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The Dent Podcast

Running the Key Person of Influence Brand Accelerator, I’m exposed to a lot of inspiring people and their stories. I’m a business geek and I love getting behind the scenes of other people’s businesses to find out how they did it. I like getting into the frey – the tactical stuff around pitching, creating high value content, converting services into products, building a personal brand, JV’s, partnerships, campaigns, attracting top talent, the dramas inherent in scaling a business, international expansion… stuff like that. This podcast spotlights the stories of influencers in various industries from countries around the world. So if you want to create a personal brand, get better conversions, learn key business skills, and find practical and innovative ways to grow a business and make a Dent in the universe this podcast is for you.

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109. Sophie Milliken: The Power of Profile

One of the very first hurdles that new businesses and entrepreneurs struggle to overcome is that of increasing their visibility to accelerate growth by reaching new audiences.  Although there are more platforms than ever to assist with expanding exposure, it still becomes a sticking point that many fail to overcome. Sophie Milliken knows how to utilise these platforms and a quick Google search for her name yields pages of results highlighting the work she has put in to be visible and stand out as a professional in her field.  During this episode Sophie discusses how she has challenged herself to make the most of the opportunities and platforms available to her and why this is key to finding success. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Sophie Milliken is a Multi award-winning entrepreneur, Director, NED, chartered FCIPD HR professional, author, speaker, and investor. She is the founder of Moja (http://www.thisismoja.com), a personal brand-building agency. Sophie’s experience is in graduate recruitment, employability, senior recruitment, assessment design and delivery, learning and development design and delivery, coaching and talent management. Here’s a taste of Sophie Milliken and Glen Carlson’s conversation – Sophie reflects on how becoming a Key Person of Influence helped to take her business to the next level and how the 5 P’s were essential to that developmentWhat it took for Sophie to become a published author and how interviewing inspirational women for her second book helped to build new networks and partnershipsThe hidden values of winning awards, including the opportunity to get in front of new peers and increase your visibilitySophie talks about the value of building a supportive and reliable team around you and why putting the extra time in to develop that team environment is essential to successThe marketing strategies that Sophie and her team use to attract new relationships, including webinars, brochures, case studies and content for social mediaSophie’s advice for new businesses around how to continue building their profile and increase visibility across multiple platformsThe 3 guiding principles that Sophie believes have been key to driving her success Links to connect with Sophie Milliken – Website Facebook Instagram Twitter LinkedIn The post 109. Sophie Milliken: The Power of Profile appeared first on Key Person of Influence.

58mins

22 Jun 2022

Rank #1

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108. Allan Dib: The One Page Marketing Plan

It seems that the most successful marketing plans are often those that are the simplest.  However, describing a marketing plan as simple can leave many business owners confused.   How can marketing be considered simple when there are so many different tools and platforms available?  So many different demographics to communicate with?  And the speed at which the marketing space evolves?  Surely marketing is not simple. This episode’s guest, Allan Dib is confident that he can simplify marketing for any business and has even developed a ‘One Page Marketing Plan Canvas’ that business owners can access for free.           On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Allan Dib is the founder of Succeswise, a serial entrepreneur, rebellious marketer, and the bestselling author of The 1-Page Marketing Plan.  With over  20 years experience as an entrepreneur, Allan has built several multi-million dollar businesses in the IT, telecommunications, and marketing fields.   Here’s a taste of Allan Dib and Glen Carlson’s conversation – Allan breaks down his entrepreneurial journey, including how he taught himself marketing through a trial and error approachHow Allan made marketing simple by developing a guide that allows business owners to create their own one page marketing planRecognising that however specialized or niche your skills may be; that there will always be a target group out there willing to pay you for your knowledge and productsHow coaching can assist any business to grow beyond a plateau by providing a viewing point into the business for someone outside of itWhy publishing books is still relevant in the marketing space in 2022How to acquire and continue to accumulate value, credibility and authority in your field of expertiseMarketing alternatives for those who do not want to be a face for their brandAllan explains how businesses can utilize his one page marketing plan canvas and how to download the canvas for free from successwise.comAllan shares some of the tech tools that he is using everyday in his business, including a CRM system Links to connect with Allan Dib – Website Instagram Facebook Twitter LinkedIn The post 108. Allan Dib: The One Page Marketing Plan appeared first on Key Person of Influence.

1hr 23mins

25 May 2022

Rank #2

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107. David Horne: Funding Diversity

Gender diversity is an important discussion across nearly all industries and facets of modern life.  Although we like to think that the conversation has progressed, there are still many examples of gender bias and stereotyping; especially in the business world. David Horne is a specialist in the venture capital space and during this episode he shares his experience and observations around gender bias and how it has affected the various areas he has worked in such as fundraising and business growth.   On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   David Horne is the founder of Funding Focus, a social enterprise whose mission is to level the uneven playing field that female and underrepresented entrepreneurs face when raising capital. David is the author of “Add Then Multiply”, a speaker and a TedX presenter.  With a background as a chartered accountant, David also fulfills the role of CFO for many businesses.    Here’s a taste of David Horne and Glen Carlson’s conversation – Gender diversity in fundraising and how gender bias can affect successA look at the venture capital and private equity model can be adapted to become more sustainable for all stakeholdersDavid talks about the successful launch of his book, “Add Then Multiply” and the awards the book has receivedUsing acquisition as a strategyDavid’s 3 biggest lessons around exiting a business or agreementWhat David learned from becoming a KPI and how he applied these lessons to his careerDavid’s story around how he created an opportunity for himself to deliver a TedX talkDealing with overwhelm during the early stages of building a businessHow David uses meditation throughout his day to create time for himself and wellbeing  Links to connect with David Horne – Website Facebook Twitter LinkedIn The post 107. David Horne: Funding Diversity appeared first on Key Person of Influence.

1hr 32mins

10 May 2022

Rank #3

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106. Renée Hasseldine: GET VISUAL – How to make more sales with visual models

Many businesses and entrepreneurs initially struggle to convey the value that they can provide to potential clients.  Business owners become overwhelmed by the whirlwind of ideas and knowledge floating around inside their minds, because they do not have the skills to simplify and communicate this intellectual property. This episode’s guest, Renée Hasseldine, has created a simple methodology that helps businesses to scale up by developing their intellectual property.  Renée Hasseldine joins Glen Carlson to discuss the value of the knowledge and ideas inside of our heads and how to unpack these thoughts into simplified visual models. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Renée Hasseldine is the founder and CEO of Think RAPT®, an award-winning system that distills consultants, experts, and teams’ unique intellectual property into visual models.  She is also the author of the three best-selling books: Share Your Passion, Game Changer and Get Visual.   Here’s a taste of Renée Hasseldine and Glen Carlson’s conversation – The benefits of living amongst an eco village community and becoming more knowledgeable around where our food comes fromRenée’s backstory and career progression from Accounting to IT and corporate consultingCreating visual models of thoughts and ideas by using the 4 step methodology of Renée’s ‘Think RAPT’ systemHow visual models can be used to simplify and help your business to reach a stage of being both profitable and impactfulUnderstanding IP (Intellectual Property) and helping people to uncover the value that is stuck inside their headRenée’s book and how listeners can get a free copy via this link – Book Links to connect with Renée Hasseldine – Website Facebook Instagram Twitter LinkedIn The post 106. Renée Hasseldine: GET VISUAL – How to make more sales with visual models appeared first on Key Person of Influence.

49mins

21 Apr 2022

Rank #4

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105. Katherine Maslen – The SHIFT to Health, Profit and Impact

It is a guarantee in business that hurdles will continue to present along the journey, some causing more trouble than others.  For many it becomes too overwhelming and their dreams and goals diminish.  For others it presents an opportunity to demonstrate tenacity, to move forward and even create new opportunities from setbacks. So how does a business owner develop this type of resilience?  In this episode we are joined by Katherine Maslen to discuss being reliant in business. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Katherine Maslen is a naturopath, writer, international speaker and the founder of Shift Clinics.  Katherine is the host of ‘The Shift’ podcast – a docu-series focused on global health topics, as well as the writer of ‘Get Well, Stay Well’. Katherines journey has been difficult at times, but as you will hear throughout her conversation with Glen; her experiences have only made her stronger. Here’s a taste of Katherine Maslen and Glen Carlson’s conversation – Katherine reflects on the journey of her personal brand and how imposter syndrome had her feeling like she needed to hide behind her businessBuilding resilience in business and how anxiety can be a sign that you are on the right trackHow Katherine found her voice – Her personal story of growth through facing adversity The lessons learned around creating membership models and how an unlimited membership option backfiredManaging team and culture, and the shifts Katherine has made in her business around thisWhy COVID is a timely reminder that we need to increase the robustness of the health of Australians and the healthcare systemLearning to become self responsible in order to improve health and lifestyle Links to connect with Katherine Maslen – Website The Shift Podcast Facebook Instagram Twitter LinkedIn The post 105. Katherine Maslen – The SHIFT to Health, Profit and Impact appeared first on Key Person of Influence.

1hr 30mins

5 Apr 2022

Rank #5

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104. Entrepreneurial ENDURANCE with Nick Muxlow

The human body is incredible and capable of the most astounding feats with the right development and training.  One such feat is that of completing extreme endurance events including ironman triathlons and 100km+ ultra marathons. This episode’s guest, Nick Muxlow has been competing in endurance events for over 18 years.  He has utilized his experience to build a business that helps to develop people to reach their full athletic potential, so that they can take on the mental and emotional journey of training for and competing in endurance events. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Nick Muxlow is an author, speaker and ultra marathon coach.  He is the founder and director of The Ultra Journey and comes from a background in physical education.  Nick has published 2 books – Journey to 100 and Run Fit.  He has also been featured in Trail Mag and has won multiple trail and ultra races. Here’s a taste of Nick Muxlow and Glen Carlson’s conversation – What it takes to compete in a 100km ultra marathon and the training involved in preparing the body for an endurance event A look at the world of endurance sports and the different types of events including ironman triathlons and 200 mile marathons How Nick went from being a physical education teacher to a running and marathon coach Nick walks through the Run Fit method that he developed to help his clients to become running fit and to understand that it’s more than just a race, it’s a whole lifestyle The challenges of becoming an author and how publishing multiple books helped to transform Nicks business How Nick built a business focused on freedom and the ability to work from anywhere by utilizing online coaching software The comparisons between building endurance to complete bigger distances as a runner and hitting financial goals within a business Links to connect with Nick Muxlow – Website Facebook Instagram LinkedIn The post 104. Entrepreneurial ENDURANCE with Nick Muxlow appeared first on Key Person of Influence.

50mins

26 Jan 2022

Rank #6

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103. Julie Barber / Getting ‘Investor Ready’

When it comes to winning over and locking in new investors, the process can be fierce.  It’s essential that companies put their best foot forward when approaching new investor opportunities and this requires a strong degree of preparation, including an understanding of the market and identifying investors that will align with your business goals. There’s plenty of mistakes to be made during the process, especially when it comes to new start-ups looking to hit the ground running and make a strong impression within the market.  Julie Barber joins Glen in this episode to discuss how companies of any scale can navigate the pathway to finding new investors, raise capital and access more funds to grow their business.   On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Julie Barber is the CEO of Spark! Consulting and has over 20 years experience in business innovation, transformation and winning funding from corporate boards.  Julie’s background is working with large financial corporations such as KPMG and HSBC. Julie has developed and led Global Innovation Programmes involving Artificial Intelligence and Machine Learning.  She is also the author of the No.1 bestselling book ‘Investor Ready’, which guides companies through the fundraising process. Here’s a taste of Julie Barber and Glen Carlson’s conversation – Exploring the 3 key components of the Spark! Consulting business model – Strategy, Fundraising and Governance The big mistakes start-ups are making when it come to building relationships with investors and raising funds Why investors tend to steer clear of opportunist start-ups looking to solve problems in industries without having hands on experience Julie talks about the 6 step process for showcasing a company to investors from her book ‘Investor Ready’ Julie shares her experience of writing her first book and how it has helped to open up new doors and further her success Understanding the types of investors available to start-ups and deciding which type aligns best with your companies goals Julie talks about the relationships that have been built through the Spark! ecosystem and the benefits of having such a network Julie’s advice to businesses that are just starting out and what the road may look like over the first 18 months The work that Julie is doing through Spark! Consulting to support the UN Global Goals when it comes to helping women and children to escape domestic violence  Links to connect with Julie Barber – Website Facebook Twitter LinkedIn Youtube The post 103. Julie Barber / Getting ‘Investor Ready’ appeared first on Key Person of Influence.

1hr 8mins

28 Nov 2021

Rank #7

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102. Bernadette Schwerdt / AUSTRALIA’S TOP COPYWRITING COACH

Crafting compelling and engaging copy that not only cuts through to an audience but also accurately represents the voice of a brand can be a daunting task.  Copy can be used in many ways from articulate and elegant paragraphs through to short and punchy minimal phrases.   While it’s essential to get the messaging right, copywriting won’t have the desired effect if the tone does not suit.  In this episode we learn how to navigate the pathway to finding your brand’s voice from author and speaker Bernadette Schwerdt. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Bernadette Schwerdt has over 30 years experience working in media, marketing, the arts and technology.  Bernadette is the founder of 4 successful companies, the author of 3 best-selling business books and the creator of 2 educational institutes. Bernadette’s prolific industry experience has placed her as an authority on marketing and she is a regular commentator for media platforms such as ABC TV, The Australian Financial Review and Sky News. Here’s a taste of Bernadette Schwerdt and Glen Carlson’s conversation – Using data and machine learning to help identify and test for strong ideas that are worthy of investing in Understanding the potential risks posed by AI, machine learning and data collection, and what this may mean for the future How Bernadette became an actor in her 30’s and the lessons the industry taught her around being resilient and having to create her own opportunities Teaching mindfulness and meditation to professionals including AFL players and coaches, and how to look for moments in the day to fit in time to relax Bernadette talks about her writing process and how she landed her first professional writing job in the advertising space Bernadette’s advice for people overwhelmed by writing content and why working with a copywriter might be the best approach The importance of copywriters and other creative professionals in getting a comprehensive brief from clients in order to deliver a high standard of work Why it is essential to understand your audience and the tone required to cut through when crafting copy for your brand Bernadette reflects on her years of professional speaking and having the opportunity to deliver a TEDx talk on ‘How to bumble your way to success’ The advice that Bernadette would give to her younger self Links to connect with Bernadette Schwerdt – Website Facebook Instagram Twitter LinkedIn The post 102. Bernadette Schwerdt / AUSTRALIA’S TOP COPYWRITING COACH appeared first on Key Person of Influence.

1hr 39mins

20 Oct 2021

Rank #8

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101. Tracey Sofra / FINDING FINANCIAL FREEDOM

Making investments in ourselves and our businesses takes confidence.  A confidence not taught in the education system but instead typically left to our parents and mentors to pass on.  These lessons aren’t always empowering as beliefs around finance and success differ through life experience.  So where do we turn to to develop these skills and the confidence to make the right decisions with our money? Tracey Sofra’s upbringing didn’t teach her how to build financial confidence, instead she learned it for herself and from doing so has developed a 7 step methodology to empower women to make finances a strength.  In this episode we learn how Tracey became financially confident. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.   Tracey Sofra is Australia’s leading Financial Advisor specialising in women’s financial confidence.  For over 3 decades she has worked with thousands of women across Australia to grow their wealth successfully and sustainably. Tracey is the founder and CEO of WOW Women, the author of ‘Finding Financial Freedom’, a keynote speaker and the creator of the EMPOWER methodology. Here’s a taste of Tracey Sofra and Glen Carlson’s conversation – Tracey’s origin story, from starting out as an accountant and going on to reach a position where she can help women to build financial confidence Exploring Tracey’s business model and how joining the Key Person of Influence program helped her to pull the fragments of her business together and develop a framework for progression Challenging the lessons taught to us during our upbringings around the ideas of finance, careers and success Tracey talks about her financial confidence program and the 7 step EMPOWER methodology that it is built around Confidence when it comes to finances and how people lose it Understanding the difference between good debt and bad debt The origin of Tracey’s book ‘Finding Financial Freedom’ and how publishing a book has created more opportunities for Tracey to speak and engage within the financial and entrepreneurial spaces Utilising social media for its power of connection to develop a profile and engage with consumers and other industry professionals Tracey’s advice to women that are struggling with financial confidence Links to connect with Tracey Sofra – Website Facebook Instagram Twitter LinkedIn The post 101. Tracey Sofra / FINDING FINANCIAL FREEDOM appeared first on Key Person of Influence.

55mins

6 Sep 2021

Rank #9

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100. Fran Boorman / The UK’s #1 Female Business Influencer

After returning from a trip to Africa and spending time with the local African people to experience their day to day lives and struggles, and then listening to a group of mums in the UK complain about the school canteen running out of jacket potatoes; Fran Boorman came to the realisation that she wanted to give more with her life. Her eyes had been opened and Fran felt compelled to develop a company that could help the people who needed it directly, but also those in a position to help to do so more effectively.  Inspired by the United Nations Sustainable Development Global Goals, Fran went on to build her company Goal 17 specialising in mentoring for equality and diversity. On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all. Fran is an award-winning business leader, the founder of Goal 17 Ltd, an award-winning social enterprise, and she is the creator of The Prove It Method. In 2019 Fran was named Global Women’s Number 1 Female Business Influencer and she has  also been inducted into a supervisory board to the UK Government to progress Women in Enterprise. Here’s a taste of Fran Boorman and Glen Carlson’s conversation – The concept behind Fran’s company Goal 17 and how it was inspired by the United Nations Sustainable Development Global Goals Developing a successful mentoring program that brings together young homeless people, corporate workers and UK Premier League Football clubs Being featured in an article by Forbes after a journalist saw one of Fran’s Twitter posts and how that lead to exposure from other top media outlets including the BBC Fran’s epiphany around what truly matters in life after a visit to Africa and spending time with the local people allowed her to see the struggles beyond the middle class’s first world problems The pivot point in Fran’s professional growth and company expansion after becoming a Key Person of Influence How Fran developed a brochure of vision and utilised the tool to network and get in front of some of the UK’s biggest CEO’s including Manchester United, Westham and Asana Building emotional resilience to trust in your vision and push through the naysayers to continue growing professionally and reach your goals Understanding the United Nations Global Goals and why they had such an impact on the direction that Fran wanted to head towards in both her personal and professional life Links to connect with Fran Boorman – Website Facebook Instagram Twitter LinkedIn The post 100. Fran Boorman / The UK’s #1 Female Business Influencer appeared first on Key Person of Influence.

1hr 29mins

22 Aug 2021

Rank #10