3 Steps to Stress-Free B2B Writing
The pressure to create something from nothing is common to all B2B writers. In this podcast, Steve Slaunwhite gives you three simple steps to make your writing time stress-free so you enjoy working on your projects.
29 Aug 2017
Estimating Project Time
When you can estimate the time it will take you to complete a project you'll know how to price it and accurately schedule the time you need for it. Use these six factors to help.
26 Dec 2017
How to Stand Out as a B2B Copywriter
While billing yourself as a B2B copywriter shows you have special knowledge, it takes more to get noticed. Steve Slaunwhite gives you tips on how you can differentiate yourself from other B2B copywriters so you stand out in the crowed and get hired.
17 Mar 2015
UpWork Success (with Amy O'Donnell)
Upwork is the new name for Elance and ODesk. It serves as a matchmaking service between freelancers and clients. In this episode, Steve Slaunwhite talks with Amy O'Donnell about her success using Upwork.
23 May 2017
Most Popular Podcasts
Managing a Website Writing Project
Website projects are profitable high-profile projects. If you shine on a website project, you're likely to get more business from the client. Follow these strategies to manage a website writing project like a pro.
27 Dec 2016
Plugging into Communities with Rob Marsh
Working from home can be isolating. In this episode, Steve Slaunwhite talks with Rob Marsh about how to engage with your peers, target market, and other communities.
10 Oct 2017
Measure Your Goals Backward
What's your 2018 Goal? Increase your likelihood of achieving your goal by staying motivated. Steve Slaunwhite shares a counter-intuitive way to measure and achieve your goal.
28 Nov 2017
When a Client Doesn't Pay You
When a client doesn't pay you, it can be a difficult situation. Here's how to handle it professionally so you protect yourself, get paid, and even keep the relationship with your client.
7 Nov 2017
The 4 Content Master Topics
No matter how many articles or blogs you write, they all fall into one of four master topic categories. Steve Slaunwhite outlines the four categories and explains the goal of each one.
29 Nov 2016
Focusing Your Writing Business with Michael Katz
Steve Slaunwhite talks with Michael Katz about how determining your focus of your writing business can help you have a clear marketing message and land clients more easily.
3 Apr 2019
Creating Your Lead Magnet
What types of lead magnets work well for a B2B freelance copywriter's website? Steve Slaunwhite explains what a lead magnet is, which ones work best, and how you can use them throughout your marketing.
13 Sep 2016
Two Techniques for Writing Your Elevator Pitch
Steve Slaunwhite has two tips for writing your elevator pitch that will help you communicate what you do to prospects clearly and effectively.
26 Jul 2016
When to Charge for Revisions
A client asks for major revisions after you're done or they change direction in the middle of the project. How do you handle this awkward situation and when do you charge for the extra work?
13 Dec 2016
6 Truths About Finding a Niche
Don't struggle to figure out your niche. These six truths about niches will remove the stress and help you move forward with your business.
17 Apr 2018
6 Ways B2B Copywriting Clients Find You
You need clients. They need you. So how do you connect? Steve Slaunwhite outlines the six main ways clients find you.
9 Oct 2018
B2B Brand Writing
Steve Slaunwhite explains the three components of a brand and how to integrate all three into your copywriting. You'll be able to say “yes” with confidence when a prospect asks you help them develop and market their brand.
11 Aug 2015
Practical Tips for Boosting Your Confidence
The confidence you demonstrate when talking with prospects can make the difference in landing them as a client. Steve Slaunwhite has some practical tips to boost your confidence, even if you're a new copywriter.
14 Jun 2016
Getting More E-Book Writing Gigs
E-Books fill a need in B2B content marketing and remain an excellent way to deliver long-form content to prospects. Here's how to land more of these interesting projects.
16 Oct 2018
Future trends in B2B copywriting
Steve Slaunwhite goes through nine trends he's seeing in B2B copywriting so you can jump on the upcoming opportunities.
19 Jun 2018
When to Change Your Strategy
When do you stay the course and when do you change a strategy? Steve Slaunwhite has some insights to help you know the best course of action.
10 Apr 2018