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Business

The Martial Arts Business Podcast

Updated about 1 month ago

Business
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The Martial Arts Business Podcast is the business podcast for martial art school owners and instructors, covering all topics related to starting and running a martial art school, hosted by Small Dojo Big Profits author Mike Massie. Whether you’re looking for information on martial arts marketing, retention, curriculum, staff development, martial art school management, or starting a martial art school, we’re sure to cover it!

Read more

The Martial Arts Business Podcast is the business podcast for martial art school owners and instructors, covering all topics related to starting and running a martial art school, hosted by Small Dojo Big Profits author Mike Massie. Whether you’re looking for information on martial arts marketing, retention, curriculum, staff development, martial art school management, or starting a martial art school, we’re sure to cover it!

iTunes Ratings

15 Ratings
Average Ratings
11
1
2
0
1

Good details, somewhat distracting

By JJDallo - Nov 23 2015
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I'm so grateful for Mr. Massie's podcast! I have an awesome new academy in Southfield, Michigan and his info has helped! For the most part, he gets down to business, which is beneficial for a busy professional who doesn't have time for fluff. It can be distracting, however, because Massie tends to giggle at random times while he speaks almost always throughout his talk during times when no joke or funny comment was made. It's odd. I believe he's a happy person but there's a time and place to laugh - his giggles happen all-too-frequently. Nevertheless, I'm a big fan and find him extremely knowledgeable.

Great advice for all us white belt business owners!

By Brentt68 - Oct 29 2014
Read more
Great insight with great wit! An easy man to trust.

iTunes Ratings

15 Ratings
Average Ratings
11
1
2
0
1

Good details, somewhat distracting

By JJDallo - Nov 23 2015
Read more
I'm so grateful for Mr. Massie's podcast! I have an awesome new academy in Southfield, Michigan and his info has helped! For the most part, he gets down to business, which is beneficial for a busy professional who doesn't have time for fluff. It can be distracting, however, because Massie tends to giggle at random times while he speaks almost always throughout his talk during times when no joke or funny comment was made. It's odd. I believe he's a happy person but there's a time and place to laugh - his giggles happen all-too-frequently. Nevertheless, I'm a big fan and find him extremely knowledgeable.

Great advice for all us white belt business owners!

By Brentt68 - Oct 29 2014
Read more
Great insight with great wit! An easy man to trust.
Cover image of The Martial Arts Business Podcast

The Martial Arts Business Podcast

Latest release on Jan 27, 2018

Read more

The Martial Arts Business Podcast is the business podcast for martial art school owners and instructors, covering all topics related to starting and running a martial art school, hosted by Small Dojo Big Profits author Mike Massie. Whether you’re looking for information on martial arts marketing, retention, curriculum, staff development, martial art school management, or starting a martial art school, we’re sure to cover it!

Rank #1: Podcast Episode 34: Filling In Gaps In Your Martial Arts Business Knowledge

Podcast cover
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In this podcast episode, Mike explains why having gaps in your martial arts business knowledge and systems can keep you from achieving your financial goals for your dojo. And, in the Tip of the Week, Mike provides tips on accelerating your learning in the areas of martial art school management and marketing, and he explains…

Jul 06 2015

36mins

Play

Rank #2: Martial Arts Business Podcast Episode 35: Pricing, Selling, And Having Haters

Podcast cover
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In this episode of the Martial Arts Business Podcast, Mike Massie discusses pricing, advertising your prices, and when the ideal time is to reveal your prices. Mike also provides some perspective on haters and what it really means for you and your business when people criticize you. And, in the Tip of the Week, Mike…

Jul 22 2015

21mins

Play

Rank #3: Martial Arts Business Podcast Episode 37: Interview With Dave Chesser

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“How Not Starting A Martial Art School Can Help You Start A Martial Art School!” In this episode of the podcast Mike interviews internal martial arts instructor and kettlebell coach Dave Chesser. As a young man, Dave saved his money and moved to Taiwan to study internal martial arts with the masters. His goal was…

Sep 16 2015

1hr 3mins

Play

Rank #4: Ep 42: Is Negativity Ruining Your Dojo?

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Negativity will absolutely ruin your dojo. Just off the top of my head, here are three examples of how being negative will hurt your business.

Jan 20 2017

22mins

Play

Rank #5: Martial Arts Business Podcast Episode 41: Interview With Matt Page

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In this episode of the Martial Arts Business Podcast, Mike interviews Matt Page, creator and star of the hit web series Enter The Dojo. And in the Tip of the Week, Mike shares some suggestions on how to deal with negative comments on your Facebook ads.

Feb 19 2016

1hr 7mins

Play

Ep 42: Is Negativity Ruining Your Dojo?

Podcast cover
Read more
Negativity will absolutely ruin your dojo. Just off the top of my head, here are three examples of how being negative will hurt your business.

Jan 20 2017

22mins

Play

Martial Arts Business Podcast Episode 41: Interview With Matt Page

Podcast cover
Read more
In this episode of the Martial Arts Business Podcast, Mike interviews Matt Page, creator and star of the hit web series Enter The Dojo. And in the Tip of the Week, Mike shares some suggestions on how to deal with negative comments on your Facebook ads.

Feb 19 2016

1hr 7mins

Play

Podcast Episode 40: Interview With Chris Perilli

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“How to REALLY Market Your Dojo With Online Video!” As online video marketing becomes increasingly important for martial art schools, more and more school owners are seeking to leverage this advertising medium to get more students. However, marketing online with bad video can do your dojo more harm than good. And that’s why we have…

Dec 12 2015

1hr 20mins

Play

Podcast Episode 39: Interview With Top Sales Trainer Wes Schaeffer

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Wes Schaeffer – the man they call “The Sales Whisperer” – is an Air Force veteran, a graduate of the U.S. Air Force Academy, a father, author, coach, keynote speaker to Fortune 500 companies, and a heck of a funny guy. He’s also the guy that sales organizations turn to when they need someone to…

Nov 12 2015

1hr 7mins

Play

Podcast Episode 38: How To Go From 50 to 150 Students With Small Dojo Big Profits!

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Eighteen months ago, Bill Jones was struggling to make ends meet in his Brazilian jiu-jitsu school with 45 students, all while working a full-time day job and raising a family. Then he stumbled across one of Mike’s books on Amazon, and took the plunge on the rest of the Small Dojo Big Profits training materials.…

Oct 20 2015

1hr 35mins

Play

Martial Arts Business Podcast Episode 37: Interview With Dave Chesser

Podcast cover
Read more
“How Not Starting A Martial Art School Can Help You Start A Martial Art School!” In this episode of the podcast Mike interviews internal martial arts instructor and kettlebell coach Dave Chesser. As a young man, Dave saved his money and moved to Taiwan to study internal martial arts with the masters. His goal was…

Sep 16 2015

1hr 3mins

Play

Martial Arts Business Podcast Episode 35: Pricing, Selling, And Having Haters

Podcast cover
Read more
In this episode of the Martial Arts Business Podcast, Mike Massie discusses pricing, advertising your prices, and when the ideal time is to reveal your prices. Mike also provides some perspective on haters and what it really means for you and your business when people criticize you. And, in the Tip of the Week, Mike…

Jul 22 2015

21mins

Play

Podcast Episode 34: Filling In Gaps In Your Martial Arts Business Knowledge

Podcast cover
Read more
In this podcast episode, Mike explains why having gaps in your martial arts business knowledge and systems can keep you from achieving your financial goals for your dojo. And, in the Tip of the Week, Mike provides tips on accelerating your learning in the areas of martial art school management and marketing, and he explains…

Jul 06 2015

36mins

Play

Martial Arts Business Podcast Ep 33: Interview With Tom Whitaker

Podcast cover
Read more
In this week’s Martial Arts Business Podcast Mike interviews an old friend of his, Tom Whitaker from Collinsville, Illinois. Tom is a longtime martial artist and a former professional kickboxer, and he runs a very successful school in a town of just under 25,000 people. Yet, despite operating in a small town he and his…

Jun 25 2015

1hr 4mins

Play

Podcast Episode 31: Are Cash Outs Good For Your School?

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In this podcast episode, Mike Massie discusses the practice of cash outs, also known as paid in full memberships, in the context of whether or not they are a wise practice for martial art school owners to adopt. And, in the Tip of the Week, Mike shares some simple tips to help you manage your…

Jun 15 2015

26mins

Play

iTunes Ratings

15 Ratings
Average Ratings
11
1
2
0
1

Good details, somewhat distracting

By JJDallo - Nov 23 2015
Read more
I'm so grateful for Mr. Massie's podcast! I have an awesome new academy in Southfield, Michigan and his info has helped! For the most part, he gets down to business, which is beneficial for a busy professional who doesn't have time for fluff. It can be distracting, however, because Massie tends to giggle at random times while he speaks almost always throughout his talk during times when no joke or funny comment was made. It's odd. I believe he's a happy person but there's a time and place to laugh - his giggles happen all-too-frequently. Nevertheless, I'm a big fan and find him extremely knowledgeable.

Great advice for all us white belt business owners!

By Brentt68 - Oct 29 2014
Read more
Great insight with great wit! An easy man to trust.