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Rank #45 in Design category

Arts
Education
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Self-Improvement

Perspective Podcast | Fuel for Your Mind & Creative Grind

Updated 2 months ago

Rank #45 in Design category

Arts
Education
Design
Self-Improvement
Read more

The Perspective Podcast is fuel for your mind and creative grind.Each week, Scotty Russell of Perspective-Collective and his juggernaut creative guests breakdown the art of healthy hustling, overcoming the inner critic, and growing your creative business.If you’re a side hustler, freelancer, artist, or designer looking for your next breakthrough, this show was made for you!Scotty is a Full-Time Side Hustle Coach, Artist, Designer, and Speaker living in the majestic plains of Iowa. IG @prspctv_cllctv + @perspectivepodcast

Read more

The Perspective Podcast is fuel for your mind and creative grind.Each week, Scotty Russell of Perspective-Collective and his juggernaut creative guests breakdown the art of healthy hustling, overcoming the inner critic, and growing your creative business.If you’re a side hustler, freelancer, artist, or designer looking for your next breakthrough, this show was made for you!Scotty is a Full-Time Side Hustle Coach, Artist, Designer, and Speaker living in the majestic plains of Iowa. IG @prspctv_cllctv + @perspectivepodcast

iTunes Ratings

240 Ratings
Average Ratings
233
4
1
1
1

THANKS SCOTTY!!!!

By Niki Jones | ntj_design - May 29 2020
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If you’re a creative trying to grow your business and online presence YOU NEED THIS PODCAST. Scotty and his amazing guests (designers that I’ve looked up to for years) lay out everything you need to do to pave your path to success. I’ve used this podcast as daily motivation to push through my side hustle after long days at my full time job. After taking tips from Scotty and his guests I started to post consistently for a month and modify my instagram to grow true fans. On week 6, I scored a feature from a huge design page AND Adobe asked to feature one of my designs on their Instagram page. I also doubled my follower count. I owe all of this to Scotty’s podcast and his online community, couldn’t have done it without them! If you haven’t listened yet, what are you waiting for?! -ntj_design

Always 🔥

By C.J. - @c.j.amaya - May 21 2020
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Man,… I’m always encouraged and motivated to take it to the next level after listening to an episode! I encourage that you start at EP 1 and binge this immediately. This content is always relatable and is a Podcast that you need to add to your schedule, weekly. Today, I listened to EP 171, and it hit me hard. Right now, we’re on the back-end of the quarantine, but this whole episode was encouraging and relatable. I’m in the middle of Mye’s course right now and my mind is racing sooo much with ideas and things to do… BUT, Scotty's encouragement to "Do one thing a day that moves the needle forward in your business", helped me reset my mind. It has relieved the thought of trying to sprint to my career goals... I can just jog it out, and pace myself for this creative marathon. The work will be there tomorrow, so don't worry about how everyone else is running their race. DO what I can daily and that's enough. Thanks, Scotty. ✌🏼

iTunes Ratings

240 Ratings
Average Ratings
233
4
1
1
1

THANKS SCOTTY!!!!

By Niki Jones | ntj_design - May 29 2020
Read more
If you’re a creative trying to grow your business and online presence YOU NEED THIS PODCAST. Scotty and his amazing guests (designers that I’ve looked up to for years) lay out everything you need to do to pave your path to success. I’ve used this podcast as daily motivation to push through my side hustle after long days at my full time job. After taking tips from Scotty and his guests I started to post consistently for a month and modify my instagram to grow true fans. On week 6, I scored a feature from a huge design page AND Adobe asked to feature one of my designs on their Instagram page. I also doubled my follower count. I owe all of this to Scotty’s podcast and his online community, couldn’t have done it without them! If you haven’t listened yet, what are you waiting for?! -ntj_design

Always 🔥

By C.J. - @c.j.amaya - May 21 2020
Read more
Man,… I’m always encouraged and motivated to take it to the next level after listening to an episode! I encourage that you start at EP 1 and binge this immediately. This content is always relatable and is a Podcast that you need to add to your schedule, weekly. Today, I listened to EP 171, and it hit me hard. Right now, we’re on the back-end of the quarantine, but this whole episode was encouraging and relatable. I’m in the middle of Mye’s course right now and my mind is racing sooo much with ideas and things to do… BUT, Scotty's encouragement to "Do one thing a day that moves the needle forward in your business", helped me reset my mind. It has relieved the thought of trying to sprint to my career goals... I can just jog it out, and pace myself for this creative marathon. The work will be there tomorrow, so don't worry about how everyone else is running their race. DO what I can daily and that's enough. Thanks, Scotty. ✌🏼
Cover image of Perspective Podcast | Fuel for Your Mind & Creative Grind

Perspective Podcast | Fuel for Your Mind & Creative Grind

Latest release on Aug 12, 2020

Read more

The Perspective Podcast is fuel for your mind and creative grind.Each week, Scotty Russell of Perspective-Collective and his juggernaut creative guests breakdown the art of healthy hustling, overcoming the inner critic, and growing your creative business.If you’re a side hustler, freelancer, artist, or designer looking for your next breakthrough, this show was made for you!Scotty is a Full-Time Side Hustle Coach, Artist, Designer, and Speaker living in the majestic plains of Iowa. IG @prspctv_cllctv + @perspectivepodcast

Rank #1: Don't Overthink It and Start Doing the Work with Lincoln Design Co.

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Lincoln Design Co.

This week on the show I'm stoked to bring you Lincoln Design Co.

I’ve been following these dudes work religiously since I discovered them on Instagram about a year and a half ago. I was lucky enough to meet up with them at Crop Conference and get them on the show with their crazy schedule.

Lincoln Design Co is a Brand Design & Creative Agency who works with the likes of Nike, Element Skateboards, Harley, Ninja Turtles, Transformers, Disney, Nerf, Hot Wheels, Tony Hawk, Nickelodeon, yadda yadda I could keep on going but you get the point.

These dudes are the shit and I feel very honored to get to share a bit of their story and background with you today.

In this episode, Dan Janssen and company talk about:

  • building Lincoln Design Co. from the previous Soup Graphics.
  • organizing a killer on-site / remote team of illustrators and designers.
  • how they got started whether they had the traditional design education or not.
  • managing large client with tight turnaround times.
  • making time for brand awareness by having fun with creating merch.
  • what the typical day-to-day operations look like.
  • a look into their designing process.
  • upcoming projects and work they are excited about.

Their team is made up of 6 people:

  1. Dan Janssen -  The fearless leader and founder who specializes in graphic design
  2. Dustin Noden -  Dan's second in command, art director and designer a.k.a. "@dontrealllycare"
  3. Brandon Hunsaker - Senior Illustrator (works remote in San Diego)
  4. Damasso Sanchez - Senior Illustrator and animation wizard (works remote in San Diego)
  5. Davy LeChevance - Designer / Illustrator / Script & Pizza enthusiast a.k.a.  “@Mighty Short” from France
  6. Jordan Mahaffey - Designer a.k.a. "@StakeYourClaim"

Shownotes

Jun 21 2017

58mins

Play

Rank #2: Lisa Congdon on Standing Out, Imposter Syndrome, & Your Artistic Voice

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Lisa Congdon on Standing Out, Imposter Syndrome, & Your Artistic Voice

As creatives, why do we make things so hard on ourselves?

Why do we stand in our own way and block ourselves from chasing what we really want?

It’s like we’ve been given the keys to the Ferrari, but we talk ourselves out of turning on the ignition and pressing the gas to go (I realize new Ferraris most likely have a push to start button, but let’s pretend anyway.)

We are the Ferrari, and the key is something we all have deep inside of us. We already possess the tool within us, which we’ll talk about today, we need to thrive. Yet, we let inner and external forces influence us to play it safe and live a "comfortable life," even though there’s another muffled inner voice that yearns to do more.

Let’s unmuffle and empower that voice...our artistic voice, that is.

My new friend today is someone who was a late bloomer to the game but has used that as her advantage.

I’m talking about the profound illustrator, author, and speaker, Lisa Congdon. She whips up whimsical and vibrant art for top tier brands like Crate and Barrel, Facebook, Sonos, Lululemon, and more from her stomping grounds of Portland, OR.

Sure, she wins awards and crushes work for big-time names, but the two things I admire the most are:

  1. how she speaks on topics that are aligned to her values and belief systems
  2. how she shows up for the creative community and empowers people like you and me to tap into our potential.

Relax and take notes as Lisa is going to unload some serious knowledge on you like:

  • How your age and past experiences are your superpowers, not detriments
  • Tactics for overcoming imposter syndrome
  • The magic of pursuing your interests
  • Keys for standing out
  • Finding your artistic voice, consistency, UFOs, pizza, and more

Today’s episode is a permission slip to stop playing it small with your creative pursuits and uncomfortably step into your next version of creative genius.

Oh ya! Stick around in the outro to find out how you can win a copy of Lisa’s latest book: Finding Your Artistic Voice.

P.S. It’s a good one.

Please share this one with your friends and family if you found value in it.

Are You Seeking Clarity & Community? Check out The Side Hustler's Coaching Program

If you want that extra level of clarity, community, and accountability develop a process that helps you win with your work, sign up for the Side Hustler's Coaching Program A-List waitlist now for January's relaunch.

Shownotes

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Jan 01 2020

1hr 2mins

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Rank #3: Lauren Hom on The Secrets to Making a Killer Passion Project

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Making Shareworthy Work That Lights up Your Soul

Do you struggle creating and promoting work that puts a pep in your step?

Do you want to learn how to create an engaging side project that people can’t resist sharing?

I get it, this shit can be difficult and stressful. It’s easy to overthink and take the path that you THINK people want to see. However, creating to please others is a slippery slope that can suffocate the joy of what it feels like to create work that lights you up and resonates with the right people.

What makes you different and what interests you could lead to a goldmine of work that generates a massive breakthrough in your creative career.

Instead of trying to fit in, why not try to stand out by being you?

Queue today’s guest, Lauren Hom of Hom Sweet Hom. Lauren’s built quite the reputation of combining her lettering, illustration, unique ideas and quirky sense of humor into side projects that takeover the internet and go viral.

It seems she’s cracked the code for creating work worth sharing while having the business chops to market herself and her projects.

With her weekly #HOMwork prompts on Instagram, she helps thousands of people create work that stands out amongst the noise. Not only that but she has a Passion to Paid course which dives deep into helping you create and market a side project that interests you. It’s currently taking place as we speak so sign up for the winter waiting list in the mean time.

A Heaping Serving of Lauren Hom Passion Project Advice

In this episode, Lauren dishes out:

  • The secrets to what makes an interesting side project
  • Practical tips for making time to make shit happen
  • How to create shareable work with the resources you have
  • Her favorite kind of bread, pizza and much more...

Overall, this one will get you jazzed to get out of your comfort zone and dip your toes in a new project that excites your soul.

If you find value in this episode, please give it a share via Instagram or Twitter and share the love.

Shownotes

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Apr 25 2018

1hr 8mins

Play

Rank #4: Dealing With Creative Funks & Feeling Invisible

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You Are Not Alone & You Are Not Invisible

Do you ever get in creative funks where you lack the drive to create while feeling invisible to the world?

There are those sinister inner voices that try to convince you that your work doesn’t matter and that you can’t make a difference.

I’m pretty sure everyone goes through these phases whether they admit it or not.

This episode is me admitting this to you in hopes you don’t feel alone in the times you feel invisible as a creative or life in general.

There is light at the end of the tunnel as I’m learning that this is part of the struggle of pursuing something that’s important to you. In due time, it will be important to others as well.

It’s okay to feel this way at times, it’s natural. However, you are capable of pulling yourself out of this creative funk and pushing forward to the next phase on your creative path.

I say this because I’m pushing through one of these phases myself.

Creative Funks & Winter Blues

From mid-December through practically the month of January, I’ve been in a depressed state of mind and it’s been physically and mentally draining.

There are a lot of variables in play here:

  • I hurt my back leading up to Christmas and could barely move for a week (I deal with herniated discs from football)
  • Anxiety was taking over my life leading up to nose and throat surgery (doesn’t help when you hear 10 times that you could die)
  • Post surgery had me isolated and laying in a recliner for 24 hours a day
  • This isolation gave me ample time to get trapped in my own head
  • My diet was extremely off and I wasn’t able to go to the gym
  • Finally, the weather has just been crazy shitty and gloomy

While I still kicked out some uplifting art during this phase, every drawing carried a dark undertone which I feel was me crying out in creative pain.

Scroll through the episode artwork at PerspectivePodcast.com to see what I’m talking about.

During this stretch I felt invisible, like what I created and said through my podcast landed on blind eyes and deaf ears—the new Instagram algorithm doesn’t boost self-esteem either.

I doubted everything I was trying to build with Perspective-Collective and was even attacking my physical appearance.

Growing up I got picked on often for being chubby and those hateful voices still haunt me today. Looking in the mirror during this stretch disgusted me after no gym sessions and polluting my body with holiday shit.

This self-pity mode I was in was really self-sabotaging. I’m not saying this for your pity, I’m saying this because I realize this was a phase and I am able to climb out of this hole.

Here is what helped me.

Talking About It

Usually, an inspiring podcast, audiobook or YouTube video can snap me out of this “woe is me attitude.” Honestly, during this stretch, I could give a fuck less about these forced remedies.

The emotions were too strong and overpowering.

If you’re like me, you’d rather bottle up all your emotions as showing any type of weakness will ruin your “perceived reputation” as a badass.

I’ve come to realize I’m no badass and openly talking about the things I struggle with helps me push through these creative funks—hence the reason I started this podcast.

About 3 weeks into this state of mind, I sought out my best friend which is my wife of course. I told her I just didn’t feel like Scotty and that I’m not sure what’s going on with me.

It was relieving to share what I was going through to someone who cared, even if it didn’t change how I felt.

Next, I consulted a few close members of my mastermind group. Again I was met with encouraging words as they shared their creative funks with me.

The more I talked about it and heard other people admit they deal with this too, the better I began to feel.

Once my nose and throat were almost fully healed, I turned to my Instagram stories to show my face and share what I’d been dealing with.

This wasn’t a cry for help tactic, it was meant to let whoever the hell was watching know that they aren’t alone in these dips of depression.

I didn’t expect any responses as it was more it was therapy to get it off my chest. Surprisingly, there were waves of replies I got from strangers that deal with the same feelings of invisibility.

Your replies are what inspired this show to compile my thoughts and struggles into something more personable and transparent with you.

Sometimes Encouragers Need Encouragement

Sometimes people need to know that they matter and are making a difference.

This brings me to Diane Gibbs. She is an amazing individual who does so much for creatives whether it’s through the Design Recharge show or by teaching her design students.

She showed me the importance of how encouragers need encouragement too.

Outside of creating art, I know I exist to serve and encourage people like you. After sharing my work and receiving support from others, it showed me my potential and it’s my duty to pass that opportunity on to someone else.

It’s a powerful feeling when you know someone took a time out of their existence to reach out and let you know that what you do matters.

This is what Diane did and I think it was the final measure that pulled me out of this dark place. She first text me then called me out of nowhere on a Saturday and it really made my day.

She could’ve been a distant onlooker of my art or listener of my podcast. Instead, she lifted my spirits and shared her own creative struggles as well.

My point here is that you have the ability to boost someone’s spirits when they need it the most, whether they are a friend, family or a stranger.

Sure, your words of encouragement may land on deaf ears. I can’t tell you how many of my “heroes” I’ve sent an encouraging message to and get no reply back. Then again, you should see some of the replies I’ve gotten in return.

Sometimes encouragers need encouragement to pull themselves out of a creative slump and to not feel invisible.

If you’ve had an urge to reach out to someone, then act on your intuition and do it. I’m serious; you could make a lasting impact on someone like Diane did for me.

You’re Not Invisible

I want to force this into your head every episode, you have something to offer even though you may feel like no one is listening or watching.

You could be affecting that one person that stats and analytics fail to show. All it takes is one person at a time to make an impact.

You also have the power to impact others through encouragement. There’s enough shit going on in this world and you can be a part of the solution.

Everyone deals with creative funks and feeling invisible whether they admit it or not. You are not alone and I’m in your corner cheering you on.

If you need someone to talk to hit me up at Scotty@Perspective-Collective.com. I’m happy to listen.

Please don’t give up pursuing something that’s important to you. You are not invisible.

Key Takeaways

  • Everyone goes through creative funks whether they admit it or not.
  • Sometimes people need to know that they matter and are making a difference.
  • You have something to offer even though you may feel like no one is listening or watching.
  • You have the ability to boost someone’s spirits when they need it the most.
  • All it takes is one person at a time to make an impact.
    Shownotes
  • Diane Gibbs - Design Recharge
  • My Instagram
  • Music by Blookah

Feb 08 2017

18mins

Play

Rank #5: Developing Your Own Style & Living in It with the Forefathers Group

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A Global Conglomerate Design Studio

With a motto  like “Show up until there is nothing left to do,” it's evident that the Forefathers Group aren't afraid to get their hands dirty.

They have a distinguished style that peppers both vintage snake oil and Americana with a hefty dose of creative steroids. It's helped them quickly begin to carve out their corner of the design industry while working thousands of miles apart.

The Forefather's trio is made up of:

  1. Matthew Portland Hay who is the developer / tax wizard casting coded spells out of New Jersey.
  2. Jonden Jackson who is the web & print designer / product engineering juggernaut reigning out of Oklahoma.
  3. Emir Ayouni who is the illustrator sorcerer dishing magic and mischief out of Sweden.

Working remote can have it's challenges, yet somehow they offer a buffet of design services such as:

  • Design Strategy 101
  • Responsive Branding
  • Illustrations
  • Web Design
  • Web Development
  • Print Design
  • Package Design
  • Animation
    Developing Your Own Style

Today on the show, we go deep on a wide range of topics such as:

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Sep 13 2017

1hr 22mins

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Rank #6: 11 Life Lessons Learned From Loving Pizza

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Notify the Universe and Show the Work You Want to Get

I can remember way back during the bowl cut and JNCO days as a kid and how lit Friday nights were. I’d lounge on the couch watching TGIF and have a whole frozen pizza to myself.

Ya, those were the good days. It sparked my obsession with pizza because I grew up picky with a small desire to try other foods.

Don’t get me wrong, a frozen pizza is still a delight, but I’ve graduated to delivery and I’m not talking Digiorno.

I’ve been doing little pizza doodles forever yet I never really started sharing them till the past few years. I’m learning to embrace this little quirk of mine because:

  1. it reminds me that I don’t always have to take myself so seriously
  2. it reminds me to have fun and constantly experiment

While the context behind this seems random, I assure you there is a point to this all.

I recently came across this sweet Dominoes Pizza box design. The craft and attention to detail blew my mind. You would’ve thought this $10 Large 3 Topping Take Out only pizza would’ve cost like $40!

It’s crazy the subjective value art can bring to something and I want the opportunity to do this.

Seeing this pizza box inspired me to create this type of subjective value for a brand.

This is where I’m getting to my point.

How would anyone know to hire me for a custom pizza box design if I don’t show this in my artwork?

I’m a huge advocate for showing the work you want to attract and be known for. I put my money where my mouth is and went on Amazon and purchased 50 pizza boxes to get to work (I’d like to thank Terence Tang of Tinlun Studio for the idea).

This episode is me shouting to the universe what kind of work I want to attract. It may not happen immediately, but if I continue to show how much fun I have in creating clever pizza art, I have no doubt over time it will be seen by the right person who will give me that chance.

Who knows, maybe I’ll even get paid in free pizza for life?

Without further ado, here are 11 life lessons learned from loving pizza.

Fair warning, these can get pretty cheesy. Pun intended.

1. You can’t make everyone happy, you are not pizza

Stop focusing on seeking everyone’s validation. It’s impossible to please everyone and have everyone like your work.

Put out work you’re enthusiastic about and the right people will resonate.

2. Pizza always has my back Life is full of highs and lows. During the lows, it’s important that you have people around you who have your back.

Surround yourself with people of high character and who aren’t assholes. It doesn’t have to be pizza.

3. Don’t step on my pizza Everything holds something of value to someone. Just because you don’t like it doesn’t mean you can’t accept them and what they like.

And for the love of everything good in life, don’t disrespect someone and step on their pizza.

4. Slice life It’s hard to believe that life isn’t all about pizza, but I’m a strong believer in having something you’re passionate and driven about in life.

What purpose are you fulfilling?

Where can you bring value to yours and someone else's life?

5. Pizza on my mind all the time I don’t know about you but when I have a good idea or riding a lot of momentum in life, I have a hard time turning my mind off.

When you have that one thing you can’t stop thinking about, I feel it’s your intuition giving you an internal pull in the direction you’re supposed to go.

Trust your gut, even if you ate too much pizza.

6. I will draw for pizza

I desperately want you to understand that it’s possible to generate an income doing what you enjoy the most.

For me, this is drawing and I never in a million years would’ve thought it was possible to make a living off it.

It’s possible and you are capable and I’m determined to show you.

7. Little slice of heaven Plain and simple—enjoy the little things in life.

Whether you found a dollar bill on the ground or have a delightful frozen Jacks pizza all to yourself—showing gratitude for the little things in life makes life a lot more enjoyable.

8. Pizza is life Life is all about you, yet it’s not all about you.

First off, I believe you can only help others if you take care of yourself first.

Secondly, I believe we exist to serve others and make a difference.

Cultivate your talents and put them towards a significant need in the world. The more 'good' you do for others the more 'good' comes to you.

It’s called Karma.

9. Pizza lovers unite After experiencing being in the middle of a flood back in September, I was blown away to see how the community rallied and bonded together.

We weren’t born to build barriers and divide due to religion, political views or race. Underlying all of that crap is timeless principles and the ability to love one another.

We are all team human in the end.

10. You wanna pizza me? I grew up biting my tongue when I felt I had something important to speak out about. It spawned from my desire to please everyone and to avoid confrontation.

The person I am striving to become realizes at times you have to speak out and fight for what you believe in—no matter if it creates uncomfortable situations.

At least at the end of the day, you can sleep knowing that you spoke what was on your mind.

11. I hate when people steal my pizza I’ve stolen things in the past and I feel like a dick for doing it.

I’ve lost respect for myself even if it was over petty things like taking someone else’s Bud Light out of their cooler during a tailgate party.

These things still haunt me and I’ve spent years trying to redeem myself for it.

Everything in life must be earned and it’s a crude act taking something that isn’t yours that you didn’t invest precious time in your life to deserve.

Show the Work You Want to Get

What is it that you urge to do but think it’s impossible?

If you’re a skater and want to make art for a big time skating brand, you should be blowing up your social feed with amazing skate deck art and tagging / using every hashtag with every brand.

The universe can’t deliver you the job of your dreams if you’re not actively showing it that you’re wanting it.

Your dream isn’t going to be delivered to your front door like a hot, piping pizza. You have to put in the work and show the work you want to get.

Who knows what will come out of this episode or all these pizza drawings? At least I’m being intentional and having a blast doing something I love and that I feel I’m good at.

Showing the work you want combined with the following 11 life lessons is sure to get you to a point where you will be fulfilled by doing great work for great people…….and filled with a full stomach.

It will never happen by wishing and not doing.

Key Takeaways

  • Art can bring massive amounts of subjective value to something
  • Show the kind of work you want to get and attract.
  • Be enthusiastic about the work you’re putting out.
  • Let the universe know that this is the type of work you’re wanting back in return.
  • No one is going to know you are passionate about doing this type of work if you don’t let it be known.
  • Cultivate your talents and put them towards a significant need in the world. The more 'good' you do for others the more 'good' comes to you.

Nov 25 2016

20mins

Play

Rank #7: Get Uncomfortable & Hire Yourself with Jen & Amy of Hoodzpah Design

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Making Your Own Opportunities with Hoodzpah Design

You and I live in a world where so many people expect a hand out with minimal effort required. Then there are those who believe everyone else is catching a break while they constantly get dealt the short end of the stick.

Sometimes you gotta take the shit in stride and make something happen in your life...sometimes you gotta get uncomfortable and hire yourself.

Today’s guest did just that and have a reputation for being badass humans who make their own opportunities through self-initiated side projects

I’m talking about Amy & Jen Hood of Hoodzpah Design, a branding agency with moxie.

They went from working at a Coupon Clipper to slaying work from some of the biggest names we interact with on the daily like Google, Disney, Facebook, Vox Media, and Target...I’m sure you’ve maybe heard of some of these…?

I was lucky enough to meet them at Circles Conference last September and their big personalities complement their big work.

An Endless Buffet of Advice Served Hot & Fresh

In today’s episode, they serve up a buffet of advice ranging from:

  • Establishing an online presence and projecting the type of work you want
  • Saying yes and forcing yourself to get uncomfortable
  • Creating several streams of income
  • How to communicate the value of what you do
  • And a shit ton of other gold…

They will be a keynote speaker at Creative South in a few weeks so snag your tickets asap. They also have a new book dropping soon called Freelance, and Business, and Stuff: A Guide for Creatives that will help you elevate your freelance game. You can be the first to get updated on its release by signing up for their Newsletter (signup located at bottom of their homepage).

Listeners of this episode get a whopping 30% of their shop with the Promo Code: PC30. How rad is that?

If you find value in this episode, please give it a share via Instagram or Twitter and share the love.

Shownotes

Want to Support the Show?

Mar 28 2018

54mins

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Rank #8: Appreciate the Shit & Sunshine - 12 Lessons Learned in 2017

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Looking Back On Shit and Sunshine

Wanna know one thing that terrifies me? It's looking back a year later and realizing I made no significant growth in my life.

For me, the best way I know how to measure this is by setting goals, reflection and by documenting or journaling it—whatever you want to call it.

2017 was a massive mind fuck yet it provided some of the best highlights of my young creative career. I like to call this shit and sunshine.

One month I'd feel depressed and worthless. The next month I'd feel loved and fulfilled.

There were plenty of times I felt lost and hopeless only to turn around the next week and feel driven and hopeful.

2018 is going to be a massive year, I can feel it but it'll have its challenging times...especially when I turn the big dirty 30.

Something I want to encourage you to is to take the shit in stride so you can appreciate the sunny days when things go right. Take a moment to reflect, celebrate and even document if it helps you see the growth.

Ensuing are 12 lessons I learned in 2017. I know for a fact some of these will benefit you too.

  1. Getting Out of My Comfort Zone

I grew up terrified of sharing my work. However, getting uncomfortable and sharing my work through Instagram at the age of 25 changed my life. From there it challenged me in blogging, speaking, teaching and podcasting.

In 2017 especially, I started intentionally seeking or taking on opportunities that not only challenged me but scared the shit out of me.

If something you want to do scares you, I believe it's your intuition pulling you towards the person you're supposed to become.

  1. Building Relationships & Pouring Into Other

They say it's not about what you know, but who you know. This is a hard fact. Yet many people approach this in a skeezy car salesman fashion.

Don't, I repeat don't see people as connections and stepping stones. Pour your full self into a relationship. Find ways you can provide value to them without expecting anything in return.

Be a good listener, encourage others, share others work or provide insight / advice whenever you can.

You have no idea what that relationship or interaction can lead to. You could make a lifelong friend, a customer, a brand ambassador or even get hired by them someday down the road.

  1. The Power of Staying in Front of People

Consistency. Consistency. Consistency. You can't whine and complain that people don't notice what you're doing when you're showing up only when it's convenient.

You have to stay in front of people especially on platforms where the attention is at.

Focus on kicking out content, building influence and finding your voice a minimum of once a week.

The catch is to enjoy what you create, pour your most authentic self into it and discover how you can deliver value.

  1. Writing Down Measurable Goals With Deadlines

Your goal isn't shit until you write it down. Amplify that goal by attaching a deadline to it.

Writing your goal down adds a new level of accountability and adding a deadline creates urgency.

Make your goal measurable by having milestones along the way so you can track your progress (i.e. 5 speaking gigs by mid-December = 1.25 per quarter).

  1. Self-Awareness - Do Less But Better

Knowing your strengths and weaknesses is crucial.

I'm extremely good at prioritizing and scheduling my day. Essentially I thrive on chaos—or so I think.

My top weakness is having Superman Syndrome. I feel like I can do everything which results in above average results, unnecessary stress and neglecting people who matter most.

I'm aware of this more than ever now, but acting on it in 2018 is the next step. I'm a constant WIP and Doing Less But Better while focusing on the essentials is my main objective.

  1. Investing in Yourself

When you invest in yourself it'll either be with money or time. Money isn't always available but you can always create more time to invest in yourself and your future.

When money is available, you know I'm all about seeking out conferences, workshops or events whether locally or out of city or state.

Money will also help you pay for online courses, books, new equipment, etc.

When money isn't abundant, you'll need to invest your time. For example, listening to free resources like podcasts, watching tutorials on YouTube or reading articles or blogs on the interwebs.

Investing time into daily practice is really the key to benefiting the most out of your money or other time investments.

Want to help the show grow? Consider supporting the cause on Patreon 7. Stop Complaining & Start Evolving

This is a big one I'm guilty of in 2017. I've been bitching about the Instagram algorithm all year. My "following" actually decreased pretty significantly even though I was consistent, increased quality and value.

Instead of nutting up, adapting and evolving with the platform, I complained publicly, especially on social media.

Over the last month, I've done my research, changed my strategy and started growing again. However, it took investing time and being open to change.

The only thing certain in life is that things will always change, will you be the person complaining or evolving?

  1. The Value of Collaboration

In my first year of lettering on Instagram, I sought out other artists to collaborate with that had similar audience sizes to mine.

It taught me how to be proactive and work with someone on the other side of the globe. Mostly, it showed me the value of tapping into each other's audiences.

In 2017, I had the opportunity to team up with Deneen Pottery in Minnesota. They had a massive coffee mug enthusiast community which I was oblivious to. We had back-to-back mug releases of 200 then 400, all which sold out in 30 minutes and 20 minutes.

Not only have they acquired business and followers from my audience, but I've been able to tap into this coffee community and build some amazing relationships.

They've not only become friends, but many of them have supported my cat and pizza-related products as well.

Keep in mind that collaborations should always share a mutual benefit.

What value is each party providing the other?

Remember that when you reach out to someone for future collabs.

  1. Reach Out & Reconnect

This one ties into self-awareness as I noticed my circle of local friends was getting smaller and smaller in 2017.

When you become laser focused and obsessed with your dream, you tend to forget and neglect those around you. This is something I'm guilty of with my family and my closest friends as I mentioned in Episode 48.

If someone comes to mind you haven't talked to in awhile, reach out and reconnect with them. Ask them to coffee or jump on a FaceTime call.

Don't get so wrapped up in your internet life that you lose sight of your real life.

  1. Not Taking Myself Too Seriously

I've been trying to find my voice for a few years now. Early on, I mimicked the voice of people who had a heavy influence on me.

I'm a complete goofball but that rarely shines through in my writing and speaking. Yet it's all too easy to show in my artwork hence why I draw so much pizza—it's fun and allows me to not take myself too seriously.

Finding what makes you unique and embracing your weird quirks will help you rise above the noise.

Try to not take yourself too seriously all the time and let your freak flag fly.

  1. Don't Be Afraid to Experiment

It's okay to not pigeonhole yourself into one specific set style to work in. Having a perfectly hyper-curated Instagram feed isn't necessary but if it works for you that's great.

I'm consistently inconsistent and over time I realize that's okay and is a style in itself.

Don't be afraid to color outside the lines and switch things up.

12. Don't Be a Dick

This should go without saying but you're gonna get a lot farther in life by being a kind person.

I know dick heads can excel, but that doesn't have to be you.

Choose to be empathetic, encouraging, respectful and appreciative. I feel these are the true ingredients for accomplishing great things while enjoying your life and the people in it.

What's Your Growth?

For me, documenting and journaling my progress helps me see where I was, where I am now and where I'm going.

As you close out 2017, I want to challenge you to look back on the year and see where you made growth. Also, acknowledge areas of where you can improve.

If your year is like mine, it's a mixture of shit and sunshine. I'm pretty sure that's how it supposed to be to keep us humbled and challenged.

Whatever growth you had or wish to see in 2018, focus on putting your best self into your work and get after shit.

Oh ya, and don't be a dick.

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Dec 27 2017

21mins

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Rank #9: Your 2017 Creative Encouragement | Find the Light Within the Darkness

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It’s Hard to Appreciate the Good Without the Bad

Are you one of those people who is claiming 2016 to be one of the worst years yet?

This seems to be the overwhelming perspective judging by the media.

Yes, 2016 had some low points:

  • The presidential election
  • Aleppo
  • North Dakota Pipeline protest
  • Racism
  • Terror attacks
  • Celebrities passing away
  • Etc.

I could keep going and I’m sure you have a few things on your mind that sucked ass too.

However, what are some of the good things happened, specifically in your life?

If you reflect long enough I guarantee you could find some high points to balance out the rollercoaster year we’ve experienced.

I mentioned it in the previous episode 20 but it’s hard to appreciate the good without the bad.

Seeing the horrible things going on in the world like the suffering people of Aleppo should make you stop and appreciate every little thing that you take for granted.

How amazing is it to have a roof over your head?

How great is it to sleep without having bombs going off all around you?

How freaking lucky are you to have access to food and clean water?

See my point?

So ya, 2016 wasn’t the greatest but you have a choice of which lens you choose to see the world through.

Going into 2017, my message is to encourage you to find the light within the darkness. Appreciate when things are going right in your life as you can’t appreciate the good without the bad.

Negative Attracts Negative

I believe in the Law of Attraction and have watched it work many good and bad things in my life.

It boils down to the concept of “Like Attracts Like.”

When you focus on the negative, you’re going to attract more negativity in your life. Your mindset and the thoughts you vibrate into the world manifest more of what you’re thinking of.

Think about it; you wake up one morning and it feels like nothing is going right:

  • You slept in too late
  • You stub your toe getting out of bed
  • You speed to work because you’re running late
  • You honk and scream because everyone is driving too slow
  • You clock in late and it seems to be everyone else’s fault

After all this you think to yourself, “What’s next?” or “How could this get anything worse?” and the next thing you know your day is spiraling out of control.

Did you ever think that maybe you’re _doing this to yoursel_f with your mindset?

Seriously, this used to be me. I held a grudge against the world for the majority of my life and I self-sabotaged myself for a long time.

Imagine the kind of day you could have if you took a hit on the chin and chose to keep moving forward?

What would happen if you chose to see through an optimistic lens and appreciated the good whether it be small or large?

Positive Mindset & Gratitude

On the opposite end of the spectrum of “Like Attracts Like” you have positivity and gratitude.

Life is always going to throw you haymakers but why be in the mindset of constantly looking over your shoulder and waiting for the blow?

When you can find light in the dark times, you begin to appreciate the little things that go right.

It doesn’t always have to be something major like hitting the lottery for things to go right. Something as simple as someone complimenting you or opening the door for you can change someone’s day completely.

This can spark a whole chain reaction of positivity for someone if they choose to be in that mindset.

Positivity and gratitude allow you to find the light within the darkness.

Your 2017 Creative Encouragement

As I stated in the intro, there are times where finding the silver lining may not feel possible right away. I’m not telling you to be a positivity robot.

Be a human but also realize you choose how you see the world—everything is perception.

If the first thing you do in the morning when you wake up is spill your coffee, shake it off and be thankful you can afford to have it.

When you see negativity shining in your Facebook feed, don’t give into it and go to YouTube and watch some cat videos.

Appreciate the good and enjoy the creative process of your life.

Make 2017 your bitch and choose to find the light in the darkness.

Key Takeaways

  • When you focus on the negative, you’re going to attract more negativity in your life.
  • See the world through an optimistic lens and appreciate the good whether it be small or large.
  • When you can find light in the dark times, you begin to appreciate the little things that go right.
  • Silver linings may not always be evident immediately and that's okay, you're human.
    Show notes

Law of Attraction

Music: Blookah

Dec 28 2016

12mins

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Rank #10: Chris Do on Making Money Doing What You Love & Not Selling Your Soul

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Steering Your Ship with Clarity & Confidence

I’m hella proud to say that we’ve made it to Episode 150.

There seems to be a massive shift every 50 episodes in the message and direction in which I’m steering this ship.

The more I continue to niche down and follow the direction of my internal compass, the more clarity and confidence I continue to find

The more clarity and confidence I find, the more I’m able to enjoy this wave that I’m making and riding.

As we approach the end of what’s been the craziest year of my life and embrace what I’m sure will be an even crazier 2020, we’re entering into a new and exciting season of the podcast.

The topics will get deeper. More resources will be created. The community will get tighter, and more targeted value will be served to your front door like a piping hot pizza from your favorite local joint.

It’s up to you to consume and take massive action to get the results you want.

Episode 150 with Chris Do of The Futur

Today’s episode is a big one and will set the tone for the rest of your year, and potentially your life, if you want to get dramatic about it.

We’re fortunate to have Chris Do on the show today. When I mentioned I was recording with him, my DMs on Instagram lit up like a Christmas Tree, so I know you’re just as hyped for this one as I am.

Chris’s mission is to empower creatives to make money doing what we love without selling our souls through his educational platform called The Futur. You’ll find a goldmine of business, design, and inspirational resources to help you thrive on your creative grind (he’ll tell you more about this and where you can get more info on your own, after this episode of course).

The content he and his team have dished out has amassed a global, loyal, and engaged tribe of over 600k on YouTube, 140k on The Futur’s IG, almost 200k on his personal IG, and 100k on Facebook.

Do a few hand exercises to loosen up so you can rack up your notes because we diving deep on topics like:

  • Setting BHAGS: Big Hairy Audacious Goals
  • Becoming the type of person who runs toward change instead of away
  • Embracing failure as the tuition you pay for success
  • Becoming known and remembered for something
  • Creating for a bigger cause, being a disruptor, producing and polishing turds, and more.

This episode is so much bigger than design, branding, increasing your rates, etc.

This one is the epitome of why it’s called the Perspective Podcast because Chris is going to:

  1. challenge the lens through which you see the world
  2. inject a TON of practical action steps to get you ten steps closer to where you want to be in life.

Please share this one with your friends and family if you found value in it.

Are You Seeking Clarity & Community? Check out The Side Hustler's Coaching Program

If you want that extra level of clarity, community, and accountability develop a process that helps you win with your work, sign up for the Side Hustler's Coaching Program A-List waitlist now for January's relaunch.

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Dec 11 2019

1hr 7mins

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Rank #11: Your Creative Life is One Big Experiment—Are You Getting Uncomfortable?

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0

Dec 21 2016

12mins

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Rank #12: Lauren Dickens on Blazing Your Own Successful Path & Fighting Burnout

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Lauren Dickens on Blazing Your Own Successful Path & Fighting Burnout

Two things we all deal with as we relentlessly pursue "success" in our creative grinds? The comparison trap and burnout.

Often, one fuels the other and vice versa. You compare your work and consistency to those who seem to be doing more, and it's all-too-easy to burn yourself out.

Or you get burnt out because you're not living the curated life people seem to be living on your phone.

Those are just a few examples, but I'm sure you could think of 50 more scenarios off the top of your dome in less than a minute.

That's because we all struggle with these dilemmas. I personally feel it's because many of us, including myself, haven't defined success for ourselves. We're wrapped up in what success is for others.

Today's guest, ever since she was a curious young girl trying to figure out her place in the world, has been blazing her own path and defining what success means for her.

I'm talking about my talented friend Lauren Dickens. She is the All-Star of Type, the MVP of Branding, and the reigning Player of the Year when it comes to Illustrations.

She slays work from her home court of Austin, Texas, for some of the biggest brands in the world like Facebook, Target, and SXSW (to name a few).

Today "El Dick" and I go deep on:

  • Tips and process for client relationships, pitching, and presenting
  • How constraints breed creativity with your work
  • How to defined your own success
  • How to light your spark when you're burnt out
  • Typography, the NBA, chickens with old lady names, and more.

Enjoy This Episode?

If you enjoyed and found this episode value, I need your help spreading it! Please, share a screenshot or video of the episode you’re listening to and tag me on Instagram at @prspctv_cllctv and @perspectivepodcast—and let’s connect.

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Jul 24 2019

58mins

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Rank #13: Branding, Pitching & Pricing Like a Pro with Durham Brand & Co.

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Durham Brand & Co. = Bourbon & Grit

When you see big time work for big time players, it's easy to jump to conclusions thinking there's a team of designers, copywriters, project managers, accountants, creative directors, etc. However, little do we know that sometimes behind the scenes pulling strings is a one man / one woman army wearing each hat kicking out mountains of highly crafted work.

Usually these are just normal blue collared beings with a superhero drive to make shit happen in their lives. Their tenacity is fueled by family, bills, coffee and in this case, Bourbon.

If you’re a sucker for branding, typography and want some guidance in slaying great work for great clients then buckle your seat belts as Austin Dunbar of Durham Brand & Co. joins us today on the show.

Austin has a gritty and delicately crafted style and his typography, compositions and texture game is on another planet. Let’s just say he’s not human but he works for brands us humans recognize like Hershey’s, Adobe, Michelob, Pop-Tarts and a few thou shall not be named but they are heavy hitters.

In this fast pace episode we peel the layers back on:

  1. Building relationships that lead to more work
  2. Pitching, pricing and delivering the goods
  3. Trimming the fat and focusing on what’s most important
  4. Setting large goals with confidence
  5. Having a good ass time doing your thing
    Listeners of this episode enjoy a 10% discount on Austin's top notch merch game with the code PERSPECTIVE through his shop.

If you find value in this episode, please give it a share via Instagram or Twitter and share the love.

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Mar 21 2018

52mins

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Rank #14: Building A Door For Opportunity to Knock With Tony Diaz of Industry Print Shop

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Building Doors With Industry Print Shop

When you catch a big break, it usually means a little bit of luck was sprinkled in the mix. However, sometimes in order for you to have an opportunity to be lucky, you have to build your own door to be knocked on or down.

That's the case today with guest Tony Diaz. Tony is the head honcho of the artist-run, award-winning screen print shop specializing in apparel and flatstock, Industry Print Shop in Austin, TX. They work with some of the biggest names in the industry like Goodtype, Morning Breathe, James Victore and Draplin to name a few.

While it says printshop in their name they do far more than that as they are in the business of creating experiences for creatives like you and me. Tony and his crew are also in the business of building doors as you heard in the intro sound byte which we dive deeper into on this episode.

Want to help the show grow? Consider supporting the cause on Patreon

He’s a punk rocker turned screen printer turned business owner. Not only does he have an incredible story to tell but he has a ton of wisdom and bravado to motivate you to keep pushing your work to the next level.

In this episode we talk about:

  • Creating your own luck
  • Betting on yourself when others tell you you can’t
  • Finding things you believe in to contribute to that are bigger than yourself
  • The power of collaborating and providing mutual value
  • And so much more

Listen to the end of the episode to hear how you can get a fat ass discount on their website which is loaded with some killer merch.

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Dec 13 2017

1hr 12mins

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Rank #15: Showing Your True Self in Your Work With Adam Vicarel

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Showing Your True Self in Your Work

I get it, sometimes it's hard to show your true self in your work. We live in a world where we are taught that hyper-curation is the key to success.

However, what if people want to know the human behind the account?

What if a business wanted to hire a specific personality for their brand that created that work?

I think these are strong questions you should ask yourself to see if that is the missing factor in building your brand. This can also help attract an audience that cares not only just for your work, but for you as well.

Someone who I think is an absolute pro at this is my friend Adam Vicarel who operates Vicarel Studios out of Denver, CO. He's amassed a large audience from his design, direction and outdoors vibe he pours into his lettering and branding.

The OG's of Instagram Lettering

Adam and I go back to the early days of Instagram lettering where both of our work was dog shit. We become good friends over the years and I've watched him blossom to a point where he's full-time freelance landing clients like Lennox Air and Sharpie to name a few. He also does public speaking and teaches lettering workshops all while making sure he has ample enough time to disconnect from the daily hustle to enjoy life at a slow pace traveling.

I felt spoiled and humbled to have this conversation as he vomits a heavy dose of value that I know you'll enjoy as much as I did.

In this episode, we dive deep into:

  • the sunshine and rainbows mixed with the dirt and wounds of freelancing
  • turning on the business switch when owning your creative business
  • writing proposals, pricing your work and pitching
  • showing the human side of your brand
  • working your ass off being ready when the big leagues call
  • and so much more...
    Adam is doing some amazing things and if you're wanting to learn hand lettering then I highly advise checking out his online Hand Lettering Course for Beginners for $40.00 $29.99.

Also, be sure to follow him on Instagram and say hello. He's quite the pleasant fellow.

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Jan 31 2018

50mins

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Rank #16: Attracting Work & Finding Outlets with Andreas Pedersen of @AndyCloned

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Active Brain, Inactive Body

If you’re like me, it’s hard to turn off the switch and unplug from your creative realm. There’s always one more thing that you could get done or a new idea that needs to be flushed out.

We get so wrapped up in work that we often neglect other important areas of our life...you know, like our health and well being?

As you know, many creatives live a sedentary lifestyle. Busting your ass is great, but if you want a long successful career and life, taking care of yourself should come first.

When you get away from your work and find an active outlet, you never know what new passion you may find. Even better, your new passion for your health may show up in your work, which could inspire others to focus on their health.

Challenge Your Body, Challenge Your Mind with Andreas Pedersen

Queue today’s guest, Andreas Pedersen AKA @andycloned on Instagram. He’s an avid runner and a graphic wizard out of Sweden who focuses on branding, illustrations, and lettering.

Andy and I go back a few years now through Instagram, and it’s been great watching his style evolve and audience grow.

There’s two things that I really admire about his personality and craft:

I strongly vibe to his mission of helping other creatives become more active and share their progress creatively.
I highly respect his approach to marketing himself and letting the universe know he’s for hire.
In this episode, we sprint through topics like:

  • Not stopping when the work stops
  • Campaigning for his project, the Makers Athletic Society
  • Experimenting and evolving your style
  • Creating personal work to attract jobs
  • Pizza, typefaces, creative outlets, and more…

I think he’s the perfect fit for our listeners and has a ton of great insight to offer to help you scale your creative pursuits.

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Aug 22 2018

43mins

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Rank #17: Brooke Robinson of Goodtype on Connecting with Yourself to Find Your Art

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Brooke Robinson of Goodtype on Connecting with Yourself to Find Your Art

"Some things are better off not being spread too thin: you and peanut butter."

I couldn't find the owner of this quote, but it definitely hit home as someone who loves peanut butter and piles too many things on my plate.

We love to be busy—at least I do. Often, when we're busy, we focus on the wrong things and tend to fall short of the essentials like self-care.

It's important to unplug and connect with ourselves. Doing so not only helps us become more self-aware and grow, but it spills over into our creative grind and business pursuits.

Today's guest is someone who knows how to unplug and squeeze the most juice out of life.

She's also a spark plug for thousands of people by providing them confidence, connection, and community.

I'm talking about my good friend Brooke Robinson, the wizard pulling the strings behind the giant lettering Instagram account and global community Goodtype.

Brooke has an inspiring story: she stayed at a day job too long and then made the leap to take Goodtype full-time. She does this all while still making time for murals, travel, relationships, and mental/physical fitness.

In today's episode, Brook dishes out sage wisdom on:

  • Dealing with the curve balls in life
  • Taking care of yourself physically and mentally
  • Connecting with yourself to find your art
  • Standing out and getting your work featured on Goodtype
  • Pizza, meditation, the outdoors, and more.

She's also doing a killer fundraiser through Goodtype for the Flatwater Foundation to raise money for mental health support for individuals or families dealing with cancer.

She goes more in-depth in the episode, but if you want to learn and support, the link is in the show notes.

Enjoy This Episode?

If you enjoyed and found this episode value, I need your help spreading it! Please, share a screenshot or video of the episode you're listening to and tag me on Instagram at @prspctv_cllctv and @perspectivepodcast—and let’s connect.

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Jun 19 2019

45mins

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Rank #18: Finding Motivation & Time Outside Your Day Job to Create

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Your Dream is Possible When Quit Making Excuses and Start Taking Action

How awesome would it be to have the motivation and time to pursue your creativity outside your day job?

Excuses will always be readily available.

Do you want to go to the grave knowing you never took a shot at trying?

I think I know the answer so here are 4 ways to find the motivation and time necessary to pursue your creativity outside your day.

  1. Less Talking and More Action
  • Getting started in something is the hardest part of anything.
  • That’s the thing, motivation is not a source of energy—it comes from the act of doing.
  • Motivation will find you when you commit and begin your work. It steadily flows when the rubber meets the road.
  • struggling with setting up a blog and podcast

What helps me take action:

  • Setting a deadline
  • Creates urgency
  • Holds you accountable
  1. Trim the Fat
  • we all have the same 24 hours in a day
  • people accomplish more because they trim the fat
  • You can never find time but you can make more time by saying no and killing your time wasters.

What are you consuming that’s taking up your precious bandwidth?

Are you:

  • Watching hours of Netflix each night?
  • Playing endless rounds of video games?
  • Scavenging YouTube for the best cat videos?
  • Socialize with friends each night?
  • Hanging with unmotivated influences?

Save the ‘not having the time excuse’ when you clearly have plenty of fat to trim in your consumption schedule.

  1. Develop Routines and Rituals

Routines and rituals allow you to mindlessly act on your creative goals.

I’m a normal human just like you, yet in a week I:

  • Work a 40 hour day job
  • Hit the gym 4–5 days per week
  • Produce a weekly blog
  • Produce a weekly podcast
  • Produce a weekly drawing (October I’m doing a daily drawing!)
  • Manage to promote my content through social media
  • Respond to every message and email people send me
  • Listen to podcasts and audio books to develop my mind and business
  • Spend time with my wife and two cats

Create:

  • morning rituals
  • lunch rituals
  • after work rituals
  • before bed rituals.

These rituals have trained me to get in the zone and ditch the thinking.

  1. Gut Check Yourself

It really boils down to how badly do you want it?

If you can look yourself in the mirror and say you want it badly, than you your actions need to speak louder than your words.

Objections: What if I have kids?

Check out these creatives grinding on their dreams with kids:

There are no excuses—either you want it or you don’t.

Saying you don’t have time needs to stop. If you’re sitting on the couch each night glued to a tv or out socializing, you have no room to complain.

I promise you, nobody wants to hear that shit.

What’s Your Next Move?

What I hope to accomplish:

My goal is to help people like you discover that one thing you love and I want to show you it’s possible to pursue it.

The more time you make for your dream, the closer your dream becomes a reality. Motivation will find you when you’re working.

So what’s your next move?

Are you tired of making the excuses?

No one is going to hand you your dream.

If you want to pursue your creativity outside your day job, it comes down to taking action and getting started.

Figure out the first step now and stop “putting it off until tomorrow.” We all know how that works.

Oct 26 2016

19mins

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Rank #19: Steve & Danielle Wolf with Tips on Design, Freelancing, & Productivity

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Steve & Danielle Wolf with Tips on Design, Freelancing, & Productivity

Do you show up each day winging it and doing what feels good, or do you have a plan of attack and a system you thrive in?

Sure, some people can just show up and figure it out, but what if there’s room to optimize your workflow while still acting in the muse?

It tends to be a little bit easier for people who do their things full time, as there’s a little more margin and room for flexibility.

If you’re like me and you hold down a day job, your time is already scarce...so winging it each day is most likely not going to yield the type of results you’re wanting.

Having a plan, scheduling your success, and optimizing your productivity is key...plus you gotta leave a little margin in there for play to stay sane.

My friend Steve Wolf and his wife Danielle are people who have a plan and have been consistently crushing it. They are the brains behind Steve Wolf Designs, a design and branding studio in Austin, Texas. They crush work for brands like Target, Lennox Air, Butler Bros, Adobe, TypeHike, and everything in between.

While Steve thrives in the creativity department crushing design, logos, branding, custom type, etc., I feel every creative needs the Danielle counterpart—she is an organization guru who runs marketing, process development, and project management (basically all the stuff creatives like I do suck at). Productivity is her jam, and she’s also a coach who she helps busy women find their unique balance and create more joy in their life.

Strap in and take some notes and we cover a ton of topics like:

  • Tips on what to do and NOT TO DO as a freelancer
  • Productivity hacks 
  • Scheduling your success
  • Exploring new creative outlets, finding your fuel, their favorite pizza, and more.

If you’re a side hustler or freelancer who’s ready to step your game up, then this episode was crafted for you.

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Nov 06 2019

58mins

Play

Rank #20: Jon Contino on The Secret to Producing Good Work is Being Yourself

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Jon Contino on How to Produce Good Work by Being Yourself

When you’re on your creative grind, it’s important to get your hands dirty, make mistakes, and get lost in your work. This helps you develop your style, find your voice, and carve your niche. That, in turn, attracts commissions and people to your artistic mission and vision.

Jon Contino is someone who’s been doing cool shit before it was cool and unapologetically pours themselves into their work.

Jon’s a designer, letterer, illustrator, and branding sorcerer hailing from New York who conjures up dope work for massive brands like Nike, Coca-Cola, Tampa Bay Buccaneers, and AT&T through his Contino Studio Agency.

Today, Jon and I peel back the layers of:

  • What branding is and isn’t
  • His illustration process and humbling backstory
  • Creating good work that’s true to yourself
  • Being a design sponge outside of the internet
  • Turning flaws into strengths and more

If you need a boost to go the extra mile in showing your true self in your work, then this episode was made for you.

Enjoy This Episode?

If you enjoyed and found this episode value, I need your help spreading it! Please, share a screenshot or video of the episode you're listening to and tag me on Instagram at @prspctv_cllctv and @perspectivepodcast—and let’s connect.

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Apr 17 2019

54mins

Play

Chasing Your Creative Dream | Blaze Your Own Path Series Pt. 1/3

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Chasing Your Creative Dream | Blaze Your Own Path Series Pt. 1/3

To view the full episode show notes, visit: https://www.perspective-collective.com/perspectivepodcast/180

-----

I’m making a safe bet that you’re listening to this podcast because you feel creatively called to do something MORE in life.

That’s why, today, I’m stoked to kick-off my latest episodic adventure called the Blaze Your Own Path Series.

My hopes and intentions are to:

  • Inspire you with my story so you too can blaze your own path to side hustle success.
  • Destroy your beliefs of what you’re capable of accomplishing.
  • Motivate you to take massive, uncomfortable action to chase what you want on your own terms.

Part 1 is all about getting started, believing it’s possible, and breaking away from the lie you’ve been sold.

Next week, Part 2 of the series is about intentionally and authentically showing up, finding out what works best for you, and discovering your unique path.

RESOURCES & REFERENCES

-----

GET A GLOBAL PODCAST SHOUTOUT
Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.
FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon. 
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
PURCHASE THE SIDE HUSTLER’S HANDBOOK PDF COURSE
The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.
BEST DEALS ON THE BEST DESIGN RESOURCES (Affiliates)

RETRO SUPPLY  -  Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

DESIGN CUTS  -  Get your FREE Ever-Expanding design resources bundle pack here.


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Aug 12 2020

29mins

Play

Never Made on Building Your Creative Dream From Scratch

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What’s your definition of success, and how do you know when you’ve “made” it?

What if you hit your big target, yet never truly “make” it, because you’re always hunting another bigger target to aim for?

That’s the goal of my homie Francisco Reyes, the mastermind behind the alias Never Made. 

His side hustle pursuits have landed him big time collabs with the likes of The Hundreds, Obey Clothing, Red Bull, The Los Angeles Clippers, Disney, Zumiez, and Urban Outfitters to name a few.

In this episode, we go deep on:

  • Valuing hard work and “earning” it
  • Making enough noise to be seen (in a non-sleazy way)
  • Creating meaningful work that makes an impact
  • Planting seeds and speaking things into existence
  • Selling merch, creating for yourself, and more.

If you’re ready to roll your sleeves up, do the work, and play the long game, you’re going to dig this episode.

RESOURCES & REFERENCES

Trademarking Information  -  https://www.uspto.gov/

CONNECT WITH FRANCISCO

-----

GET A GLOBAL PODCAST SHOUTOUT
Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.
FREE TOOLKIT TO SIDE HUSTLE FREEDOM
6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.
FINANCIALLY SUPPORT THE SHOW ON PATREON
With as little as your weekly cup of coffee, you can support the growth of this show by backing us on Patreon. 
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS
Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your family is waiting.
PURCHASE THE SIDE HUSTLER’S HANDBOOK PDF COURSE
The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.
BEST DEALS ON THE BEST DESIGN RESOURCES (Affiliates)

RETRO SUPPLY  -  Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

DESIGN CUTS  -  Get your FREE Ever-Expanding design resources bundle pack here.


LISTEN ON YOUR FAVORITE PODCASTING APP


CONNECT WITH ME


CREDITS

Aug 05 2020

59mins

Play

Lauren Hom on Why Freelancing Isn’t the Only Path for Creative Success

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Save 10% on Passion 2 Paid Enrollment

Enrollment for Lauren Hom's Passion to Paid is now open (July 29th-August 5th). Visit p2pscotty.com to learn more, lockdown her BONUS offers, and save 10% with PERSPECTIVE10.

Lauren Hom on Why Freelancing Isn’t the Only Path for Creative Success

Feeling overwhelmed that freelance is the only path to creative success?

It’s easy to feel that way based on the many stories from those crushing it in the creative industry.

But what if...there were other paths you could take or create on your own terms?

Luckily, we will talk about all these different paths and more because Lauren Hom joins us for round two on the podcast.

Get ready to take a shit ton of notes as we chat about:

  • Why freelancing isn’t your only option
  • Balancing creating and marketing yourself
  • Building confidence by taking action
  • Laying your foundation with passion projects
  • Marketing for creatives, and more.

If you’re ready to grow your creative pursuits by mixing marketing with your passions, then today’s episode is for you.

CONNECT WITH LAUREN

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

*Retro Supply *(affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

*Design Cuts *(affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Jul 29 2020

1hr 3mins

Play

Do the Work & Suck Butt Now to Grow—There Are No Cheat Codes!

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Do the Work & Suck Butt Now to Grow—There Are No Cheat Codes!

Sadly, breakthroughs don't magically manifest in 2 minutes like those 10 for $10 Frozen Banquet TV Dinners (those are gross BTW).⁣⁣

⁣⁣Yet, so many creatives want immediate results when they haven't paid their dues.⁣⁣

And that’s what today’s episode is all about:

  1. Accepting that there are no cheat codes to unlock your creative breakthrough.
  2. You gotta invest the time and energy to get the results you want.

True growth and success come from putting in the work.

We’re driving home the importance of persistence and patience with this one.

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

*Design Cuts *(affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Jul 22 2020

11mins

Play

James Martin on Sharing Your Process & Giving Yourself Time to Grow

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James Martin on Sharing Your Process & Giving Yourself Time to Grow

So many creatives want a get rich quick pill or a hack to overnight stardom. There are no cheat codes, and today’s guest is living proof that good things take time.

I’m talking about one of my new BFFs and logo legend, James Martin. He’s known for his one-of-a-kind hand-drawn logo concepts and the visual delivery behind his uplifting design and thought process.

On today’s episode, we chat about:

  • The power of sharing your work and process
  • Navigating your own road on your own terms
  • How to overlap art and design
  • Allowing yourself and work to be shit
  • Logo design, always progressing, veganism, and more.

He’s got an insanely valuable resource called the Logo Black Book he’s giving away for free over at LogoBlackBook.com. More on that later.

If you’re ready to play the long game and reap the rewards along the way then this episode was crafted for you.

Connect with James

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Jul 15 2020

52mins

Play

BizBuds Tom Ross & Mike Janda on Creating a Great Personal Brand

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BizBuds Tom Ross & Mike Janda on Creating a Great Personal Brand

Today, we’re joined by two marketing wizards who thrive on helping creatives like you and me get strategic about what we’re passionate about.

I’m talking about Tom Ross and Mike Janda of the Biz Buds Podcast. On their podcast, they share their journeys from struggling to freelance to running multi 7-figure businesses, and the lessons picked up along the way.

Get ready to take some notes as today, we chat about:

  • How to build a great personal brand.
  • Finding better clients and making more money
  • Figuring out what lights you up.
  • The power of sharing the real you.
  • Niching down, creative entrepreneurship, and more.

If you’re ready to put in the work to create an impactful, sustainable, and successful creative career, then this episode is for you.

Connect with Tom & Mike

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Jul 08 2020

1hr 7mins

Play

2 Ways to Get Creatively Unstuck & Unlock Your Next Big Breakthrough

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2 Ways to Get Creatively Unstuck & Unlock Your Next Big Breakthrough

You Don’t Need Permission to Make Your Dream Happen

Are you fed up with being creatively stuck?

Are you ready to stop consuming and take massive action?

If so, today’s episode is all about staying active and open on your creative grind, so you can get that breakthrough you’ve been wanting for a hot minute now.

They’re the two catalysts for the type of success you deeply desire, and both have been pivotal for any type of creative biz breakthroughs I’ve had.

My goal today is to get you creatively unstuck by getting you to:

  1. Stop seeking permission to make shit happen for yourself.
  2. Stay open to embrace uncomfortable change.
  3. Be prepared and ready for new opportunities to come your way.

Pacing Yourself

Before we dive deep, I want to preface this upfront:

Taking breaks along the way is hella important to avoiding burnout, staying out of creative funks, and throwing in the towel on your pursuits.

Staying active is important, but so is pacing yourself—it’s a slow and steady grind when you’re working on your dream.

Staying Active (and Patient)

With that being said, staying active means consistency and taking initiative in my world.

Consistency

To me, being consistent versus going hard AF in short bursts of intensity is far more beneficial.

The latter leads to burnout and long gaps of inactivity (inactivity is horrible for building a name for yourself).

Consistently showing up (even if it’s just 15 minutes to an hour a day) generates small wins and mini-milestones.

When you string these W’s together, you generate momentum.

Momentum over the years is what leads to those huge career-shifting breakthroughs.

Taking Initiative

An important reminder you may need to hear today is: You don’t need anyone else’s permission to chase what you want.

If I had waited for permission to share my work, blog, speak, teach, podcast, or coach, I’d still be at a day job complaining about how unfulfilled and how broke I was.

My biggest regret is not taking massive action sooner.

If you’re creatively stuck right now, I encourage you to:

  • Stop waiting for permission to make shit happen for yourself.
  • Take the initiative to manifest your own opportunities.
  • Create the work you want to see in the world.
  • Hire yourself for the type of work you want to get hired to do.
  • Share the message you’ve been too scared to share.

No one is going to hand your dream to you, so it’s on you to make it happen.

If you’re struggling to take the first step, try this effective, yet morbid exercise:

Simply imagine yourself on your deathbed...yup.

While you’re lying there, look back on this very moment of uncertainty.

Is this going to be something you regretted never pursuing?

That usually can help reframe the petty reasons holding you back from taking your shot.

Staying Open

Maybe you’re in the position where you’ve been active, yet you’re seeing little-to-no traction over time?

Or maybe you’re the type of person who is so dead set on one path that you’re missing the signs that you’re meant to do something else?

Staying active is hella important, but staying open for unexpected opportunities, new relationships, and uncomfortable risks are the catalyst for shit to really pop off.

It’s easy to get shiny object syndrome. You bounce around from one thing to the next without fully committing and giving the one thing that had promise time to grow during a season (aka niching down).

It’s also easy to get so far pigeon-holed and too comfortable in what you’re doing that you’re blinded to the big opportunity in front of you.

I’ve been on both sides of the fence over the years, but learning to actively embrace and welcome the unexpected is what surged my creative career forward—especially 2019 through 2020.

Reminding People You Exist

After an injury robbed me of my football career in college, I’ve been tirelessly searching for my identity as a creative.

I pretty much have tried everything: drawing tattoos, starting a clothing brand, designing logos/branding, website design, calligraphy/wedding chalkboards, selling my own products/merch, creating digital goods, blogging, teaching, speaking, podcasting, affiliate marketing, and now coaching.

Even when quitting seemed like the best option, I constantly stayed active and open to testing and experimenting with new creative paths until something stuck.

When shit wasn’t popping off, I continued to share my work and push forward even if I didn’t have my style, voice, and groove mastered (which I still don’t today).

Staying open and actively pursuing new opportunities to quickly fail, grow, and learn helped me:

  • Remind people I existed because I consistently was sharing something creative.
  • Build a name for myself and gain some clout as an artist/designer.
  • Grow my side hustle to a full-time grind and build incredible relationships along the way.

The Answers Are in Front of You

The biggest thing I’ve learned over my 10 years of finding my groove after college and 6 years of doing Perspective-Collective is this:

The more you consistently show up, take initiative, and stay open to the unexpected, the answers will reveal themselves over time.

The answers will come in the form of opportunities, risks, and relationships that unlock the next level for you to conquer.

It’s on you to show up when it’s not convenient, be aware of the signs/omens, and have the heart and guts to act in the direction your intuition is guiding you.

Chase it On Your Own Terms

You don’t need someone’s permission to make shit happen in your life.

Stay open to:

  • Understanding when something isn’t working.
  • Trying new avenues that make you uncomfortable.
  • Finding new resources to learn and grow.
  • Being challenged on the lens in which you view the world or a specific subject.
  • Admitting that you’re not investing the effort to make your dream happen.

Once you find the next path, take massive action with no regrets.

Get that breakthrough you’ve been wanting but never gave yourself the chance to chase it.

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Jul 01 2020

20mins

Play

Zulfa of The Cosmic Feminist on Creating Connection With Your Brand

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Zulfa of The Cosmic Feminist on Creating Connection With Your Brand

It’s extremely hard to gain traction in your creative pursuits if you don’t connect with what you create.

How can you attract your ideal client or connect with your true tribe if you don’t show up as yourself both in-person AND online?

Today, I’m stoked to share the story of my friend Zulfa. You may know her as The Cosmic Feminist.

She’s a badass illustrator based in Washington D.C.​

Her coined term Cosmic Feminism refers to her fascination with the Universe & her support for women’s rights and empowerment on a cosmic proportion.

I’ve watched her Instagram blow up over the past year because she’s tapped into her voice and artistic style.

She’s now crushing it in the merch game through her cosmic shop and working with socially conscious organizations that align with her values and beliefs.

On today’s episode, we chat about:

  • The power of niching down.
  • Building your buckets of interest.
  • Trusting your instinct.
  • Creating connection by being you.
  • Selling products, sushi, and more! 

If you’re tired of playing it safe and ready to connect with your true self so you can connect with others, then this episode was made for you.

Connect with Zulfa

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Jun 24 2020

48mins

Play

REPLAY: Pt. 3/3, Stop Brewing a Latte Excuses & Make it Happen

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REPLAY: Pt. 3/3, Stop Brewing a Latte Excuses & Make it Happen

For those just tuning in and aren’t in the loop with the last two weeks, I’m currently in the middle of a mini-hiatus with the birth of our daughter!

Today, you’re hearing the final conclusion of Part 3 of The Coffee Caffeinated Kick Series!

This series is the perfect brew to keep you grounded and ready to take your creative pursuits to the next level.

I highly recommend checking out Part 1 and 2, but if you don’t wanna, this one is still a killer episode on its own!

We’re back on next week with episode 173 featuring the incredibly talented Zulfa, AKA The Cosmic Feminist!

So here we go with Pt. 3: Stop Brewing a Latte Excuses & Make it Happen.

Note: Read the full original episode as a blog post here.

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Jun 17 2020

27mins

Play

REPLAY: Pt. 2/3, Espresso Yourself By Any Beans Necessary

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REPLAY: Pt. 2/3, Espresso Yourself By Any Beans Necessary

If you’re just tuning in and missed last week’s announcement, my daughter has been born!

I’m taking 3 weeks off from kicking out new content for the podcast.

Instead of radio silence, I’m running one of my favorite 3-part solo episodes called The Coffee Caffeinated Kick Series.

This series is just as timely as ever while people slowly put their lives and creative pursuits back together.

So here we go with Pt. 2: Espresso Yourself By Any Beans Necessary.

Note: Read the full original episode as a blog post here.

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Listen on Your Favorite Podcast Player

Jun 10 2020

22mins

Play

REPLAY: Pt. 1/3, Good Things Happen to Those Who Grind

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REPLAY: Pt. 1/3, Good Things Happen to Those Who Grind

Let’s keep it real, transparent, and punchy!

As I prep this, my daughter could be here any day now! Dope, right?

Honestly, I’ve been busting my biscuits day-in and day-out since I’ve started doing my thing full-time in 2020—all with the mindset to grind to provide for my family until Little Pizza Roll #2 is born.

I decided, once she was born, I could pump the brakes, rest, and soak up some family time.

Which is EXACTLY what I’m doing: I’m taking 3 weeks off from kicking out new podcast content.

HOWEVER, I didn’t want to leave people hanging. So, I’m dipping into the archives and re-sharing a popular 3-Part episode series I dropped in late 2018 called The Coffee Caffeinated Kick Series!

It’s punchy, raw, and extremely action-oriented...perfect for those who are finding their creative groove again due to The ‘Rona.

The podcast will be back and better than ever with new material late June!

Thanks for your understanding and continued support.

In the meantime, here’s Part 1: Good Things Happen to Those Who Grind.

Note: Read the full original episode as a blog post here.

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

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Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

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Jun 03 2020

22mins

Play

Jimbo Bernaus on Tips for Making Passive Income With Digital Products

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Jimbo Bernaus on Tips for Making Passive Income With Digital Products

What works for someone else...may not work for you.

You have to constantly keep experimenting and not be afraid of failing.

Failure leads to progress.

Today’s guest is someone who has constantly experimented and finally found the thing that works best for his creative pursuits.

I’m talking about my homie,  Lord of Ludicrous Letterforms, with the loveliest locks of hair...Jimbo Bernaus!

Jimbo is a lettering artist, designer, and half of Shout Bam, a creative business with his partner Tea. He also happens to specialize in blasting people’s eye sockets with wide ranges of colors.

He’s made a name for himself in the past year in the Procreate and Affinity Brush world with heavy-hitting products like the Rough & Raw Brush Set, Fade & Shade Brush Set, The Kickoff Lettering Toolbox, and more.

On today’s episode, we chat about:

  • How to know what your audience wants.
  • Making passive income on digital products.
  • The power of an email list.
  • The importance of trial and error.
  • Diversifying income streams, font making for beginners, finding your style, and more!

If you’re curious about how you can diversify your income and offerings and serve your audience, then this episode was made for you.

Connect with Jimbo

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

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Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

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May 27 2020

55mins

Play

3 Crucial Lessons for Your Creative Pursuits During & Post Quarantine

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3 Crucial Lessons for Your Creative Pursuits During & Post-Quarantine

Life has been a rollercoaster since shit started hitting the fan in early March.

If you’re like I am, your entire routine was tossed to the curb, flattened by an 18-wheeler big rig truck, and then washed into the sewers with rats and poop.

You’ve had to learn how to respond, adapt, and evolve when this adversity caught you with a Mike Tyson uppercut to the chin.

There are 3 crucial lessons I’ve learned during quarantine that I know you’ll be able to relate to.

*The goal is to: *

  1. Empower you to survive and thrive once the dust settles.
  2. Become pandemic proof and on your creative pursuits.
  3. Give yourself permission to rest so you can fight another day.

No. 3 has been my biggest weakness that I’m working on the most moving forward.

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

*Retro Supply *(affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

*Design Cuts *(affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

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May 20 2020

21mins

Play

Lincoln Design Co. Shares Their Identity Process + Logo MAYhem Special

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Lincoln Design Co. Shares Their Identity Process + Logo MAYhem Special

In the world of design, April Showers don’t bring May Flowers...they bring a heavy-hitting logo-centric May episode. 

My Lincoln Design familia is back for Round 3 for a special Logo MAY-hem Edition (Round 1: EP 41, Round 2: EP 155).

Lincoln Design Co., an industry-leading juggernaut, crushes the dopest identity systems, branding, packaging, merch, and more.

They slay design dragons for the biggest brands in the world like Hasbro, Mattel, Disney, Harley, Nike, WWE, Google, and more.

Today, we’re peering into the brains of the Lincoln team and break down their logo identity as seen in their hella popular: Logo Mayhem Book.

NOTE: Get 10% OFF everything in their shop, especially this Logo Mayhem Book, with promo code Perspective10.

In this episode, we also talk about:

  • Getting inside the client’s mind.
  • Advice for young designers.
  • Logo tips and strategies.
  • Showing the work you want to attract.
  • Lincoln’s inspiration, personal branding, making moves during a crisis, and more.

If you’re a fan of their work or just a logo lovin’ junkie in general, then you’re going to love this one.

Connect with Lincoln Design Co.

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

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May 13 2020

1hr 4mins

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James Lewis on Creating Engaging Content That People Share Like Crazy

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James Lewis on Creating Engaging Content That People Share Like Crazy

There are 3 important lessons I’ve learned along my creative grind:

  1. Your creative dream won’t manifest overnight
  2. The process is more important than the destination
  3. Being consistent and willing to fail leads to breakthroughs OVER TIME

If you can embrace these truths, then you have a wildly successful creative career ahead of you.

Today’s guest, James Lewis, is a prime example of someone who’s embraced these 3 lessons and is tapping into new breakthroughs year after year.

As I record this, he’s amassed an Instagram following of just shy of a million followers and a massive following of 2 million on TikTok..

Safe to say, James knows what he’s doing when it comes to creating engaging content that gets shared like wildfire.

Take notes as we’re about to dive deep on:

  • Crafting a killer content strategy
  • Setting expectations and building an audience
  • Creating content that thrives on different platforms
  • Analytical awareness and consciously consuming
  • Experimenting, being consistent, having a vision, TikTok, and more

Connect with James

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

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May 06 2020

54mins

Play

Josh Sullivan on How to Build a Successful Creative Business

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Josh Sullivan on How to Build a Successful Creative Business

Whose path are you following right now:

  • The path of someone you highly admire and draw a lot of inspiration from?
  • The path you’ve been blazing on your own terms?

No doubt, success leaves clues...but I’d advise you to steer away from building your creative empire based on the coattails of someone else’s achievements.

You can take inspiration and learn from others all day, but inject your secret sauce and make it unmistakably your own.

That’s why I respect today’s guest so much—he’s a rising juggernaut you should take notice of in the creative realms.

I’m talking about my brother, Josh Sullivan, slaying design dragons out of Springfield, Missouri (Not Illinois)...

He operates under the identities of:

  1. Fried Design Company which specializes in Vice for Brand Identity, Packaging, Illustration, and Apparel
  2. Supper Agency which specializes in premium Brand Strategy, Design & Identity, and Advertising

Not only is Josh a G with his design/illustration skills, but he’s a straight-up nerd with the business side of things too (you know, the things most of us struggle with).

Take notes as we’re about to dive deep on:

  • Being your own client and hiring yourself.
  • Forging your own path.
  • Making marketing easy with brand strategy.
  • Finding your permission to win.
  • Paying your dues, pricing scenarios, pizza, paranormal shit, and more.

If you’re ready to take the next steps in growing your creative business, this episode was made for you.

Connect with Josh

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts  (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Listen on Your Favorite Podcast Player

Apr 29 2020

54mins

Play

Melinda Livsey on How to Attract and Serve Your Ideal Client and/or Tribe

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Melinda Livsey on How to Attract and Serve Your Ideal Client and/or Tribe

It’s extremely hard to gain traction and see progress if you’re not sure:

  • Who your work, product, or service is for
  • What your secret sauce is that sets you apart
  • The value you provide and why someone should care

Regardless if you’re a side hustling artist, designer, or freelancer, these should be top of mind if you want to win in the short-term and thrive in the long-term.

These are all pieces of a puzzle in the greater jigsaw of Brand Strategy.

Luckily, today’s guest is a wizard in this world.

I’m talking about Melinda Livsey, founder and creative director of Marks & Makers, and a valuable asset to Chris Do and The Futur and their ongoing series, The Process.

She went from designing identity systems to getting paid by her ideal clients to help them accomplish their big target goals and shape their bigger picture.

Today, Melinda’s here to simplify this complex Brand Strategy monster and parallel it to attracting and helping our ideal clients and/or tribe.

Get ready to take notes and we dive deep into:

  • Brand Strategy for Dummies 101
  • Determining who your work or service is for
  • Pinpointing your unique key differentiator (AKA your secret sauce)
  • Understanding and communicating the value you provide
  • The power of your story, teaching what you know, books, pizza, and more.

This episode is going to give you some solid, actionable steps to take your ambitious side hustling pursuits to the next level.

Connect with Melinda

Free Toolkit to Side Hustle Freedom

6 FREE resources to help you grow an audience and build a profitable creative side hustle outside your day job. Download here.

Purchase The Side Hustler's Handbook PDF Course

The proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough. Purchase here.

Get a Permanent Podcast Shoutout

Become a future Listener of the Week by Subscribing and leaving a Rating & Review on Apple Podcasts/iTunes here.

Best Deals on the Best Design Resources

Retro Supply (affiliate)  - Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources. Shop here.

Design Cuts (affiliate) - Get your FREE Ever-Expanding design resources bundle pack here.

Join the Private Facebook Community for Creators

Join a like-minded FREE global community of kickass creators and take your side hustle to the next level. Your tribe is waiting.

Connect With Me

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Listen on Your Favorite Podcast Player

Apr 22 2020

49mins

Play

Meg Lewis on How to Thrive by Being Yourself in Your Creative Work

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Meg Lewis on How to Thrive by Being Yourself in Your Creative Work

Meg Lewis is a rad freelance brand designer, motivating mentor, creative cheerleader, and wicked dancer who injects fun into whatever she touches out of Minneapolis, MN.

I respect and admire the impact she’s making on the world through her books, videos, workshops, and talks titled Full Time You...and a new workshop called Find Your Personal Style.

Today, Meg and I peel back the layers on the topics of your journey of self-discovery, using fear as fuel, finding your superpowers, and more!

Stick around to the end to find out how you can win a Digital Version of the Full Time You Self-Discovery Workbook and Video Series!

View the full show notes: https://www.perspective-collective.com/166

CONNECT WITH MEG
► Instagram https://www.instagram.com/darngooood/?hl=en
► Website https://darngood.co/
► Twitter https://twitter.com/darngooood

FULL TIME YOU WEBSITE
https://www.fulltimeyou.co/

LISTEN TO MEG’S PODCASTS | Dribbble Overtime | Sit There & Do Nothing
https://dribbble.com/overtime
https://sitthereanddonothing.com/

-
DOWNLOAD YOUR FREE GUIDE TO SIDE HUSTLE FREEDOM
6 Resources designed to help you create a killer side hustle and elevate your brand outside your day job: http://sidehustlefreedomguide.com/

-
PURCHASE THE SIDE HUSTLER’S HANDBOOK PDF COURSE
Here’s the proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough: http://sidehustlershandbook.com/

-
BECOME LISTENER OF THE WEEK 
Become a future Listener of the Week by Subscribing and leaving a Rating & Review on iTunes here: http://bit.ly/SubscribetoPodcast

-
GET THE BEST DEALS ON THE BEST DESIGN RESOURCES (Affiliates) 
Retro Supply ► Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources: http://bit.ly/RetroSupplyScotty

Design Cuts ► Get your FREE Ever-Expanding design resources bundle pack: www.perspectivebundle.com

-
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS 
Get around like-minded creatives all over the world sharing their work, resources, tips while providing feedback and encouragement to take your side hustle to the next level: http://bit.ly/P-CFacebook

-
STAY CONNECTED
Instagram ►  http://bit.ly/IG_PRSPCTV_CLLCTV
Podcast Instagram ► http://bit.ly/IG_PerspectivePodcast
TikTok ► https://bit.ly/PCTikTok
Pinterest ► http://bit.ly/P-CPinterest
Twitter ► http://bit.ly/P-CTwitter

-
CREDITS 
Music  ► Blookah (https://soundcloud.com/blookah)
Executive Assistant  ► Paige Garland (https://www.instagram.com/jpaigegarland/)
Photo & Video Specialist  ► Colton Bachar (https://www.instagram.com/wrktocreate)
Animation Specialist  ► Greg D'Amico (https://www.instagram.com/gmdamico)

Apr 08 2020

57mins

Play

In-Q on Inquiring Within - Working on Yourself Means Working on Your Art

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In-Q on Inquiring Within - Working on Yourself Means Working on Your Art

Have you ever been so passionate about something that no type of struggle, rock bottom, or gutter can keep you from pursuing it?

That’s how it played out for today’s special guest, Adam Schmalholz aka In-Q, a national award-winning poet, spoken word juggernaut, storytelling savant, and multi-platinum songwriter for artists like Selena Gomez, Miley Cyrus, Mike Posner, and Foster the People.

I’ve witnessed the profound impact his stories, poems, and even witty humor can make on us hungry humans who desire to create change...especially on someone like you.

I wanna see your notes on this one as In-Q goes deep on: celebrating your vulnerability, operating from excitement versus fear, and creating for glory over impact.

-
CONNECT WITH IN-Q
Instagram ► https://www.instagram.com/inqlife/?hl=en
Web ► https://in-q.com/
Shows ► https://love.consciouscityguide.com/inq

BUY HIS BOOK

Amazon ► https://amzn.to/2WctJe3

-
DOWNLOAD THE SIDE HUSTLER’S HANDBOOK PDF COURSE
Here’s the proven blueprint that’ll help you gain clarity, confidence, and a mental edge to unlock your biggest side hustling breakthrough: http://bit.ly/SHHBLearnMore

-
DOWNLOAD YOUR FREE SIDE HUSTLER’S WAR CHEST
6 Resources designed to help you create a killer side hustle and elevate your brand outside your day job: http://bit.ly/SideHustlersWarChest

-
BECOME LISTENER OF THE WEEK 
Become a future Listener of the Week by Subscribing and leaving a Rating & Review on iTunes here: http://bit.ly/SubscribetoPodcast

-
JOIN THE PRIVATE FACEBOOK COMMUNITY FOR CREATORS 

Get around like-minded creatives all over the world sharing their work, resources, tips while providing feedback and encouragement to take your side hustle to the next level: http://bit.ly/P-CFacebook


GET THE BEST DEALS ON THE BEST DESIGN RESOURCES (Affiliates) 
Retro Supply ► Use SCOTTY20 to get 20% OFF high-quality AI, PS, Procreate & Affinity resources: http://bit.ly/RetroSupplyScotty

Design Cuts ► Get your FREE Ever-Expanding design resources bundle pack: www.perspectivebundle.com

-
STAY CONNECTED
Instagram ►  http://bit.ly/IG_PRSPCTV_CLLCTV
Podcast Instagram ► http://bit.ly/IG_PerspectivePodcast
Pinterest ► http://bit.ly/P-CPinterest
Twitter ► http://bit.ly/P-CTwitter

-
CREDITS 
Music  ► Blookah (https://soundcloud.com/blookah)
Executive Assistant  ► Paige Garland (https://www.instagram.com/jpaigegarland/)
Photo & Video Specialist  ► Colton Bachar (https://www.instagram.com/wrktocreate)
Animation Specialist  ► Greg D'Amico (https://www.instagram.com/gmdamico)

Apr 01 2020

1hr 2mins

Play

Pt. 2 Getting Creatively Unstuck - Side Hustler’s Coaching Student Special

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Pt. 2 Getting Creatively Unstuck - Side Hustler’s Coaching Student Special

Picking up where we left off last week, we close out this Side Hustler’s Program Student Spotlight Special with part 2 of the coaching call.

For those who missed last week’s episode, I suggest listening to that first because I break down what the 3-Month Side Hustler’s Coaching Program is all about.

Just know it isn’t a cakewalk, as these hand-selected students have made significant investments in their time, energy, and finances to tap into the next level of their creative career potential. The results they're getting speak for themselves!

There’s a ton of actionable steps and takeaways baked in throughout our chat, so I hope you’re taking notes!

Shownotes

Want to Support the Show?

Mar 25 2020

1hr 2mins

Play

iTunes Ratings

240 Ratings
Average Ratings
233
4
1
1
1

THANKS SCOTTY!!!!

By Niki Jones | ntj_design - May 29 2020
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If you’re a creative trying to grow your business and online presence YOU NEED THIS PODCAST. Scotty and his amazing guests (designers that I’ve looked up to for years) lay out everything you need to do to pave your path to success. I’ve used this podcast as daily motivation to push through my side hustle after long days at my full time job. After taking tips from Scotty and his guests I started to post consistently for a month and modify my instagram to grow true fans. On week 6, I scored a feature from a huge design page AND Adobe asked to feature one of my designs on their Instagram page. I also doubled my follower count. I owe all of this to Scotty’s podcast and his online community, couldn’t have done it without them! If you haven’t listened yet, what are you waiting for?! -ntj_design

Always 🔥

By C.J. - @c.j.amaya - May 21 2020
Read more
Man,… I’m always encouraged and motivated to take it to the next level after listening to an episode! I encourage that you start at EP 1 and binge this immediately. This content is always relatable and is a Podcast that you need to add to your schedule, weekly. Today, I listened to EP 171, and it hit me hard. Right now, we’re on the back-end of the quarantine, but this whole episode was encouraging and relatable. I’m in the middle of Mye’s course right now and my mind is racing sooo much with ideas and things to do… BUT, Scotty's encouragement to "Do one thing a day that moves the needle forward in your business", helped me reset my mind. It has relieved the thought of trying to sprint to my career goals... I can just jog it out, and pace myself for this creative marathon. The work will be there tomorrow, so don't worry about how everyone else is running their race. DO what I can daily and that's enough. Thanks, Scotty. ✌🏼