Michael Litt

In this episode, I'm very excited to be joined by one of the leading voices in video technology, Co-founder and CEO of Vidyard, Michael Litt. Together, we discuss what organizations will begin asking from their video technology providers, what they should be requesting, and how 1:1 video is changing the sales landscape permanently.

In this episode, I'm very excited to be joined by one of the leading voices in video technology, Co-founder and CEO of Vidyard, Michael Litt.  Together, we discuss what organizations will begin asking from their video technology providers, what they should be requesting, and how 1:1 video is changing the sales landscape permanently.

The Future of 1:1 Video Technology (with Michael Litt, CEO of Vidyard)

Chris Savage

In this episode, we're thrilled to be joined by co-founder and CEO of Wistia, Chris Savage. Not only is Chris a master video marketer, but he's surrounded by master video marketers who power one of the leading video marketing hosts.We discuss the success behind Wistia's own "One, Ten, One Hundred" documentary and the docuseries "Brandwagon", as well as a step-by-step guide to deploying a brand affinity marketing strategy in your organization.

In this episode, we're thrilled to be joined by co-founder and CEO of Wistia, Chris Savage. Not only is Chris a master video marketer, but he's surrounded by master video marketers who power one of the leading video marketing hosts. We discuss the success behind Wistia's own "One, Ten, One Hundred" documentary and the docuseries "Brandwagon", as well as a step-by-step guide to deploying a brand affinity marketing strategy in your organization.

The Brand Affinity Marketing Playbook (with Chris Savage, CEO of Wistia)

COVID-19 has made organizations all over the world rethink how they do business. Whether it be sales conversations, internal meetings or even planned in-person events. Today we have special guest Stephanie Baiocchi, Director of Audience Engagement and Community, who was able to take our in-person event and quickly organize Digital Sales &amp; Marketing Day, a virtual conference within weeks.

COVID-19 has made organizations all over the world rethink how they do business. Whether it be sales conversations, internal meetings or even planned in-person events. Today we have special guest Stephanie Baiocchi, Director of Audience Engagement and Community, who was able to take our in-person event and quickly organize Digital Sales &amp; Marketing Day, a virtual conference within weeks.

What we learned from putting on a virtual event

Cody Turner

In the current COVID era we are all faced with having to do more with less, especially when it comes to video.In this episode Will and Myriah sit down with Cody Turner from Office Interiors to discuss his journey with video, trials and tribulations he’s faced as a videographer and that the organization has faced, how they are currently creating more videos with less time, and how they are leveraging COVID and getting clever with old written and video content.

In the current COVID era we are all faced with having to do more with less, especially when it comes to video. In this episode Will and Myriah sit down with Cody Turner from Office Interiors to discuss his journey with video, trials and tribulations he’s faced as a videographer and that the organization has faced, how they are currently creating more videos with less time, and how they are leveraging COVID and getting clever with old written and video content.

How to Produce More with Less (with Cody Turner from Office Interiors)

With many business professionals working from home currently, and a subsequent need for more video content, how can you film high-quality content in your home?In this episode, Will and I are covering 8 production tips and tricks that you can use to produce higher quality videos with your existing webcam and home setup.

With many business professionals working from home currently, and a subsequent need for more video content, how can you film high-quality content in your home? In this episode, Will and I are covering 8 production tips and tricks that you can use to produce higher quality videos with your existing webcam and home setup.

How To Produce High-Quality Video Content at Home

As a video professional, you’re probably used to having access to a studio and filming people in person, but the way that you conduct your day-to-day has changed significantly.Your job didn’t become impossible, but rather something you’ve have to get more creative with.In this episode, we're diving into the five things that video production teams are doing to stay productive during this time.

As a video professional, you’re probably used to having access to a studio and filming people in person, but the way that you conduct your day-to-day has changed significantly. Your job didn’t become impossible, but rather something you’ve have to get more creative with. In this episode, we're diving into the five things that video production teams are doing to stay productive during this time.

5 Things Your Video Production Team Can Be Doing to Stay Productive

In this episode, we’ll give you insight and advice on how to dive into virtual selling, how you can do it in a way that won’t slow anything down, that will keep your buyer's confidence high, and that will be efficient for you so that you can work the same volume of leads you’re used to.

How to seamlessly adapt to virtual selling as a face-to-face sales team

How can you get the most out of your video content?And, is it possible to take one video and turn it into a dozen new marketing assets?In this episode, we're talking about repurposing video content with Shaina Weisinger. She's the founder of Repurpose House, a done-for-you service that takes your video content and delivers social media assets, optimized and ready to publish on your social media channels.

How can you get the most out of your video content? And, is it possible to take one video and turn it into a dozen new marketing assets? In this episode, we're talking about repurposing video content with Shaina Weisinger. She's the founder of Repurpose House, a done-for-you service that takes your video content and delivers social media assets, optimized and ready to publish on your social media channels.

Mastering social video with repurposed video content

For many organizations, social media plays a big role in brand awareness, lead generation, and audience building.However, you may be noticing that organic reach on social is increasingly difficult and it’s hard to cut through the noise. Today we have special guest Dan Baum, Paid Media Specialist at IMPACT, to talk about how you should use social ads to amplify your content and connect with buyers.

For many organizations, social media plays a big role in brand awareness, lead generation, and audience building. However, you may be noticing that organic reach on social is increasingly difficult and it’s hard to cut through the noise.  Today we have special guest Dan Baum, Paid Media Specialist at IMPACT, to talk about how you should use social ads to amplify your content and connect with buyers.

Amplify Your Video Content with Social Ads

David Bain

Whether it's closing deals or building brand awareness, what's the proper mix of video content for your organization's goals?In this episode, we invite veteran podcaster, video content creator, and author of Marketing Now, David Bain.When he began his own marketing training programs in 2007, he came across Google's recommended content planning structure containing "Hero, Help, and Hub" Content. And, in addition, added his own video content type: Heart.

Whether it's closing deals or building brand awareness, what's the proper mix of video content for your organization's goals? In this episode, we invite veteran podcaster, video content creator, and author of Marketing Now, David Bain. When he began his own marketing training programs in 2007, he came across Google's recommended content planning structure containing "Hero, Help, and Hub" Content.  And, in addition, added his own video content type: Heart.

The 4 H's: 4 Categories of a Great Video Content Plan (with David Bain)

Are you a marketing or sales professional looking to master video? Join this weekly series from IMPACT as Myriah, Will, and Zach share expert insights on content strategy, production, video culture, 1:1 video, sales adoption, and much more. You’ll discover the proven ways to create and use video that generates more traffic, leads, and sales today.

This podcast has a great level of education about video in the sales

I send these episodes to co-workers all the time!

Loving this podcast, it’s really helping our team to personalize the buying experience.

Sales for Saas!

Film School for Marketers

On this episode of Film School for Marketers, we pass along what we've learned so far with starting a video podcast. We are still learning as we go, but thought we'd share the initial struggles we've faced and what we've seen work well so far.From the cameras and mics to use to the process of publishing, we're sharing the best practices you need to know about.

On this episode of Film School for Marketers, we pass along what we've learned so far with starting a video podcast. We are still learning as we go, but thought we'd share the initial struggles we've faced and what we've seen work well so far. From the cameras and mics to use to the process of publishing, we're sharing the best practices you need to know about.

How To Start A Video Podcast

There tends to be a lot of controversy around the topic of scripting when producing marketing videos. Which is why we felt it necessary to dedicate an entire episode to this topic.So the question is, to script, or not to script? On this episode, we weigh in on why we don't believe scripts are best and why. We also dive into how you can prepare and create fantastic video without scripts and help make your team feel more comfortable about it too.

There tends to be a lot of controversy around the topic of scripting when producing marketing videos. Which is why we felt it necessary to dedicate an entire episode to this topic. So the question is, to script, or not to script? On this episode, we weigh in on why we don't believe scripts are best and why. We also dive into how you can prepare and create fantastic video without scripts and help make your team feel more comfortable about it too.

To Script, Or Not To Script?

Getting ready to hire a video production company? In this episode of the FSM podcast, we're covering everything you should know about hiring a great production company, how to get ready for a shoot, and more.

What You Should Know About Outsourcing Video Production

Getting started with video is half the battle - and if you and your team are already on the video producing bandwagon we applaud you. But simply creating video alone won't make you successful. In fact, being like-able on camera could be the make or break reason why someone chooses to engage with you or not.On this episode, we dive into the simple things you can do to improve your on-camera skills.

Getting started with video is half the battle - and if you and your team are already on the video producing bandwagon we applaud you. But simply creating video alone won't make you successful. In fact, being like-able on camera could be the make or break reason why someone chooses to engage with you or not. On this episode, we dive into the simple things you can do to improve your on-camera skills.

How To Be More Likable On Camera

How many videos would a prospect be willing to watch before doing business with you? Better yet, how many videos would lead to a sale?In this episode of the Film School for Marketers Podcast, we're discussing the process of Assignment Selling, how to use video to shorten your sales cycle, and how to make sure your prospects watch your videos when it counts.

How many videos would a prospect be willing to watch before doing business with you? Better yet, how many videos would lead to a sale? In this episode of the Film School for Marketers Podcast, we're discussing the process of Assignment Selling, how to use video to shorten your sales cycle, and how to make sure your prospects watch your videos when it counts.

Assignment Selling & Closing More Deals with Video

Struggling to produce consistent content? In need of a system to prioritize all those video projects?On this episode of the Film School for Marketers Podcast, we dive into how to begin producing consistent content. We discuss the roadblocks organizations typically face, how you can overcome them, and ways you can empower your organization.

Struggling to produce consistent content? In need of a system to prioritize all those video projects? On this episode of the Film School for Marketers Podcast, we dive into how to begin producing consistent content. We discuss the roadblocks organizations typically face, how you can overcome them, and ways you can empower your organization.

How To Produce Consistent Video Content

When you think about how you’re communicating in your video content, have you ever considered the chemical reaction your viewers have?My guess is probably not.In this episode of the Film School for Marketers Podcast, we’re sharing our thoughts from a TED Talk from communication expert David JP Phillips titled, “The Magical Science of Storytelling.”We’ll be breaking down the chemical reactions that move your viewers to action, and the ones that prevent it.

When you think about how you’re communicating in your video content, have you ever considered the chemical reaction your viewers have? My guess is probably not. In this episode of the Film School for Marketers Podcast, we’re sharing our thoughts from a TED Talk from communication expert David JP Phillips titled, “The Magical Science of Storytelling.” We’ll be breaking down the chemical reactions that move your viewers to action, and the ones that prevent it.

Storytelling and Brain Science in Sales & Marketing Videos

This past week was one for the books to say the least. Zach and I were in Connecticut with the entire team for our major digital sales and marketing event IMPACT Live, where I had the chance to be heavily involved in the video production side of things.On this episode, I share my experience and what I learned (good and bad.) We chat about working with an outsourced video crew, what it was like getting client testimonials at a live event, and overall what it’s like being a producer for the first time.

This past week was one for the books to say the least. Zach and I were in Connecticut with the entire team for our major digital sales and marketing event IMPACT Live, where I had the chance to be heavily involved in the video production side of things. On this episode, I share my experience and what I learned (good and bad.) We chat about working with an outsourced video crew, what it was like getting client testimonials at a live event, and overall what it’s like being a producer for the first time.

Customer Testimonials, Filming at Events, and Producer Problems

In the spirit of this being Episode 25, we wanted to do things a little differently today.We were planning on sharing 25 on-camera tips for produced video and 1:1 video — But full transparency, that didn't happen. After going through footage we realized some footage was lost, so we're bringing you 23 tips for now and will add the last two at a later date. Sometimes, that happens in video world!

In the spirit of this being Episode 25, we wanted to do things a little differently today. We were planning on sharing 25 on-camera tips for produced video and 1:1 video — But full transparency, that didn't happen.  After going through footage we realized some footage was lost, so we're bringing you 23 tips for now and will add the last two at a later date. Sometimes, that happens in video world!

23 On-Camera Tips for Video Marketers

In this episode of the Film School for Marketers podcast, we discuss what to do if you’re having trouble with your video click-through rates in sales emails, and other things you should be aware of that might be preventing your video from even getting through to contacts.

How to Fix Your Struggling Sales Video Click-Through Rate

Today, we welcome special guest Keven Ellison, VP of Marketing at AIS. Keven is probably a familiar face because of his active involvement as a member of the Film School for Marketers community. What makes him an even better guest for today's episode is that he's built a truly world-class video culture at his organization, Advanced Imaging Solutions.We have a ton of admiration for him and his team and are thrilled to have him with us to share their journey with content and video.

Today, we welcome special guest Keven Ellison, VP of Marketing at AIS. Keven is probably a familiar face because of his active involvement as a member of the Film School for Marketers community. What makes him an even better guest for today's episode is that he's built a truly world-class video culture at his organization, Advanced Imaging Solutions. We have a ton of admiration for him and his team and are thrilled to have him with us to share their journey with content and video.

How a Copier Company Built a Thriving Video Culture with a New Marketing Team

Thad Barnette

Ready to improve your business video production quality and quantity?In this episode, we sit down with Thad Barnette from the Metal Roofing channel to discuss his production process, their improvement over time, and how to continually get better personally and as an organization.

Ready to improve your business video production quality and quantity? In this episode, we sit down with Thad Barnette from the Metal Roofing channel to discuss his production process, their improvement over time, and how to continually get better personally and as an organization.

Leveling Up Your Business Video Production (with Thad Barnette)

There is no such thing as "too small of budget" or "too small of a company" to start creating effective educational videos for your business, and Sean Horsfall with Len's Cove Marina is an amazing testament to that.This team has become the second-largest boating education channel in North America in only 6 month's time, and it's because Sean "owned" his whole video creation process.

There is no such thing as "too small of budget" or "too small of a company" to start creating effective educational videos for your business, and Sean Horsfall with Len's Cove Marina is an amazing testament to that. This team has become the second-largest boating education channel in North America in only 6 month's time, and it's because Sean "owned" his whole video creation process.

How to Start an Effective Business YouTube Channel, The Cheap Way

Struggling to get your staff on camera and participating in video production?Today we have special guest Devon McCarty with us. He is the Senior Videographer for Mazella Companies to talk about their journey with insourcing video.Devon is going to be sharing 6 lessons he learned about getting the staff comfortable and excited about being on camera.

Struggling to get your staff on camera and participating in video production? Today we have special guest Devon McCarty with us. He is the Senior Videographer for Mazella Companies to talk about their journey with insourcing video. Devon is going to be sharing 6 lessons he learned about getting the staff comfortable and excited about being on camera.

Get Your Entire Staff Comfortable and Excited about Being On Camera

On this episode of Film School for Marketers we discuss what you should look for in a video platform and how to make sure that you make the right decision for your organization.It’s an important consideration for any business when choosing a video platform. Just as it would be a big decision if you were choosing a new CRM or marketing automation platform. It’s an investment you’re making and not something you’ll want to do on a whim.

On this episode of Film School for Marketers we discuss what you should look for in a video platform and how to make sure that you make the right decision for your organization. It’s an important consideration for any business when choosing a video platform. Just as it would be a big decision if you were choosing a new CRM or marketing automation platform. It’s an investment you’re making and not something you’ll want to do on a whim.

How To Determine Which Video Platform Is Right For You

The best self improvement podcast episodes. From improving productivity, to finding purpose in your life to what constitutes freedom, this topic is on anything and everything that can help people to improve their lives. Add episodes you're interested into your queue below!

Best Episodes on Self Improvement, Growth & Development

The best podcast episodes on global issues affecting everyone. Covering topics such as the #metoo movement, climate change, the impact of technology and some of the biggest global issues facing us right now. For anyone interested in learning more about the world, and some of the issues we're facing, pick an episode below and start listening! Add episodes you're interested into your queue below!