Meet Christine Campbell Rapin Christine Campbell Rapin is a business mentor and consultant. As the owner of CLEAR Acceleration Inc., she has a no-nonsense approach to helping business owners achieve consistent client growth by improving client conversion rates. Creative service-based business owners seek her out to create consistently profitable businesses by implementing proven marketing and business strategies and scale to multiple six figures. Christine is a business mentor helping creative business owners pull the pieces together to create thriving businesses without working 24/7. Specifically she helps clients understand and build 3 business foundations to scale a service based business: 1. Build an audience of buyers, 2. Master your marketing messaging and 3. Create offers that deliver valuable results to achieve consistent conversion.   Virginia and Christine Talk About   Where Christine comes from   How marketing works   The 3 “so-what” factors   Christine’s BIG Business Decision   3 reasons you don’t have the business you want   Advice for networking up     Smart Stuff From This Episode:   Think Simply   Be your own engine   The goal of marketing is to move people from curiosity to client   Sounds good but is it TRUE?   People are wired to move   Be publicly imperfect   Showing up is non-negotiable   Everything is solvable, what are you solving?     Contact Christine Campbell Rapin   www.christinecampbellrapin.com https://www.facebook.com/ChristineCampbellRapin http://www.linkedin.com/in/christinecampbell1 http://www.youtube.com/@christinecampbellrapin  Amplify Your Marketing Message   Christine would like to meet: Madeline Albright

Meet Christine Campbell Rapin Christine Campbell Rapin is a business mentor and consultant. As the owner of CLEAR Acceleration Inc., she has a no-nonsense approach to helping business owners achieve consistent client growth by improving client conversion rates. Creative service-based business owners seek her out to create consistently profitable businesses by implementing proven marketing and business strategies and scale to multiple six figures. Christine is a business mentor helping creative business owners pull the pieces together to create thriving businesses without working 24/7. Specifically she helps clients understand and build 3 business foundations to scale a service based business: 1. Build an audience of buyers, 2. Master your marketing messaging and 3. Create offers that deliver valuable results to achieve consistent conversion. Virginia and Christine Talk About <ul> <li> Where Christine comes from </li> <li> How marketing works </li> <li> The 3 “so-what” factors </li> <li> Christine’s BIG Business Decision </li> <li> 3 reasons you don’t have the business you want </li> <li> Advice for networking up </li> </ul> Smart Stuff From This Episode: <ul> <li> Think Simply </li> <li> Be your own engine </li> <li> The goal of marketing is to move people from curiosity to client </li> <li> Sounds good but is it TRUE? </li> <li> People are wired to move </li> <li> Be publicly imperfect </li> <li> Showing up is non-negotiable </li> <li> Everything is solvable, what are you solving? </li> </ul> Contact Christine Campbell Rapin <a href="http://www.christinecampbellrapin.com" rel="nofollow" target="_blank">www.christinecampbellrapin.com </a><a href="https://www.facebook.com/ChristineCampbellRapin" rel="nofollow" target="_blank">https://www.facebook.com/ChristineCampbellRapin </a><a href="http://www.linkedin.com/in/christinecampbell1" rel="nofollow" target="_blank">http://www.linkedin.com/in/christinecampbell1 </a><a href="http://www.youtube.com/@christinecampbellrapin" rel="nofollow" target="_blank">http://www.youtube.com/@christinecampbellrapin</a> <a href="https://open.spotify.com/show/6t983WHkhxrDr82tAilAOF?si=9047c6c79b024255" rel="nofollow" target="_blank"> Amplify Your Marketing Message</a> Christine would like to meet: Madeline Albright

Episode 125: Business... It's elegantly simple!

Meet Jay Fairbrother Jay Fairbrother is a serial entrepreneur, business coach and mastermind guru with 30 years of experience starting, buying and selling 7-figure businesses. Jay’s story includes losing EVERYTHING after the 2010 financial crisis and rising from the shame to shine as The Mastermind Guy. As Executive VP of Global Leaders Organization, Jay is responsible for recruiting and managing amazing entrepreneurs from across the globe to start regional Chapters of GLO and create Masterminds globally. Jay helps Coaches and Experts with the programs Pricing 4 Profits™ Masterclass and Mastermind Mastery™: Launch Your High-End Mastermind in 60 days.    Jay helps coaches, speakers, healers and experts create high-impact, high-ticket programs to scale their business. Mission to create more human connection in our isolated and digitally disconnected world. Passion for helping entrepreneurs create intimate tribes for growth and expansion toward deep transformation and life-changing relationships.   Be collaborative, not transactional! Be authentic, vulnerable and open-minded. Give before asking.   Virginia and Jay Talk About   Jay’s Origin Story: Losing it all and rising from the ashes   How to develop a “stop the swirl mindset”   Why masterminding is a fulfilling way to build a business   Essential Elements of a powerful mastermind experience   Rules for curating your mastermind     Smart Stuff From This Episode:   Create who you want to be, not what you think “they” want.   Shift from push to receive energy to get new results   The collective brain is greater than the guru   Structure provides comfort and safety   You need to be the expert to be a mastermind facilitator   No assholes allowed   Just. Be. Present!     Contact Jay  https://www.facebook.com/sixfiguremasterminds https://www.linkedin.com/in/jayfairbrother/ https://sixfiguremasterminds.com/   Jay wants to meet Chip Conley

Meet Jay Fairbrother Jay Fairbrother is a serial entrepreneur, business coach and mastermind guru with 30 years of experience starting, buying and selling 7-figure businesses. Jay’s story includes losing EVERYTHING after the 2010 financial crisis and rising from the shame to shine as The Mastermind Guy. As Executive VP of Global Leaders Organization, Jay is responsible for recruiting and managing amazing entrepreneurs from across the globe to start regional Chapters of GLO and create Masterminds globally. Jay helps Coaches and Experts with the programs Pricing 4 Profits™ Masterclass and Mastermind Mastery™: Launch Your High-End Mastermind in 60 days.  Jay helps coaches, speakers, healers and experts create high-impact, high-ticket programs to scale their business. Mission to create more human connection in our isolated and digitally disconnected world. Passion for helping entrepreneurs create intimate tribes for growth and expansion toward deep transformation and life-changing relationships. Be collaborative, not transactional! Be authentic, vulnerable and open-minded. Give before asking. Virginia and Jay Talk About <ul> <li> Jay’s Origin Story: Losing it all and rising from the ashes </li> <li> How to develop a “stop the swirl mindset” </li> <li> Why masterminding is a fulfilling way to build a business </li> <li> Essential Elements of a powerful mastermind experience </li> <li> Rules for curating your mastermind </li> </ul> Smart Stuff From This Episode: <ul> <li> Create who you want to be, not what you think “they” want. </li> <li> Shift from push to receive energy to get new results </li> <li> The collective brain is greater than the guru </li> <li> Structure provides comfort and safety </li> <li> You need to be the expert to be a mastermind facilitator </li> <li> No assholes allowed </li> <li> Just. Be. Present! </li> </ul> Contact Jay  <a href="https://www.facebook.com/sixfiguremasterminds" rel="nofollow" target="_blank">https://www.facebook.com/sixfiguremasterminds</a> <a href="https://www.linkedin.com/in/jayfairbrother/" rel="nofollow" target="_blank">https://www.linkedin.com/in/jayfairbrother/</a> <a href="https://sixfiguremasterminds.com/" rel="nofollow" target="_blank">https://sixfiguremasterminds.com/</a> Jay wants to meet Chip Conley

Episode 124: Connecting Through Masterminds

Meet Julie Lassow   Juli is the founder of JHL Solutions – a consultancy dedicated to helping build phenomenal retail partnerships. Her specific expertise (and professional passion) is connecting the dots between retailers, suppliers, and the strategies they need to bring must-have products to market. From working with mass retailers to coaching aspiring consultants, she’s passionate about sharing the lessons learned to motivate and guide her industry boldly into the future.   Virginia and Julie Talk About:     Julie’s background &amp; how she got started   How Julie creates partnerships   Four steps to being successful in creating partners   The meaning of “value”   The importance of creating customer loyalty     Smart Stuff From This Episode:     You’ve got to know you before you create partnerships   What does success look like for your partnerships?   Be discerning - not all patterns are the best partners   Get comfortable not having all the answers     Julie would like to meet:   Amy Leonard Amberly Johnson Both with Crate &amp; Barrel

Meet Julie Lassow Juli is the founder of JHL Solutions – a consultancy dedicated to helping build phenomenal retail partnerships. Her specific expertise (and professional passion) is connecting the dots between retailers, suppliers, and the strategies they need to bring must-have products to market. From working with mass retailers to coaching aspiring consultants, she’s passionate about sharing the lessons learned to motivate and guide her industry boldly into the future. Virginia and Julie Talk About: <ul> <li> Julie’s background &amp; how she got started </li> <li> How Julie creates partnerships </li> <li> Four steps to being successful in creating partners </li> <li> The meaning of “value” </li> <li> The importance of creating customer loyalty </li> </ul> Smart Stuff From This Episode: <ul> <li> You’ve got to know you before you create partnerships </li> <li> What does success look like for your partnerships? </li> <li> Be discerning - not all patterns are the best partners </li> <li> Get comfortable not having all the answers </li> </ul> Julie would like to meet: Amy Leonard Amberly Johnson Both with Crate &amp; Barrel

Episode 123: Timeless Principles For Great Partnerships

Meet Frank Agin   Frank Agin is the President of AmSpirit Business Connections, which empowers entrepreneurs, sales representatives, and professionals to become successful through networking.   He also hosts the Networking Rx podcast, which has insights and interviews related to better business relationships.   Finally, Frank is the author of several books, including Foundational Networking.   Virginia and Frank Talk About     Frank’s business background   Things to stop &amp; things to start   How technology changes networking   How AI could change the networking scene   How networking is like dating     Smart Stuff From This Episode:     People don’t get what they want because they spend too much time focused on getting what they want   Being in person rates a 9-fold increase in connectivity   You can’t make a baby on zoom    Secret to networking: people want to be cared about     Contact Frank Agin Get in touch with Frank @ FRANKAGIN.com

Meet Frank Agin Frank Agin is the President of AmSpirit Business Connections, which empowers entrepreneurs, sales representatives, and professionals to become successful through networking. He also hosts the Networking Rx podcast, which has insights and interviews related to better business relationships. Finally, Frank is the author of several books, including Foundational Networking. Virginia and Frank Talk About <ul> <li> Frank’s business background </li> <li> Things to stop &amp; things to start </li> <li> How technology changes networking </li> <li> How AI could change the networking scene </li> <li> How networking is like dating </li> </ul> Smart Stuff From This Episode: <ul> <li> People don’t get what they want because they spend too much time focused on getting what they want </li> <li> Being in person rates a 9-fold increase in connectivity </li> <li> You can’t make a baby on zoom  </li> <li> Secret to networking: people want to be cared about </li> </ul> Contact Frank Agin Get in touch with Frank @ <a href="http://FRANKAGIN.com" rel="nofollow" target="_blank">FRANKAGIN.com</a>

episode 122: You Can't Make Babies on Zoom

Adrian Chenault

Meet Adrian Chenault   Adrian Chenault is the CEO of Contact Mapping, a company that helps business owners and business builders to bridge the gap between the 7+ touches it takes before a prospect will buy and the 1-2 touches that most people give up after. Their unique system and tools make it easy to remember key details, follow up on time, and stay in touch so that you can create more and bigger opportunities.   Virginia and Adrian Talk About     Why building relationships is so crucial to success   What’s going to happen if we don’t have a system in place to keep things real   How you create a meaningful experience with the person you’re talking to.   You have the power to make people feel like you matter   How to keep up with all people without taking up all your time or becoming unmanageable     Contact Adrian   Facebook: facebook.com/contactmapping LinkedIn: https://www.linkedin.com/in/adrianchenault/ Website: https://contactmapping.com

Meet Adrian Chenault Adrian Chenault is the CEO of Contact Mapping, a company that helps business owners and business builders to bridge the gap between the 7+ touches it takes before a prospect will buy and the 1-2 touches that most people give up after. Their unique system and tools make it easy to remember key details, follow up on time, and stay in touch so that you can create more and bigger opportunities. Virginia and Adrian Talk About <ul> <li> Why building relationships is so crucial to success </li> <li> What’s going to happen if we don’t have a system in place to keep things real </li> <li> How you create a meaningful experience with the person you’re talking to. </li> <li> You have the power to make people feel like you matter </li> <li> How to keep up with all people without taking up all your time or becoming unmanageable </li> </ul> Contact Adrian Facebook: <a href="http://facebook.com/contactmapping" rel="nofollow" target="_blank">facebook.com/contactmapping</a> LinkedIn: <a href="https://www.linkedin.com/in/adrianchenault/" rel="nofollow" target="_blank">https://www.linkedin.com/in/adrianchenault/</a> Website: <a href="https://contactmapping.com" rel="nofollow" target="_blank">https://contactmapping.com</a>

Episode 121: Creating Meaningful Experiences with Adrian Chenault

Marc Mawhinney

Meet Marc Mawhinney - The Simple Way to Build a Thriving Business   Marc Mawhinney is a lifelong entrepreneur who helps coaches get more clients (without paid advertising)! He achieves this with his coaching programs, his podcast Natural Born Coaches, his Facebook group The Coaching Jungle, and his exclusive print newsletter – Secret Coach Club. He's been a speaker at events like Social Media Marketing World, frequently makes media appearances and contributes for Entrepreneur.com. You can learn more about Marc at www.NaturalBornCoaches.com!   Virginia and Marc Talk About    Starting his business on a shoestring   How to rely on your network in the dark times   Key mistakes coaches make that thwart success   3 Pillar strategy for attracting clients   Curating your social media group    Smart Stuff From This Episode:    Failure Isn’t final - root for the underdog   Practice putting your content out on a consistent basis   Don’t overcomplicate things!   If you aren’t making an offer, you are not serving your audience    Contact Marc   Website: www.NaturalBornCoaches.com Email: Marc@NaturalBornCoaches.com   Marc wants to meet   A Stan Lee Collaborator

Meet Marc Mawhinney - The Simple Way to Build a Thriving Business Marc Mawhinney is a lifelong entrepreneur who helps coaches get more clients (without paid advertising)! He achieves this with his coaching programs, his podcast Natural Born Coaches, his Facebook group The Coaching Jungle, and his exclusive print newsletter – Secret Coach Club. He's been a speaker at events like Social Media Marketing World, frequently makes media appearances and contributes for <a href="http://Entrepreneur.com" rel="nofollow" target="_blank">Entrepreneur.com</a>. You can learn more about Marc at <a href="http://www.NaturalBornCoaches.com" rel="nofollow" target="_blank">www.NaturalBornCoaches.com</a>! Virginia and Marc Talk About <ul> <li>Starting his business on a shoestring</li> </ul> <ul> <li>How to rely on your network in the dark times</li> </ul> <ul> <li>Key mistakes coaches make that thwart success</li> </ul> <ul> <li>3 Pillar strategy for attracting clients</li> </ul> <ul> <li>Curating your social media group</li> </ul> Smart Stuff From This Episode: <ul> <li>Failure Isn’t final - root for the underdog</li> </ul> <ul> <li>Practice putting your content out on a consistent basis</li> </ul> <ul> <li>Don’t overcomplicate things!</li> </ul> <ul> <li>If you aren’t making an offer, you are not serving your audience</li> </ul> Contact Marc Website: <a href="http://www.naturalborncoaches.com" rel="nofollow" target="_blank">www.NaturalBornCoaches.com</a> Email: <a href="mailto:Marc@NaturalBornCoaches.com">Marc@NaturalBornCoaches.com</a> Marc wants to meet A Stan Lee Collaborator

Episode 120 Marc Mawhinney - The Simple Way to Build a Thriving Business

Michael Whitehouse is The Guy Who Knows a Guy. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. He is the host of the daily Morning Motivation Podcast and the Guy Who Knows a Guy interview podcast. Virginia and Michael Talk About: First steps to building your network How podcasting grew Michael's network Michael's Ninja networking process Michael's Networking Concierge services Michael's networking pet peeves Take Away:  Be an enthusiastic connector Focus on others more than yourself Judge your success by how much you give No one goes to a virtual event for the food! Be ready for the networking Genie!  Michael wants to meet: Gary V or Richard Branson Social Media Links:  The Guy Who Knows a Guy Facebook Page : https://www.facebook.com/theguywhoknowsaguy  Morning Motivation Facebook Group: https://www.facebook.com/groups/morningmotivationpodcast  LinkedIn: https://www.guywhoknowsaguy.com/linkedIn  TikTok: https://www.guywhoknowsaguy.com/tiktok

Michael Whitehouse is The Guy Who Knows a Guy. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. He is the host of the daily Morning Motivation Podcast and the Guy Who Knows a Guy interview podcast. Virginia and Michael Talk About: First steps to building your network How podcasting grew Michael's network Michael's Ninja networking process Michael's Networking Concierge services Michael's networking pet peeves Take Away: <ul> <li>Be an enthusiastic connector</li> <li>Focus on others more than yourself</li> <li>Judge your success by how much you give</li> <li>No one goes to a virtual event for the food!</li> <li>Be ready for the networking Genie!</li> </ul> Michael wants to meet: Gary V or Richard Branson Social Media Links: <a href="https://www.facebook.com/theguywhoknowsaguy" rel="noreferrer noopener nofollow" target="_blank"> The Guy Who Knows a Guy Facebook Page</a> : <a href="https://www.facebook.com/theguywhoknowsaguy" rel="noopener nofollow" target="_blank">https://www.facebook.com/theguywhoknowsaguy</a> <a href="https://www.facebook.com/groups/morningmotivationpodcast" rel="noreferrer noopener nofollow" target="_blank"> Morning Motivation Facebook Group</a>: <a href="https://www.facebook.com/groups/morningmotivationpodcast" rel="noopener nofollow" target="_blank">https://www.facebook.com/groups/morningmotivationpodcast</a> <a href="https://www.guywhoknowsaguy.com/linkedIn" rel="noreferrer noopener nofollow" target="_blank"> LinkedIn</a>: <a href="https://www.guywhoknowsaguy.com/linkedIn" rel="noopener nofollow" target="_blank">https://www.guywhoknowsaguy.com/linkedIn</a> <a href="https://www.guywhoknowsaguy.com/tiktok" rel="noreferrer noopener nofollow" target="_blank"> TikTok</a>: <a href="https://www.guywhoknowsaguy.com/tiktok" rel="noopener nofollow" target="_blank">https://www.guywhoknowsaguy.com/tiktok</a>

Episode 119: Ninja Networking

Meet Ken Tucker Ken works with clients to define and implement effective digital strategies to grow and improve their businesses. Whether it's Social Media, Search Engine Optimization, Content Marketing, or Online Branding, Ken has experience. Ken taught one of the first Social Media Marketing Classes for college credit in the US at the St. Charles Community College. Background: BA in Philosophy, MPA in Public Administration Changescape Web has developed Marketing solutions for Painter Digital Marketing, Roofer Digital Marketing, and Restaurant Marketing. Changescape Web has been selected as a Top Website Agency and a Top SEO Agency by UpCity for the last several years and is one of the top 10 largest website design firms in St. Louis. StoryBrand Certified Guide, Business Made Simple Certified Coach, Master Duct Tape Marketing Certified Consultant, Duct Tape Marketing Professional, Amazon Best Seller, and podcast host - local leads.me/guidespod   Virginia and Ken talk about  The power of Story Brand Marketing Mistakes we make when creating messaging How to get your marketing right  Why you need a digital presence The BEST way to produce content How to make your website more effective? What digital strategies are ideal for solo entrepreneurs  Key Takeaways  You need a clear message Make your client the hero of your marketing Social proof is huge! Video is the next best thing to meeting someone in person Marketing is about transformation How do your customers Think about what you do?    Connect with Ken: Facebook: http://www.facebook.com/changescape Website: Changescapeweb.com LinkedIn: http://www.linkedin.com/company/changescape_2 Youtube: http://www.youtube.com/user/changescape  Ken would like to meet: Ivan Misner

Meet Ken Tucker Ken works with clients to define and implement effective digital strategies to grow and improve their businesses. Whether it's Social Media, Search Engine Optimization, Content Marketing, or Online Branding, Ken has experience. Ken taught one of the first Social Media Marketing Classes for college credit in the US at the St. Charles Community College. Background: BA in Philosophy, MPA in Public Administration Changescape Web has developed Marketing solutions for Painter Digital Marketing, Roofer Digital Marketing, and Restaurant Marketing. Changescape Web has been selected as a Top Website Agency and a Top SEO Agency by UpCity for the last several years and is one of the top 10 largest website design firms in St. Louis. StoryBrand Certified Guide, Business Made Simple Certified Coach, Master Duct Tape Marketing Certified Consultant, Duct Tape Marketing Professional, Amazon Best Seller, and podcast host - local <a href="http://leads.me/guidespod" rel="nofollow" target="_blank">leads.me/guidespod</a> Virginia and Ken talk about <ul> <li>The power of Story Brand Marketing</li> <li>Mistakes we make when creating messaging</li> <li>How to get your marketing right </li> <li>Why you need a digital presence</li> <li>The BEST way to produce content</li> <li>How to make your website more effective?</li> <li>What digital strategies are ideal for solo entrepreneurs</li> </ul> Key Takeaways <ul> <li>You need a clear message</li> <li>Make your client the hero of your marketing</li> <li>Social proof is huge!</li> <li>Video is the next best thing to meeting someone in person</li> <li>Marketing is about transformation</li> <li>How do your customers Think about what you do?</li> </ul> Connect with Ken: Facebook: <a href="http://www.facebook.com/changescape" rel="nofollow" target="_blank">http://www.facebook.com/changescape</a> Website: <a href="http://Changescapeweb.com" rel="nofollow" target="_blank">Changescapeweb.com</a> LinkedIn: <a href="http://www.linkedin.com/company/changescape_2" rel="nofollow" target="_blank">http://www.linkedin.com/company/changescape_2</a> Youtube: <a href="http://www.youtube.com/user/changescape" rel="nofollow" target="_blank">http://www.youtube.com/user/changescape</a> Ken would like to meet: Ivan Misner

Episode 118: Digital Strategies That Make You More Referrable!

About James Hipkins Over a 40 years career, James worked in marketing and advertising at a high level. Since 2010, he has built his clients’ businesses with digital marketing. James is an accomplished, forward-thinking marketing professional. His clients included Sprint, Apple, Wells Fargo online bank, Nestlé, and Toyota. They appreciate his practical, no-nonsense approach. He has the scars and many stories to share. His stories are always valuable and entertaining. His humor and infectious good-natured approach to marketing are fun and practical. But he never loses track of what’s important. Marketing, done well, creates value for customers as well as the business. In this episode, Virginia and James talk about:  The difference between pitching corporate clients vs entrepreneurs 3 things that matter in landing a client  5 Relationship marketing principles to live by The loyalty effect 6 ways to capture a prospects’ attention on your website in 6 seconds or less  Takeaways  Always think Can do, Will do &amp; Right Fit 90% of loyalty problems can be traced to a flawed sales process Never rest on your laurels, ongoing communication is key You don’t have a brand until you’ve developed relationship equity Great customers want to be rewarded Your homepage should CONFIRM the customer journey You must inspire trust  Connect with James Website: https://sixsecondsorless.com https://inn8ly.com  LinkedIn: https://www.linkedin.com/in/jameshipkin/ Instagram: https://www.instagram.com/inn8ly/ Facebook: https://www.facebook.com/inn8ly/ Click on his website to book a complementary website audit (https://sixsecondsorless.com)  James would like to meet: Seth Godin

About James Hipkins Over a 40 years career, James worked in marketing and advertising at a high level. Since 2010, he has built his clients’ businesses with digital marketing. James is an accomplished, forward-thinking marketing professional. His clients included Sprint, Apple, Wells Fargo online bank, Nestlé, and Toyota. They appreciate his practical, no-nonsense approach. He has the scars and many stories to share. His stories are always valuable and entertaining. His humor and infectious good-natured approach to marketing are fun and practical. But he never loses track of what’s important. Marketing, done well, creates value for customers as well as the business. In this episode, Virginia and James talk about: <ul> <li>The difference between pitching corporate clients vs entrepreneurs</li> <li>3 things that matter in landing a client </li> <li>5 Relationship marketing principles to live by</li> <li>The loyalty effect</li> <li>6 ways to capture a prospects’ attention on your website in 6 seconds or less</li> </ul> Takeaways <ul> <li>Always think Can do, Will do &amp; Right Fit</li> <li>90% of loyalty problems can be traced to a flawed sales process</li> <li>Never rest on your laurels, ongoing communication is key</li> <li>You don’t have a brand until you’ve developed relationship equity</li> <li>Great customers want to be rewarded</li> <li>Your homepage should CONFIRM the customer journey</li> <li>You must inspire trust</li> </ul> Connect with James Website: <a href="https://sixsecondsorless.com" rel="nofollow" target="_blank">https://sixsecondsorless.com</a> <a href="https://inn8ly.com" rel="nofollow" target="_blank">https://inn8ly.com</a> LinkedIn: <a href="https://www.linkedin.com/in/jameshipkin/" rel="nofollow" target="_blank">https://www.linkedin.com/in/jameshipkin/</a> Instagram: <a href="https://www.instagram.com/inn8ly/" rel="nofollow" target="_blank">https://www.instagram.com/inn8ly/</a> Facebook: <a href="https://www.facebook.com/inn8ly/" rel="nofollow" target="_blank">https://www.facebook.com/inn8ly/</a> Click on his website to book a complementary website audit (<a href="https://sixsecondsorless.com" rel="nofollow" target="_blank">https://sixsecondsorless.com</a>)  James would like to meet: Seth Godin

Episode 117: Win Their Attention in 6 Seconds or Less! w/ James Hipkin

Robbie Samuels

Robbie Samuels is an author, speaker, and business growth strategy coach recognized as a networking expert by Harvard Business Review, Forbes, Lifehacker, and Inc. He is also a virtual event design consultant and executive Zoom producer recognized as an industry expert in the field of digital event design by JDC Events. Robbie is the author of "Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences" and "Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List." He is a Harvard Business Review contributor. His clients include thought leaders, entrepreneurial women, associations, national, and statewide advocacy organizations, women’s leadership summits, including Feeding America, California WIC Association, and AmeriCorps. Robbie is the host of the On the Schmooze podcast and #NoMoreBadZoom Virtual Happy Hours. In this episode, Virginia and Robbie Talk about:   How Robbie got started in networking  9 ways to network in a pandemic  How to be valuable as a guest at an event  Do’s and Don’ts of Hosting your own zoom training  Croissants vs Bagels  How to leverage your existing network   Takeaways:  You can form deep connections in the digital world Be picky about the spaces you spend time in  If you can’t find an opportunity – make one Be the first to drop a resource in the chat People want content and connection Build a runway Relationships are the answer to meeting 80% of our challenges  Connect with Robbie: Website: www.RobbieSamuels.com Facebook: www.facebook.com/robbiesamuelspage LinkedIn:   www.linkedin.com/in/robbiesamuels Robbie wants to meet: Pat Flynn

Robbie Samuels is an author, speaker, and business growth strategy coach recognized as a networking expert by Harvard Business Review, Forbes, Lifehacker, and Inc. He is also a virtual event design consultant and executive Zoom producer recognized as an industry expert in the field of digital event design by JDC Events. Robbie is the author of "Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences" and "Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List." He is a Harvard Business Review contributor. His clients include thought leaders, entrepreneurial women, associations, national, and statewide advocacy organizations, women’s leadership summits, including Feeding America, California WIC Association, and AmeriCorps. Robbie is the host of the On the Schmooze podcast and #NoMoreBadZoom Virtual Happy Hours. In this episode, Virginia and Robbie Talk about: <ul> <li> How Robbie got started in networking</li> <li> 9 ways to network in a pandemic</li> <li> How to be valuable as a guest at an event</li> <li> Do’s and Don’ts of Hosting your own zoom training</li> <li> Croissants vs Bagels</li> <li> How to leverage your existing network</li> </ul>  Takeaways: <ul> <li>You can form deep connections in the digital world</li> <li>Be picky about the spaces you spend time in</li> <li> If you can’t find an opportunity – make one</li> <li>Be the first to drop a resource in the chat</li> <li>People want content and connection</li> <li>Build a runway</li> <li>Relationships are the answer to meeting 80% of our challenges</li> </ul> Connect with Robbie: Website: <a href="http://www.robbiesamuels.com" rel="nofollow" target="_blank">www.RobbieSamuels.com</a> Facebook: <a href="http://www.facebook.com/robbiesamuelspage" rel="nofollow" target="_blank">www.facebook.com/robbiesamuelspage</a> LinkedIn:  <a href="http://www.linkedin.com/in/robbiesamuels" rel="nofollow" target="_blank"> www.linkedin.com/in/robbiesamuels</a> Robbie wants to meet: Pat Flynn

Episode 116: Croissant or Bagel? w/ Robbie Samuels

Welcome to the Business by Referral podcast, where 6-figure solopreneurs discover the must-know secrets for getting off the revenue roller-coaster and building a business that fuels their passions, funds their dreams and leaves a legacy! Each week the Referral Diva herself, Virginia Muzquiz, will be bringing you how-to tips, tactics, and strategies to put you on the path to building the kind of business relationships that lead to revenue AND results!

Jason Van Ordan

Jason helps consultants, coaches, and authors turn their expertise into online courses and group programs so they can help more people and generate more income. Jason draws from more than eighteen years of experience, including creating multiple successful brands, launching over 60 online courses, teaching more than 10,000 entrepreneurs, earning seven figures in online course sales, and generating 8 million downloads of his podcasts. His mission is to help visionaries with impactful ideas to connect with the people they serve best and the problems they can most uniquely solve. In this episode Virginia and Jason discuss:  How Jason learned to network as an introvert The power of a connection platform How to overcome fear of failure Do’s and Don'ts of being a guest How to create an effective connection platform    Takeaways:  Position Yourself as a Connector Relationship is your most important resource Be curious First things first, know your niche Stack the ROI – look for the triple win!  Connect with Jason: LinkedIn: https://www.linkedin.com/in/jasonvanorden/ www.generousentrepreneursinmedia.com Jason wants to meet: Neil DeGrasse Tyson

Jason helps consultants, coaches, and authors turn their expertise into online courses and group programs so they can help more people and generate more income. Jason draws from more than eighteen years of experience, including creating multiple successful brands, launching over 60 online courses, teaching more than 10,000 entrepreneurs, earning seven figures in online course sales, and generating 8 million downloads of his podcasts. His mission is to help visionaries with impactful ideas to connect with the people they serve best and the problems they can most uniquely solve. In this episode Virginia and Jason discuss: <ul> <li>How Jason learned to network as an introvert</li> <li>The power of a connection platform</li> <li>How to overcome fear of failure</li> <li>Do’s and Don'ts of being a guest</li> <li>How to create an effective connection platform</li> </ul> Takeaways: <ul> <li>Position Yourself as a Connector</li> <li>Relationship is your most important resource</li> <li>Be curious</li> <li>First things first, know your niche</li> <li>Stack the ROI – look for the triple win!</li> </ul> Connect with Jason: LinkedIn: <a href="https://www.linkedin.com/in/jasonvanorden/" rel="nofollow" target="_blank">https://www.linkedin.com/in/jasonvanorden/</a> <a href="http://www.generousentrepreneursinmedia.com" rel="nofollow" target="_blank">www.generousentrepreneursinmedia.com</a> Jason wants to meet: Neil DeGrasse Tyson

Episode 115: The Power of Having a Connection Platform  w/ Jason Van Ordan

Meet Christine Smith Christine is not your average gal. A divorced mom of one, Christine has an engineered, artistic mind with a bartender’s personality. She has made her way through pre-dominantly male industries to build a business tailored to those with a genuine givers mindset. Her experience has aided in her development of a process to educate others on how to build their networks intentionally. Christine has built her business through active community building and strives for others to be able to replicate, so that perhaps one day networking won’t always feel like a dirty word. In this episode Christine and Virginia Talk About:  The #1 mindset mistake people make when networking How to make networking effective once and for all The power of a whiplash statement Great questions to ask and important things to listen for How Christine leverages “response-time” trauma from her car sales days  Takeaways:  Don’t be “that guy/gal” Ditch the pitch – you are NOT a walking infomercial Have human connection conversations  Encourage others to talk about themselves  What are you doing to help others If you want your network to produce more work, be an educator and a resource    Connect with Christine here:  Christine would love to meet: Elon Musk

Meet Christine Smith Christine is not your average gal. A divorced mom of one, Christine has an engineered, artistic mind with a bartender’s personality. She has made her way through pre-dominantly male industries to build a business tailored to those with a genuine givers mindset. Her experience has aided in her development of a process to educate others on how to build their networks intentionally. Christine has built her business through active community building and strives for others to be able to replicate, so that perhaps one day networking won’t always feel like a dirty word. In this episode Christine and Virginia Talk About: <ul> <li>The #1 mindset mistake people make when networking</li> <li>How to make networking effective once and for all</li> <li>The power of a whiplash statement</li> <li>Great questions to ask and important things to listen for</li> <li>How Christine leverages “response-time” trauma from her car sales days</li> </ul> Takeaways: <ul> <li>Don’t be “that guy/gal”</li> <li>Ditch the pitch – you are NOT a walking infomercial</li> <li>Have human connection conversations</li> </ul> Encourage others to talk about themselves <ul> <li>What are you doing to help others</li> <li>If you want your network to produce more work, be an educator and a resource</li> </ul> Connect with Christine here:  Christine would love to meet: Elon Musk

Episode 114: When Obi Wan Meets The Diva… sparks fly!

Meet John Jantsch John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine. He is also the founder of the Duct Tape Marketing Consultant Network, which trains and licenses independent consultants and agencies to use the Duct Tape Methodology. Virginia and John Talk About:  How John got his start The importance of marketing STRATEGY for small business How to AMPLIFY your referrability Powerful ways to multiply your referrals  Takeaways:  Strategy BEFORE tactics Strategy is how you get to charge a premium for what you do STOP begging for business You need more than one way to get a referral Add VALUE.  Educate. Teach. Want referrals? Make it easy!  Connect with John on LinkedIn: http://www.linkedin.com/in/ducttapemarketing Take John’s marketing strategy assessment! https://www.marketingassessment.co/ John would like to meet: Matthew McConaughey

Meet John Jantsch John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine. He is also the founder of the Duct Tape Marketing Consultant Network, which trains and licenses independent consultants and agencies to use the Duct Tape Methodology. Virginia and John Talk About: <ul> <li>How John got his start</li> <li>The importance of marketing STRATEGY for small business</li> <li>How to AMPLIFY your referrability</li> <li>Powerful ways to multiply your referrals</li> </ul> Takeaways: <ul> <li>Strategy BEFORE tactics</li> <li>Strategy is how you get to charge a premium for what you do</li> <li>STOP begging for business</li> <li>You need more than one way to get a referral</li> <li>Add VALUE.  Educate. Teach.</li> <li>Want referrals? Make it easy!</li> </ul> Connect with John on LinkedIn: <a href="http://www.linkedin.com/in/ducttapemarketing" rel="nofollow" target="_blank">http://www.linkedin.com/in/ducttapemarketing</a> Take John’s marketing strategy assessment! <a href="https://www.marketingassessment.co/" rel="nofollow" target="_blank">https://www.marketingassessment.co/</a> John would like to meet: Matthew McConaughey

Episode 113: Grades of Referral Fuel

Alina Vincent

ABOUT ALINA VINCENT Alina Vincent is a business strategist, speaker and bestselling author of the "Teach Your Expertise" book. She’s known globally as the creator of the "Profitable Online Challenges" Formula, which helped her grow her business from zero to over a million dollars in just 4 years. Alina is passionate about helping entrepreneurs package and monetize their knowledge and expertise to create a leveraged and scalable business. Experts hire her for strategic advice and a simple step-by-step approach to creating successful online programs, engaged Facebook communities, and profitable 5-day challenges. IN THIS EPISODE, ALINA AND VIRGINIA TALK ABOUT  How Alina discovered the magic of challenges for growing her audience and authority The perfect model for creating challenges to market your expertise Reasons to host a free 5-day challenge 2 essential things that MUST happen to make your challenge successful What to do before, during and after your challenge How to monetize your free 5-day challenge  KEY TAKEAWAYS FROM THIS EPISODE  Free challenges help you establish your authority Define what is success for YOU! You have to know where you want to lead your people  Grab Alina’s Step-by-Step 5-Day Challenge Checklist here:https://hq175.isrefer.com/go/ccs22/ReferralDiva

ABOUT ALINA VINCENT Alina Vincent is a business strategist, speaker and bestselling author of the "Teach Your Expertise" book. She’s known globally as the creator of the "Profitable Online Challenges" Formula, which helped her grow her business from zero to over a million dollars in just 4 years. Alina is passionate about helping entrepreneurs package and monetize their knowledge and expertise to create a leveraged and scalable business. Experts hire her for strategic advice and a simple step-by-step approach to creating successful online programs, engaged Facebook communities, and profitable 5-day challenges. IN THIS EPISODE, ALINA AND VIRGINIA TALK ABOUT <ul> <li>How Alina discovered the magic of challenges for growing her audience and authority</li> <li>The perfect model for creating challenges to market your expertise</li> <li>Reasons to host a free 5-day challenge</li> <li>2 essential things that MUST happen to make your challenge successful</li> <li>What to do before, during and after your challenge</li> <li>How to monetize your free 5-day challenge</li> </ul> KEY TAKEAWAYS FROM THIS EPISODE <ul> <li>Free challenges help you establish your authority</li> <li>Define what is success for YOU!</li> <li>You have to know where you want to lead your people</li> </ul> Grab Alina’s Step-by-Step 5-Day Challenge Checklist here:<a href="https://hq175.isrefer.com/go/ccs22/ReferralDiva" rel="noopener nofollow" target="_blank">https://hq175.isrefer.com/go/ccs22/ReferralDiva</a>

Episode 112: We CHALLENGE you to connect! with Alina Vincent

Melinda Cohan

Melinda Cohan: Melinda Cohan is author of The Confident Coach and CEO of The Coaches Console, a software, training, and coaching company that has helped thousands of coaches create profitable and sustainable businesses. Her software leverages the systems she created in her own coaching business -- for branding, list-building, marketing, scheduling, enrolling clients, creating amazing client experiences, managing group programs and online courses and integrates it all into one cohesive platform.  It removes the complexities of your business so you can feel confident and do the work you love doing with your clients.  While the systems organize you, she and her team blend coaching with training to help you create a clear and realistic path to sustainable income and impact. Melinda helps you feel confident as a business owner so you can build a business you love, attract ideal clients and make a lasting impact. Virginia and Melinda talk about:  How Melinda got her start The "Great Resignation" and the surge in the coaching industry How to serve in order to get results for your business Joint Ventures and referrals Melinda's passion for self-care  Take Aways:  Your service begins way before you get hired. Trust, honesty and transparency are the currency of a successful coaching practice Change "give" to "serve" if you want to build a sustainable business Share the what and why... never the "how" Your normail is someone else's "ah-ha" Make sure youre people have a great experience and get results Take exquisite care of YOU!  Connect with Melinda at www.coachesconsole.com Melinda would love to meet: Nick Sabin

Melinda Cohan: Melinda Cohan is author of The Confident Coach and CEO of The Coaches Console, a software, training, and coaching company that has helped thousands of coaches create profitable and sustainable businesses. Her software leverages the systems she created in her own coaching business -- for branding, list-building, marketing, scheduling, enrolling clients, creating amazing client experiences, managing group programs and online courses and integrates it all into one cohesive platform.  It removes the complexities of your business so you can feel confident and do the work you love doing with your clients.  While the systems organize you, she and her team blend coaching with training to help you create a clear and realistic path to sustainable income and impact. Melinda helps you feel confident as a business owner so you can build a business you love, attract ideal clients and make a lasting impact. Virginia and Melinda talk about: <ul> <li>How Melinda got her start</li> <li>The "Great Resignation" and the surge in the coaching industry</li> <li>How to serve in order to get results for your business</li> <li>Joint Ventures and referrals</li> <li>Melinda's passion for self-care</li> </ul> Take Aways: <ul> <li>Your service begins way before you get hired.</li> <li>Trust, honesty and transparency are the currency of a successful coaching practice</li> <li>Change "give" to "serve" if you want to build a sustainable business</li> <li>Share the what and why... never the "how"</li> <li>Your normail is someone else's "ah-ha"</li> <li>Make sure youre people have a great experience and get results</li> <li>Take exquisite care of YOU!</li> </ul> Connect with Melinda at <a href="http://www.coachesconsole.com" rel="nofollow" target="_blank">www.coachesconsole.com</a> Melinda would love to meet: Nick Sabin

Episode 111: You Matter! with Melinda Cohan

Matthew Pollard

About Mattew Pollard  Matthew Pollard is responsible for five multi-million-dollar business success stories, all before the age of 30. His humble beginnings, the adversities he faced, and his epic rise to success show that anyone, with the right motivation and the right strategies, can achieve anything they set their mind to. Today, Forbes calls him “the real deal,” Global Gurus lists him as a Top 30 Sales Professional, Top Sales World Magazine named him a Top 50 Speaker, and BigSpeak lists him as an international Top 10 Sales Trainer. He’s also the bestselling author of The Introvert’s Edge, which hit the Amazon charts as the 8th Most-Sold Book of the Week, appears on HubSpot’s list of the “Most Highly-Rated Sales Books of All Time,” and was selected by BookAuthority as the #2 “Best Introvert Book of All Time.” His soon-to-be-released second book, The Introvert’s Edge to Networking, has already received endorsements from Harvard, Princeton, Neil Patel, Michael Gerber, Dr. Ivan Misner, and Marshall Goldsmith. In this episode Virginia and Guest discuss:   How Matthew attained such success Fixed vs. Growth Mindset The REAL difference between extraverts and introverts Effective networking --- what NOT to do! Momentum partners and champions The Value of your Unified Message  Key Takeaways:  Don’t fall for the obvious options Hustling through without a strategy is a recipe for hardship Focus on systems to be the best in the business When it comes to competition, better to side step the battle altogether Put yourself in a box of ONE Specialists have more general knowledge than most generalists You can fail at what you don’t want, so you may as well FOCUS on what you do!  Matthew would like to meet: Joe Polish and Oprah Winfrey How to reach Guest: Get your free gift at www.matthewpollard.com/growth Have a look at Matthew’s new book:  https://matthewpollard.com/theintrovertsedge/networking

About Mattew Pollard  Matthew Pollard is responsible for five multi-million-dollar business success stories, all before the age of 30. His humble beginnings, the adversities he faced, and his epic rise to success show that anyone, with the right motivation and the right strategies, can achieve anything they set their mind to. Today, Forbes calls him “the real deal,” Global Gurus lists him as a Top 30 Sales Professional, Top Sales World Magazine named him a Top 50 Speaker, and BigSpeak lists him as an international Top 10 Sales Trainer. He’s also the bestselling author of The Introvert’s Edge, which hit the Amazon charts as the 8th Most-Sold Book of the Week, appears on HubSpot’s list of the “Most Highly-Rated Sales Books of All Time,” and was selected by BookAuthority as the #2 “Best Introvert Book of All Time.” His soon-to-be-released second book, The Introvert’s Edge to Networking, has already received endorsements from Harvard, Princeton, Neil Patel, Michael Gerber, Dr. Ivan Misner, and Marshall Goldsmith. In this episode Virginia and Guest discuss:  <ul> <li>How Matthew attained such success</li> <li>Fixed vs. Growth Mindset</li> <li>The REAL difference between extraverts and introverts</li> <li>Effective networking --- what NOT to do!</li> <li>Momentum partners and champions</li> <li>The Value of your Unified Message</li> </ul> Key Takeaways: <ul> <li>Don’t fall for the obvious options</li> <li>Hustling through without a strategy is a recipe for hardship</li> <li>Focus on systems to be the best in the business</li> <li>When it comes to competition, better to side step the battle altogether</li> <li>Put yourself in a box of ONE</li> <li>Specialists have more general knowledge than most generalists</li> <li>You can fail at what you don’t want, so you may as well FOCUS on what you do!</li> </ul> Matthew would like to meet: Joe Polish and Oprah Winfrey How to reach Guest: Get your free gift at <a href="http://www.matthewpollard.com/growth" rel="nofollow" target="_blank">www.matthewpollard.com/growth</a> Have a look at Matthew’s new book: <a href="https://matthewpollard.com/theintrovertsedge/networking" rel="nofollow" target="_blank"> https://matthewpollard.com/theintrovertsedge/networking</a>

Episode 110: The Introverts Edge with Matthew Pollard

The Confident Coach author, Melinda Cohan is CEO of The Coaches Console, a software and training company that has helped over 18,000 people create profitable and sustainable service-based businesses.   Her software leverages the systems she created in her own coaching business -- for branding, list-building, marketing, enrolling clients, creating amazing client experiences and more, and integrates it into one cohesive platform so your business runs smoothly, like clockwork. While the systems organize you, she and her team blend coaching with training to help you create a clear and realistic path to sustainable results. In this episode, Virginia and Melinda talk about:  How to get started networking Networking Mistakes to Avoid Virtual Networking Tips How to prepare for what happens AFTER the connection  Takeaways:  Stay focused on how new relationships can serve your audience Take control of the follow up Your partners need a PROGRESS REPORT Cultivate hope and possibility in every interaction People don’t buy your services, they buy their transformation Your “normal” is someone else’s “ah-ha!”    Help Melinda meet:  Alisa Vitti with FLO Living 9/30/2021 - 10/4/2021 Grab Melinda’s book and a bunch of cool resources for FREE at www.confidentcoachbook.com/bbr (After that, you can find it on AMAZON!)

The Confident Coach author, Melinda Cohan is CEO of <a href="https://www.coachesconsole.com/" rel="nofollow" target="_blank">The Coaches Console</a>, a software and training company that has helped over 18,000 people create profitable and sustainable service-based businesses. Her software leverages the systems she created in her own coaching business -- for branding, list-building, marketing, enrolling clients, creating amazing client experiences and more, and integrates it into one cohesive platform so your business runs smoothly, like clockwork. While the systems organize you, she and her team blend coaching with training to help you create a clear and realistic path to sustainable results. In this episode, Virginia and Melinda talk about: <ul> <li>How to get started networking</li> <li>Networking Mistakes to Avoid</li> <li>Virtual Networking Tips</li> <li>How to prepare for what happens AFTER the connection</li> </ul> Takeaways: <ul> <li>Stay focused on how new relationships can serve your audience</li> <li>Take control of the follow up</li> <li>Your partners need a PROGRESS REPORT</li> <li>Cultivate hope and possibility in every interaction</li> <li>People don’t buy your services, they buy their transformation</li> <li>Your “normal” is someone else’s “ah-ha!”</li> </ul> Help Melinda meet:  Alisa Vitti with FLO Living 9/30/2021 - 10/4/2021 Grab Melinda’s book and a bunch of cool resources for FREE at <a href="http://www.confidentcoachbook.com/bbr" rel="nofollow" target="_blank">www.confidentcoachbook.com/bbr</a> (After that, you can find it on AMAZON!)

Episode 109: The Confident Coach with Melinda Cohan

Tom Poland

This is how Tom introduces himself: Gidday, I'm a multiple best-selling author and I've had the privilege of sharing speaking platforms with the likes of Michael Gerber of E-Myth fame, Richard Koch from the 80-20 Principle, Brian Tracy and many others.  I work from home which sits on the white sands of little Castaways Beach in Australia and am blessed to have clients in 27 cities and 15 time zones right around the world. I'm voluntarily married to a uber-pretty German Frau and because I'm from New Zealand originally, we're known locally as the Kiwi and the Kraut. In this episode, Virginia and Tom talk about  Tom’s business background How to change your mind about work How to use OPN to build  predictable lead generation The psychology of humans and reciprocity 4 Levels of psychological allure  Key takeaways from this episode:  Shift from you HAVE to work to “I WANT to work!” Get referrals to people who have a network of potential customers If someone thinks you WANT something from them, you’ll create aversion and avoidance Good marketing make someone an offer for the thing they are already looking for Do your due diligence! If all you do is give, you’ll likely feel used and abused  Get a free gift from Tom at: www.leadgendemo.live Tom would like to meet Bill Baren

This is how Tom introduces himself: Gidday, I'm a multiple best-selling author and I've had the privilege of sharing speaking platforms with the likes of Michael Gerber of E-Myth fame, Richard Koch from the 80-20 Principle, Brian Tracy and many others. I work from home which sits on the white sands of little Castaways Beach in Australia and am blessed to have clients in 27 cities and 15 time zones right around the world. I'm voluntarily married to a uber-pretty German Frau and because I'm from New Zealand originally, we're known locally as the Kiwi and the Kraut. In this episode, Virginia and Tom talk about <ul> <li>Tom’s business background</li> <li>How to change your mind about work</li> <li>How to use OPN to build  predictable lead generation</li> <li>The psychology of humans and reciprocity</li> <li>4 Levels of psychological allure</li> </ul> Key takeaways from this episode: <ul> <li>Shift from you HAVE to work to “I WANT to work!”</li> <li>Get referrals to people who have a network of potential customers</li> <li>If someone thinks you WANT something from them, you’ll create aversion and avoidance</li> <li>Good marketing make someone an offer for the thing they are already looking for</li> <li>Do your due diligence!</li> <li>If all you do is give, you’ll likely feel used and abused</li> </ul> Get a free gift from Tom at: <a href="http://www.leadgendemo.live" rel="nofollow" target="_blank">www.leadgendemo.live</a> Tom would like to meet Bill Baren

Episode 108: Tom Poland- WORK is NOT a 4-letter word

Michael Roderick

About Michael Roderick Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable. He is also the host of the podcast Access to Anyone which shows how you can get to know anyone you want in business and in life using time-tested relationship-building principles. Michael's unique methodology comes from his own experience of going from being a Highschool English teacher to a Broadway Producer in under two years.   In this episode Virginia and Mark discuss:  Michael’s Journey to Broadway Producer How to Cultivate Influence in Your Networking He Power of Giving People Your Attention Danger of Master’s Blindness Know Where Your Prospect is at in Their Buying Cycle Time Management And more!  Key Takeaways:  Prioritizing Learning Creates Credibility Master the Art of the Indirect Ask You Limit the Thing You Get in Life When You Limit the Creativity of Others People Love to Feel Useful and Hate to Feel Used You Cannot Underestimate the Significance of Making Others Feel Significant If Your Business were a Broadway Show, Would Anyone Buy a Ticket?  Ambiguity is Kryptonite for a Connector! The Keys We Need to Open Doors are in Other People’s Pockets  How to reach Michael: michael@smallpondenterprises.com http://www.smallpondenterprises.com https://www.facebook.com/smallpondenterprises Connection Challenge! Let’s connect Michael!   Michael would like to meet… JJ Abrams.

About Michael Roderick Michael Roderick is the CEO of Small Pond Enterprises which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable. He is also the host of the podcast Access to Anyone which shows how you can get to know anyone you want in business and in life using time-tested relationship-building principles. Michael's unique methodology comes from his own experience of going from being a Highschool English teacher to a Broadway Producer in under two years.  In this episode Virginia and Mark discuss: <ul> <li>Michael’s Journey to Broadway Producer</li> <li>How to Cultivate Influence in Your Networking</li> <li>He Power of Giving People Your Attention</li> <li>Danger of Master’s Blindness</li> <li>Know Where Your Prospect is at in Their Buying Cycle</li> <li>Time Management</li> <li>And more!</li> </ul> Key Takeaways: <ul> <li>Prioritizing Learning Creates Credibility</li> <li>Master the Art of the Indirect Ask</li> <li>You Limit the Thing You Get in Life When You Limit the Creativity of Others</li> <li>People Love to Feel Useful and Hate to Feel Used</li> <li>You Cannot Underestimate the Significance of Making Others Feel Significant</li> <li>If Your Business were a Broadway Show, Would Anyone Buy a Ticket? </li> <li>Ambiguity is Kryptonite for a Connector!</li> <li>The Keys We Need to Open Doors are in Other People’s Pockets</li> </ul> How to reach Michael: michael@smallpondenterprises.com <a href="http://www.smallpondenterprises.com" rel="nofollow" target="_blank">http://www.smallpondenterprises.com</a> <a href="https://www.facebook.com/smallpondenterprises" rel="nofollow" target="_blank">https://www.facebook.com/smallpondenterprises</a> Connection Challenge! Let’s connect Michael!  Michael would like to meet… JJ Abrams.

Episode 107: Michael Roderick -- If your business were a broadway show...

About Mark Herschberg Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. Educated at MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and academia. He’s developed new software languages, online marketplaces, new authentication systems, and tracked criminals and terrorists on the dark web. Mark helped create the Undergraduate Practice Opportunities Program, MIT’s “Career Success Accelerator”, where he’s taught for twenty years. Mark also serves on the boards of non-profits Techie Youth and Plant a Million Corals.  In this episode Virginia and Mark discuss:  Network Diversity How to Build Trust in Your Network How to Stay in Touch with Your Connections Mark’s Really Cool New Book Wall Clock Time vs. Calendar Time Harvey MacKay Power of Proactivity  And more!    Key Takeaways:  Networking “Love” Takes Time Technology is For You Remember Their Birthday Never Keep Score in Networking; Instead, Manage Expectations. Throw a Party! Once You Change Your Mindset, Networking Becomes More Powerful.    How to reach Mark:   https://www.thecareertoolkitbook.com   https://www.facebook.com/TheCareerToolkitBook https://www.linkedin.com/in/hershey/ https://twitter.com/CareerToolkitBk. and https://www.instagram.com/thecareertoolkit/   Connection Challenge! Let’s connect Mark!   Mark would like to meet… Oprah Winfrey… or Stephen Colbert.

About Mark Herschberg Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. Educated at MIT, Mark has spent his career launching and fixing new ventures at startups, Fortune 500s, and academia. He’s developed new software languages, online marketplaces, new authentication systems, and tracked criminals and terrorists on the dark web. Mark helped create the Undergraduate Practice Opportunities Program, MIT’s “Career Success Accelerator”, where he’s taught for twenty years. Mark also serves on the boards of non-profits Techie Youth and Plant a Million Corals. In this episode Virginia and Mark discuss: <ul> <li>Network Diversity</li> <li>How to Build Trust in Your Network</li> <li>How to Stay in Touch with Your Connections</li> <li>Mark’s Really Cool New Book</li> <li>Wall Clock Time vs. Calendar Time</li> <li>Harvey MacKay</li> <li>Power of Proactivity </li> <li>And more!</li> </ul> Key Takeaways: <ul> <li>Networking “Love” Takes Time</li> <li>Technology is For You</li> <li>Remember Their Birthday</li> <li>Never Keep Score in Networking; Instead, Manage Expectations.</li> <li>Throw a Party!</li> <li>Once You Change Your Mindset, Networking Becomes More Powerful.</li> </ul> How to reach Mark: <a href="https://www.thecareertoolkitbook.com" rel="nofollow" target="_blank">https://www.thecareertoolkitbook.com</a> <a href="https://www.facebook.com/TheCareerToolkitBook" rel="nofollow" target="_blank">https://www.facebook.com/TheCareerToolkitBook</a> <a href="https://www.linkedin.com/in/hershey/" rel="nofollow" target="_blank">https://www.linkedin.com/in/hershey/</a> <a href="https://twitter.com/CareerToolkitBk" rel="nofollow" target="_blank">https://twitter.com/CareerToolkitBk</a>. and <a href="https://www.instagram.com/thecareertoolkit/" rel="nofollow" target="_blank">https://www.instagram.com/thecareertoolkit/</a> Connection Challenge! Let’s connect Mark!  Mark would like to meet… Oprah Winfrey… or Stephen Colbert.

Episode 106: Mark Herschberg - Always Remember Their Birthday

Virginia is truly a Master Connector. 
She shares the lessons she has learned throughout her career, activating solopreneurs in achieving their business and personal goals while connecting her listeners to her Trusted Community.  

Virginia believes in the GIVERS GAIN philosophy, and her podcast truly is a Service to all.  She generously unpacks the challenges people face in referral marketing, and other entrepreneur top-of-mind problems and provides real solutions and offers clarity to support growth.

She is a one-of-a-kind podcast hostess, business coach, and thought-leader. I definitely recommend this podcast if you are looking to positively grow your business through referrals.

Authentic and Insightful

What are we passionate about and what is our purpose? Virginia dives in deep with many guests.

We all need to find our passion

Business by Referral Podcast

Leslie Kluge

Brian McRae

About Brian McRae In 2002 Brian left a six-figure executive management positions with an IT Training firm and started a straight commission sales position in the mortgage industry. Brian is a Certified Mortgage Planner and Leader of The McRae Team @ Central Bank Mortgage. He has been recognized in the Top 1% of producers in the mortgage industry. Brian built a “referral based” business and in 2011 decided to help others do so as well and started Mastermind St. Louis, a unique shared learning event for sales professionals and small business owners. The event has attracted over 15,000 attendees and continues to make a positive impact on the way business is done in St. Louis. Brian is passionate about helping leaders emerge at home and work and engages with small business owners and sales professional through his personal Mastermind Group to help them create momentum and significance. In 2015, Brian was named one of the Top 100 People to Know to Succeed in Business. Brian is a recovering fantasy football addict, enjoys playing tennis, and is learning to use chopsticks. He is married to Tracy and they will be celebrating 27 years of marriage this year. They have 3 beautiful daughters and currently reside in Chesterfield Missouri with their dog Trooper   In this episode Virginia and Brian discuss:  The value of starting as an “intraprenuer” One simple way to lay the foundation of your networking when you are just starting out How to create VALUE for your clients How to build a “by referral” business First steps in becoming a confident, competent networker SOME REALLY COOL BOOKS! Ho contribution and inspiration play into be coming a master networker How to manage the scarcity monster    Key Takeaways:    Isolation is the enemy of excellence… you have to get out there and connect   Provide more value than what you are paid   IRS: Inventory of Relational Assets   Competence is ASSUMED.  Make curiosity your competitive edge.   Uncover a problem and then make the solution your personal brand.      How to reach Brian  E-mail: brian@briankmcrae.com Website: www.briankmcrae.com 

About Brian McRae In 2002 Brian left a six-figure executive management positions with an IT Training firm and started a straight commission sales position in the mortgage industry. Brian is a Certified Mortgage Planner and Leader of The McRae Team @ Central Bank Mortgage. He has been recognized in the Top 1% of producers in the mortgage industry. Brian built a “referral based” business and in 2011 decided to help others do so as well and started Mastermind St. Louis, a unique shared learning event for sales professionals and small business owners. The event has attracted over 15,000 attendees and continues to make a positive impact on the way business is done in St. Louis. Brian is passionate about helping leaders emerge at home and work and engages with small business owners and sales professional through his personal Mastermind Group to help them create momentum and significance. In 2015, Brian was named one of the Top 100 People to Know to Succeed in Business. Brian is a recovering fantasy football addict, enjoys playing tennis, and is learning to use chopsticks. He is married to Tracy and they will be celebrating 27 years of marriage this year. They have 3 beautiful daughters and currently reside in Chesterfield Missouri with their dog Trooper In this episode Virginia and Brian discuss: <ul> <li>The value of starting as an “intraprenuer”</li> <li>One simple way to lay the foundation of your networking when you are just starting out</li> <li>How to create VALUE for your clients</li> <li>How to build a “by referral” business</li> <li>First steps in becoming a confident, competent networker</li> <li>SOME REALLY COOL BOOKS!</li> <li>Ho contribution and inspiration play into be coming a master networker</li> <li>How to manage the scarcity monster</li> </ul> Key Takeaways: <ul> <li>Isolation is the enemy of excellence… you have to get out there and connect</li> </ul> <ul> <li>Provide more value than what you are paid</li> </ul> <ul> <li>IRS: Inventory of Relational Assets</li> </ul> <ul> <li>Competence is ASSUMED.  Make curiosity your competitive edge.</li> </ul> <ul> <li>Uncover a problem and then make the solution your personal brand.</li> </ul> How to reach Brian <ul> <li>E-mail: <a href="mailto:info@robertteschner.com">brian@briankmcrae.com</a></li> <li>Website: <a href="http://www.briankmcrae.com" rel="nofollow" target="_blank">www.briankmcrae.com</a></li> </ul>

 Brian McRae: Take Inventory of Your Relational Assets!

Virginia- Building a Network

Moira Ni Gallachoir

Virginia- Avoiding the Dangers of Shotgun Marketing

Episode 68: Are you talking to the right people with Art Snarzyk

Marcel Brown

Jennie Bellinger

 Jennie Bellinger: The Power of an Open Mind

Mark Dolfini

Eddie Esposito

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