Ehsen Shah's guest appearances

Ehsen Shah

Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media

The Daniel Geey Podcast

Jesse Cole

David Higgins

Alan Smith

Andrew Ryan

David Murray

Gareth Southgate

Jake Humphrey

Barry Hearn

Richard Glover

Ed Latimore

Tony Jeffries

Colin Kelly

Michael Calvin

Dan Weston

Kieran Maguire

OwlTail

I chatted with Ehsen to talk about his journey so far. We discussed:   🎮 routines, rest and computer games;  😴 why 5am starts are not for him; and  📢 listening more than talking.  You can watch our conversation ⁠YouTube and read the transcript here.⁠ I hope you enjoy it and feel free to ⁠let me know what you think here.⁠   ⁠My Build The Invisible Book⁠ I have given career advice to thousands of aspiring sports and entertainment industry executives.  I’ve been asked what makes you stand out? How do you make your dream job a reality? How do you impress when you don’t have anything particularly special to say? And why does no one respond to your emails?  I have distilled everything I know into Build the Invisible, an accessible guide that outlines my philosophy and shows how investing in yourself – building your invisible foundations – leads to a successful and fulfilling career. You can: 📚 buy the book here⁠ and  📱 follow me across my channels here⁠.   ---   Send in a voice message: https://podcasters.spotify.com/pod/show/daniel-geey/message

I chatted with Ehsen to talk about his journey so far. We discussed: 🎮 routines, rest and computer games; 😴 why 5am starts are not for him; and 📢 listening more than talking. You can watch our conversation ⁠<a href="https://buildtheinvisible.substack.com/p/why-you-should-measure-success-in" rel="noopener noreferer nofollow" target="_blank">YouTube and read the transcript here.⁠</a> I hope you enjoy it and feel free to <a href="https://www.danielgeey.com/contact" rel="nofollow" target="_blank">⁠let me know what you think here.⁠</a> <a href="https://www.amazon.co.uk/Build-Invisible-Daniel-Geey/dp/1803137215/ref=sr_1_1?crid=19Q09QNZFRCTP&amp;keywords=%22daniel+geey%22+build+the+invisible&amp;qid=1674070600&amp;s=books&amp;sprefix=daniel+geey+build+the+invisible%2Cstripbooks%2C68&amp;sr=1-1" rel="nofollow" target="_blank">⁠My Build The Invisible Book⁠</a> I have given career advice to thousands of aspiring sports and entertainment industry executives. I’ve been asked what makes you stand out? How do you make your dream job a reality? How do you impress when you don’t have anything particularly special to say? And why does no one respond to your emails? I have distilled everything I know into Build the Invisible, an accessible guide that outlines my philosophy and shows how investing in yourself – building your invisible foundations – leads to a successful and fulfilling career. You can: 📚 <a href="How do you make your dream job a reality?" rel="nofollow" target="_blank">buy the book here⁠</a> and 📱 follow me across my<a href="https://bio.site/danielgeey" rel="nofollow" target="_blank"> channels here⁠</a>. --- Send in a voice message: <a href="https://podcasters.spotify.com/pod/show/daniel-geey/message" rel="nofollow" target="_blank">https://podcasters.spotify.com/pod/show/daniel-geey/message</a>

Build the Invisible with Ehsen Shah

I had the pleasure to chat with Ehsen Shah, founder of creative and digital agency B-Engaged.  We discussed his career journey, starting off in football &amp; charting his success in owning a creative agency whilst working with elite brands and high profile athletes You can also: 1. buy my book Done Deal here 2. support my cancer research fashion brand ((Thirteen.)) here 3. read my blogs here 4. follow me on Twitter, Instagram, TikTok &amp; YouTube--- Send in a voice message: https://podcasters.spotify.com/pod/show/daniel-geey/message

I had the pleasure to chat with Ehsen Shah, founder of creative and digital agency B-Engaged.  We discussed his career journey, starting off in football &amp; charting his success in owning a creative agency whilst working with elite brands and high profile athletes You can also: 1. buy my book Done Deal <a href="https://www.amazon.co.uk/Done-Deal-Contracts-Multi-Million-Transfers/dp/1472947177" rel="nofollow" target="_blank">here</a> 2. support my cancer research fashion brand ((Thirteen.)) <a href="https://anchor.fm/dashboard/episode/13shop.co.uk" rel="nofollow" target="_blank">here</a> 3. read my blogs <a href="https://anchor.fm/dashboard/episode/www.danielgeey.com/blog" rel="nofollow" target="_blank">here</a> 4. follow me on <a href="https://linktr.ee/Footballlaw" rel="nofollow" target="_blank">Twitter, Instagram, TikTok &amp; YouTube</a>--- Send in a voice message: <a href="https://podcasters.spotify.com/pod/show/daniel-geey/message" rel="nofollow" target="_blank">https://podcasters.spotify.com/pod/show/daniel-geey/message</a>

Working with High Profile Athletes & Brands: My Chat with Ehsen Shah

 We are told these days that athletes are “brands”.Digital and social media has given them unprecedented tools of direct communication. So does that mean you can just find your audience, tell your story, engage your followers and then sponsorship dollars will roll in?Ehsen Shah, MD of B Engaged, is guiding some major footballers through this particular opportunity/problem.What they have to do, how they have to act, who they have to listen to and how they react to ‘haters’ or tough times on the pitch? Topics breakdown 1.48 Ehsen Shah introduces himself2.07 The principles he applies to building a player’s brand2.45 Handling different personalities like Mesut Ozil v Hector Bellerin3.30 The background to B Engaged4.34 How important is a player’s social media game?5.30 Why even Cristiano Ronaldo needs social media skills6.01 Coping with non-believers in sports social media8.30 How the conversations with agents have changed9.40 How Gareth Bale got ahead of the game11.08 What analytics are sought by brands13.02 The org chart of B Engaged14.45 Why a commission approach leads to bad deals16.02 How you contact a brand about sponsoring a player17.37 Fitting a player with a brand. Taking the conversation beyond an email18.52 The best players partnership he has done - Bang &amp; Olufsen 21.19 The timescale for the deal22.20 The ROI. Driving from social media to the purchase point23.19 Helping players cope with hater on social media25.01 Posting for players v players posting themselves28.04 Why Instagram is taking over in players’ minds. And why they ignore Twitter30.45 The Andre Santos example31.15 How the posting by players has changed because “no-one cares about the truth”. Threats to their family33.10 Fans, the media and the changing nature of the sporting narrative34.26 Coping with “focusing on football” and not going out36:16 Filtering out the signal from the noise. Breaking down the sentiment analysis37.32 Whether players will become competitive to brands and so should they share content?40.20 Dealing with a club’s communications staff. What those conversations entail.43.17 The future for player’s social media and marketing. What content will be produced? Netflix, Amazon etc46.15 The platforms. Their strength and the problems of fitting in Snapchat 48.41 Where B Engaged might go and the countries they will develop into. Offline v Online opportunities. WANT TO HEAR, SEE, READ MORE...📝 Check out my blog, here🎙 Listen to my other podcast: Football Indonesia here📰 Sign up to my digital sport newsletter, here 📱 @MrRichardClarke on social:Twitter, Instagram, Facebook, YouTube

We are told these days that athletes are “brands”.Digital and social media has given them unprecedented tools of direct communication. So does that mean you can just find your audience, tell your story, engage your followers and then sponsorship dollars will roll in?<a href="http://www.b-engaged.co.uk/ https://twitter.com/EhsenTweets" rel="nofollow" target="_blank">Ehsen Shah</a>, MD of <a href="http://www.b-engaged.co.uk/" rel="nofollow" target="_blank">B Engaged</a>, is guiding some major footballers through this particular opportunity/problem.What they have to do, how they have to act, who they have to listen to and how they react to ‘haters’ or tough times on the pitch? Topics breakdown 1.48 Ehsen Shah introduces himself2.07 The principles he applies to building a player’s brand2.45 Handling different personalities like Mesut Ozil v Hector Bellerin3.30 The background to B Engaged4.34 How important is a player’s social media game?5.30 Why even Cristiano Ronaldo needs social media skills6.01 Coping with non-believers in sports social media8.30 How the conversations with agents have changed9.40 How Gareth Bale got ahead of the game11.08 What analytics are sought by brands13.02 The org chart of B Engaged14.45 Why a commission approach leads to bad deals16.02 How you contact a brand about sponsoring a player17.37 Fitting a player with a brand. Taking the conversation beyond an email18.52 The best players partnership he has done - <a href="http://www.b-engaged.co.uk/projects-archive/bang-and-olufsen/" rel="nofollow" target="_blank">Bang &amp; </a><a href="http://www.b-engaged.co.uk/projects-archive/bang-and-olufsen/" rel="nofollow" target="_blank">Olufsen</a> 21.19 The timescale for the deal22.20 The ROI. Driving from social media to the purchase point23.19 Helping players cope with hater on social media25.01 Posting for players v players posting themselves28.04 Why Instagram is taking over in players’ minds. And why they ignore Twitter30.45 The Andre Santos example31.15 How the posting by players has changed because “no-one cares about the truth”. Threats to their family33.10 Fans, the media and the changing nature of the sporting narrative34.26 Coping with “focusing on football” and not going out36:16 Filtering out the signal from the noise. Breaking down the sentiment analysis37.32 Whether players will become competitive to brands and so should they share content?40.20 Dealing with a club’s communications staff. What those conversations entail.43.17 The future for player’s social media and marketing. What content will be produced? Netflix, Amazon etc46.15 The platforms. Their strength and the problems of fitting in Snapchat 48.41 Where B Engaged might go and the countries they will develop into. Offline v Online opportunities. <h3>WANT TO HEAR, SEE, READ MORE...</h3>📝 Check out my blog, <a href="http://www.mrrichardclarke.com/" rel="nofollow" target="_blank">here</a>🎙 Listen to my other podcast: Football Indonesia <a href="http://bit.ly/MrRCFId" rel="nofollow" target="_blank">here</a>📰 Sign up to my digital sport newsletter, <a href="http://www.mrrichardclarke.com/newsletter/" rel="nofollow" target="_blank">here</a> 📱 @MrRichardClarke on social:<a href="https://twitter.com/MrRichardClarke" rel="nofollow" target="_blank">Twitter</a>, <a href="https://www.instagram.com/mrrichardclarke/" rel="nofollow" target="_blank">Instagram</a>, <a href="https://www.facebook.com/MrRichardClarke/" rel="nofollow" target="_blank">Facebook</a>, <a href="http://bit.ly/MrRCYT" rel="nofollow" target="_blank">YouTube</a>