Cover image of The Agency Trailblazer Podcast - Love your agency - WP Innovator
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Rank #118 in Design category

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Business
Design
Entrepreneurship

The Agency Trailblazer Podcast - Love your agency - WP Innovator

Updated 5 days ago

Rank #118 in Design category

Arts
Business
Design
Entrepreneurship
Read more

Running a design or web agency can be stressful. We explore ways to can improve agency life, grow our businesses, achieve our goals and get back time with our loved ones. 18 hour days should not be the norm.

Read more

Running a design or web agency can be stressful. We explore ways to can improve agency life, grow our businesses, achieve our goals and get back time with our loved ones. 18 hour days should not be the norm.

iTunes Ratings

29 Ratings
Average Ratings
29
0
0
0
0

Wonderful!

By Mor@FlixFrame - Oct 18 2018
Read more
Always a pleasure to listen. So much valuable information and excellent presentation. Just fab!

Amazing show

By wesy2kn1 - May 05 2017
Read more
A must for any wordpress developer

iTunes Ratings

29 Ratings
Average Ratings
29
0
0
0
0

Wonderful!

By Mor@FlixFrame - Oct 18 2018
Read more
Always a pleasure to listen. So much valuable information and excellent presentation. Just fab!

Amazing show

By wesy2kn1 - May 05 2017
Read more
A must for any wordpress developer
Cover image of The Agency Trailblazer Podcast - Love your agency - WP Innovator

The Agency Trailblazer Podcast - Love your agency - WP Innovator

Latest release on Jan 15, 2020

The Best Episodes Ranked Using User Listens

Updated by OwlTail 5 days ago

Rank #1: #239 - How to beat feast or famine - Rachel Jacobs

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Feast or famine is experienced often by the hard working agency owner. How can we can we change this model and create a business based on recurring income whilst providing the same services? This is not a podcast about selling support packages but instead creating a business based on your expertise, and creating real value for your clients.

An interview that blew Lee's mind, so it is one not to be missed!

Full show notes here - https://agencytrailblazer.com/podcast/how-to-beat-feast-or-famine/

Nov 06 2019

35mins

Play

Rank #2: #133 - How to improve your SEO - Chris Castillo

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Confession - I had not been taking SEO seriously enough... that is until something happened that blew me away. (Listen to today's episode to find out what). Kyle VanDusen as a result connected me with today's guest, Chris Castillo for him to share his story and lessons he has learned along the way.

He launched his agency focused on developing websites, but after continuing to invest in himself he made a significant change.

He has now built his business as a digital marketer focusing on strategy that connects all of the relevant pieces of the puzzle. They have a heavy focus on ROI, conversion and SEO.

If you like us need to start taking SEO more seriously, then be sure to check out Chris's course below.

Supercharge your SEO course:

https://agencytrailblazer.com/superchargeseo

(Affiliate link)

Connect with Chris:

Website - click here

Facebook - click here

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Jun 04 2018

43mins

Play

Rank #3: #210 - How to get more exposure - Kerri L Watt

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Agency owners often dream of the perfect PR that generates 100s of leads and yet reality never quite meets expectations. How do you generate great PR for your agency that attracts the right sort of leads?

Full show notes available here: https://agencytrailblazer.com/podcast/how-to-get-more-exposure/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Apr 19 2019

33mins

Play

Rank #4: #149 - The importance of telling your story - Dana James Mwangi

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In the creative industry, how do you stand out? Dana James Mwangi shares how she developed her story and her voice which has lead to exposure on television, events and leading industry websites.

Full show notes: https://agencytrailblazer.com/podcast/the-importance-of-telling-your-story/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Jul 30 2018

41mins

Play

Rank #5: Day 1 of 12 days of WordPress Tips

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You can speed up your client websites without needing to be a total nerd with easy to use Cloudflare.

Check our our blog here to learn how:

http://leejacksondev.com/how-to-secure-wordpress-with-a-firewall-using-cloudflare/

---

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Dec 13 2015

1min

Play

Rank #6: #201 - How to productize your agency offering - Andrew Palmer

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Describing what we do and what we offer can often spill out as a confusion mix of words. As we look at our business, what we are working on often reflects that confusing mix, and can feel like utter chaos. Today I chat with Andrew Palmer who shares his own agency journey over the years. He unpacks lessons learned, gives insights into his online businesses and shares valuable advice for startups and established agencies.

Full show notes: https://agencytrailblazer.com/podcast/how-to-productize-your-agency-offering

Mar 22 2019

43mins

Play

Rank #7: #127 - The Impact of GDPR On Your Website - Lee Jackson

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What is the impact of GDPR on your website and what should you be doing about it?

This episode serves educate as well as help build a framework for tackling compliance with your website.

You can find our full article here: https://angledcrown.com/gdpr-for-websites/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Apr 23 2018

28mins

Play

Rank #8: #137 - How to make clients feel like family - Theresa Hill

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Do clients frustrate you? Do you feel like your clients are frustrated with you? How can you make your clients feel like family and actually enjoy your interactions? Theresa Hill shares how her agency cultivates family both internally and with their clients around the world.

Hot topics from todays episode


  • How to make clients feel like family
  • Bringing family into the business
  • Working with family members
  • Plussing a client experience
  • Not charging for every minute
  • Boundaries
  • Dealing with angry clients
  • When to fire a client





Mentions:

Scratch - click here

Questions for web content - click here




Connect with Theresa:

Email - info@inovatemarketing.com 

Website - https://www.inovatemarketing.com/

Facebook - https://www.facebook.com/inovatemarketing/

---

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Jun 25 2018

40mins

Play

Rank #9: #124 - WordPress Tools for Your Agency - Róbey Lawrence

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Geek out with us as we share the WordPress tools we use to run our agencies. Meet my mate Róbey Lawrence who has grown his agency and developed productized brands for his services all of which are cleverly linked through themeing, messaging and subject.

This is a proper geek out session, there is something for everone

Connect with Robey

WP Barber: https://thewpbarber.co/

Bearded Friend: https://beardedfriend.com/

Podcast: http://wpbosses.com.au/

---

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Apr 01 2018

47mins

Play

Rank #10: #191 - How to build authority in your niche - Alexis Curtis

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Many agencies struggle to generate solid leads for their business, as by “serving everyone”, they struggle to communicate who they are, what they do and who they do it for.

Alex Curtis shares his own journey of freelancing and launching an agency that naturally niched into the Finance sector. He doubled down and has grown a large team. He shares how he has used social media to generate leads for his niche and grow his business.

Full show notes available here - https://agencytrailblazer.com/podcast/how-to-build-authority-in-your-niche/

---

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Jan 14 2019

43mins

Play

Rank #11: #215 - How to work out your hourly rate - Lee Jackson

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Pricing your projects or working out your hourly rate need not be complicated. In this episode I walk you through how to calculate both a reasonable and logical hourly rate and use that to price your projects and set achievable financial targets.

Full show notes: https://agencytrailblazer.com/podcast/how-to-work-out-your-hourly-rate/

May 20 2019

26mins

Play

Rank #12: #192 - How to build an agency on recurring revenue - John White

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Agencies are constantly hunting for the next project. What if you could build up a business building websites that guaranteed a monthly income and removed the stress of cashflow? It sounds too good to be true but John White shares how he has achieved just that!

Lee deep dives with him into how he has achieved his monthly revenue model, what he offers, how he positions it and goes into the numbers. An episode not to be missed.

Full show notes available here - https://agencytrailblazer.com/podcast/how-to-build-a-agency-on-recurring-revenue

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Jan 21 2019

51mins

Play

Rank #13: #6 - Becoming More Than Average - Jan Koch WP Summit

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Join Lee (full of man-flu so bear with him) as he talks with the one and only Jan Koch of WP Summit fame!

Jan is the founder of the WP Summit, an epic online conference that was packed with amazing speakers. He also runs a web development business, and is a coach for entrepreneurs helping them make money with WordPress.

Do you want to get involved with the podcast? Get in touch on:

http://leejacksondev.com/contact/

Show notes:

*For those with audio impairment, we have transcribed the full conversation here:

http://leejacksondev.com/podcast/transcripts/episode-6-jan-koch/ *

Do you use the transcripts? Get in touch if you do to help us understand if they are valuable to you as we are reviewing them at present: http://leejacksondev.com/contact/

Main Takeaway:

Implement a task management system. Don't RE-act, act and be in control of what you are doing. Check out "Getting Things done" http://gettingthingsdone.com/

Connect with Jan

Jans site: http://jkoch.me

Mastery Club: http://wpmastery.club

Twitter: https://twitter.com/iamjankoch

Facebook Group: https://www.facebook.com/groups/iusewordpress

Recommended Plugins/Resources:

Filament: http://filament.io/

Getting Things Done: http://gettingthingsdone.com/

---

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Jan 04 2016

43mins

Play

Rank #14: #123 - Businesses That Educate Dominate - Mike Killen

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How do you harness the power of "funnels" for your business? What IS a "funnel"? You may have been creating funnels for longer than you realised.

Mike Killen unpacks what a funnel really is, and highlights the importance of providing really valuable content that will educate, build credibility and encourage the consumer down the right path to engagement.

Connect With Mike

Twitter: https://twitter.com/mike_killen

Sign up for his list: http://sellyourservice.co.uk

Special Offer (Discount):

beaverfunnels.co

Code: 10PERCENT

---

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Mar 26 2018

44mins

Play

Rank #15: #163 - How to quote the right price for a project - Lee Jackson

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When pricing up any project we often struggle with two main fears. "Will I price this too high" or "Will I not charge enough". How can you be sure you are charging a price that is good for your client and for your business? In this episode Lee shares a mindset he uses to work out how he should be pricing a project if at all.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-quote-the-right-price-for-a-project/

---

OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Sep 03 2018

25mins

Play

Rank #16: #222 - How to communicate with clients - Vito Peleg

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Communicating on any project can be hard work. Project management tools are designed to help teams communicate, yet can often be off-putting to your less tech minded clients. Your inbox may be full of emails and nested conversations. Your task lists may be full of poorly described issues.

Feeling it? We’ve certainly had this battle for many years. Given, we’ve grown better at supporting our clients in learning how to give more effective feedback but what if there was a way that we could make it a no brainer?

Full show notes - https://agencytrailblazer.com/podcast/how-to-communicate-with-clients/

Jul 10 2019

38mins

Play

Rank #17: #158 - How to be a better account manager - Jenny Plant

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Account management has always been a mystery. What is Account management? Who makes the best account manager in an agency? Jenny tackles these questions with us and gives us an insight into how she got into agency life and into account management and shares what she has learned over the years.

Full show notes: https://agencytrailblazer.com/podcast/how-to-be-a-better-account-manager/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Aug 20 2018

46mins

Play

Rank #18: #175 - How to travel and run an agency - Melissa Rautenberg

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Melissa shares her story of how she managed to pack up her home with her husband and start travelling. Travelling is their passion and they love to work in different creative spaces. Today Melissa shares insights into how they have travelled in their business and how this has helped with generating new opportunities. With the pressures of running an agency around the world, she also unpacks how she manages mindfulness and keeps motivated.

Full show notes here: https://agencytrailblazer.com/podcast/how-to-travel-and-run-an-agency/

Our sponsor

Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email.

Use the code TRAILBLAZER for a 20% discount.

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Oct 01 2018

44mins

Play

Rank #19: Day 5 of 12 days of WordPress Tips

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To help avoid missing something changed on larger client websites by a WordPress update, us WPBoom.

http://www.wpboom.com/

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

Dec 17 2015

1min

Play

Rank #20: #131 - Introduction to messenger marketing - Mikael Yang

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Email marketing is tough! Conversions can be very low for a lot of effort. Mikael from ManyChat introduces us to "Messenger Marketing", a way to connect with your audience on the platforms they use that has increadibly high conversion rates.

Together we create scenarios how an an agency might use messenger to:


  • Attract
  • Nurture
  • Sell
  • Support
  • Re-engage


Biggest takeaway? Do marketing that you would want to experience yourself. I don't read the umpteen emails I receive from the subscriptions I have, but I certainly don't mind a quick Facebook natter! :D

Free Messenger Marketing Course:

http://course.manychat.com/

Connect with Mikael:

Website - https://manychat.com/

Facebook - https://www.facebook.com/mikedyang

Facebook page - https://www.facebook.com/groups/manychat

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OUR EVENT:

Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live

Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency.

---

May 21 2018

28mins

Play