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Yorgos Moschovis Podcasts

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1 of The Best Podcast Episodes for Yorgos Moschovis. A collection of podcasts episodes with or about Yorgos Moschovis, often where they are interviewed.

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1 of The Best Podcast Episodes for Yorgos Moschovis. A collection of podcasts episodes with or about Yorgos Moschovis, often where they are interviewed.

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Multi-Touch Attribution and the Customer Journey - with Yorgos Moschovis of Datalicious

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How are evolving attribution models changing to meet increasingly digital and fragmented media spends? In this episode we chat to Yorgos Moschovis, Head of Data Science & Engineering at Datalicious, about the evolution of channel economics and how the industry attributes ad impact and sales, deep-dive into modern multi-touch attribution and discuss what attribution might look like in the future.
Dec 04 2018 ยท 21mins