Cover image of JTBD at Work by Alan Klement and Eric White

JTBD at Work by Alan Klement and Eric White

A 5 minute podcast where Alan Klement and Eric White talk about how to create and market innovative products with Jobs to be Done thinking.

Warning: This podcast has few episodes.

This means there isn't enough episodes to provide the most popular episodes. Here's the rankings of the current episodes anyway, we recommend you to revisit when there's more episodes!

Ranked #1

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Rene

Rene

In this episode we talk with Rene Bastijans about how he applied JTBD thinking to his company that makes software for su... Read more

9 May 2017

5mins

Ranked #2

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The North Star of an Enduring Business

The North Star of an Enduring Business

Solutions focused businesses come and go, the Jobs focused business is built to last. Here’s why.

8 Dec 2016

6mins

Ranked #3

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When does a Job to be Done Start (and End)?

When does a Job to be Done Start (and End)?

The lifecycle of a JTBD can help you understand your customer’s struggle for progress

4 Nov 2016

5mins

Ranked #4

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Is a Job to be Done About Functionality?

Is a Job to be Done About Functionality?

Create breakthrough innovations by focusing on why instead of how.Sometimes a Job to be Done is described as functional,... Read more

7 Oct 2016

4mins

Most Popular Podcasts

Ranked #5

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How To Describe A Job To Be Done

How To Describe A Job To Be Done

In this episode we talk about how a well defined JTBD helps you focus on what’s important about your customer’s struggle... Read more

5 Oct 2016

5mins

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