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The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Updated about 21 hours ago

Rank #147 in Careers category

Business
Careers
Marketing
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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

iTunes Ratings

176 Ratings
Average Ratings
167
4
2
3
0

Excellent nitty gritty, real life insights into real businesses and people

By SeanKernan - Oct 14 2019
Read more
Love the mix of businesses and people Claire connects with in these conversations.

❤️ this podcast

By adcopp - Aug 31 2019
Read more
Hands down this is my favorite podcast! I move the raw honesty that Claire and her guest display.

iTunes Ratings

176 Ratings
Average Ratings
167
4
2
3
0

Excellent nitty gritty, real life insights into real businesses and people

By SeanKernan - Oct 14 2019
Read more
Love the mix of businesses and people Claire connects with in these conversations.

❤️ this podcast

By adcopp - Aug 31 2019
Read more
Hands down this is my favorite podcast! I move the raw honesty that Claire and her guest display.
Cover image of The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Latest release on Jan 23, 2020

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Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire’s attempt to pull back the curtain on the reality of running an online business. All these people pulling in “six figures” - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly “solopreneurs” or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You’ll discover how different entrepreneurs get paid and what it costs them to bring in that money.

Rank #1: Brooke Castillo: $17 Million In Revenue From 2 Offerings

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Brooke Castillo is the co-founder and CEO of The Life Coach School, an online certification program for life coaches that helps clients and professional life coaches improve their lives, businesses, and careers. She is a Master Certified Life and Weight Coach with over 13 years of experience. She is the author of several self-help books including Self Coaching 101, Why Can’t I Lose Weight, and It Was Always Meant to Happen That Way as well as the host of The Life Coach School Podcast.

Brooke joins me today to share how she achieved $17-million in revenue with only two product offerings. She explains the importance of understanding the value of your products or services, why your mindset is crucial for improving your bottom line, and why entrepreneurs need to stop thinking in terms of time vs. money. She also shares the nitty-gritty details of her profits and expenses last year, how much she pays herself and her team, and what she did to grow her membership program to consist of thousands of members without offering discounts or scholarships.

“If you think about yourself as the best in the world, then you would never describe yourself as expensive - and certainly never discount it.” - Brooke Castillo

This Week on the Get Paid Podcast:

  • The two primary ways Brooke gets paid.
  • Details of the membership program that brings in $600,000 in revenue every month.
  • How Brooke overcame the ‘time vs. money’ mindset.
  • Why she decided to offer ongoing enrollment for the Self Coaching Scholars program instead of limiting it to 6 or 12 months.
  • How Brooke keeps people from canceling their membership (and increases their customer lifetime value).
  • The difference between a ‘low-cost leader’ and a world-class leader.
  • How Brooke gets people to sign up for her programs without offering discounts or scholarships.
  • Brooke’s average yearly expenses, how much she pays her employees, and how much she pays herself.
  • How Brooke keeps her employees productive and focused on their strengths instead of getting caught up in the day-to-day tedium.
  • The stumbling blocks Brooke ran into as her revenue skyrocketed and how she moved past them (despite a ton of personal resistance).
  • How starting The Life Coach School Podcast impacted the business, it's simple recording process, and how Brooke comes up with content ideas week after week.

Resources Mentioned:

Connect with Brooke Castillo:

Grab Your FREE 240 Interests Cheat Sheet

Are you tired of trying to figure out who to target with your Facebook and Instagram ad campaigns? Does it make you want to throw your computer out the window? Are you sick of flushing money down the “Zuckerberg drain” without seeing a good return on your investment?

Stop wasting your precious time and hard-earned money. Grab my FREE 240 Interests Cheat Sheet.

The 240 Interests Cheat Sheet lists all 240+ Facebook and Instagram interest options and categorizes them by niche. You’ll also receive an explainer PDF to help you understand how to use these interests to nail down your audience and see a better ROI.

Download the FREE 240 Interests Cheat Sheet today.

Your sanity - and your pocketbook- will thank you.

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Apr 11 2019

1hr 23mins

Play

Rank #2: Ellen Ercolini: $99K with 1-on-1 Coaching (GPP09)

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How do you (nearly) crack the 6-figure mark with one-one-one coaching WITHOUT burning yourself out?

Ellen Ercolini, money making expert, has done it by offering just one service and very little marketing. (Full disclosure: she also has an evergreen online course, but it makes up a really small percent of her revenue right now.)

In this episode you’ll hear:

-- That I’m hosting a meetup in NYC on August 1! It’s last minute, I know, but you can RSVP for free here: clairepells.com/meetup

-- Why a poppin’ paypal account may not be enough to rent an apartment as an entrepreneur.

-- Details about the one service Ellen has landed on that’s perfect for both her and her clients.

-- What gives Ellen the “right” to charge $497 for her evergreen course.

-- The unfortunate truth about the lifespan of a life coaching business.

-- Ellen’s take on pricing your services high right off the bat.

- Ideas for testing out products before you launch them, and my fears about losing potential revenue.

Jul 29 2015

1hr 21mins

Play

Rank #3: Megan Flatt: Selling a Planner and Coaching Mama CEOs

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Running a business while juggling the crazy, hectic schedules that come along with motherhood can be a challenge – to put it mildly. From rushing kids to soccer practice to rushing to launch a product or service on time, we all often feel stressed, overwhelmed, or simply aren’t sure how to do certain things we want to do to scale our businesses. Megan Flatt is a business strategist who works almost exclusively with female entrepreneurs – or more specifically, mom entrepreneurs. She joins me on the show today to share some of her personal experiences with being a Mama CEO, how she helps other mompreneurs, and some of the challenges she has faced head on while launching a new product.

Jun 14 2016

1hr 9mins

Play

Rank #4: The “Formula” Myth of a 6-Figure Business

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Welcome to Season 2 of the Get Paid Podcast! For the next 10 episodes, I’ll be joined by my lovely co-host, Val Geisler, so we can dive deeper into some of the topics that my guests and I touched on in Season 1.

In this episode, Val and I discuss the myth (or is it a myth) of the 6-figure business, and what it actually takes to get there.

In this episode you’ll hear:

  • The importance of knowing your target audience.
  • Why understanding the basics of owning an online business is important to your success.
  • How being an entrepreneur can help you find and hone your innate talent and how fear can affect the success of your business.
  • Why having a solid business foundation is essential to creating successful Facebook ad campaigns.
  • Lessons we have learned from other successful entrepreneurs that have helped our own
  • What strategies we have used and found success from in the early years of our businesses.
  • Why becoming an expert in a specific niche is more lucrative and sustainable than diversifying your business.
  • How “serving yourself” can help you better serve your clients.
  • Why sharing your expert tips with others, for free, can lead to better conversion rates.
  • Why it’s important to let your personality shine through the online content you create.

Jan 25 2016

1hr 17mins

Play

Rank #5: Tara Gentile: Launching, Group Coaching and Beer (GPP01)

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http://clairepells.com/1

“Do exactly what I did and you’ll have the same kind of success as me!” It’s a painfully common marketing message, but I’m calling BULLSHIT. You can try all the formulas and strategies in the world but in the end, your results will depend on something that can’t be taught: who YOU are and how the world perceives and responds to YOU.

Guest Tara Gentile is the creator of the Quiet Power Strategy and she goes deep into how she’s not following any of the typical Internet Marketing rules to grow her business, and why she wishes you wouldn’t either.

In this episode you’ll hear:

-- the tweaks Tara suggests I make to one of my own sales strategies, one I was about to completely give up on

-- how much her business brought in in 2014, and the breakdown of all those revenue streams

-- the new offerings she’s adding to her business to keep serving (and getting paid by) her existing client base, plus the tool she uses to help others figure out new ways to work with people who have already converted

-- the non-traditional way that Tara launched - and priced - her now signature Quiet Power Strategy group coaching program the first time out of the gate

-- her recent technique for filling a $3500 program with 40 people who were so comfortable with the investment that she had ZERO refunds

-- how much it costs her to run each launch

-- what her biggest expenses are, both in her business and her personal life (I was VERY surprised by some of these)

-- the make-up of Tara’s team and what each person’s role is

-- what it’s like when your mom is your project manager

-- her strongest lead-generation strategy (that actually gets her paid in addition to moving people through the Know, Like and Trust process)

-- how you can go meet up with Tara this summer on her unique tour around the U.S. (Spoiler alert: there’s beer involved.)

Don’t forget to leave a rating and a review for the show on iTunes if you like what you hear!

Don’t want to miss an episode? Click here to subscribe and get them delivered straight to your phone, tablet or computer as soon as they go live.

Thanks for listening!

 

Mentioned in this episode:

Tara Gentile’s website

The Quiet Power Strategy

Tara on Twitter

Tara on Facebook

Tara on Instagram

Business and Beer Summer Tour: details coming soon. (Jump on Tara’s list to get notified about dates)

Jun 20 2019

1hr 12mins

Play

Rank #6: Hailey Dale: Done-For-You Vs. Courses (and We Hate Membership Sites)

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Hailey Dale is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the ‘shoulds’ and ready to build their content empires – their way. Through her programs, agency, and award-winning, tell-all blog, she’s helped thousands of entrepreneurs create smarter content that regularly delights them and their customers while growing their bottom lines.

This week on the Get Paid Podcast Haley joins us to chat about the challenges of balancing a done-for-you business while still launching courses, building an email list when you’re starting from nada, and why memberships are a bad, bad idea if you’re just cutting your teeth.

QUOTE

“Doing client work makes me a better teacher. I love being the person who rolls up her sleeves and gets her hands dirty actually running sales funnels, seeing how they perform, doing the optimization and the scaling and the testing phase.” — Hailey Dale

This Week on the Get Paid Podcast

  • Testing funnels through quarters [2:53]
  • How Hailey built a 6000 strong list while working a fulltime job [10:38]
  • Building and hiring a team [22:57]
  • Paid test assignments [31:36]
  • Balancing both sides of her business [35:25]
  • Theme days [36:14]
  • Why we hate membership sites [39:45]
  • Is blogging still effective? [46:13]
  • Figuring out your Minimum Viable Output [48:41]

Resources Mentioned:

  • Tara Mohr's Playing Big

Connect with Hailey Dale:

Free Facebook Ads Masterclass

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. 

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Sep 12 2019

56mins

Play

Rank #7: Jasmine Star: Your Business Isn’t Your Baby

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Jasmine Star is a photographer and business strategist from Newport Beach, California. She dropped out of law school and became an internationally recognized entrepreneur, later to become the founder of Social Curator, a social media marketing membership for business owners. Harnessing her chutzpah and hustle, Jasmine empowers entrepreneurs to build a brand, market it on social media, and create a life they love.  Some days you'll find her featured in Forbes, Entrepreneur, and INC magazine, most days you'll find her in sweatpants scrolling Instagram, but her favorite days are spent with her dog and her high-school sweetheart, eating tacos.

This week on the Get Paid Podcast Jasmine joins us to chat about being unemotional about her business, scrapping a 6-figure course, and building a business that people want to buy.

“People's opinions don't pay my bills. People liking my content, liking my social posts, don't pay my bills. What pays my bills is serving a very small audience in a very refined way. ” — Jasmine Star

This Week on the Get Paid Podcast

  • Viewing things in metrics of time and not money [4:31]
  • Money mindset and being "girl in the hood with immigrant parents" [9:37]
  • The "fun" fund [12:30]
  • Having a crisis of confidence when she started teaching courses [22:02]
  • Working from 4:30 AM - 6:30 PM every day [34:03]
  • "Just stop being so fucking precious" about content [35:14]
  •  You define what success means for you [46:47]
  • "My business is a machine, not a baby" [53:50]

Resources Mentioned:

Connect with Jasmine Star:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Enroll now to save more than 30% on the 2020 price. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Nov 07 2019

1hr

Play

Rank #8: Abagail and Emylee from the Boss Project: Hitting $200k in Year 1

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Abagail and Emylee founded Think Creative Collective just months after meeting each other online. What began as a conversation over wine on Abagail’s office floor transformed into building a community and business that had ridiculous goals, dreams, and ideas. Together they built a multi-six-figure business in under 12-months by helping thousands of creative entrepreneurs build a soul-fulfilling and freaking profitable business.

When they’re not building their empire you can find Abagail arranging fresh flowers, cuddling her rescue beagles or sipping on a McDonald’s Coke (yes, even she has weaknesses). If you want to catch up with Emylee you’ll need to head to the local coffee shop to find her (and make sure to buy her an extra shot). Otherwise, she’s creepily watching her daughter sleep or posing her newest houseplant for an Insta-worthy gram. 

This week on the Get Paid Podcast, Abagail and Emylee join us to chat about how they made $200k in their first year, working through adoption and brain injury to get their launch done, and the challenges of hitting $1 million.

“Find people that are adding to your bottom line. For a long time, we just hired to fill holes and do things that we used to do to get by and weren’t necessarily adding value, whereas other people were hiring people that add definite revenue.” 

— The Boss Project

This Week on the Get Paid Podcast

  • How to distribute your profit [3:56]
  • Rebranding as The Boss Project [7:15]
  • The origin story [11:25]
  • Making $200k in their first year [18:22]
  • Why stock photos aren't working anymore [19:53]
  • The $29 product [30:01]
  • How Abby worked through a brain injury [43:40]
  • The stress of scaling to $1 million [59:44]

Resources Mentioned:

Connect with Abagail and Emylee:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘how To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Oct 17 2019

1hr 8mins

Play

Rank #9: Melanie Miller: Sexy Dollar Dashboards

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Melanie Miller teaches women how to create Profitable, Liveable, Loveable businesses (without fear or guilt). Over the past 9 years, Melanie has helped over 6000 people build more sustainable businesses through the Profit Lovers community.

Now she’s back on the Get Paid Podcast to talk about how her business has changed, the numbers that every business needs to keep an eye on, making a profit on a tiny list, and how sexy she finds Doctor Phil. 

“If you can't manage your revenue at 5k a month, you can't do it at 35k a month. It’s a skill you have to learn. Just because you go into business doesn't mean you automatically know how to manage cash flow.” — Melanie Miller

This Week on the Get Paid Podcast

  • Running a business when you've got insomnia [5:07]
  • Sexy, sexy Doctor Phil [8:56]
  • Why knowing your numbers is so important [19:58]
  • What numbers you need to be tracking [26:13]
  • Why an evergreen funnel might not solve all your problems [30:54]
  • The sexiest dashboard you've ever seen [37:12]
  • Why cashflow matters when your personal life is going crazy [41:29]
  • Are all these women on the internet talking about tap dancing?  [1:01:22]
  • Payoffs come with risk [1:08:14]
  • Making a profit on a tiny list [1:10:39]

Resources Mentioned:

Connect with Melanie Miller:

240+ Precise Interests You Can Use In Your Targeting

Today's episode is brought to you by a Google spreadsheet. People tell me all the time that choosing Facebook and Instagram ad targeting makes them want to throw their computer out the window and I don't blame them. There are a ton of options and that makes it easy for you to flush money down the Zuckerberg drain. So, I put together a big old list of what Facebook calls ‘Interests’ for you and a totally free spreadsheet separated out by niche. I also created a short PDF that explains how to go about using those interests so you don't waste a ton of time putting together your audience. 

Take the guessing out of Facebook and Instagram ad targeting. 

Get my glorious spreadsheet and explainer PDF here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Jul 25 2019

1hr 26mins

Play

Rank #10: From the Archives: Becca Tracey in 2015

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Becca Tracey of The Uncaged Life makes business look ridiculously effortless. (I’m serious - it’s ALMOST annoying.) That’s what happens when you find your perfect target market coupled with a system that helps those same people get results. But what kind of list size do you need to run a group coaching program 4-5 times a year? How do you price it? And how do you get referrals without an affiliate program? In this episode you’ll hear: -- How much Becca’s business made in 2014, and the breakdown of her various revenue sources. -- How she gets people who are struggling to even decide what their business should be to invest $1,000 in her program. -- The details of that group program: how long it lasts, what people get, and why it’s more like one-on-one coaching than anything else. -- Her strict (or stingy?) refund policy for her products and services. You be the judge! -- Why she doesn’t offer an affiliate program for Uncage Your Business. -- What Becca feels like she’s straight-up bad at. -- Where she spends money in her business. -- How running an insanely active Facebook group has affected her bottom line (and her productivity). -- How she actually learned the stuff she teaches her clients. -- Why Becca just might be the unicorn of online business. Get all the show notes and links at clairepells.com/2 Thanks for listening! Time to go get yourself paid. :)

Aug 15 2019

1hr 9mins

Play

Rank #11: Being Boss Podcasters Kathleen Shannon and Emily Thompson (GPP17)

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If you haven't heard of the "Being Boss" podcast then you've been living under a rock because this show has exploded over the last 9 months.
 
My guests today are Kathleen Shannon and Emily Thompson the hosts of "Being Boss". Both Kathleen and Emily run their own separate businesses but an online friendship turned into a collaboration and then into a joint podcast called "Being Boss". Their show has been generating revenue since the very early episodes and I am excited to bring their story to you in this episode.
 
In This Episode You'll Hear:

  • All about the inception of being boss.
  • The struggles of trying to produce more than one episode per week.
  • The breakdown of who does what to get the show created.
  • Why they are not planning on taking a break anytime soon. 
  • How they took their podcast from 0 to 7000 downloads per episode in just 9 months.

Oct 01 2015

1hr 21mins

Play

Rank #12: Jessica Kupferman: Throwing a Big Ass Business Party

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Jessica Kupferman is the co-founder of She Podcasts and the Podcasting School for Women, who has been featured on The Social Media Examiner, Entrepreneur.com, TMZ, and Entrepreneur On Fire and many more. Jessica is a connection and influence consultant who helps content creators go deeper with their audience and connect, in order to create greater influence as a business strategy. 

Now she’s back on the Get Paid Podcast to talk about making her yearly salary from an event for podcasters, dealing with grief, protecting business relationships, and how business owners can use social media to grow their podcast.

“Just because I'm fat does not mean I'm a people pleaser. It means I like candy and you're about to get really disappointed. ” — Jessica Kuperderman

This Week on the Get Paid Podcast

  • Making your yearly salary from an event [3:00]
  • Why Jessica wants to retire her husband [3:50]
  • Losing her daughter [4:24]
  • The best kind of fat girl [13:00]
  • Grief-shopping and 800 plastic tubs [14:10]
  • "Who the fuck put all these leggings in here?" [15:01]
  • Authority is in the eye of the beholder [23:02]
  • Social media fatigue [25:04]
  • Speaking fees and protecting business relationships [31:41]
  • Crying in a bedroom closet [44:14]
  • How to grow your podcast with social media [52:01]
  • Podcasters do it for an audience [1:01:22]

Resources Mentioned:

Connect with Jessica Kuperferman:

Free Facebook Ads Masterclass

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. 

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Jul 18 2019

1hr 13mins

Play

Rank #13: Jamie Jensen: More Creative, More Profitable

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An award-winning screenwriter, business strategist and the creator of Story School, Jamie Jensen has helped over 700 entrepreneurs increase their sales by up to 900% with the power of effective storytelling. Prior to helping business leaders connect deeply with their audiences through copy, video, and talks, she worked in story development in Hollywood, assisting writers in both film & television. 

Today, Jamie’s on the Get Paid Podcast to chat about her transition from running a copywriting agency towards launching courses,  the strategies that worked and the ones that didn’t, dealing with grief while running a business, and how the change in business model affected her bottomline. 

QUOTE

“The power of authentic, vulnerable storytelling is that you create permission for other people to face things that in their own life and history that they maybe aren't looking at. ” — Jamie Jensen

OR

“Some months ‘I'm like, oh my God, my life is over. My business is terrible. I'll never make enough money, what is happening!?’ In the next month, ‘ I'm like, this is amazing. I'm the luckiest person ever. Business is easy. I'm making so much money. I'm abundant.’ ” — Jamie Jensen

This Week on the Get Paid Podcast

  • Why Jamie shut down her copywriting agency [4:46] 
  • Letting her team go [8:46]
  • Why Jamie doesn’t like ‘real’ launches [11:33]
  • Jamie’s launch strategy [14:52]
  • Leveraging templates [32:19]
  • Podcasts and vaginal canals [39:46]

  • Never feeling like you’re finished [45:20]

  • Dealing with grief as you run a business [49:34] 
  • The difference between a growth phase and a transition phase [55:24]

Resources Mentioned:

Connect with Jamie Jensen:

240+ Precise Interests You Can Use In Your Targeting

Today's episode is brought to you by a Google spreadsheet. People tell me all the time that choosing Facebook and Instagram ad targeting makes them want to throw their computer out the window and I don't blame them. There are a ton of options and that makes it easy for you to flush money down the Zuckerberg drain. So, I put together a big old list of what Facebook calls ‘Interests’ for you and a totally free spreadsheet separated out by niche. I also created a short PDF that explains how to go about using those interests so you don't waste a ton of time putting together your audience. 

Take the guessing out of Facebook and Instagram ad targeting. 

Get my glorious spreadsheet and explainer PDF here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Aug 08 2019

1hr 7mins

Play

Rank #14: Tasha Cochran: The 6-Figure Side Gig + Internet Trolls

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Tasha is the wealth expert and business strategist behind One Big Happy Life, where she helps people grow their income and learn to spend intentionally so they can live their dream life today while also building wealth along the way.

What started off as a couple of YouTube videos about curly hair, has grown into a social following of over 170,000, and amassed over 10 million views on her YouTube show, all while working full time as a banking and finance attorney.

On today’s episode of the Get Paid Podcast, join Tasha as she we chat about the 2017 YouTube Ad Apocalypse, why entrepreneurs overspend, and how she’s helping families build intergenerational wealth.  

"That's a big thing about being an online entrepreneur. You have to be comfortable with just testing it out, shipping it, seeing what happens and using that data to tweak it and make it better. ” — Tasha Cochran

This Week on the Get Paid Podcast

  • The 6-Figure Side Gig [10:52]
  • Should you start a membership platform? [13:10]
  • But what about the churn!? [16:04]
  • Building intergenerational wealth [18:21]
  • How a $100 check planted the seed for an empire [20:38]
  • The 2017 YouTube Ad Apocalypse [22:39]
  • Why entrepreneurs overspend [32:12]
  • How to prioritize work when time's scarce [42:08]
  • What a personal finance blogger's cashflow looks like [59:22]
  • Being a nasty woman [1:03:00]
  • Tackling trolls [1:10:16]

Resources Mentioned:

Connect with Tasha Cochran:

Free Facebook Ads Masterclass

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind.

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here.

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

May 30 2019

1hr 21mins

Play

Rank #15: Tara McMullin: Where Are They Now

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Tara McMullin (formerly Gentile) is back for our very first Where Are They Now episode. Tara’s the founder & host of What Works. She’s been connecting small business owners through mastermind groups and online community for over a decade. Whether on the podcast or in the online network, her goal is to facilitate the free flow of ideas, information, and inspiration between entrepreneurs.

She believes that no one person has the answer to “what works” in small business–but that, together, we can create a living, breathing knowledge-base of real-world solutions to all of our small business challenges.

“We use different levels of service. They’re operational levels as opposed to a pricing, marketing, or customer levels. I'm not building a business model to help people move from one level to another. I'm providing three different service options for them.” – Tara McMullin

This Week on the Get Paid Podcast

  • How changing her name affected both her personal life and business [2:47]
  • What Donald Trump and small businesses have in common [12:17]
  • Cult of Personality VS. Personality-based Brands [15:51]
  • Is Instagram contributing to the rise of cults? [18:05]
  • Realizing that she didn't know how to market her business one year in [25:45]
  • Building a business around conversations [28:24]
  • Authoritarianism and Steamrolling Consent in List Building [40:15]
  • Pricing strategies that Marginalize People of Color [47:55]
  • Aspirational Pricing versus Value-based Pricing [51:01]
  • Applications: The Good, the Bad, and the Ugly [55:22]
  • Should you be promoting your podcast on Medium? [57:51]
  • Advice Culture and Why it’s Harmful  [1:01:03]
  • Navigating pay cuts as an Enneagram 3 [01:18:32]

Resources Mentioned:

Connect with Tara McMullin:

Free Facebook Ads Masterclass

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind.

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here.

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Jun 20 2019

1hr 26mins

Play

Rank #16: Kim Greco: Taking an Offline Business Online (GPP18)

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In all the feedback I’ve gotten about the Get paid Podcast, the most common request was to hear from business owners who are outside of the B2B, teaching-people-to-build-businesses arena. So when I was introduced to Kim Greco and heard about her business, I JUMPED at the chance to interview her.

Kim is the owner of Paws and Possibilities, a dog-training business that’s expanded into multiple locations (and states!) and is starting to introduce less traditional revenue streams in order to continue its massive growth. Kim was so much fun to talk to, both about business and animal training, and her advice on hiring should NOT be missed.

In this episode you’ll hear:

-- Kim’s long and surprising history of training animals, and how she transitioned from working with some more exotic species to training dogs.

-- How Kim figured out her own secret to “having it all.”

-- The key questions she uses when interviewing potential dog trainers (which made me REALLY uncomfortable).

-- The one thing that allowed Kim to transition away from building a business that was based entirely around herself and her years of experience.

-- The details of Paws and Possibilities’ first online course, how it’s priced, and why Kim is shying away from a membership model.

-- Why she’s not all that interested in licensing her very unique dog training methodology.

-- The progression of Kim’s revenue numbers since before she brought on help until the present.

Oct 07 2015

1hr 11mins

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Rank #17: Rachel Rodgers: Why 6-Figures Just Isn’t Enough

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Rachel Rodgers is a woman of color, a mother of four and a seven-figure business owner -- in that order. Rachel started her career working as a lawyer with nonprofits, federal judges and Hillary Clinton. When she realized that changing the world is easier when you have some cash in your bank account, she decided to build a million dollar business and then teach other women how to do the same. Rachel is the creator of the Million Dollar Badass Podcast, the founder of Glow Up and the Million Dollar Badass Mastermind.  Every week, her no-bullshit business and life advice get delivered to over 30,000 fans and her visionary guidance for female entrepreneurs has been featured in Time, Forbes, Entrepreneur, Fast Company and the Washington Post.

This week on the Get Paid Podcast, Rachel joins us to chat about her building and scaling her team, finding the balls to charge the rates she deserved, and her journey from Intellectual Property lawyer to Million Dollar Badass.

“When you've had to face fear on a regular basis, you develop a level of resiliency that you can bring to entrepreneurship and your professional life” — RACHEL RODGERS 

This Week on the Get Paid Podcast

  • Why 6-figures isn't enough 
  • Running a law firm from her bed
  • How she found the balls to charge $$$
  • Teaching her kids resiliency
  • $40/week to get your whole Sunday back
  • Having a personal chef 
  • The two things that led to Rachel’s success

Resources Mentioned:

Connect with Rachel Rodgers:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Dec 12 2019

1hr 1min

Play

Rank #18: 8 Mindset Shifts that Have Dramatically Changed My Business

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There’s so much we can learn from other people’s journeys, so I wanted to end this season of the Get Paid Podcast sharing a little bit about my own business-building journey and some of the mindset shifts and realizations I’ve had about being a business owner. Most of them are recent, others have been percolating for a few years, but I believe all of them are going to help me (and hopefully some of you) keep going. 

“What would do if you were the best fucking copywriter or designer or business coach or ad consultant? What would you start doing if you it was proven that you were the absolute best?”  — Claire Pelletreau 

This Week on the Get Paid Podcast

  • Why focusing on tactics versus mindsets was detrimental for me [3:34]
  • Mindset Shift #1: 'Believing what's possible' [5:57]
  • Why the name 'Million Dollar Badass' rubbed me the wrong way [9:44]
  • Mindset Shift #2: Why investing money for accountability works for me [13:28]
  • Mindset Shift #3: Why investing money for time works for me [15:18]
  • Why I hire copywriters [16:43]
  • Mindset shift #4: Your price will always be wrong for some people [27:30]
  • Mindset shift #5: Not babysitting other people's investment [31:35]
  • Mindset shift #6: Everyone is a fucking mess [37:03]
  • Mindset shift #7: "Confidence is really important, really Claire?" [42:10]
  • Operating from the place that I'm the fucking best [45:30]
  • Mindset shift #8: Investing money for confidence works for me [49:38]

Resources Mentioned:

  • Eman Zabi from The Scribesmith (Copywriter)
  • Joel Klettke (“this guy Joel from The Copywriter Club conference”)
  • Lacy Boggs from the Content Direction Agency (Copywriter)

Connect with me:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘how To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid!

Aug 22 2019

55mins

Play

Rank #19: Monica Froese: The Mom Blog that Obama Reads

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Monica is a professional blogger and Pinterest marketing expert. She has an MBA degree in finance and marketing, and blogs at Redefining Mom, a site for helping women thrive in motherhood and business. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft, HP, and Cisco. Now, she provides online marketing education to small businesses that are looking to build a profitable revenue stream through effective sales funnels and Pinterest ads.

This week on the Get Paid Podcast, Monica joins us to chat about talking about her mom blog to Obama, leveraging strategies from her corporate job, and the relationship between Pinterest ads and Facebook ads.

“I'm not as passionate about organic traffic as I am paid because with paid you’re telling the algorithm exactly the types of people you want to reach and I can see a direct line result for the actions that they take. ” — Monica Froese

This Week on the Get Paid Podcast

  • Why she prefers paid ads over organic traffic [15:45]
  • "No, I had a baby...No money for me" [19:09]
  • Getting invited to go to Pinterest [21:35]
  • Using Pinterest to feed her Facebook Pixel [25:57]
  • V-Look Ups - and why you need 'em [42:56]
  • Being strategic with copy to leverage social proof on ads [45:15]
  • Why Facebook Ads are like viagra [55:05]
  • Growing her team [1:04:59]

Resources Mentioned:

Connect with Monica Froese:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Enroll now to save more than 30% on the 2020 price. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Nov 21 2019

1hr 24mins

Play

Rank #20: Claire Pelletreau: 3 Things You Got Wrong About FB Ads

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This week on the Get Paid Podcast, you get another round of one-on-one time with yours truly to chat about all the myths surrounding Facebook and Instagram ads, why some marketers perpetuate those myths, and how you might be standing in the way of your own success.

“Is your offer an aspirin or a nice-to-have vitamin?” — Claire Pelletreau

This Week on the Get Paid Podcast

  • Why you shouldn't fall for scare tactics
  • Why your niche matters
  • Is your product an aspirin or a vitamin?
  • Are self-limiting beliefs holding your business back?

Resources Mentioned:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Prices go up on December 10th.

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Dec 05 2019

25mins

Play

Greatest Hits: 8 Mindset Shifts that had the Biggest Impact on My Business

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There’s so much we can learn from other people’s journeys, so I wanted to end season 5 of the Get Paid Podcast sharing a little bit about my own business-building journey and some of the mindset shifts and realizations I’ve had about being a business owner. Most of them are recent, others have been percolating for a few years, but I believe all of them are going to help me (and hopefully some of you) keep going. 

“What would you do if you were the best fucking copywriter or designer or business coach or ad consultant? What would you start doing if it was proven that you were the absolute best?”  — Claire Pelletreau 

This Week on the Get Paid Podcast

  • Why focusing on tactics versus mindsets was detrimental for me 
  • Mindset Shift #1: 'Believing what's possible' 
  • Why the name 'Million Dollar Badass' rubbed me the wrong way 
  • Mindset Shift #2: Why investing money for accountability works for me 
  • Mindset Shift #3: Why investing money for time works for me 
  • Why I hire copywriters 
  • Mindset shift #4: Your price will always be wrong for some people
  • Mindset shift #5: Not babysitting other people's investment 
  • Mindset shift #6: Everyone is a fucking mess 
  • Mindset shift #7: "Confidence is really important, really Claire?" 
  • Operating from the place that I'm the fucking best 
  • Mindset shift #8: Investing money for confidence works for me 

Resources Mentioned:

  • Eman Zabi from The Scribesmith (Copywriter)
  • Joel Klettke (“this guy Joel from The Copywriter Club conference”)
  • Lacy Boggs from the Content Direction Agency (Copywriter)

Connect with me:

Step up Your Facebook Ads Game

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. 

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Jan 23 2020

54mins

Play

Greatest Hits: Brooke Castillo - the Conversation that Changed My Business

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Brooke Castillo is the co-founder and CEO of The Life Coach School, an online certification program for life coaches that helps clients and professional life coaches improve their lives, businesses, and careers. She is a Master Certified Life and Weight Coach with over 13 years of experience. She is the author of several self-help books including Self Coaching 101, Why Can’t I Lose Weight, and It Was Always Meant to Happen That Way as well as the host of The Life Coach School Podcast.

Brooke joins me to share how she achieved $17-million in revenue with only two product offerings. She explains the importance of understanding the value of your products or services, why your mindset is crucial for improving your bottom line, and why entrepreneurs need to stop thinking in terms of time vs. money. She also shares the nitty-gritty details of her profits and expenses last year, how much she pays herself and her team, and what she did to grow her membership program to consist of thousands of members without offering discounts or scholarships.

“If you think about yourself as the best in the world, then you would never describe yourself as expensive - and certainly never discount it.” - Brooke Castillo

This Week on the Get Paid Podcast:

  • The two primary ways Brooke gets paid.
  • Details of the membership program that brings in $600,000 in revenue every month.
  • How Brooke overcame the ‘time vs. money’ mindset.
  • Why she decided to offer ongoing enrollment for the Self Coaching Scholars program instead of limiting it to 6 or 12 months.
  • How Brooke keeps people from canceling their membership (and increases their customer lifetime value).
  • The difference between a ‘low-cost leader’ and a world-class leader.
  • How Brooke gets people to sign up for her programs without offering discounts or scholarships.
  • Brooke’s average yearly expenses, how much she pays her employees, and how much she pays herself.
  • How Brooke keeps her employees productive and focused on their strengths instead of getting caught up in the day-to-day tedium.
  • The stumbling blocks Brooke ran into as her revenue skyrocketed and how she moved past them (despite a ton of personal resistance).
  • How starting The Life Coach School Podcast impacted the business, it's simple recording process, and how Brooke comes up with content ideas week after week.

Resources Mentioned:

Connect with Brooke Castillo:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Jan 16 2020

1hr 24mins

Play

Greatest Hits: Jereshia Hawk on Her 60K Month from a Side-Hustle

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Meet Jereshia Hawk, the engineer turned entrepreneur who went from leading projects worth hundreds of millions to doubling her corporate salary and quitting her job within the first year of starting her online business. Jereshia’s journey started on Facebook Live where she started selling $19 PDFs, she then turned it into a $60/month group program, and now she runs a business that has helped has helped hundreds of coaches, consultants and freelancers turn their side hustle selling services into six-figure businesses through her program, Services That Sell.

Pull up a chair and join me and Jereshia as we chat about what it means to be a woman of color in business, how that affects the way you show up in business, and how to tune out all the bells and whistles and flip the funnel so you can start selling high ticket offers (without waiting five years!). She shares the lessons she’s learned from corporate America and managing $400 million projects and how you can apply them to your own businesses so you can streamline, scale, and sell.

“What's the simplest way for you to go out there and do your thing? What's the minimum viable audience that I could sell to? What if I just sell based off of value and it's a higher price point?” — Jereshia Hawk 

This Week on the Get Paid Podcast:

  • How Jereshia helps her clients quadruple their annual revenue within six months.
  • The lessons Jereshia learned from corporate America and how that prepared her to be a successful entrepreneur.  
  • How to run your business like a billion dollar organization (even without the billion dollar budget)
  • Internet stage fright and how to overcome it
  • How to flip the funnel so you can start selling high ticket offers with your signature service now
  • The POP method of getting shit done.
  • The impact of race on how you market yourself.
  • The key to making your business scalable.
  • Why you need to know who your minimum viable audience is and how to figure out what they need

Resources Mentioned:

Connect with Jereshia Hawk:

Step up Your Facebook Ads Game

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. 

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Jan 09 2020

1hr 10mins

Play

Maya Elious: When You're Not the Smartest Person in the Room

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Maya Elious is a personal branding strategist that teaches experts how to position themselves as the go-to authority figure in their industry so they can confidently launch their signature offer.

She’s helped hundreds of students and clients get clear on their message, confidently increase their prices, and have successful five-figure launches with their masterclasses, webinars, courses, and programs. Her main mission is to help women increase their impact and income with their gifts and expertise.

She’s been featured in publications like Black Enterprise, Forbes, and Business Insider teaching other entrepreneurs how to effectively build their personal brand.

As a first-generation American who dropped out of college to break free from the traditional mold, she believes in the power of pursuing your purpose despite the nay-sayers. She enjoys encouraging women to use their voice, and share their message in the form of online content in order to reach more people. She does this through her 12-week accelerator program, Built To Impact, and her signature live event, Impact Weekend.

When she’s not helping her clients build their online empire, she can be found traveling, scrolling through IG, or watching Hulu.

This week on the Get Paid Podcast, Maya joins us to chat about why the company you keep matters, pivoting her business, and landing corporate clients on Craigslist. 

You never want to be the smartest person in your circle. People in my circle were making more money than me, and that pushed me to charge scary numbers and do scary launches. Just being around those people shifted my mindset around money.” — MAYA ELIOUS

This Week on the Get Paid Podcast

  • wtf is positioning?
  • Landing a corporate client on Craigslist
  • Pivoting her business from design to strategy and consulting
  • Not being the smartest person in the room
  • Being totally ignorant about taxes
  • Buying a home while on holiday
  • What does being responsible for your finances look like
  • Why being a homebody saves you money

Resources Mentioned:

Connect with Maya Elious:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Dec 26 2019

1hr

Play

Erika Lyremark: Business Lessons from Stripping

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Erika is the mastermind behind DailyWhip, where she dishes out business advice for bold women.

Showing early entrepreneurial skills when she let her brother throw a pie in her face for $5, Erika wheeled and dealed her way through high-school, earned degrees in Women Studies and Apparel Design, spent 9 years swinging around a stripper pole, went on to co-create a multi-million dollar commercial real estate investment company, and now helps women create, sell, and market their products & services. 

Erika documented her experiences in her best-selling book Think Like A Stripper, lauded by Dan Pink as “a smart and provocative read”, while Shark Tank’s Barbara Corcoran says “Erika will not only whip you into shape with her wit, humor, and no-nonsense advice but show you how to bounce back from failure and become the confident sales superstar you’re meant to be.”

This week on the Get Paid Podcast, Erika joins us to chat about how being a stripper shaped her brand, channeling confidence, and leaning into her provocative side through her business.

“People aren't really bringing their brilliance to the table. So many internet marketers and internet gurus and coaches treat people like they're stupid. Because when you treat people like they're stupid, it scares them and they’re hooked on you” — Erika Lyremark

This Week on the Get Paid Podcast

  • Our mutual love of Gossip Girl
  • Business lessons from stripping
  • Building a business that let her lean into her provocative side
  • How to keep yourself challenged in your business without breaking the business?
  • Creating Contact Superheroes to vanquish your inner Negative Nelly
  • Being a binge meditator
  • "Our businesses can only grow as much as we grow"

Resources Mentioned:

Connect with Erika Lyremark:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Dec 19 2019

1hr 1min

Play

Rachel Rodgers: Why 6-Figures Just Isn’t Enough

Podcast cover
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Rachel Rodgers is a woman of color, a mother of four and a seven-figure business owner -- in that order. Rachel started her career working as a lawyer with nonprofits, federal judges and Hillary Clinton. When she realized that changing the world is easier when you have some cash in your bank account, she decided to build a million dollar business and then teach other women how to do the same. Rachel is the creator of the Million Dollar Badass Podcast, the founder of Glow Up and the Million Dollar Badass Mastermind.  Every week, her no-bullshit business and life advice get delivered to over 30,000 fans and her visionary guidance for female entrepreneurs has been featured in Time, Forbes, Entrepreneur, Fast Company and the Washington Post.

This week on the Get Paid Podcast, Rachel joins us to chat about her building and scaling her team, finding the balls to charge the rates she deserved, and her journey from Intellectual Property lawyer to Million Dollar Badass.

“When you've had to face fear on a regular basis, you develop a level of resiliency that you can bring to entrepreneurship and your professional life” — RACHEL RODGERS 

This Week on the Get Paid Podcast

  • Why 6-figures isn't enough 
  • Running a law firm from her bed
  • How she found the balls to charge $$$
  • Teaching her kids resiliency
  • $40/week to get your whole Sunday back
  • Having a personal chef 
  • The two things that led to Rachel’s success

Resources Mentioned:

Connect with Rachel Rodgers:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Dec 12 2019

1hr 1min

Play

Claire Pelletreau: 3 Things You Got Wrong About FB Ads

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This week on the Get Paid Podcast, you get another round of one-on-one time with yours truly to chat about all the myths surrounding Facebook and Instagram ads, why some marketers perpetuate those myths, and how you might be standing in the way of your own success.

“Is your offer an aspirin or a nice-to-have vitamin?” — Claire Pelletreau

This Week on the Get Paid Podcast

  • Why you shouldn't fall for scare tactics
  • Why your niche matters
  • Is your product an aspirin or a vitamin?
  • Are self-limiting beliefs holding your business back?

Resources Mentioned:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Prices go up on December 10th.

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Dec 05 2019

25mins

Play

Claire Pelletreau: 3 Reasons You Can’t Wait Another Year to Learn FB Ads

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This week on the Get Paid Podcast, it’s just you, me and Facebook ads as we chat about why adding Facebook and Instagram ads to your marketing toolkit can help you grow your reach fast. Tune in for the reasons I think you should learn how to leverage Facebook ads sooner rather than later.

If you surveyed your list, you’d be shocked at how few people actually know about your offer. So what’s the remedy here? It’s Facebook and Instagram ads. ” — Claire Pelletreau

This Week on the Get Paid Podcast

  • How to make your content work harder [3:29]
  • How retargeting ads can help make sure your audience sees your offer [4:33]
  • Why your email open rates suck and what you can do about it [10:16]
  • ROI of  time versus ROI of FB ads [22:36]

Resources Mentioned:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Enroll now to save more than 30% on the 2020 price. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Nov 28 2019

27mins

Play

Monica Froese: The Mom Blog that Obama Reads

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Monica is a professional blogger and Pinterest marketing expert. She has an MBA degree in finance and marketing, and blogs at Redefining Mom, a site for helping women thrive in motherhood and business. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft, HP, and Cisco. Now, she provides online marketing education to small businesses that are looking to build a profitable revenue stream through effective sales funnels and Pinterest ads.

This week on the Get Paid Podcast, Monica joins us to chat about talking about her mom blog to Obama, leveraging strategies from her corporate job, and the relationship between Pinterest ads and Facebook ads.

“I'm not as passionate about organic traffic as I am paid because with paid you’re telling the algorithm exactly the types of people you want to reach and I can see a direct line result for the actions that they take. ” — Monica Froese

This Week on the Get Paid Podcast

  • Why she prefers paid ads over organic traffic [15:45]
  • "No, I had a baby...No money for me" [19:09]
  • Getting invited to go to Pinterest [21:35]
  • Using Pinterest to feed her Facebook Pixel [25:57]
  • V-Look Ups - and why you need 'em [42:56]
  • Being strategic with copy to leverage social proof on ads [45:15]
  • Why Facebook Ads are like viagra [55:05]
  • Growing her team [1:04:59]

Resources Mentioned:

Connect with Monica Froese:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Enroll now to save more than 30% on the 2020 price. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Nov 21 2019

1hr 24mins

Play

Claire & Tony: How to Subsidize Your Facebook Ad Spend

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Tony Rulli is the lead strategist for all paid marketing campaigns at Intentional Spark, including Facebook Ads, Adwords, and web retargeting. He’s also a friend, and one of my go-to people to talk shop with.

SO, this week on the Get Paid Podcast, we’re doing something a little different. Instead of diving into Tony’s backstory (been there, done that), we’re swapping notes on tripwires. Tune in to hear about our mutual love-affair with tripwires (and how they set you up for more conversions further down the funnel), why your offer needs to be a no-brainer, and the mechanics of setting up a tripwire that works like it’s supposed to.

“If you really think you need to explain what your tripwire offer is, you might need to rethink it a little bit.” — Tony Rulli

This Week on the Get Paid Podcast

  • What is a tripwire? [4:38]
  • Is $7 too dinky? [6:25]
  • What's good content for a tripwire? [16:43]
  • Turning your thank-you page into a tripwire? [22:44]
  • The mechanics of a tripwire [28:16]

  • Why your offer needs to be a no-brainer [39:43]

Resources Mentioned:

Connect with Tony Rulli:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Enroll now to save more than 30% on the 2020 price. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Nov 14 2019

55mins

Play

Jasmine Star: Your Business Isn’t Your Baby

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Jasmine Star is a photographer and business strategist from Newport Beach, California. She dropped out of law school and became an internationally recognized entrepreneur, later to become the founder of Social Curator, a social media marketing membership for business owners. Harnessing her chutzpah and hustle, Jasmine empowers entrepreneurs to build a brand, market it on social media, and create a life they love.  Some days you'll find her featured in Forbes, Entrepreneur, and INC magazine, most days you'll find her in sweatpants scrolling Instagram, but her favorite days are spent with her dog and her high-school sweetheart, eating tacos.

This week on the Get Paid Podcast Jasmine joins us to chat about being unemotional about her business, scrapping a 6-figure course, and building a business that people want to buy.

“People's opinions don't pay my bills. People liking my content, liking my social posts, don't pay my bills. What pays my bills is serving a very small audience in a very refined way. ” — Jasmine Star

This Week on the Get Paid Podcast

  • Viewing things in metrics of time and not money [4:31]
  • Money mindset and being "girl in the hood with immigrant parents" [9:37]
  • The "fun" fund [12:30]
  • Having a crisis of confidence when she started teaching courses [22:02]
  • Working from 4:30 AM - 6:30 PM every day [34:03]
  • "Just stop being so fucking precious" about content [35:14]
  •  You define what success means for you [46:47]
  • "My business is a machine, not a baby" [53:50]

Resources Mentioned:

Connect with Jasmine Star:

Finally dipping your toes in the ads water?

Do yourself a favor and start with Absolute FB Ads: Simple step-by-step instructions, instead of wasting a TON of money targeting the wrong audience or selecting the wrong objective. You’ll be shocked by how many people flush money down the toilet just because Zuckerberg and friends are dead set on making their platform a veritable nightmare for small business owners. With me and my crystal clear instructions holding your hand the entire way, you'll be amazed by how straightforward the process actually is. You'll be a pro at running campaigns that convert in no time. Head over to clairepells.com/pod. 

Enroll now to save more than 30% on the 2020 price. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Nov 07 2019

1hr

Play

Shinah Chang: From Corporate Attorney to Crooked Calligraphy

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Shinah is a whiskey-loving, curse-word slinging, Harvard-trained former corporate attorney who left everything behind to find her passion. 

Shinah spent her entire life on the straight, "proper" path. She went to an Ivy League college, then a prestigious Law School, then worked her butt off as a corporate attorney for a big international law firm.

But, after one too many days of uninspiring work and nights of sleeping under her desk, she decided she had to reclaim her life! She quit her corporate law job and explored so many creative avenues - knitting, woodworking, drawing, graphic design. But CALLIGRAPHY is what she fell in love with.

Shinah needed plenty of inspiration along the way, but the usual sugary, fluffy stuff about beauty and dreams didn't reflect what she was really feeling. So she created Crooked Calligraphy to spread creativity, courage and honest, gritty life inspiration through calligraphy.

Crooked Calligraphy has worked with huge brands like Disney, Anthropologie, Jo Malone, and Dom Perignon, but Shinah’s favorite work is teaching calligraphy and encouraging her students to look at their fears in the face and move toward a life that will make them happy.

This week on the Get Paid Podcast, Shinah joins us to chat about how she gave up her career as a lawyer to start her calligraphy business, being a model minority, and what a professional calligrapher makes.

“I had to do all of the exploration, the trying, the failing, and the learning along the way in order to be ready for calligraphy.” — SHINAH CHANG

This Week on the Get Paid Podcast

  • What a professional calligrapher makes [04:51]
  • "Tiger moms" [09:44]
  • Being the model minority [15:50]
  • Burning out and quitting her job as a lawyer [31:35]
  • Finding and monetizing calligraphy [40:24]
  • Creating and launching her first online course [48:56]

Resources Mentioned:

Connect with Shinah Chang:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made over $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Oct 31 2019

1hr 19mins

Play

Brittany Berger: When Productivity Is Unhealthy

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Brittany Berger is a content marketing consultant and the founder of WorkBrighter.co, a digital media company that helps productive unicorns go beyond working smarter to a version of productivity that makes room for “unproductive” things like rest, self-care, and fun.

She started Work Brighter after 5 years of running content marketing in high-stress startups that prioritized hustle, growth, and scaling over self-care and mental health. Now that she's changed her own mindset, she spends her time helping other high achievers define balance for themselves, advocating for mental health awareness, and dancing...always dancing.

This week on the Get Paid Podcast Brittany joins us to chat about why an obsession with productivity can be unhealthy, why you need to create less content, and why she’s planning on hiring a CEO as her business grows.

“We can create much less content and our audience wouldn’t even notice. We're still talking to them. We're still engaging with them. We're just re-using content instead of just pushing it out there and forgetting about it afterwards.” 

— BRITTANY BERGER

This Week on the Get Paid Podcast

  • What ‘working brighter’ looks like [3:10]
  • Not being able to get a diagnosis for her chronic illness [6:23]
  • Moving to New York and monetizing her hobbies [14:01]
  • Tracking health the way you track revenue other metrics [21:09]
  • The Anti-Gary V style of repurposing content [32:38]
  • How AirTable helped her gain success on Youtube [45:21]

  • Why Brittany plans on hiring a CEO [58:18]

Resources Mentioned:

Connect with Brittany Berger:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Oct 24 2019

1hr 7mins

Play

Abagail and Emylee from the Boss Project: Hitting $200k in Year 1

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Abagail and Emylee founded Think Creative Collective just months after meeting each other online. What began as a conversation over wine on Abagail’s office floor transformed into building a community and business that had ridiculous goals, dreams, and ideas. Together they built a multi-six-figure business in under 12-months by helping thousands of creative entrepreneurs build a soul-fulfilling and freaking profitable business.

When they’re not building their empire you can find Abagail arranging fresh flowers, cuddling her rescue beagles or sipping on a McDonald’s Coke (yes, even she has weaknesses). If you want to catch up with Emylee you’ll need to head to the local coffee shop to find her (and make sure to buy her an extra shot). Otherwise, she’s creepily watching her daughter sleep or posing her newest houseplant for an Insta-worthy gram. 

This week on the Get Paid Podcast, Abagail and Emylee join us to chat about how they made $200k in their first year, working through adoption and brain injury to get their launch done, and the challenges of hitting $1 million.

“Find people that are adding to your bottom line. For a long time, we just hired to fill holes and do things that we used to do to get by and weren’t necessarily adding value, whereas other people were hiring people that add definite revenue.” 

— The Boss Project

This Week on the Get Paid Podcast

  • How to distribute your profit [3:56]
  • Rebranding as The Boss Project [7:15]
  • The origin story [11:25]
  • Making $200k in their first year [18:22]
  • Why stock photos aren't working anymore [19:53]
  • The $29 product [30:01]
  • How Abby worked through a brain injury [43:40]
  • The stress of scaling to $1 million [59:44]

Resources Mentioned:

Connect with Abagail and Emylee:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘how To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Oct 17 2019

1hr 8mins

Play

Sarah Noked: Walking Away From $100K Months

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Sarah Noked is an Executive MBA graduate, Certified Online Business Manager® and Digital Marketing Strategist with more than 10 years’ business experience in the online space. Her agency helps online entrepreneurs conquer their growing pains to scale the team-based business of their dreams – with systems, processes, automation, and smart delegation.

When she’s not working in her agency supporting 6 and 7-figure entrepreneurs scale their businesses, she is a Certified OBM® Trainer accredited by the International Association of Online Business Managers, she helps other Online Business Managers, Virtual Assistants, and Corporate escapees build fulfilling and lucrative online careers as Certified Online Business Managers®.

This week on the Get Paid Podcast Sarah joins us to chat about why your business needs an OBM, scaling your agency, and the dos and don’ts of building your team.

“I hire... people that I would like to shoot the shit with at a bar.” — SARAH NOKED

This Week on the Get Paid Podcast

  • What the heck is an OBM? [3:48]
  • Sarah's unique agency-internship model [6:25]
  • How moving to Israel sparked Sarah's journey as a VA [10:44]
  • The focus bleed [21:17]
  • Hiring full-time employees [25:55]
  • Why she's shifting away from an agency model [39:38] 
  • What Sarah would change about how she ran her agency the first time [1:00:25]
  • Living in a kibbutz and raising a family in Israel [1:08:14]

Resources Mentioned:

Connect with Sarah Noked:

Free Facebook Ads Masterclass

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. 

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Oct 10 2019

1hr 26mins

Play

Eman Zabi: Racist D-Bags and Questionable GIFs

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Eman Zabi started a copywriting business in the upstairs bedroom of her parents’ house in Qatar. Now the founder and copywriter behind The Scribesmith, Eman and her team work with entrepreneurs launching courses and membership platforms.  

Eventually, she realized that her love of research meant that her skills were best suited to the launch space. With a background in neuromarketing, international politics, and economics, Eman and her team take a strong research-driven approach to create copy that maximizes ROI, or as they like to say, gets clients an air-punching bottom line. 

Eman now lives in Vancouver with her cat (Scribesmith’s Chief Officer of Cuddles), traveling every other month, drinking copious amounts of tea, and complaining about how it doesn’t rain enough.

This week on the Get Paid Podcast Eman joins us to chat about investing in mentorship and building relationships, and what being a young, brown, Muslim woman in business can sometimes feel like. 

“I think there's so much noise in our industry and there's nothing I would hate more to be than to be adding to it. So until I have something that’s different and can an impact, I don’t see the point in creating a course” — Eman Zabi

This Week on the Get Paid Podcast

  • When time-based retainers are a bad idea (and when they're great) [4:18]  
  • Eman's origin story  [8:35] 
  • Why Eman invested in mentorship from the get-go [16:24]
  • Why having a unique name pays off (Eman and Claire's meet cute) [19:40]

  • Milking the climb up Kilimanjaro [21:21]

  • Showing up and doing the work to build relationships [22:49]
  • Why Eman was nervous about having a personal brand [34:29]
  • Being Muslim and a business owner [46:46] 
  • Moving to Canada for the squirrels [50:53]
  • A crash course in immigrating to Canada [51:28]
  • Building a small team [57:28] 
  • Having systems in place before shit hits the fan [1:02:28] 

Resources Mentioned:

Connect with Eman Zabi:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Oct 03 2019

1hr 8mins

Play

Prerna and Mayank Malik: 60% Net Profit + Brilliant Budgeting

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Prerna and Mayank Malik are the founders of Content Bistro (www.contentbistro.com), a conversion copywriting agency. They are the creators of Profits on Tap ® - the premium program for service providers who want an #easybakescale approach for their businesses. They live in India with their daughter, Manini and when they aren’t working on launches with clients or on profit optimization with service-based businesses, they’re traveling the world and eating all the food! 

This week on the Get Paid Podcast, Prerna and Mayank join us to chat about understanding investments and managing your money, working in 90-day sprints, and scaling your business sustainably. 

“People get busy. So until someone says “You're being annoying, go away”, you follow up.” — Prerna Malik

This Week on the Get Paid Podcast

  • The blogger that changed their lives [8:55]
  • Skill-building versus visibility-building [25:52]
  • Pivoting to copywriting [27:30]
  • “The Sustainable Scale” [28:20]
  • Landing Pat Flynn as a client [42:28]
  • Following up (without being annoying) [43:46]
  • The real reason I accosted P&M in New York [47:02]
  • Taking home 60% net profit every year [50:43]
  • Working in 90-day sprints [57:38]
  • Budgeting for your new hire [1:02:29]

Resources Mentioned:

Connect with Mayank Malik and Prerna Malik:

Free Facebook Ads Masterclass

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. 

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Sep 26 2019

1hr 9mins

Play

Wahida Lakhani: Ditching 7 Bosses + Counting Other People's $$$

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Wahida Lakhani is the founder and Lead Strategist of Brands Are Stories. Wahida cut her teeth in the tech startup and agency space where she worked with Fortune 500 companies and household name brands to sort through their social analytics and unearth profitable insights. She then founded Digital In The City, where she managed over $1 million in ad spend for clients in some of the most competitive verticals. 

This week on the Get Paid Podcast Wahida joins us to chat about how she combines her two loves: the power of copywriting and the ability to turn those words into cash.

“An architect friend of mine started an e-commerce store. She used to get a lot of prestige from saying she was an architect. But, when you’re an entrepreneur instead of people saying, “Oh wow, this says something about you,'' they worry about you.” — Wahida Lakhani

This Week on the Get Paid Podcast

  • Why she switched from FB ads to copywriting [3:27]
  • Mourning the loss of the old you [7:10]
  • Hitting $100k in her first year [16:08]
  • "Claire, I feel like I have 7 bosses" [20:48]
  • Wahida's 'Get out of bed' fee [30:12]
  • Partnering with CopyHackers [33:53]
  • Ongoing payments versus lump-sum payouts for guest experts [37:42]
  • The Story Stacking method [44:49]
  • Levels of customer awareness [46:24]
  • Programs for entrepreneurs who want to work abroad [56:00]
  • The secret weapon behind Wahida's winning pitches [1:08:03]

Resources Mentioned:

Connect with Wahida:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Sep 19 2019

1hr 11mins

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Hailey Dale: Done-For-You Vs. Courses (and We Hate Membership Sites)

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Hailey Dale is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the ‘shoulds’ and ready to build their content empires – their way. Through her programs, agency, and award-winning, tell-all blog, she’s helped thousands of entrepreneurs create smarter content that regularly delights them and their customers while growing their bottom lines.

This week on the Get Paid Podcast Haley joins us to chat about the challenges of balancing a done-for-you business while still launching courses, building an email list when you’re starting from nada, and why memberships are a bad, bad idea if you’re just cutting your teeth.

QUOTE

“Doing client work makes me a better teacher. I love being the person who rolls up her sleeves and gets her hands dirty actually running sales funnels, seeing how they perform, doing the optimization and the scaling and the testing phase.” — Hailey Dale

This Week on the Get Paid Podcast

  • Testing funnels through quarters [2:53]
  • How Hailey built a 6000 strong list while working a fulltime job [10:38]
  • Building and hiring a team [22:57]
  • Paid test assignments [31:36]
  • Balancing both sides of her business [35:25]
  • Theme days [36:14]
  • Why we hate membership sites [39:45]
  • Is blogging still effective? [46:13]
  • Figuring out your Minimum Viable Output [48:41]

Resources Mentioned:

  • Tara Mohr's Playing Big

Connect with Hailey Dale:

Free Facebook Ads Masterclass

Today’s episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn’t easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. 

Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here

Now it’s time to GET PAID

Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Sep 12 2019

56mins

Play

Lauren Caselli: Big Event Planning + Diversity Riders

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Lauren Caselli owns a strategic event planning and marketing firm that provides digital entrepreneurs, mid-sized tech companies, and venture capital firms with streamlined, done-for-you solutions for their most important gatherings, product launches, and in-person, client-facing experiences. Lauren also is the founder of the 8-time sold out Boss Lady Bash, a community event for female small business owners, that incidentally didn't make her any money off of ticket sales, but got her tons of new clients, which just goes to show you that even experts struggle with profitable events sometimes.

On this week’s episode of the Get Paid Podcast, Lauren joins us to talk about racial and gender diversity on speaker panels, why she finds it easier to sell a $25,000 service than a $197 course, and why chaos is important to her. 

“When you hire a contractor, you’re hiring them for their expertise. When you hire an employee, you’re the expert, and you’re training them.” — Lauren Caselli 

This Week on the Get Paid Podcast

  • The rant that got Lauren on the podcast [2:36]

  • Why Lauren moved to Bozeman, Montana [5:04]

  • Racial diversity on speaker lists [07:41]

  • Diversity clauses and Mariah Carey's green M&Ms [10:12]

  • Travel hacking as a consultant [16:51]

  • How much a full-service event planner will cost you [20:58]

  • Why it's easier for Lauren to sell a $25,000 service than a $197 course [22:48]

  • Why thank-you gifts aren’t always the best idea [29:44]

  • Why Lauren's passionate about hiring people as full-time employees [40:44]

  • Let's talk about therapy [50:09]

  • Saving money as an entrepreneur [56:35]

  • Choosing between services and courses [1:05:13]

  • Babysitting people's wallets [1:09:34]

  • The very first step to running ads to your course [1:20:22]

Resources Mentioned:

Connect with Lauren Caselli:

The Most Important Training for Course Creators 

If you're like me, you've heard the talk: “Evergreen funnels aren't effective. Only certain types of businesses can actually sell on autopilot”. But, that's not true at all. I’ve made $50,000 in revenue with Mariah Coz’s evergreen funnel strategies. 

Now, you can walk through her entire system in her free class: ‘How To Sell More Courses With An Evergreen Sales Funnel’.  It's kinda insane how detailed she gets in this training. Visit clairepells.com/ee to get it right now. 

Now it’s time to GET PAID

Thanks for tuning in to the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.

Now, it’s time to go get yourself paid.

Sep 05 2019

1hr 24mins

Play

iTunes Ratings

176 Ratings
Average Ratings
167
4
2
3
0

Excellent nitty gritty, real life insights into real businesses and people

By SeanKernan - Oct 14 2019
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Love the mix of businesses and people Claire connects with in these conversations.

❤️ this podcast

By adcopp - Aug 31 2019
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Hands down this is my favorite podcast! I move the raw honesty that Claire and her guest display.