Rank #1: BB1 E32: Importance of a Personal Brand w Caloni
Mar 27 2018
Rank #2: BB1 E19: Alex Beadon – Killer Impressions
Dec 05 2017
Rank #3: BB2 E52: Carrie Green and Visualization for Success
Carrie shares how you can use visualization to create massive success in your business.
In this Episode
03:18 Carrie’s story from phone unlocking to international community for female entrepreneurs
08:10 Starting a membership site
09:43 Focusing more on people than profit
10:27 Visualization and mindset for business
11:28 “So many people actually overlook [mindset]. They want to jump into the marketing strategies, how am I going to run my business, but really it’s a mistake because if you don’t have the right mindset to create success, then it’s going to be a struggle.”
13:03 “If what is going on in the inside doesn’t really align what you want on the outside, you’re never going to get what you want.”
13:52 “If you want to manifest anything, if you want to create success you have to know what it is you want to create.”
14:07 You’re also connecting with the feelings you want to experience as well as actually trying to see it in your mind.
14:17 Example: Build out a detailed picture
15:30 How Carrie used visualization to not only win an award, but manifest all the details of her experience!
17:21 It’s fun. You get to live and experience the things you want have in your life because you can connect with how that feels.
18:38 Visualization rewires your brain.
19:00 If you’re new to visualization, here’s where to start
19:28 How to create a dream jar
21:55 It doesn’t have to be big humongous goals, it could be just fun everyday things you like
23:06 You can visualize (you can visualize your front door, for example) you just need to practice
23:43 “When you don’t get intentional about you want, that’s when you start living the same year over and over again.”
25:12 Words of encouragement for entrepreneurs who are still in the grind
“Having complete clarity around what you want to achieve, so you know everyday when you wake up like what you’re going to do. At the end of the day as entrepreneurs, there’s really only one job we all have and it’s ‘How do we get our audience to fall in love with our business?’”
Join the Planathon
Oct 23 2018
Rank #4: BB1 E24: Brand Photography w Mallika Malhotra
Jan 16 2018
Rank #5: BB1 E03: FB Personal Profiles
- Why your PERSONAL profile matters
- How to optimize your profile for leads
- The do's and don'ts of using your profile for business
Show notes: http://brandandblossom.com/episode-facebook-personal-profiles/
Aug 11 2017
Rank #6: BB2 E54: Traits of Great Personal Brands
Traits of Great Personal Brands
In this Episode
In this episode, I show you examples of great personal brands and why I think they’re awesome.
The marks of a strong personal brand are:
Message Consistency: beats on the same drum over and over
Visual Consistency: photos, colors, graphics
Polarity: draws a hard line in the sand, knows what they will and will not stand for
Trait 1: MESSAGE CONSISTENCY
I’ve listened to several of James’ interviews, podcasts, and training and his message always stays the same. Some things he says over and over:
Hard work and hustle are NOT the keys to success.
What got you here won’t get you there.
Master your mindset if you want to be successful in business.
He not only preaches it, he LIVES it. He makes it a point to go surfing everyday. He doesn’t work 24/7.
Another with message consistency, Carrie Green. Mindset is essential to success.
How I’m incorporating it: “Building brands and empowering entrepreneurs”; bringing you tools that will help grow your brand and business.
Brand 2: VISUAL CONSISTENCY
Distinct, bright branding. Same colors and fonts. The same fonts for Freedom Hackers, Be True Brand You, and her recent mastermind (“Endless Traffic” Mastermind).
Same bright colors for her podcast “On Purpose with Alex Beadon”, Gram Slam and her Instagram. Her Instagram stories are all very consistent with style.
How I’m incorporating it: Consistent fonts and colors, using Planoly for Instagram
Trait 3: POLARITY
Cara Alwill Leyba
Her book Girl Code encourages community over competition. She wants women to stop being fiercely competitive and become more excited about the wins of others. It’s polar because it’s opposite of how many females view their competition.
She also goes against the grain when it comes to content creation. She encourages going with your instinct, and not putting out content simply because it’s on a schedule.
Not shy about her Christian faith although she doesn’t work just with Christians. Her podcast “Real Talk with Rachel Luna” keeps it real. She doesn’t shy away from speaking her mind, where most people would hold back.
How I’m incorporating it: “Back to Basics” approach to marketing. One step above mindset, one step under typical marketing strategies (Facebook ads, social media). It’s the step in between that no one talks about.
How I’m incorporating it: More clean language, clean content
Nov 06 2018
Rank #7: BB1 E12: Be True, Brand You w/ Kimra Luna
Oct 10 2017
Rank #8: BB2 E51: How to Plan Your Content for the Year
How to plan out an entire year of content
Decide what your core product is
The entire goal of content marketing is to get people to (eventually) buy your content.
Choose your core “bucket” topics; have around 4-6
What are topics that are relevant to your core product?
What can you talk about endlessly for days?
Brainstorm at least 4 topics for each content bucket
The goal is to have enough topics to last you the next 30 days; or however often you create content
Map out topics on your calendar; write when you’re going to release the content
Tip: Use a monthly calendar (like the Brand and Blossom planner) to mark the days you are releasing content
Choose your content creation days (time)
Plan out which days and/or time slots you’re going to actually create the content
Amy Porterfield creates content every morning. She calls it “Tiger Time”. Of course we all don’t have four hours to create content, so just write down when you can create content.
Batch as much content as you can
This may vary every week/month. I suggest revisiting this every time you go to create content.
Create the content
Start with a general outline; then fill in the outline.
TIP: Don’t edit as you write. It stunts the creation process. Instead, edit afterward.
Add in photos, links, additional resources.
Repeat steps 3 – 6
(brainstorm topics; map content on calendar, choose content days, and create content) every _____ days; choose the interval you want to batch content – once a month, once a quarter, etc.
Review your process every time you start a new period.
See what’s working/what’s not working. And fix accordingly.
Join the Pumpkin Plan-a-thon where we plan out your vision and plan for 2019.
Remember, the Brand and Blossom planner is out today. Get it at http://brandandblossom.com/planner
Oct 16 2018
Rank #9: BB1 E05: Facebook Groups are Not Dead
– How Louise built a thriving Facebook group of loyal followers
– How consistency is the key to winning
– Letting go of mom guilt
– How to take pride in who you are, no matter what stage you’re in
– Louise’s surprising role model!
Show notes: http://brandandblossom.com/episode-louise-edu/
Aug 21 2017
Rank #10: BB2 E48: Step-by-Step Marketing Strategy
Sep 25 2018
Rank #11: BB1 E07: DIY Website Design w/ Chrissy Marquardt
– What makes a good web site
– What to look for when hiring a web designer
– When you should NOT hire a designer
– The exact steps you need to DIY your site from scratch
– Plus Chrissy’s amazing free resource!
Show notes: http://brandandblossom.com/episode-chrissy-marquardt/
Sep 05 2017
Rank #12: BB1 E04: Canva Explained
Aug 14 2017
Rank #13: BB1 E35: SS – Dream Clients
Apr 17 2018
Rank #14: BB1 E21: 2018 Brand Planning
Dec 19 2017
Rank #15: BB1 E36: SS – Reading Minds
Apr 18 2018
Rank #16: BB1 E37: SS – Client Magnet
Apr 20 2018
Rank #17: BB1 E11: Social Media Marketing w/ The Stacey Harris
Oct 02 2017
Rank #18: BB2 E47: Anxiety and Public Speaking w Dr. Nick
Sep 18 2018
Rank #19: BB1 E28: Website Branding and Squarespace w Cassia
Feb 13 2018
Rank #20: BB1 E13: Branding Confidence with Bee Fells
Oct 17 2017