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Joe De Sena Podcasts

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65 of The Best Podcast Episodes for Joe De Sena. A collection of podcasts episodes with or about Joe De Sena, often where they are interviewed.

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65 of The Best Podcast Episodes for Joe De Sena. A collection of podcasts episodes with or about Joe De Sena, often where they are interviewed.

Updated daily with the latest episodes

364: Joe De Sena, part 1: The Spartan Race: Resilience from effort

Leadership and the Environment
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Joe DeSena founded the Spartan Race and hosts the Spartan Up podcast. For those who know about me and my burpees, cold showers, rowing a marathon, picking up garbage daily, and so on, you can imagine I love what he does.

Joe has made it his mission to bring the emotional rewards of joy, service, happiness, resilience, grit, toughness, and all those things to the world by creating a culture and community that works for it. Some people expect tough means suffering, but I hope you'll catch what I found at the root of Joe's message and life, which is emotional and physical growth.

I heard fun, connection, playfulness. Physical activity enables these things. It's not the goal. The meaning and purpose behind it and that it creates are. At least that's my read.

I happened to catch him while running a two-week program for kids including an event called the Death Race. You'll hear how the kids respond, how parents respond, and how kids in inner cities respond to similar programs.

As it happens, after we finished recording the audio, Joe picked up his laptop and started showing me around his team and farm. I hit record in time for him to find Henry, the kid he talked about. We're checking with Henry's parents for permission, to show the video of Henry's first-hand account of that struggle Joe described.

We all know that struggle. We can all learn from Henry and his innocence of what most of us have sadly learned, how to make better excuses. I shouldn't say better. Excuses that we believe from ourselves more.

Joe does things. Doing things teaches us to do more. We learn to initiate, take responsibility, find the pleasure in doing things, find the disgust and disappointment in watching life pass us by, and waiting for others to do for us.

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Jul 28 2020



#1514 - Joe De Sena

The Joe Rogan Experience
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Joe De Sena is the CEO and founder of Spartan and the Death Race. He is also a NY Times best selling author of Spartan Up, Spartan Fit and The Spartan Way.

Jul 24 2020

2hr 39mins


From Near Bankruptcy to 45 Countries Worldwide- Scaling the Unscalable with Joe De Sena

Entrepreneurs on Fire
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Joe De Sena is the founder and CEO of Spartan, the world’s largest obstacle race and endurance brand – has demonstrated his entrepreneurial drive since his pre-teens. After building a multimillion-dollar pool and construction business in college, and creating a Wall Street trading firm, De Sena set his sights on ripping 100 million people off their couches by creating the Spartan lifestyle.

Top 3 Value Bombs:

1. The only thing that matters in starting a business is sales and make sure that your customers will love your service or product, and they will recommend it to their friends.

2. Spartan is a lifestyle.

3. Fire. Ready. Aim: While being in your home during this Pandemic period, you need to go online, and sign up for something hard and commit to it. You will experience a Spartan Paradox, all of a sudden your life will change. Get done today.

Ancient Nutrients To Fuel The Modern Warrior. Use the code JOEONFIRE, and get  50% off - Spartan Nutrition


Traffic Secrets Podcast: The strategies to attract your dream customers when you’re just starting out are exactly the same as when you own a multi-million dollar business. And these strategies are waiting for you on a new podcast mini- series: Traffic Secrets.

Jun 24 2020



Back from Death C.T. Fletcher Tells Joe De Sena to Live!

Spartan Up! - A Spartan Race for the Mind!
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6x Powerlifting champion C.T. Fletcher is the original Iron Addict - invincible - indestructible - unbreakable. The tough-talking, weight lifting inspiration to an entire generation has flatlines not once but five times and come back from death’s door to tell us about it. When a heart attack knocked him to the ground, he thought it was lights out for good. The sheer will mirrored to him by his son and his unfaltering mantra of DON’T BREAK brought him back from the brink. People looked up to him and he would never let them down. Appreciate every day and every breath!


Going through difficult times can make you resilient The WILL to live is vital Appreciate every second Breathing should not be taken for granted Waking up in the morning is a gift Have an attitude of gratitude Don’t Break It’s not about you Don’t waste one second of life

This episode of Spartan Up is brought to you by DUROLANE, a single injection that may provide up to six months 1 of relief from osteoarthritis knee pain. Risks can include general knee pain and pain at injection site. You can see full prescribing information at

LINKS Episode one “Don’t Break” with CT Fletcher and Logan Aldrich

CT Fletcher’s Website

Q&A with CT Fletcher -

GET SPROUTING: To buy a Spartan Up! Sprout Kit go to And use the code SPARTAN10 at check out to save 10%!


2:00 DUROLANE intro

3:30 Facing tough obstacles in life

5:00 A difficult childhood

7:30 Dealing with heart disease

10:30 The baddest man alive

11:45 Getting broken down

12:45 Becoming mortal

7:25 The will to live

20:45 GET SPROUTING with the Seed Huntress

21:20 DUROLANE break

22:45 Gratitude for the gift of life

25:20 Waiting for a transplant

28:00 Stickin around for a new heart

31:25 Not BREAKING

36:15 It’s not about me

38:45 Joe’s fired up


41:30 DUROLANE close


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Spartan Up on Instagram

Spartan Up on Twitter

CREDITS: Producer – Marion Abrams, Madmotion, llc. Hosts: Joe De Sena + Sefra Alexandra. Johnny Waite & Colonel Nye are still social distancing. Synopsis – Sefra Alexandra | Seed Huntress Production Assistant - Andrea Hagarty © 2020 Spartan

Jun 23 2020



296: Joe De Sena | How to Train, Think & Be Better During COVID-19

Humans 2.0 | Mind Upgrade
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Joseph De Sena, 44, has been an entrepreneur since his pre-teens. From selling fireworks at age eight, to starting a t-shirt business in high school, to building a multimillion-dollar pool business in college, to creating a Wall Street trading firm, De Sena is a living definition of the word "entrepreneur." Currently he is a managing director for ICAP, a brokerage agency.

De Sena knows what it feels like to succeed outside the office, too - and that's the feeling he seeks to bring to the world's athletes with the Spartan Race series. Throughout his lifetime, he's competed in any extreme sports adventure he could find, testing his mental and physical endurance against nature.

Growing up in Queens, Joe's mother valued healthy eating and living and passed along that value system. It's been well-documented that he worked hard growing up and ultimately got to Wall Street, where he made his mark and made himself a small fortune. He moved his family to Pittsfield, Vermont, and quickly entrenched himself and his family in the local landscape. Joe moved to Vermont in an attempt to get back to the way things used to be.

It's also well documented that Joe turned an interest in endurance racing into a passion. His racing resume is the stuff of legends - over 50 ultra-events overall and 14 Ironman events in one year alone. Most of his races are 100 miles or more with a few traditional marathons in the mix. (He once said that running a 26.2 marathon distance was "adorable.")

To put it in perspective, he did the Vermont 100, the Lake Placid Ironman and the Badwater Ultra... in one week. The elevation climb for the 135-mile Badwater race, which starts hundreds of feet below sea level in Death Valley, is over 8,500 feet up to Mt. Whitney and temperatures soar into the 120's. Joe also biked cross-country in the Furnace Creek 508 which has been coined "The Toughest 48 Hours in Sport." It's no wonder his favorite quote is, "Death is the price we pay for life, so make it worth it."

Joe's other athletic achievements:

- Raid International Ukatak: Canada, January 2001
- IditaSport: Alaska February, 2001 (1st place)
- Odyssey Adventure Race: Big Island, Va., March 2001
- OAR Beast of the East: Clayton Lakes, Va., April 2001 (1st place)
- Raid The North Extreme: Newfoundland, June 2001 (13th place out of 42)
- Adrenaline Rush: Dublin, Ireland, July 2001
- Discovery World Championships: St. Moritz, Switzerland August, 2001

In 2005, Joe decided that the world needed a new race, something that had never been done. And so, together with Peak Races, he created The Death Race, a 24-hour mental and physical test filled with unknown obstacles ( Racers couldn't and wouldn't know what to expect. The fear of the unknown would either break or motivate, and all they could do was try to survive. The race waiver includes three words: "I may die." It doesn't get any more real than that. No way to train, no way to prepare, just show up and make it to the end. And don't expect any love from Joe or the volunteers. They want to break these people, make them quit. Joe's been quoted as saying, "There's no light at the end of the tunnel. We're basically holding your hand to help you quit. The same way life does, right?"

Joe, and other racers who came to be called the "Founding Few" wanted to create another event, something that captured the extreme spirit of the legendary Death Race, but was modified and accessible to a much wider racing audience. And so the Spartan Race ( was born in 2010.

Spartan Race has grown dramatically in 2013 over just the year before. The number of competitors now stands at approximately 350,000 racers in 60 races in 2013 in the U.S., Canada and the UK. Over 3 million "likes" are on Facebook, a new e-book is available at, and an NBC Sports TV Special airs on Dec. 7, 2013. Participation in 2014 is expected to grow to 650,000 at events in 22-plus countries.

Spartan intends to wake up the world up and save humanity, one racer at a time if need be. It's a race meant to challenge, to push, to intimidate, to test and even to break those brave enough to try, and it was designed by seven people who know what that feels like. "Fun run" doesn't apply here. It's about being uncomfortable, overcoming obstacles and finding out what's possible when what you expect of yourself is everything. In the words of Joe himself: "The phrase 'I can't' doesn't mean anything to me anymore, not because of my ego but because I know anything is possible."

About Spartan Race

Spartan Race, voted Outside Magazine's Best Obstacle Race in 2012, is the world's leading obstacle racing series and the first of its kind to have global rankings. With 350,000 participants in 2013 at 60 events, Spartan Race is making this one of the fastest growing sports in the world. Spartan Race is a timed event series featuring races at four escalating distances in locations worldwide that culminate in a World Championship Finale with cash and prizes for the champions - with $300,000 in cash and prizes awarded in 2013 alone. While featuring competitive elite heats, Spartan Races are for athletes of all levels and abilities and are geared toward ripping people off their couches and into the outdoors.


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May 06 2020



583 - WHY Spartans Conquer and How to Think Like one with Joe de Sena

The James Altucher Show
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Joe De Sena worked for the mafia. He learned a lot from them. But then he realized you can make more money doing good. So he switched lives. Which is something a lot of people want to learn. I asked how he did it. (You’ll hear his process). And you’ll hear how he developed Spartan Race, the world's leading. obstacle race. He's also the author of "Spartan Up, Spartan Fit and The Spartan Way" and host of "Spartan Up!" podcast.

I write about all my podcasts! Check out the full post and learn what I learned at

Thanks so much for listening! If you like this episode, please subscribe to “The James Altucher Show” and rate and review wherever you get your podcasts:

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May 05 2020



31. Interview with Spartan Race Founder – Joe De Sena

Win Make Give with Ben Kinney
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Founder and CEO of Spartan Race Joe De Sena talks about the 7 Pilars of Spartan and how they impact your health and mindset. Olympic Wrestler, Andy Hrovat joins the conversation and shares his thoughts as well.

May 01 2020



Founder of Spartan and the Death Race, 3x Bestselling Author on Grit and High Performance--Joe De Sena

The Professionals Playbook
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My guest today is Joe De Sena, the Founder and CEO of Spartan, the world’s largest obstacle race and endurance brand. They have more than 250 events across 40 countries with over 1 million annual global participants.

He is also the host of the Spartan Up podcast and is a New York Times Best Selling Author of three books: Spartan Up, Spartan Fit, and The Spartan Way.

During our conversation we talk about how to build grit, his principals for high performance, and how he started the Spartan race.

  • Spartan Race (minute 02:00)
  • We're zoo animals (08:20)
  • Dark places during a race (12:00)
  • Leadership (14:30)
  • Firework business growing up (18:30)
  • Branding (22:00)
  • Death Race (23:00)
  • We quit too soon (28:00)
  • Money doesn't buy happiness (33:45)
  • His routine (35:00)
  • Risk (39:30)
  • Project he's working on (40:30)

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This episode was edited by Trevor Cabler

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Mar 31 2020



283 In the Trenches with the Founder of Spartan, Joe De Sena

The Fitness Business Podcast
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Joe De Sena Founder and CEO of Spartan, the world’s largest obstacle race and endurance brand – has demonstrated his entrepreneurial drive since his pre-teens. After building a multimillion-dollar pool and construction business in college, and creating a Wall Street trading firm, De Sena set his sights on ripping 100 million people off their couches by creating the Spartan lifestyle.

Mar 24 2020



Joe De Sena: CEO and Founder of Spartan Race | #ThePlaybook 211

The Playbook
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On this episode of #ThePlaybook, Joe De Sena, CEO and Founder of Spartan Race, provides his insights on: 

  • [6:51] - Why you need to set expectations about your management style immediately upon hiring team members
  • [8:14] - How a feeling of accomplishment or achievement can help people push through tough times or challenges
  • [12:00] -  How many entrepreneurs fall into a trap of being guided by their desire to avoid discomfort
  • [14:31] - Why having the right frame of reference will help to get you out of what Joe calls the “Valley of Death”

Mar 19 2020