others SHED what holds them back, SHIFT their energy and beliefs to enable them to SHINE like the lights we are all meant to be, which essentially makes the world a brighter place"

Drawing from an expansive 30-year career in mental health, personal development, and wellness, as well as her own transformational experiences, Edie is a sought-after life coach, trainer, and educator, having spoken for Lululemon on Empowerment, as well as numerous health and business organizations. She recently joined with Hollywood’s elite and Rock Royalty to share her story on stage at Steven Tyler’s 2nd annual Grammy Viewing Party Gala for Janie’s Fund in Los Angeles, California, helping to raise more than $2.8 million for girls who’ve suffered from abuse and neglect.

Edie is passionate about sharing her story with as many audiences as possible in hopes of letting those who still suffer know they matter, and to inspire them to use their voices as a way of empowering themselves. Using her story as a platform for change, she also hopes to educate and inspire groups, organizations, corporations, churches, and institutions who have an interest in the subjects she specializes in.

A Professional Speaker listed with Southwestern Speakers Bureau as well as RAINN’s Speakers Bureau (the Tori Amos founded Rape Abuse Incest National Network), Allen is an expert in Personal Development, Empowerment, Transformation, Mindfulness, and Resilience.
Show Highlights:

I realized that my whole life, I had practiced being invisible and I got good at it. How am I going to make my dreams come true if I'm invisible? —Edie Allen
If we can honor ourselves, we have the capacity to honor others. —Edie Allen
I think forgiving is an act of giving love and giving the space to heal. —Edie Allen
If I can feel, then I can deal. And if I can deal, then I can heal. —Edie Allen
I love the thought of us being happy on purpose. I choose thoughts that feel a little bit better than the ones I'm having. —Edie Allen
I think our greatest responsibility is to recognize that the choices that we make impact other humans. —Edie Allen
Being the best of myself means being conscious with my choices and tapping into how that feels and how it might feel for others. —Edie Allen
I believe if we give people the opportunity to heal, they will. —Edie Allen
Remorse and shame are very different. Remorse gives me an opportunity to feel bad about what I've done and do something about it. Shame is crippling. There is no power in shame. —Edie Allen

Edie's closing thoughts: For me, being whole was thawing out. It was allowing all these pieces of myself to be present and for me to polish them up like a diamond so that I can shine as bright as I can. I love helping people shed, shift, and shine. They can shed the old habits and limiting beliefs, and they can shift their energy and mindset so we can shine like the lights I believe we were all created to be.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales,

Sep 04 2019

Play

A Brave Storyteller with Edie Allen (Part 1 of 2)—Episode 298 of The Action Catalyst Podcast

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Edie Allen has a stunning story of self-recreation. Physically and sexually abused from an early age, Edie ran away from home at 15, cycled in and out of foster care, leaned on alcohol and drugs, and then began to pull herself out of that life with the help of non-traditional healing modalities including Reiki, meditation, intuitive therapy, and every other method that resonated with her soul.

With a heart devoted to helping others heal, Edie created a boutique healing practice in 1997 to assist people in a process she calls SHED, SHIFT & SHINE.

"Nothing makes me happier than sharing the tools and methods I've learned in my healing journey to help others SHED what holds them back, SHIFT their energy and beliefs to enable them to SHINE like the lights we are all meant to be, which essentially makes the world a brighter place"

Drawing from an expansive 30-year career in mental health, personal development, and wellness, as well as her own transformational experiences, Edie is a sought-after life coach, trainer, and educator, having spoken for Lululemon on Empowerment, as well as numerous health and business organizations. She recently joined with Hollywood’s elite and Rock Royalty to share her story on stage at Steven Tyler’s 2nd annual Grammy Viewing Party Gala for Janie’s Fund in Los Angeles, California, helping to raise more than $2.8 million for girls who’ve suffered from abuse and neglect.

Edie is passionate about sharing her story with as many audiences as possible in hopes of letting those who still suffer know they matter, and to inspire them to use their voices as a way of empowering themselves. Using her story as a platform for change, she also hopes to educate and inspire groups, organizations, corporations, churches, and institutions who have an interest in the subjects she specializes in.

A Professional Speaker listed with Southwestern Speakers Bureau as well as RAINN’s Speakers Bureau (the Tori Amos founded Rape Abuse Incest National Network), Allen is an expert in Personal Development, Empowerment, Transformation, Mindfulness, and Resilience.
Show Highlights:

The things that happened to me in my childhood were horrible, but the things that I did to myself in my life were horrific as well. —Edie Allen
It's so important to be conscious in the world. Conscious people don't others and they don't hurt themselves. —Edie Allen
I went and learned how to turn my story into something beautiful and meaningful and helpful. —Edie Allen
We can do better at talking to people about our secrets. —Edie Allen
If we're not equipped, we need to do our best to help people find the resources to share their secrets. —Edie Allen
Therapy in whatever form you feel connected with is the right form for you. —Edie Allen
I love talking about hope. All of the little nudges I experienced were ways to stay connected to hope. —Edie Allen

Edie's closing thoughts: I think prevention is about giving people safe platforms to unburden themselves for the things that are troubling them that become things they act out on society.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Aug 28 2019

32mins

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What CAN We Do? with Joni Fedders—Episode 297 of The Action Catalyst Podcast

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As a past business owner, Joni understands the risks, rewards, and challenges that ownership and professional management bring. She had the opportunity at Iams as a Brand Manager to live in a professionally managed organization where she saw first-hand how strategy, strong leadership and culture can fuel a company to do great things.

After Iams, Joni co-founded a technology services company and became an Aileron client herself, taking the Course for Presidents, establishing an outside Board of Directors and utilizing strategic planning. The company grew from 2 to 100 employees in five years, was a finalist for the Ernst & Young Cincinnati Entrepreneur of the Year award, and was named by the Cincinnati Business Courier as one of the 25 fastest-growing companies in the region. After selling this business, she and her husband just couldn’t stop and bought a second business in decorative packaging that they operated for seven years before successfully selling.

In her role as President, Joni oversees Aileron’s strategic direction, culture, and operational activities. Her leadership and energy inspire and motivate the Aileron team and the community as we strive to raise the quality of life, one private business at a time.

Joni was honored with the “Forty Under Forty” award and received her bachelor’s degree in business from Miami University (the real one, in Ohio). She obtained her MBA from Xavier University. As college sweethearts, Joni and her husband Jim have been married for 27 years; they have three great children, a golden retriever and a small mutt who thinks he’s a cross between a mastiff and a pit bull. Family time is a crucial priority for Joni and they enjoy skiing, tubing, running, fishing, sports, eating Chipotle (don’t ask Joni to cook – she can’t), family events and vacations.
Show Highlights:

It's a whole different ballgame when you can't say, "I don't like the way they're doing things, because they are you." —Joni Fedders
It's fascinating how many thoughts we have behind our emotions and actions. —Joni Fedders
Thought, Emotion, Action is a powerful, simple tool that helps people make change. —Joni Fedders
You hit walls all day long, which is more of a sign of opportunity and learning than anything else. —Joni Fedders
We tend to make judgments that are bad, and sometimes they are, but it's more about what can I do in this situation more than what I can't. It's being conscious to what that's telling you. —Joni Fedders
Our brains are bad neighborhoods when we're there by ourselves. —Joni Fedders
We usually all feel stuck when there are things that are out of our control. —Joni Fedders
I'm not sure mediocrity is an option in many places anymore. —Joni Fedders
Look at your situation's parallel. How does what I do at home parallel this decision at work? —Joni Fedders

Joni's final thoughts: I'm a believer that when you're really stuck, call in some reinforcements. Get people to ask you good questions and shift the perspective.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Aug 21 2019

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A Journey of Self-Healing with Katy Kvalvik—Episode 296 of The Action Catalyst Podcast

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Katy Kvalvik has been inspiring women and men all over the world to be empowered, lead their best lives, and achieve optimal, lasting results since 2009. The Founder and Head of Southwestern Empowerment, Katy is a graduate of UC Berkeley, certified executive coach, board-certified health counselor, certified trainer of Neuro-Linguistic Programming, certified yoga instructor, and business mentor. After suffering two major accidents, rebuilding her body, and deciding that people should not have to suffer the way she did to get answers, she founded the Harmony MethodⓇ, an integrative leadership and total lifestyle system.

Katy is an expert in advanced communication skills for high-stake conversations and presentations, influence and negotiation, and leadership development. She also speaks about integrative health, specifically stress reduction, gut health, chronic pain, and chronic fatigue. She has spoken at conferences including Wisdom 2.0, the Hive Global Leadership Conference, NAIFA Sales Conference, and the Wanderlust Festival circuit. She has worked with companies such as Hyperloop Transportation Technologies, Sony, American Express, Beach Body, Singularity University, and tech start-ups like VideoAmp, Pivot Bio, and MediGram to name a few.

While she now works with executives, leaders, and creatives to help transform and inspire them to create a positive impact, greater consciousness in their organizations, and achieve optimal business results, she previously was a leader in the medical device industry. There, she successfully ran multimillion-dollar territories, managed teams under high pressure, and was involved in the creation of leadership programs within her companies. Katy is very aware of the challenges today’s executives, entrepreneurs, and innovators face, which is why she has dedicated herself to helping and inspiring leaders all over the world to develop strategies for success and achieve optimal results.

For more information, please visit www.SouthwesternEmpowerment.com and www.KatyKvalvik.com. You can also connect with Katy and Southwestern Empowerment on Instagram, Facebook, and LinkedIn.
Show Highlights:

Nutrition, fitness, and lifestyle is a huge part of self-leadership and self-management. —Katy Kvalvik
The beauty of challenges and struggles is that you learn deeper wisdom about yourself. —Katy Kvalvik
You have to go backward to go forward. You're deconstructing to reconstruct. —Katy Kvalvik
It's giving yourself space to experiment and learn. It's about slowing down. —Katy Kvalvik
If you have high expectations, you'll have high disappointments. —Katy Kvalvik
Your life's purpose is what's going to get you out of bed and motivate you. —Katy Kvalvik
We need to know how to get sustainable results and how to rest. —Katy Kvalvik
Our values create our beliefs system. —Katy Kvalvik
Life is going to happen and you're going to be up against a wall. So the question is what are your choices and how do you empower yourself to reevaluate? —Katy Kvalvik

Katy's final thoughts: We don't have to be an expert overnight. It's about how we can meet ourselves where we're at and take little steps to gain traction. You can build up confidence and momentum, and you can do amazing things from that.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week, he interviews some of the nation’s top thought leaders and experts, sharing meaningful tips and advice. Subscribe on iTunes and please leave a rating and review!

Aug 14 2019

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Ultralearning with Scott H. Young—Episode 295 of The Action Catalyst Podcast

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Scott H. Young rose to autodidact stardom when he learned MIT’s 4-year computer science curriculum in less than 12 months. Next, he taught himself four new languages in a year. Such extreme self-improvement projects may seem outside the realm of most of our capabilities, but Young believes that the principles and methods that he and other ultralearners employ are essential tools for anyone who wants a competitive edge in the fast-changing, aggressive workplace. In ULTRALEARNING: Master Hard Skills, Outsmart the Competition, and Accelerate Your Career, Young reveals how basic strategies that he and other ultralearners embrace can give anyone the edge in organizing and executing a plan to learn something new deeply and quickly—and without teachers or tuition.

“Although the ultralearners are an extreme group of people, this approach to things holds potential for normal professionals and students,” Young writes. “What if you could create a project to quickly learn the skills to transition to a new role, project, or even profession? … What if you could learn a new language, simulate a university degree program, or become good at something that seems impossible to you right now? Ultralearning isn’t easy. It’s hard and frustrating and requires stretching outside the limits of where you feel comfortable. However, the things you can accomplish make it worth the effort.”

Sharing stories from his own experiences and those of other ultralearners he has encountered—as well as such iconic autodidacts as Ben Franklin and Richard Feynman—Young extracts his curriculum for mastery from the ground up. Beginning with a metalearning map that breaks down how a subject works and what kinds of information and skills you need to conquer it, he shows how and where one needs to focus one’s attention. A firm believer in directness—hands-on practice doing rather than mere theory—Young explains the need to identify and drill your weaknesses to bolster retrieval and retention. Applying ultralearning ideals also requires the vulnerably to admit those weaknesses, to seek advice and criticism, and to experiment outside your comfort zone. The more one learns, the greater the craving to learn more, Young says. And the better you get the more you recognize how much better you could become.

“ULTRALEARNING is a fascinating and inspiring read,” James Clear writes in his foreword.

“Scott has compiled a gold mine of actionable strategies for learning anything faster. His effort is now your gain.” “Ultralearning is like a superpower in our competitive economy,” adds Cal Newport, author of Digital Minimalism and Deep Work. “Read this book! It will change your life.” In our tumultuous age of rapid economic and technological change, ULTRALEARNING provides the ultimate ticket to success.
Show Highlights:

I say self-directed learning instead of self-education, because in many ways, whether you're sitting in a classroom or you're not, the experience is similar. —Scott H. Young
Most of the learning that we do has to occur inside our own heads. What matters is the attitude and the approach you take toward it. —Scott H. Young
Focusing too much on talent can be a red herring because it focuses on most of the things you can't control. —Scott H. Young
Learning is always a process of being bad at things. You should embrace that and adopt the attitude that it's okay to be bad at things. —Scott H. Young

Scott's final thoughts: No matter where you are in life, there's always some project you can tackle now that can give you confidence for other things.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make better use of time to achieve life, sales, and other business goals. Each week,

Aug 07 2019

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Reaching for the Stars with Dr. Rhea Seddon—Episode 294 of The Action Catalyst Podcast

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Dr. Rhea Seddon is a woman of many firsts. One of only six women in her medical school class of 100, she was the first woman ever accepted to the surgery residency program at her university. In 1978, she was one of the first six women accepted into the Astronaut Corps, and when she married fellow astronaut Capt. Robert “Hoot” Gibson, they became the first active astronauts to wed. Together they produced the first official “astrotots” (children born to two astronauts). In addition to her space career, Dr. Seddon’s life experiences have led her from surgeon to licensed private pilot, to healthcare executive, entrepreneur, author, president of a large women’s charity group and now, professional speaker.

Entering the Astronaut Corps in 1978, she served the National Aeronautics and Space Administration (NASA) for nineteen years, spending thirty days in space aboard three Space Shuttle flights.

After leaving NASA in 1997, Dr. Seddon was appointed the Assistant Chief Medical Officer of the Vanderbilt University Medical Group in Nashville, where she focused on innovative systems and methodologies for improving teamwork in healthcare. Eleven years later, she continued that work as a founding partner of LifeWings Partners, LLC, which teaches those concepts to healthcare institutions across the United States.

She is a member of both the Tennessee Aviation Hall of Fame and Tennessee Women’s Hall of Fame, and her significant contributions to aeronautics and science were recognized in 2015 when she became the eighth woman inducted into the Astronaut Hall of Fame. That year, she also published her autobiography, Go For Orbit, and in 2016, she was awarded the Independent Book Publishers Association Ben Franklin Gold Award for Best Autobiography/Memoir.

Based on her diverse life experiences, Dr. Seddon enjoys sharing the wisdom gained and lessons learned as she speaks nationally and internationally about teamwork, leadership and inspiring others to recognize and act upon life’s many opportunities.
Show Highlights:

I loved being able to have something important I wanted to do, and understand I may never get there, so what knowing I had to figure out Plan B. —Dr. Rhea Seddon
It's an obstacle to overcome people's biases about you. —Dr. Rhea Seddon
We had to prove ourselves and I think that's something women will always have to do when they do something new or something people think they won't be successful that. —Dr. Rhea Seddon
If I persevered and kept trying, I could do things that I never thought I could. —Dr. Rhea Seddon
When you have the confidence and have navigated problems in the past, you come out at the end. A lot of times, it has to do with mentors or a bucket list you might have. There are a lot of ways people can get past what, at the time, looks like an insurmountable barrier. But you have to give it time. —Dr. Rhea Seddon
When you're having difficulty, you just put one foot in front of the other until you come out on the other side. —Dr. Rhea Seddon
It has never occurred to me to be mediocre. My father always encouraged me to do what I wanted but he also told me to be good at it. To do your best. —Dr. Rhea Seddon
I always tell fathers of daughters how important they are in their daughter's lives. —Dr. Rhea Seddon
I hope to be able to inspire people until I'm very old. —Dr. Rhea Seddon

Dr. Seddon's final thoughts: When you're discouraged, I think it's really helpful to have other people to lift you up and remind you that everyone has a contribution in this world and talents. Sometimes you can't walk that path all by yourself and you have to find people to help you get through it.

The Action Catalyst is a weekly podcast hosted by Dan Moore, President of Southwestern Advantage, the oldest direct-sales company in America, and Partner with Southwestern Consulting. With more than 45 years in sales leadership and marketing management, Dan has a wealth of knowledge to share on how to make ...

Jul 31 2019

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Being Genuine, Authentic, and Transparent with Kathleen Sarpy—Episode 293 of The Action Catalyst Podcast

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For more than 25 years, Kathleen Kenehan Sarpy has enjoyed a diverse career in public relations and marketing, working with the world’s most recognizable brands, as well as driven start-ups and non-profits. With unrivaled energy and enthusiasm, Kathleen expertly connects people, events, and ideas to generate a meaningful and lasting impact.

A former senior leader at the world’s leading PR firm, Kathleen left “big agency” life behind in January 2001 after the birth of her first child to launch her own shop alone in her suburban basement. Her goal: Offer world-class strategy and creativity to the world’s most respected companies by eliminating bureaucracy and without ever sacrificing kindness. Nearly 20 years later, Kathleen manages more than 40 staffers in a vibrant downtown office overlooking the Chicago River, and she’s never lost sight of her five core values that remain the cornerstone of her business: kindness, creativity, passion, hustle, and integrity.

Agency H5 has been recognized alongside the best firms in the country, winning National Small Agency of the Year and Best Place to Work by PR News multiple times. Her value-driven agency ranked #11 among Top Company Culture’s in America by Entrepreneur.com and has been recognized as a Best Place to Work by Crain’s Chicago Business both in 2018 and 2019. Personally, Kathleen has been named PR Professional of the Year by PRSA Chicago and nationally among Top Women in PR by PR News. She’s regularly featured as an expert voice on outlets like NBC (including “Today”), CBS Chicago, PR News and PR Week. Believing that life teaches you lessons that must be shared to inspire and empower others, she frequently contributes to NBC.com’s BETTER platform on topics ranging from entrepreneurship to motherhood. A fierce advocate for kindness in the workplace, she also has contributed to several books on the topic including Kindness in Leadership (Gay Haskins, 2018), Chicago Lights (Abigail Zoe Martin, 2018) and the upcoming Culture Stories from Inspiring Leaders (Greg Besner, 2020).

Leading with kindness beyond office walls as well, Kathleen proudly supports philanthropies including Breakthrough Urban Ministries, Enchanted Backpack, the Joffrey Ballet's Women's Board, and United Way of Metropolitan Chicago’s Women’s Leadership Council. A Phi Beta Kappa graduate of Purdue University, she founded the International Council of Purdue Women in 2017 to engage and inspire 200,000 alumnae worldwide.

However, her biggest and proudest achievement to date is being a wife and mother of six incredible children ages 19-10. She resides in Wheaton, Illinois with her husband Chris, a bustling household of kids, and an uncooperative English Bulldog named Hope.
Show Highlights

When I became a mother, my path changed. —Kathleen Sarpy
Change is the one thing that's constant in life. It sounds like an oxymoron, but change is constant. It's how you anchor yourself that really matters. —Kathleen Sarpy
Resilience is something I think a leader needs. Through a series of events, I was being taught to keep getting back up and dusting myself off. —Kathleen Sarpy
When you're going through something hard, people often focus on the storm, but there's a reason for the rain. It's to create an opportunity for growth. —Kathleen Sarpy
In order for the world to work, you can't always be a giver. You have to learn how to receive. —Kathleen Sarpy
You can choose to be bitter about your circumstances or you can choose to be better. —Kathleen Sarpy
Being transparent as a leader is important. —Kathleen Sarpy
As a mother and a leader, it's important to show my truth so that when other people go through it, it's not as scary. —Kathleen Sarpy
You can always look for something you can do to be more kind, have more transparency, or be more passionate in some way. Know you who are and find ways to be better at being you. —Kathleen Sarpy
It is not about the things you have here on Earth,

Jul 24 2019

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