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Selling the Couch with Melvin Varghese, Ph.D.

Updated 1 day ago

Business
Careers
Health & Fitness
Mental Health
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Selling the Couch is the #1 podcast for aspiring, new, and current mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best tips and strategies, and their daily habits, etc.) as well as the world's top business, marketing, and social media experts. What you get are bite sized and highly actionable tips to guide your private practice and entrepreneurial journey. Start Your Journey at http://sellingthecouch.com/start

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Selling the Couch is the #1 podcast for aspiring, new, and current mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best tips and strategies, and their daily habits, etc.) as well as the world's top business, marketing, and social media experts. What you get are bite sized and highly actionable tips to guide your private practice and entrepreneurial journey. Start Your Journey at http://sellingthecouch.com/start

iTunes Ratings

259 Ratings
Average Ratings
252
6
0
1
0

Melvin has real, heartfelt conversations

By Zynny - Jan 10 2020
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Melvin is an authentic, caring man who truly wants to help. He comes into each conversation with authenticity and openness that I think really takes these topics to the next level.

This is an incredibly helpful resource!!!!

By awr5379 - Dec 15 2018
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Great podcast and one I wish I learned about in graduate school!

iTunes Ratings

259 Ratings
Average Ratings
252
6
0
1
0

Melvin has real, heartfelt conversations

By Zynny - Jan 10 2020
Read more
Melvin is an authentic, caring man who truly wants to help. He comes into each conversation with authenticity and openness that I think really takes these topics to the next level.

This is an incredibly helpful resource!!!!

By awr5379 - Dec 15 2018
Read more
Great podcast and one I wish I learned about in graduate school!
Cover image of Selling the Couch with Melvin Varghese, Ph.D.

Selling the Couch with Melvin Varghese, Ph.D.

Latest release on Jan 23, 2020

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Selling the Couch is the #1 podcast for aspiring, new, and current mental health private practitioners. Psychologist Melvin Varghese interviews successful therapists about the business side of private practice (e.g., how they get referrals, their best tips and strategies, and their daily habits, etc.) as well as the world's top business, marketing, and social media experts. What you get are bite sized and highly actionable tips to guide your private practice and entrepreneurial journey. Start Your Journey at http://sellingthecouch.com/start

Rank #1: 2: 5 Years And A Thriving Private Practice

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Camille McDaniel shares how she's building a thriving private practice even though she started just a few years ago. Camille talks about the moment she knew that she had to make the leap into private practice, how she worked through the initial struggles, and the her advice for someone who’s just starting out.  In this episode, you’ll learn about a quote that inspires Camille on a daily basis, the moment where Camille decided that she was getting too comfortable and how it lead her to take the leap into private practice, how not doing her research beforehand let to this big mistake when starting out, how adding video on her website has impacted referrals, how adding a spiritual orientation on her website has impacted referrals, and the first step that Camille would take if she wanted to start a private practice and only had $500 and her laptop.

Mar 05 2015

37mins

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Rank #2: 190: 19 Colleagues Share "The #1 Way I Get Referrals For My Practice."

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This episode features . . . .you! Nineteen of our listeners took the time to record their tips for getting referrals, which just happens to be the most-asked question for clinicians. This episode is bittersweet for me because it’s the last one of this season. I’m taking some time off to focus on being a husband and daddy and to take some much-needed time for self-care. But before I say goodbye, for now, let’s listen to these great ideas for getting those coveted referrals!

You can read the full show notes at: Session190

Mar 28 2019

44mins

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Rank #3: 142: 5 Lessons I've Learned From Successful Private Practitioners Melvin Varghese, PhD

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Today’s episode is a bittersweet one since it’s the final one of 2017. I always take a break from the podcast from Thanksgiving through the end of December, to focus on self-care and give myself some rest. Usually, these final episodes are different in some way; as an example, listen to Episode 100 if you haven’t already. Today’s show, however, is a reflective one, as I share some of what I’ve learned about private practice building. Join me!

You can read the full show notes at:

www.sellingthecouch.com/session142

Nov 16 2017

21mins

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Rank #4: 4: Building a Private Pay Practice

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Tips to build a insurance0free practice.  Can you build a private pay practice in this day and age?  That is the question that Keri Nola and I explore in Session 4 of the Selling the Couch podcast.  Keri’s a licensed psychotherapist who helps therapists build the private practice of their dreams.  In this episode, you’ll learn about: How to overcome the fear of telling a client that you’re private pay, how to use “out of network benefits” for a client who wants to use their insurance, what to say to clients when discussing an increase in fees, how often to consider increasing fees, and how do setup a practice so you can increase fees as demand increases.

Mar 17 2015

24mins

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Rank #5: 165: Understanding Our Money Stories and Setting Private Practice Fees in Order to Honor Our Stories

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What are your “money stories”? This is a topic many of us struggle with related to the stories we tell ourselves about money. Our money beliefs affect everything about our practice, our work as business owners, and how we view and work with our clients. Let’s dig in and address the issues around our money beliefs so that we can better serve our clients and ourselves.

Deb Lyman, LCSW, has a private practice in Oakland, CA. She does a lot of work with clinicians, helping them work through their money stories to charge what they are worth. In today’s conversation, Deb explains why we need to understand our money stories and how to set private practice fees in order to honor our stories and our emotions. She shares an interesting conceptualization of money in the personal, business, and clinical realms. We wrap up today’s show with Deb’s helpful tips about money. Join us!

You can read the full show notes at: Session165

Jul 05 2018

34mins

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Rank #6: 172: How to Market a TeleMental Health Practice

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With the growth of the telemedicine industry in recent years, have you considered using this technology in your private practice? If your curiosity is piqued, then you might wonder about the differences in marketing online counseling vs. a traditional private practice. Join us to learn more about this intriguing concept.

Shelly Smith, LMFT, shares a private practice with her business partner, Jennifer. They have ventured into online counseling with their practice, United Counseling Wellness, based in Minneapolis and Milwaukee. Shelly will share what she has learned in this endeavor and how the therapy field is changing. She will also answer a few listener questions about online counseling, liabilities, and client screening.

You can read the full show notes at: Session172

Sep 27 2018

1hr 7mins

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Rank #7: 218: [ENCORE] 3 Practice Building Insights After 100 Conversations With Successful Practitioners

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When you’ve talked with as many people as I have, you tend to learn a lot of lessons and gain great insights into what it takes to build a successful private practice. Today’s show is a solo episode inspired by a presentation I did recently. We are focusing on three lessons I’ve learned, along with key takeaways and the biggest mistake for each lesson.

www.sellingthecouch.com/session218

Dec 12 2019

22mins

Play

Rank #8: 154: Understanding Niching, SEO, Blog, Website Design and Making it Work in Your Favor with Paul Steinke, LPC

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Niching, SEO, blog and website design----these are concepts we need to be familiar with as clinicians, but don’t they tend to be confusing? How do they fit together—or do they? Today’s show will break down the terminology and answer your questions about how these aspects of your practice can work in your favor. We’re talking all about niching and how it connects with our website and how everything factors into search engine optimization.

My guest is Paul Steinke, LPC in Colorado, and the owner of the Karibuni Center. If you know Swahili, then you know that “karibuni” means “welcome.” Paul has created a private practice where he works with people and their relationships around marriage and couple issues. Interestingly, Paul is a former wedding photographer who transitioned into the therapist’s chair, and his former career taught him a lot about marketing, web design, and visual images. Now Paul is all about helping couples in crisis, especially through affair recovery and divorce. Don’t miss my amazing conversation with Paul!

www.sellingthecouch.com/session154

Mar 22 2018

38mins

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Rank #9: 131: Five Ways to Authentically Connect with Referral Sources

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Today’s show is a solo episode with yours truly, and we are discussing Five Ways to Authentically Connect with Referral Sources. We all know that these connections are important for our practices, and I’m excited to share what I’ve learned personally. Join me!

Links:

www.speakpipe.com

www.bonjoro.com

You can read the full show notes at www.sellingthecouch.com/session131

Aug 31 2017

20mins

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Rank #10: 194: "Niching Down" In Private Practice And Marketing Mistakes That Some Clinicians Make

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The concept of “niching down” in your private practice is one we frequently discuss on STC. With that discussion come the questions about being specific enough---or maybe too specific. Is there such a thing? Today’s conversation is with someone who has wisdom to share from her own practice journey, which includes building a practice focused on treating self-harm in teens.

Bess Child, LICSW, practices in Northborough, Massachusetts. She shares what she has learned on her journey to private practice and how she decided to work with teens who struggle with self-harm. We also discuss the marketing mistakes that some clinicians make, where she focuses her energy in terms of referrals, and how she employs out-of-the-box thinking to market her services.

You can read the full show notes at: Session194

May 23 2019

31mins

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Rank #11: 155: What America's Millionaires Do Differently

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Have you ever wondered what it would be like to be a millionaire? Most of us have probably spent some time dreaming about how we would use that kind of wealth, but you might be surprised to learn that millionaires don’t live and spend the way we think they do.

The show will take a short break for the month of April. This is because I like to practice what I preach about self-care; to stay at my optimal health, I’ll take this break and then return with more shows in May. Today’s show centers around topics presented in a book I read recently, The Millionaire Next Door: The Surprising Secrets of America’s Wealthy, by Thomas J. Stanley and William D. Danko. Let’s dive into the best takeaways from this book!

www.sellingthecouch.com/session155

Mar 29 2018

19mins

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Rank #12: 129:Marketing Strategies That Come from a Place of Service

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Today’s guest is Allison Puryear, LCSW, CEDS, and she’s here to talk about a topic that many find full of panic, anxiety, and struggle. We’re talking about the idea of marketing; how do we market in a way that is kind, authentic, and from a place of service? Allison has a great framework for creating marketing strategies that are kind and graceful. I hope you’ll join us for this conversation and take advantage of Allison’s tips for terrific marketing!

Resources:

Visit Allison’s website: www.abundancepracticebuilding.com

Visit Allison’s website for her monthly subscription group and find e-courses, scripts, templates, and MORE!  www.abundanceparty.com

  Today’s Awesome Sponsor: TheraNest

TheraNest helps behavioral health professionals manage their practice with ease and efficiency.

Get 21 days free trial and 20% off the monthly fee for the first 3 months: http://sellingthecouch.com/theranest

You can read the full show notes at www.sellingthecouch.com/session129

Aug 17 2017

37mins

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Rank #13: 137: Naming Process, Marketing, and Referral Planning for New Practice

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Michelle Richardson, LCSW, started her group practice in Audubon, NJ in 2015. Her practice, the Mindful Soul Center for Well Being, focuses on women’s issues. Michelle shares how she had a vision for the practice and kept moving forward to make it happen. We’re discussing what the naming process entails when you begin a new practice, the marketing and referral pieces, and much more!

You can read the full show notes at www.sellingthecouch.com/session137

Oct 12 2017

32mins

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Rank #14: 71: 5 Myths of Setting Your Practice Fees

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Welcome! Today’s episode is Part 1 of a conversation with
Tiffany McLain, MFT. This episode came out of a blog post by
Tiffany entitled, “The Top Ten Myths Therapists Believe about
Setting Fees.” This topic was covered in Episode 51 in my interview
with Jane Carter, so please go back and listen if you need some
help with “money shame.” Join me---let’s jump into this topic with
Tiffany!

You can read the full show notes at www.sellingthecouch.com/session71

Today’s awesome sponsor is Brighter Vision, so don’t
forget to check them out at http://sellingthecouch.com/brightervision to
get your first month free!

Apr 21 2016

36mins

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Rank #15: 120: How to Set Fees for Your Private Practice

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My guest today is Opher Ganel, who is the spouse of a mental health practitioner. Although he trained as a physicist, he has a passion for small businesses. In working with his wife in her practice, he has noticed the struggle that many feel around setting rates. That’s our focus for today’s show; we will discuss setting fees in your private practice, which can be an uncomfortable subject. Join me for some helpful information!

Today’s Awesome Sponsor: TheraNest

TheraNest helps behavioural health professionals manage their practice with ease and efficiency.

Get 21 days free trial and 20% off the monthly fee for the first 3 months: http://sellingthecouch.com/theranest

You can read the full show notes at www.sellingthecouch.com/session120

May 11 2017

31mins

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Rank #16: 136: Structuring Your Website and Copy That Speak to Your Ideal Clients

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Elizabeth Cush, aka “Biz,” is in private practice in Annapolis, Maryland. Her practice focuses on those with anxiety. Elizabeth is an active member of the STC Facebook Community, and she went back to school in her 50’s to get her master’s degree before plunging into private practice. We’ll discuss how she made the leap into private practice and identified her niche. We also talk about the best ways to structure a website and write effective copy that speaks to your ideal clients. Join us!

Resources:

Visit Elizabeth’s website to find out more: www.progressioncounseling.com

Find Elizabeth on Twitter, Facebook, and Linked In

You can read the full show notes at www.sellingthecouch.com/session136

Oct 05 2017

34mins

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Rank #17: 203: Melvin Varghese PhD: How I Structure My Days

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As we wrap up this season, it’s a good time to evaluate where we are in our businesses. I thought it would be good to talk about how I structure my days and weeks to maximize productivity, focus on self-care, and stay intentional about working ON my business and not IN it. As a self-proclaimed productivity nerd, I’ve learned these things through trial and error and trying new things and tweaking them until they work best for me. I hope there are some good ideas here that will work for you!

You can read the full show notes at: Session203

Jul 25 2019

20mins

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Rank #18: 84: Freshen Your Website and Wow Your Clients

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Welcome! My guest today is Daniel Fava, a web designer who helps therapists and private practitioners create and market their professional websites. The “nerd” in me is excited about what we can all learn from this conversation! Dan is discussing how potential clients experience your website. Are you doing it right or are there improvements that need to be made to maximize the space? Listen to the episode and find out! You won't want to miss these practical tips!

You can read all the show notes and access the links and resources at www.sellingthecouch.com/session84

Jul 21 2016

30mins

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Rank #19: 200: What A Clinician Needs To Have In Place Before Scaling To Multiple Income Streams

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I can’t believe it’s here----Episode 200! I’m thrilled to have made it this far in my journey and to have so many of you along with me. Podcasting has made me more confident as a person and a speaker, and I’m thankful for the ways I’ve grown on this path. Today’s topic is one I’m very passionate about, and you’ve heard it mentioned many times on the show. We’re discussing what a clinician needs to have in place before scaling to multiple income streams.

Nicole Liloia, LCSW, practices in New Jersey. She’s someone whose advice I trust regarding creating multiple income streams, which is becoming more and more common for those in private practice. We don’t often think about the groundwork that needs to be laid before we take that step, but systems and processes must be in place for things to flow smoothly. Each income stream brings its own level of stress, which must be managed. In today’s conversation, we’re discussing the biggest advantages to creating additional income streams, things to be aware of, and the most important things to have in place before branching out.

You can read the full show notes at: Session200

Jul 03 2019

35mins

Play

Rank #20: 214: [ENCORE] How to Find Ideal Clients And Why It’s Best to Focus on The Ideal Clients

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Where do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consider narrowing your focus and attracting your ideal clients. Today’s show dives into the practical steps you can take to accomplish these important goals.

Keri Nola is a dear friend who has been on the show before. Keri has branched out of her psychotherapy background to mentor, awaken, and support healers of all kinds through her newly established practice in San Diego. She has a lot of answers to the questions we might ask about attracting ideal clients. She explains why it’s best to focus on the ideal client, how to find those ideal clients, and why those ideal clients need the services you offer.

This will be the final episode of 2018, as I take some time to focus on my new responsibility as a father and enjoy the holidays with my family. I hope you’ll plan to join us for more great conversations in 2019!

You can read the full show notes at www.sellingthecouch.com/session214

Nov 14 2019

48mins

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224: The Big Picture Of Private Practice And Basic Procedures To Get Started With It with Montoyia McGowan, LCSW

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Have you felt the pull of private practice? Maybe you’ve considered taking the leap into private practice, but are hesitant about the first steps to take. Today’s show takes an authentic look at the big picture, along with basic procedures to get you started. Our guest shares how she followed her intuition and took the risk that comes with starting a business.

Montoyia McGowan is a Licensed Clinical Social Worker in the Memphis, Tennessee area. She and I have connected online for about four years, since the early days of the STC community. Montoyia left a job she loved at the VA to go into private practice, and she celebrates four years in that practice this year. We are discussing what made her start her private practice, how she honed in on a niche, and how she networked and found referral sources. We’ll wrap up with an honest analysis of what has gone well for Montoyia and what she wishes she had done differently. I hope you enjoy this action-packed episode with many pearls of wisdom and insights.

www.sellingthecouch.com/session224

Jan 23 2020

29mins

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223: How Online Reviews Help Improve The Private Practice with Keely Kolmes, PsyD

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With today’s technology, most people rely on online reviews when it comes to products, services, restaurants, hotels, and much more. When it comes to clinicians and clients, online reviews can reveal a lot, but is that a good thing? Do people mainly leave online reviews when they are upset or dissatisfied with the service they have received? Join us for a deeper look at this issue on today’s show.

Dr. Keely Kolmes is a Licensed Psychologist in California. They did research via anonymous surveys about the experience of therapy clients who had accessed personal or professional information about therapists. We’re taking a close look at the results of the survey, how these results are interpreted, and how these results can help improve your private practice.

www.sellingthecouch.com/session223

Jan 16 2020

26mins

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222: Transition From Clinical Work To Online Courses And Challenges Of Course Creation with Miranda Palmer

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Many clinicians think about creating online courses, and some may even feel pressured to take this step. Online courses are sometimes portrayed as the “golden egg” for clinicians and the pinnacle of achievement. While this is certainly a product with much potential, the key is in balancing online courses with the other aspects of your practice while making sure you are motivated by the right reasons. Learn more in today’s show!

Miranda Palmer is a Licensed Marriage and Family Therapist from ZinniMe.com. She’s a good friend who is very knowledgeable about the transition from clinical work to online courses. Miranda has helped develop three online courses, so we are having an honest conversation about the good, the bad, and the ugly of online courses. It’s easy to get sucked into feeling obligated to create online courses, but there are unique challenges to be faced. We’ll also get Miranda’s perspective on the hazards and roadblocks inherent in this transition.

www.sellingthecouch.com/session222

Jan 09 2020

40mins

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221: The Power Of Sub-niching Within A Niche And Lessons Learned From It with Curt Widhalm

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Welcome to the first episode of 2020! It’s been nice to have some extra time for rest and family time around the holidays, but now I’m ready to get going again with wonderful guests and helpful episodes as we step into a new year.

Curt Widhalm, LMFT, is a friend based in Los Angeles. He works with high-achieving teens in his practice. I wanted Curt to share how he chose this niche and what he’s learned along the way. It’s also cool that Curt is a marathon runner who ran competitively in high school and now works as a trainer with US Track & Field. In this conversation with Curt, we talk about the power of sub-niching within a niche, lessons learned by Curt along the way, and how he discusses his $225/hr fees with parents.

www.sellingthecouch.com/session221

Jan 02 2020

34mins

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220: [ENCORE] Money Pitfalls That Come With Business Success

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Do you “have it all together” when it comes to your business finances? My hat’s off to you if you do, but for most of us, the painful truth is that any business journey comes with its own set of challenges and lessons, some of which must be learned the hard way. Like many of you, I like to pretend that I have it all together, but today’s show is all about transparency and baring it all---the good, the bad, and the ugly. Every few weeks I like to a solo session to share with you what I’m learning along with my business journey because I believe my experiences--the good AND the bad--can help others. I’ve learned what works and what doesn’t, and I’m willing to share those lessons with you with humility. Let’s talk about the money pitfalls that come with business success.

www.sellingthecouch.com/session220

Dec 26 2019

23mins

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219: [ENCORE] Creating a Digital Product Using Your Clinical Strengths and Growing it Online

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Today’s guest is Debra Roberts, LCSW, who is in private practice specializing in relationship therapy. Our topic today is one that many clinicians have probably pondered at one time or another. We’re discussing how to take our clinical expertise and turn it into some kind of digital product that extends far beyond the therapy room. Over 20+ years in private practice, Debra realized that she was having success with her clients and finally mustered the courage to write a book that has since branched into a course, training, webinars and more. Debra shares her journey, what she’s learned about her strengths, and some practical aspects to consider about creating a webinar. Join us!

www.sellingthecouch.com/session219

Dec 19 2019

45mins

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218: [ENCORE] 3 Practice Building Insights After 100 Conversations With Successful Practitioners

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When you’ve talked with as many people as I have, you tend to learn a lot of lessons and gain great insights into what it takes to build a successful private practice. Today’s show is a solo episode inspired by a presentation I did recently. We are focusing on three lessons I’ve learned, along with key takeaways and the biggest mistake for each lesson.

www.sellingthecouch.com/session218

Dec 12 2019

22mins

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217: [ENCORE] 5 Podcasting Myths and How to Avoid Them

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Welcome to this solo episode! I’m talking today about all the things I thought I knew about podcasting that turned out NOT to be true. I want to help you avoid these mistakes if you’re considering embarking on your own podcasting journey. My podcasting journey spans almost 2-1/2 years now, which is still hard for me to believe. So, here we go; let’s jump right into Five Podcasting Myths and How to Avoid Them.

www.sellingthecouch.com/session217

Dec 05 2019

30mins

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216: [ENCORE] How to Build an Authentic Brand Around Your Therapy Practice

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Welcome!

Can you build a private pay counseling private practice in this day and age?

That is the question that therapist and business coach Keri Nola and I explore in Session 4 of the Selling the Couch podcast.   

www.sellingthecouch.com/session216

Nov 26 2019

29mins

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215: [ENCORE] How to Build an Authentic Brand Around Your Therapy Practice

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Today’s guest is Dr. Joy Harden Bradford, a psychologist in private practice in Decatur, GA. She is the creator of the website, blog, and podcast, Therapy for Black Girls. Her practice mainly focuses on African-American women who have gone through breakups. Dr. Joy and I are discussing how she has built this therapy and brand, and how she developed it while staying authentic and true to herself and her calling.

www.sellingthecouch.com/session215

Nov 21 2019

29mins

Play

214: [ENCORE] How to Find Ideal Clients And Why It’s Best to Focus on The Ideal Clients

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Where do your ideal clients hang out? Who are the people and organizations that are serving them? These are questions you should answer as you consider narrowing your focus and attracting your ideal clients. Today’s show dives into the practical steps you can take to accomplish these important goals.

Keri Nola is a dear friend who has been on the show before. Keri has branched out of her psychotherapy background to mentor, awaken, and support healers of all kinds through her newly established practice in San Diego. She has a lot of answers to the questions we might ask about attracting ideal clients. She explains why it’s best to focus on the ideal client, how to find those ideal clients, and why those ideal clients need the services you offer.

This will be the final episode of 2018, as I take some time to focus on my new responsibility as a father and enjoy the holidays with my family. I hope you’ll plan to join us for more great conversations in 2019!

You can read the full show notes at www.sellingthecouch.com/session214

Nov 14 2019

48mins

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213: [ENCORE] My Struggles with Chasing the Shiny Objects in Business

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Today’s podcast is a solo episode about My Struggle with Chasing the Shiny Objects in Business. I’ve experienced this struggle as I’ve built STC and gone through the challenges of entrepreneurship. My desire is to encourage all of you by being transparent about this issue.

You can read the full show notes at www.sellingthecouch.com/session213

Nov 07 2019

35mins

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212: Dealing With Depression And Anxiety In Private Practice

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Welcome to the final episode of 2019! I try to be intentional about the mindful breaks I take to keep myself refreshed and focus on producing quality content for STC. The plan is for the show to return in January with helpful and informative content for you. Today’s episode is a very personal topic of dealing with depression and anxiety, which has been a lifelong struggle for me. I knew that becoming more public with my practice and the podcast would force me to balance the daily pressures of life with my mental health. The past year has been particularly tricky with the premature birth of our daughter, which has brought scheduled feeding times and much sleep deprivation. Let’s talk about this topic and the ways I’ve found to combat depression and anxiety in my life. I hope my tips are helpful to you!

 You can read the full show notes at: Session212

Oct 31 2019

22mins

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211: Building Private Practice Around Religious Abuse And Marketing It

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Today’s topic is a new one for the podcast. We’ve never tackled the subject of religious abuse before, even though it pops up in news stories frequently. Building a private practice around working with this population may not be anything you’ve ever imagined, but you’ll hear from someone who is doing it successfully.

Connie Baker is a Licensed Professional Counselor in Washington. She’s found her niche in religious abuse recovery. Like many clinicians, Connie came to this field of work because of her personal experience of sexual abuse at the hand of religious clergy. Connie determined that the abuse wouldn’t stop her or prevent her from healing, and now she works with others who have endured the same abuse. In today’s conversation, we’ll learn how Connie came to this niche and how she markets it. We’ll learn about the amazing things she’s doing to expand into webinars, online courses, and writing books. Connie shares how she has branched out and built her successful practice. This episode is chock full of information about the benefits of focus niching.

You can read the full show notes at: Session211

Oct 24 2019

30mins

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210: How To Balance Out The Fear Of Public Speaking And Giving A Presentation

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Today’s topic is one that brings fear into the hearts of many: giving a presentation. Although many clinicians aspire to speak in front of peers on the topics with which we have the most passion, there is still the immense fear of those public speaking moments. How do we balance out that fear to impart the knowledge we want to give? We’re covering all aspects of this topic on today’s show.

Marie Vakakis, LCSW, is a clinician in Australia. She’s here to share some of the things she has learned in her presentations specifically to teens and youth about a range of topics, including mental health first aid and non-suicidal self-injury. Our focus today is on mindset as we balance our desire to give presentations with the fears that we have about that undertaking.

You can read the full show notes at: Session210

Oct 17 2019

27mins

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209: Immigration Hardship Evaluations And How To Conduct, Market, And Charge For Them

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Today’s show covers a topic that we’ve dealt with before, but I wanted to take a deeper dive into Immigration Hardship Evaluations. Let’s learn more together with today’s guest!

Juan Santos is a Licensed Professional Counselor in Greensboro, NC. He’s here to talk about what he has learned about these evaluations and how to conduct, market, and charge for them. Our conversation gets to the real heart of the issue, based on Juan’s experiences in his clinical work. If you’ve been curious about these evaluations and wondered if you are qualified to do them, then this show will answer your questions and give you the relevant information.

 You can read the full show notes at: Session209

Oct 10 2019

32mins

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208: Building Sales Funnel And Email List To Grow Your Private Practice

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Have you heard much about “sales funnels”? If you have, the phrase might have conjured up visions of slick and slimy marketing schemes that haven’t left you with a positive feeling. Today’s show is all about building a funnel in an ethical way, along with things to think about regarding using funnels to grow your business--without the slick and slimy schemes.

Joel Louis is the founder of Integrator and Co., where he focuses on funnel-building with his clients, helping them to grow their businesses in profound ways. He’s here to break funnels down so we can understand how to use them to attract our ideal customers. We will cover several funnel-related topics, including the essential pieces to building a sales funnel and why an email list is so important in growing your business.

You can read the full show notes at: Session208

Oct 03 2019

37mins

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207: When Should I Launch A Podcast?: Melvin Varghese, PhD

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Today’s show is a solo episode inspired by a recent roundtable that I led with some local therapists here in the Philadelphia area. A question came up that I’m asked often: “How do I know when I’m ready to launch a podcast?” There is no set time that’s right for everyone, but there are several factors to consider. That’s where today’s discussion takes us.

You can read the full show notes at: Session207

Sep 26 2019

20mins

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206: The Biggest Factors To Consider Before Setting Up a Practice In a Saturated Area

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Today’s show is full of very practical tips that I hope will be helpful to you. We are talking about the nuances of building a sustainable practice with someone who has a wealth of knowledge.

Laura Northrup is a Marriage and Family Therapist in Oakland, CA. She’s here to discuss a wide range of topics, including the biggest factors to consider before setting up a practice in a saturated area. We’ll discuss the most common mistakes new clinicians make when jumping into private practice, how to market and strategically build relationships with referral sources, and the struggles in niching. Laura also shares some top tips she’s learned along the way in her private practice journey.

You can read the full show notes at: Session206

Sep 19 2019

33mins

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205: Daniel Fava: Using Pinterest and Blogging to Explode Website Traffic

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Today’s topic is one that I’m excited to share with you. We are discussing using a combination of blogging and Pinterest to explode our website traffic. There is so much for us to learn!

Daniel Fava is a previous guest on the show, and he’s become a good friend on whom I rely for input about website strategy and marketing. Many of us, as therapists, wonder how we can use Pinterest more effectively and utilize all that this platform has to offer. Daniel shares with us specific strategies like identifying your target audience, along with tips about the best ways to structure your Pinterest account. We’re discussing the best use of automation tools and keywords to maximize our use of Pinterest. Join me for a show that’s packed full of useful tips!

You can read the full show notes at: Session205

Sep 12 2019

37mins

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iTunes Ratings

259 Ratings
Average Ratings
252
6
0
1
0

Melvin has real, heartfelt conversations

By Zynny - Jan 10 2020
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Melvin is an authentic, caring man who truly wants to help. He comes into each conversation with authenticity and openness that I think really takes these topics to the next level.

This is an incredibly helpful resource!!!!

By awr5379 - Dec 15 2018
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Great podcast and one I wish I learned about in graduate school!