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Hot Copy

The Hot Copy podcast is a collaboration between seasoned copywriters Belinda Weaver and Kate Toon.Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on help... Read more

Ranked #1

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Human Centred Branding with Anita Siek

Human Centred Branding with Anita Siek

Human-centered design is an approach to interactive systems development that aims to make systems usable and useful by f... Read more

21 May 2020

42mins

Ranked #2

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Copywriting and COVID19

Copywriting and COVID19

Did you notice we missed an episode? You’ve probably got bigger things to worry about right now. Like the C-word. We’re ... Read more

22 Apr 2020

49mins

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Ranked #3

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Nailing Instagram with Ami Williamson

Nailing Instagram with Ami Williamson

How do you get copywriting clients? It’s a question we get asked all the time. We even did an episode on it covering so... Read more

20 Jun 2019

32mins

Ranked #4

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Different type of copywriting clients (and how to manage them)

Different type of copywriting clients (and how to manage them)

In this episode, Kate and Belinda share 16 types of copywriting clients almost every copywriter will get to work with. S... Read more

10 Aug 2016

1hr

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Ranked #5

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SEO copywriting: How to package it, sell it, and do a great job

SEO copywriting: How to package it, sell it, and do a great job

SEO is a topic we've often see discussed in copywriting Facebook groups and across the web. And most copywriters either ... Read more

15 Jan 2020

51mins

Ranked #6

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From copywriting to copyking: How Rob Marsh mastered the art of copywriting

From copywriting to copyking: How Rob Marsh mastered the art of copywriting

Rob Marsh has been a little name and then a big name. He mastered the copywriting world, working with some of the bigg... Read more

7 Mar 2019

45mins

Ranked #7

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Psychology based copywriting tips: Cath Fowler

Psychology based copywriting tips: Cath Fowler

Cold calls. Telemarketing. Infomercials. These words send a chilling shiver down my spine. In a world where folk are ove... Read more

7 Feb 2019

44mins

Ranked #8

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Different type of copywriting clients (and how to manage them)

Different type of copywriting clients (and how to manage them)

Are you ready for a journey into the past? We're going back in time for a special flashback. In this episode, we're shar... Read more

21 Feb 2019

59mins

Ranked #9

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The unexpected problem with copywriting success

The unexpected problem with copywriting success

When we start out as copywriters, obviously the aim is to be successful. But what does that even mean? In this episode, ... Read more

6 Jun 2019

36mins

Ranked #10

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Copywriting for the arts with Ali Strachan

Copywriting for the arts with Ali Strachan

We are surrounded by art every day. And artists struggle with many of the challenges that us copywriters do… How to cre... Read more

7 May 2020

19mins

Ranked #11

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10 Biggest Lessons I’ve learned as a Freelancer with Steve Folland

10 Biggest Lessons I’ve learned as a Freelancer with Steve Folland

Steve Follard is the host of the ‘Being Freelance’ Podcast and the ‘Doing it for the Kids’ Podcast. He’s also a video an... Read more

3 Oct 2019

44mins

Ranked #12

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Surviving Christmas + Q&A

Surviving Christmas + Q&A

It’s nearly Christmas and that statement either makes you CHEER or BOO. Christmas is a time when our clients usually shu... Read more

20 Dec 2018

49mins

Ranked #13

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From teacher to copywriter: Chris Cooper

From teacher to copywriter: Chris Cooper

Imagine peeking into the office of other copywriters… copywriters doing their thing day in, day out. And making a succes... Read more

3 Jan 2019

47mins

Ranked #14

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Sweary Copy: Smart tactic or too try hard?

Sweary Copy: Smart tactic or too try hard?

To swear (in copy) or not to swear (in copy) that is the question. As copywriters, we’re always having to change the way... Read more

21 Mar 2019

30mins

Ranked #15

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Copy Collaboration: How to make it work

Copy Collaboration: How to make it work

The truth is most copywriters write solo, alone, with no one around but perhaps a farting dog, or keyboard obsessed cat.... Read more

20 Feb 2020

37mins

Ranked #16

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Making money writing ebooks - Steve Slaunwhite

Making money writing ebooks - Steve Slaunwhite

Lead magnets have been part of our marketing vernacular for years now. You offer a thing of value and people give you th... Read more

18 Jul 2019

44mins

Ranked #17

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The science of conversational copywriting with Nick Usborne

The science of conversational copywriting with Nick Usborne

Did you know that our brain responds differently to different messages? If you don’t want to write copy that puts reader... Read more

6 Dec 2018

47mins

Ranked #18

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Ghostwriting with Cindy Childress

Ghostwriting with Cindy Childress

Ghostwriting is pretty much what we do as copywriters. We write the words that others get to claim as their own.  But ha... Read more

24 Oct 2019

40mins

Ranked #19

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Is copywriting making you a bad parent?

Is copywriting making you a bad parent?

Are you struggling to run your copywriting business around your family? Do you worry about too much screen time… or (ga... Read more

18 Apr 2019

45mins

Ranked #20

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How to work with agencies with Kate Merryweather

How to work with agencies with Kate Merryweather

As copywriters and business owners, we seek the warmth and security of financial consistency. Many of us believe if you ... Read more

2 May 2019

48mins

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