Jane Ractliffe's guest appearances

Jane Ractliffe

Managing Marketing

The What's Next Podcast

Chris Stephenson

Chris Cheng

Mark Adams

Drew Baker

Mike Wilson

John Broome

Paul Skinner

Ron Tite

John Boyle

Rob Mills

Simon Cheng

Shane Mitchell

Peter Anderson

James Lawrence

Peter Miller

OwlTail

In the first interview for the 'What's Next podcast, Karim Kanji speaks to Jane Ractliffe, Co-Founder and MD of Standard Media Index.  Jane gives us her insight and predictions for What's Next and why Australia/New Zealand is an excellent place for marketers to test and experiment whilst the rest of the world is still in the grips of the COVID-19 pandemic.  ABOUT JANE  Jane runs the Australian and NZ operations of Standard Media Index, a global provider of real-time advertising expenditure data, a business she co-founded in 2009.  A former media editor of The Australian, Jane's background is in media, a business journalist specialising in the sector for 15 years. Media remains Jane's passion, although these days she's focused on SMI's business development and innovating in the reporting of new and essential ad spend metrics. They've recently introduced the world's first Future Ad Demand data and are leading the way in reporting Digital Ad Formats (Online Video, Audio etc.) and Static and Digital Outdoor Ad format expenditure data. They're now working on the first pricing metric for Digital media. Jane has a BA (Journalism) and a Graduate Diploma in Applied Finance and Investment.   Subscribe to our podcast in all the usual places www.thewhatsnextpodcast.com/listen  --------------------------------------------------------- **JANE'S LINKS** Follow Jane on Twitter - @JaneRactliffe Follow Standard Media Index on Twitter @SMI_Data ------------------------------------------------------------------ **FOLLOW US** PODCAST WEBSITE - www.thewhatsnextpodcast.com INSTAGRAM - www.instagram.com/activeintworld TWITTER - twitter.com/ActiveIntlUK KARIM - twitter.com/karimkanji

In the first interview for the 'What's Next podcast, Karim Kanji speaks to Jane Ractliffe, Co-Founder and MD of Standard Media Index. Jane gives us her insight and predictions for What's Next and why Australia/New Zealand is an excellent place for marketers to test and experiment whilst the rest of the world is still in the grips of the COVID-19 pandemic. ABOUT JANE Jane runs the Australian and NZ operations of Standard Media Index, a global provider of real-time advertising expenditure data, a business she co-founded in 2009. A former media editor of The Australian, Jane's background is in media, a business journalist specialising in the sector for 15 years. Media remains Jane's passion, although these days she's focused on SMI's business development and innovating in the reporting of new and essential ad spend metrics. They've recently introduced the world's first Future Ad Demand data and are leading the way in reporting Digital Ad Formats (Online Video, Audio etc.) and Static and Digital Outdoor Ad format expenditure data. They're now working on the first pricing metric for Digital media. Jane has a BA (Journalism) and a Graduate Diploma in Applied Finance and Investment. Subscribe to our podcast in all the usual places <a href="https://www.thewhatsnextpodcast.com/listen" rel="noopener noreferrer nofollow" target="_blank">www.thewhatsnextpodcast.com/listen</a> --------------------------------------------------------- **JANE'S LINKS** Follow Jane on Twitter - <a href="https://twitter.com/JaneRactliffe" rel="noopener noreferrer nofollow" target="_blank">@JaneRactliffe</a> Follow Standard Media Index on Twitter <a href="https://twitter.com/SMI_Data" rel="noopener noreferrer nofollow" target="_blank">@SMI_Data</a> ------------------------------------------------------------------ **FOLLOW US** PODCAST WEBSITE - <a href="www.thewhatsnextpodcast.com" rel="noopener noreferrer nofollow" target="_blank">www.thewhatsnextpodcast.com</a> INSTAGRAM - <a href="www.instagram.com/activeintworld" rel="noopener noreferrer nofollow" target="_blank">www.instagram.com/activeintworld</a> TWITTER - <a href="https://twitter.com/ActiveIntlUK" rel="noopener noreferrer nofollow" target="_blank">twitter.com/ActiveIntlUK</a> KARIM - <a href="https://twitter.com/karimkanji" rel="noopener noreferrer nofollow" target="_blank">twitter.com/karimkanji</a>

What's Next with Jane Ractliffe

Jane Ractliffe is the Managing Directors Australia and New Zealand at Standard Media Index (SMI) and shares with Darren the process and value of measuring media spend and investment across multiple advertising categories. She discusses the role it plays in providing transparency to the industry and certainty to the data for marketers, agencies and investors.https://www.trinityp3.com/2019/08/value-of-measuring-media-expenditure/

Jane Ractliffe is the Managing Directors Australia and New Zealand at Standard Media Index (SMI) and shares with Darren the process and value of measuring media spend and investment across multiple advertising categories. She discusses the role it plays in providing transparency to the industry and certainty to the data for marketers, agencies and investors. <a href="https://www.trinityp3.com/2019/08/value-of-measuring-media-expenditure/" rel="nofollow" target="_blank">https://www.trinityp3.com/2019/08/value-of-measuring-media-expenditure/</a>

Jane Ractliffe And Darren Talk The Value Of Measuring Media Expenditure