Moving Brands into the 21st Century with Jordan Gal from Carthook
Moving Brands into the 21st Century with Jordan Gal from Carthook
Checkout is one of the key points that make or break your conversion rate, but most brands have very little control in ... Read more
27 Jul 2020
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41mins
Running a Digitally Native Eyeglass Brand (with Ryan Fisher from Felix Gray)
Running a Digitally Native Eyeglass Brand (with Ryan Fisher from Felix Gray)
How Felix Gray helps customers find the perfect fit by combining digital and in-store experiences 3 factors to work thr... Read more
20 Jul 2020
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49mins
Redefining Customer Loyalty with Fiona Stevens from LoyaltyLion
Redefining Customer Loyalty with Fiona Stevens from LoyaltyLion
Overcoming customer mistrust of loyalty programs Loyalty emails perform ~14x better than standard marketing emails Here... Read more
13 Jul 2020
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26mins
A Masterclass in eComm Logistics with Casey Armstrong, CMO at ShipBob
A Masterclass in eComm Logistics with Casey Armstrong, CMO at ShipBob
How major players “pull the market up with them” Creating an Amazon-level experience through the entire customer journe... Read more
6 Jul 2020
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36mins
Exploring Steady Growth in DTC with Fred Perotta (Tortuga Backpacks)
Exploring Steady Growth in DTC with Fred Perotta (Tortuga Backpacks)
Iterating a product through some rough initial steps- the product itself might not necessarily be “there” but the right... Read more
29 Jun 2020
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53mins
Creating Retention-Oriented Paid Advertising with Savannah Sanchez of The Social Savannah
Creating Retention-Oriented Paid Advertising with Savannah Sanchez of The Social Savannah
Diversifying ads to look native on newer social media platforms How Facebook advertising has shifted over the past few ... Read more
22 Jun 2020
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38mins
The True Power of Subscription with Chathri Ali from Recharge
The True Power of Subscription with Chathri Ali from Recharge
Why the customer portal is so important for subscription businesses Creating an education focus on the backend of a sit... Read more
15 Jun 2020
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41mins
Bringing a Brick’n’Mortar Business Online with Sanjay Jenkins of Buff City Soap
Bringing a Brick’n’Mortar Business Online with Sanjay Jenkins of Buff City Soap
Balancing physical franchises and online sales Using 10-digit phone numbers vs short codes for SMS Replicating the in-s... Read more
8 Jun 2020
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56mins
How to Shape Your Business Ops for the 21st Century with Eric Best from SoundCommerce
How to Shape Your Business Ops for the 21st Century with Eric Best from SoundCommerce
Amazon has incredibly low marketing costs for a business of its size because they’ve nailed down a competitive advantag... Read more
1 Jun 2020
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56mins
Mastering Email, Popups, and SMS with Ben Jabbawy from Privy
Mastering Email, Popups, and SMS with Ben Jabbawy from Privy
The biggest trends in email marketing right now Using email as a narrative channel- it’s a great place to build out you... Read more
25 May 2020
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1hr 6mins