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138 of The Best Podcast Episodes for Seth Godin. A collection of podcasts episodes with or about Seth Godin, often where they are interviewed.

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138 of The Best Podcast Episodes for Seth Godin. A collection of podcasts episodes with or about Seth Godin, often where they are interviewed.

Updated daily with the latest episodes

197: Success Through Failure With Seth Godin

Your First Thousand Clients with Mitch Russo
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A single failure can either break you or make you into someone better. Claiming success after going through failure is no easy feat. Founder and CEO of Seth Godin Productions, Seth Godin, talks about his share of failures, how he used it as motivation, and his perspective when it comes to failing. He explains why it’s important to know what your target audience wants as opposed to pushing your product on them. Seth also gives a reminder on why it’s still necessary to take the human approach and start on building trust even at the expense of losing profit.


Love the show? Subscribe, rate, review, and share!

Join Your First Thousand Clients Community today:

Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 12 2020

34mins

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Seth Godin on "The Story We Tell Ourselves" and Guitarist Justin Johnson

Our American Stories
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(Segments 1-3) Seth Godin: One of The Most Important Stories We Tell Is... The Story We Tell Ourselves (Pt. 1 of 3), (4) The Gladys Gonzalez Story: A Tale of Redemption Only Possible in the U.S., (5-8) Guitarist and YouTube Star Justin Johnson

May 29 2020

1hr 20mins

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CI to Eye | Ideas that Unlock the Future for the Arts: Seth Godin

CI to Eye
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Seth Godin is the author of 19 books that have been bestsellers around the world. He has five TED talks and is involved in projects that spread his wisdom and generosity, like the altMBA, The Marketing Seminar, and his podcast, Akimbo. His blog is one of the most popular in the world.

In this episode, Seth Godin—one of Erik's heroes—shares his ideas for arts leaders in crisis and beyond. Please listen to these ideas carefully, think about them, and share them widely to unlock the future for the arts.

Apr 21 2020

49mins

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AMP #250 How To Make Money With Purpose featuring Seth Godin and Erick Godsey

Aubrey Marcus Podcast
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With the economy shifting rapidly before our eyes, this podcast is incredibly timely. Seth Godin is one of the great business minds in the world, and his specialty is how to claim your own financial sovereignty by sharing your unique gifts with the world. Because of some audio issues, Erick Godsey and I discuss all of his key sentiments from this uniquely powerful recording. At the core of this podcast with Seth Godin is the concept Salto Mortale, the leap into the unknown. There are fears that are holding many people back from sharing their medicine with the world and we work to help you unpack them. If you want to be an indepreneur this podcast is for you. Head to aubreymarcus.com/income to start your journey.

Check out Rise of the Indepreneur - The 8 Essential Steps | https://www.aubreymarcus.com/rise

Check out Seth Godin’s Blog | https://seths.blog/

Connect with Seth Godin:

Website | https://www.sethgodin.com/

Instagram | https://www.instagram.com/sethgodin/

Twitter | https://twitter.com/thisissethsblog

Facebook | https://www.facebook.com/sethgodin/

YouTube | https://bit.ly/3bo43iF

Get 10% off Pique Tea by using the code word Aubrey at checkout | PiqueTea.com/Aubrey

(excludes Fermented Pu’er Teas)

Get 10% off Onnit products |  https://www.onnit.com/Aubrey/

Connect with Aubrey:

Website | https://www.aubreymarcus.com/

Instagram | https://www.instagram.com/aubreymarcus/

Twitter | https://twitter.com/aubreymarcus

Facebook | https://www.facebook.com/AubreyMarcus/

Check out  Own The Day Own Your Life by Aubrey Marcus| https://bit.ly/2t6x4hu

Subscribe to the Aubrey Marcus Newsletter: 

https://www.aubreymarcus.com/pages/email

Subscribe to the Aubrey Marcus Podcast:

iTunes | https://apple.co/2lMZRCn

Spotify | https://spoti.fi/2EaELZO

Stitcher | https://bit.ly/2G8ccJt

IHeartRadio | https://ihr.fm/2UVVV0M

Google Play Music | https://bit.ly/2t72QIp

Android | https://bit.ly/2OQeBQg

Mar 25 2020

1hr 37mins

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Seth Godin - 03/17/20

The Moment with Brian Koppelman
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Seth explains why this is a time to stop day trading in emotions. 

Mar 17 2020

50mins

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Listener Favorites: Seth Godin: What to do When It's Your Turn

The Unmistakable Creative Podcast
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In this episode of The Unmistakable Creative, Seth Godin returns to the show to discuss his new book, It’s Your Turn.

  •  Leveraging books as a tool to change the people around you 
  • Writing a book that begs to be shared and gets under people’s skin
  • The choice between creative or cog that we’re always making 
  • Why we must be willing to be wrong to do work that matters
  • How the connection economy rewards people 
  • Our search for reassurance and how to stop it
  • Learning to take your work seriously and not personally
  • The mythical time when we think we’ll be ready
  • A look at what school is actually for 


Resources


Yourturn.link

Stop Stealing Dreams


Quotes


A book only happens when I can’t let an idea go

If you go into this saying, how do you know, you’ve already lost.


Listener Tribe

We have our own private social network for listeners of the Unmistakable Creative podcast. You can meet other listeners, discuss episodes, and we even have the opportunity to run live Q&A’s. Just visit unmistakablecreative.com/tribe to sign up.

See acast.com/privacy for privacy and opt-out information.

Feb 21 2020

44mins

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542. Is Seth Godin's 5-Step Marketing Framework Right for You?

The FlipMyFunnel Podcast
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If there is one person synonymous with marketing excellence, it is Seth Godin.  

Godin has written 18 bestselling books including Permission Marketing and Purple Cow. I had the exciting opportunity to discuss his recent book This is Marketing.

“It's very easy for us to think we live in this mass market world, but we don't. We live in a micro market world,” says Godin. 

For Godin, marketing is the art of hitting the smallest viable audience. Like developers who attempt to create the minimal viable product to ship, targeting the smallest viable audience forces a marketer to sharpen their messaging to attract just those customers.

Here’s what we’re unpacking today:
  • The origin of flipping the funnel
  • Positioning as a service
  • Marketing isn’t about marketing spend
  • This is Marketing: The Five-Step Marketing Framework
  • Sangram's Summary
  • Seth’s Challenge

Feb 12 2020

20mins

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Seth Godin on how to develop a solid marketing mindset to create a remarkable business

The Small Business Big Marketing Show | Insanely Effective Marketing Ideas
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What is your idea of marketing? If you think it’s merely promoting a product and persuading people into buying it, think again.

Marketing Hall of Famer Seth Godin believes marketing should go deep into what your customers believe in, identify as, and the narrative they tell themselves when they purchase your product or service.

Episode 492 of The (award-winning) Small Business Big Marketing Show is a stimulating conversation with Seth, as he explains why marketing is work that matters for people who care.

I guarantee you'll get fresh perspectives and inspiring marketing advice from this episode. Make sure to tune in to find out the truths about marketing and how you can be successful in it.

About Seth Godin

Seth Godin is an author, entrepreneur and most of all, a teacher.

Seth is an entrepreneur, best-selling author, and speaker. In addition to launching one of the most popular blogs in the world, he has written 19 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn). His most recent book, This is Marketing, was an instant bestseller in countries around the world.

Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!).

By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world.

In 2013, Seth was one of just three professionals inducted into the Direct Marketing Hall of Fame. In an astonishing turn of events, in 2018, he was inducted into the Marketing Hall of Fame as well. He might be the only person in both.

Seth’s riffs on marketing for small business

What is marketing?

  • ‘Marketing is the generous act of helping someone solve a problem—their problem’.
  • It has to do with whether you have earned trust and attention by making a promise and keeping it.
  • ‘Marketing is work that matters for people who care’.
  • Marketing is the story that you live and being able to identify who it is for.
  • ‘Marketing helps others become who they seek to become’.
  • It is not advertising, and it is not concerned with trivial hype.

Some of Seth’s important ideas

  • What you need to do is to matter, even if only for a few specific people.
  • You should have empathy for customers and strive to give them what they need.
  • ‘Price is the last refuge for the marketer who has nothing better to say’.
  • Your goal should be for your past clients to be confident in vouching for you.
  • ‘The magic of a small business is not to pretend that we're a big business that got shrunk. The magic of small businesses is to embrace the fact that we don't need to be Walmart to be happy’.
  • If you figure out who your base is, you need to make things for that group of people.

Standing out VS Being remarkable

  • Standing out is easy to attain, but it won't give you the following you seek.
  • ‘Being remarkable means that the people you care about will talk about you to other people you care about, and they'll talk about you in a positive way that causes forward motion’.
  • Being remarkable is self-cleaning and self-limiting.

The right marketing attitude

  • Don’t become selfish and cut corners because that becomes a problem.
  • Don’t try to persuade people to go to you. Instead, make sure that enough people are already going to you regardless.
  • It’s all in the belief in the product and not the product itself.
  • What story are you letting people tell themselves?

Social media marketing

  • Remember that you are not the customer. You, your data and your attention are the product.
  • Buy attention only when you have to; earn and treasure attention when you can so it doesn’t cost you.
  • What your audience wants you to do is to lead them and connect them.
  • Stay true to yourself by not conforming to the feedback of people whom your content is not intended for.
  • There is no such thing as authenticity. Everyone is playing a role.


Resources mentioned by Seth


This week's Monster Prize Draw winner

Wayne Stanbrough of Runnymede Fire & Safety.


Top 5 SEO tips for 2020

SEO expert and founder of Melbourne-based SEO agency Meeum Sam Hemphill offers these 5 tips for getting found on Google this year:

  1. Write your content like a human, not a robot
  2. Optimise your website's loading speed
  3. Install Google Analytics then measure, analyse and fix what it's telling you is broken
  4. Seek reviews and testimonials
  5. Seek opportunities for website collaborations

Grab a copy of SEO for Australian Small Business here

And here's the links Sam Hemphill mentioned to help with your SEO:

In case you missed the last three episodes

Episode 491
Selling secrets of mater door-to-door salesman Chandler Smith

Episode 490
Multiple revenue streams have created a 7-figure business for swimming coach Brenton Ford

Episode 489
Proven business growth strategies from one of Australia’s best founders


Episode 492 sponsor

This mind-expanding episode 492 of The (award-winning) Small Business Big Marketing Show is brought to you thanks to Your Ultimate Marketing Resources List.

Thanks also to Charley and the team at Valher Media for putting this episode together.

If something in this episode of Australia's favourite marketing podcast piqued your interest, then let me know by leaving a comment below.

May your marketing be the best marketing.

Feb 05 2020

1hr

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Seth Godin - 01/14/20

The Moment with Brian Koppelman
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Jan 14 2020

1hr 18mins

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Seth Godin’s Incredible Wisdom on True Marketing, Impostor Syndrome & How to Be of Use

Don't Keep Your Day Job
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Instead of searching for what you're born to do, how can you serve by being of use? Bestselling author, world renowned blogger, and podcaster Seth Godin returns to share his valuable words of advice on finding better clients as a freelancer, what marketing truly means, how to embrace your impostor syndrome, and identify how you can be of use to the smallest viable audience who can’t live without what you can give them.

- Join our 5 Day 2020 Vision Challenge! cathyheller.com/challenge
- Listen to Seth Godin's amazing podcast Akimbo https://www.akimbo.link/
- Read Seth's book Your Turn https://www.yourturn.link/

- Thanks Ship Station! Get a free 60 day trial at Shipstation.com, code dreamjob
- Thanks Skillshare! 2 free months of Premium Membership for free at skillshare.com/dreamjob2

Jan 13 2020

1hr 1min

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