Ranked #1
#50: How are influencers changing their content strategies in COVID-19 times?
#50: How are influencers changing their content strategies in COVID-19 times?
Rachel and Juliette are sharing some of the strategic changes they're noticing in the influencer world as content creato... Read more
1 May 2020
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32mins
Ranked #2
#3: Should I buy Instagram followers?
#3: Should I buy Instagram followers?
It's one of the dirtiest topics in the social media industry: To buy, or not to buy Instagram followers? This question c... Read more
24 Nov 2017
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33mins
Ranked #3
#21A: How do I create a scalable social strategy for a new service that's only in one location?
#21A: How do I create a scalable social strategy for a new service that's only in one location?
This week on the A-side we dig into local marketing tactics and tackle a question from a listener who's asking how to gr... Read more
20 Apr 2018
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20mins
Ranked #4
#14A: How do I launch an influencer + affiliate marketing program?
#14A: How do I launch an influencer + affiliate marketing program?
On this week's A-side, we're answering a very specific question from a listener asking about the influencer and affiliat... Read more
10 Feb 2018
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41mins
Ranked #5
#20B: Instagram privacy confusion, the Walmart Yodel Kid... and other important news this week in sosh med.
#20B: Instagram privacy confusion, the Walmart Yodel Kid... and other important news this week in sosh med.
This week we talk about how Instagram's change in API is affecting a slew of third party Instagram apps, plus we discuss... Read more
13 Apr 2018
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35mins
Ranked #6
#17A: What's the best way to find microinfluencers?
#17A: What's the best way to find microinfluencers?
This week we tried something new and did a LIVE recording of the A-side of the podcast on @racheljosilver's Instagram! W... Read more
2 Mar 2018
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20mins
Ranked #7
#32: Which type of question format gets the most engagement on Instagram Stories?
#32: Which type of question format gets the most engagement on Instagram Stories?
On this episode, we’re answering a question from someone asking about which type of question format gets more engagement... Read more
21 Sep 2018
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38mins
Ranked #8
#33: How do I deal with declining post engagement as my followers grow? Featuring @molliechen from @hungryroot!
#33: How do I deal with declining post engagement as my followers grow? Featuring @molliechen from @hungryroot!
We are SO excited to FINALLY be sitting down with our very dear friend, Birchbox co-founder, and VP of Brand and Custome... Read more
18 Jan 2019
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32mins
Ranked #9
#18B: Instagram crowdsourcing is the new Google... and other important news this week in sosh med.
#18B: Instagram crowdsourcing is the new Google... and other important news this week in sosh med.
This week, @racheljosilver declares that using the Internet to find product recommendations is soooo two-thousand-and-la... Read more
9 Mar 2018
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36mins
Ranked #10
#26: My content is going viral, but it's not necessarily reaching the right customer. What should I do?
#26: My content is going viral, but it's not necessarily reaching the right customer. What should I do?
This week we're answering a question from design studio & furniture brand, @durodeco: Should I keep creating content... Read more
27 Jul 2018
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35mins
Ranked #11
#17B: Our thoughts on the Deciem controversy, Amy Schumer has a wedding video... and other important news this week in sosh med.
#17B: Our thoughts on the Deciem controversy, Amy Schumer has a wedding video... and other important news this week in sosh med.
On the B-side of this week's episode, we did a simultaneous live recording on @jdalfeen's Instagram! We talk about the r... Read more
2 Mar 2018
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41mins
Ranked #12
#24A: How should I calculate engagement rates for microinfluencers?
#24A: How should I calculate engagement rates for microinfluencers?
On the A-side, we're answering a question from a listener who wants to know best practices on tracking engagement rates ... Read more
22 Jun 2018
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28mins
Ranked #13
#11A: How do I measure the ROI of influencer marketing?
#11A: How do I measure the ROI of influencer marketing?
This week we're trying something new and breaking out the episode into two parts: The A-Side (your phone a friend questi... Read more
20 Jan 2018
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29mins
Ranked #14
#13A: How should I be using Pinterest for my business?
#13A: How should I be using Pinterest for my business?
This week on the A-Side we discuss how a furniture designer should use Instagram between product releases (h/t @durodeco... Read more
2 Feb 2018
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21mins
Ranked #15
#8: How do I get influencers to post about my brand or product?
#8: How do I get influencers to post about my brand or product?
It's our final ep of the year! This week's caller asks, "How do I get influencers to post about my brand new brand/produ... Read more
30 Dec 2017
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33mins
Ranked #16
#34: How do I develop a voice for a user-generated content platform?
#34: How do I develop a voice for a user-generated content platform?
We're answering a question from a listener who's recently been tasked with developing the brand voice for a large travel... Read more
26 Jan 2019
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34mins
Ranked #17
#5: Should my brand be using Instagram and Facebook Live? / How do non-profits convert followers to donors?
#5: Should my brand be using Instagram and Facebook Live? / How do non-profits convert followers to donors?
'Tis the season to give back, and this week we're answering a question from a non-profit: With so many fundraising pushe... Read more
8 Dec 2017
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26mins
Ranked #18
#43: Are brands now sponsoring your DMs? Plus... Away's interesting choice to internally communicate via public Slack channels.
#43: Are brands now sponsoring your DMs? Plus... Away's interesting choice to internally communicate via public Slack channels.
Lots to discuss on this week's episode, including: Are brands starting to slide into your DMs with #ads? In the midst o... Read more
13 Dec 2019
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40mins
Ranked #19
#9: How much is an Instagram Stories post worth?
#9: How much is an Instagram Stories post worth?
Happy New Year! We LOVED this week's phone a friend calls! The questions were really specific and it gave us the chance ... Read more
6 Jan 2018
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36mins
Ranked #20
#49: What social metrics should I be focusing on during COVID-19? Featuring Thomas Rankin, CEO & Co-Founder of Dash Hudson (@dashhudson)
#49: What social metrics should I be focusing on during COVID-19? Featuring Thomas Rankin, CEO & Co-Founder of Dash Hudson (@dashhudson)
On this episode, we're talking with second-time guest (!) Thomas Rankin (@thxxmxxs), co-founder and CEO of Dash Hudson (... Read more
10 Apr 2020
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37mins