Katie Guzman's guest appearances

Katie Guzman

The Women in Tech Show: A Technical Podcast

Product to Product

Ellen Chisa

Melissa Perri

Lara Hogan

Rachel Nabors

Brian Balfour

Brian Donohue

Nick Caldwell

Shaun Clowes

Nick Franklin

Jeetu Patel

Kate Darling

Taryn Southern

Kelley Rivoire

Rachel Thomas

Pratik Shah

OwlTail

The average SaaS company spends 8 hours on pricing—don’t do this. Asana's Katie Guzman walks us through how a $$ strategy can evolve with your product.See omnystudio.com/listener for privacy information.

<p>The average SaaS company spends 8 hours on pricing—don’t do this. Asana's Katie Guzman walks us through how a $$ strategy can evolve with your product.</p><p>See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.</p>

Scaling a monetization strategy as you scale - Katie Guzman @ Asana

Growth and adoption of software involves gathering metrics, evaluating them, and deciding among different strategies. Katie Guzman, Product Manager Lead at Asana explained different strategies in growth and adoption of software. We talked about metrics that can be used to evaluate this and examples of how Asana leverages that information. Katie also explained software monetization strategies and factors that can help determine what strategy to choose. At the end we talked about team leadership and how an internship program in Product Management is structured.

Software Growth and Adoption (Katie Guzman)