The Marketer’s Journey is a podcast dedicated to learning from senior marketing executives including the career journey they’ve taken and the buyer journey they set their customers on. Each week we speak to a senior marketer and learn whether it was luck, hustle or a combo of the two that propelled them to their latest post. We then discover how they engage their current and future customers on a path that is similarly planned but adaptive. The Marketer’s Journey features amazing conversations with marketing leaders who share how to attract and convert leads with personalization for the entire buyer journey.Each episode will cover topics like digital marketing, demand generation, account-based marketing, sales enablement, content marketing, inbound marketing, martech, leveraging technology, and content experience.
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CONEX S1: The Magic Pill for Content Marketing
Erik Qualman, founder of Equalman Studios, stops by the Content Pros Podcast to discuss the huge increase in video content consumption, the importance of utilizing customer and employee content, and the how to be flawesome. Special thanks to our sponsors: ProofHQ InboundWriter Oracle Marketing Cloud Sysomos Visit ContentProsPodcast.com for more insights from your favorite content marketers.
2 Mar 2015