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Stacey Sherman

7 Podcast Episodes

Latest 1 May 2021 | Updated Daily

Weekly hand curated podcast episodes for learning

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Cynthia James with Stacey Sherman on humanize Business

Women Awakening with Cynthia James

Over past 20 years, Stacy has worked in all size companies and advertising agencies leading sales and digital marketing. In 2018 she became head of Customer Experience, North America for Schindler Elevator. Her motto, “it is in our control to humanize business."


13 Apr 2020

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s4e19 Music PR with Stacey Sherman of RSP Entertainment Marketing [TJS 86]

The Jazz Spotlight Podcast: Music Business With a Touch of Jazz

Stacey Sherman of RSP Entertainment Marketing discusses music PR for musicians, from how a publicist can help them to how to create a DIY music PR campaign


30 Aug 2017

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58: Who has Dick Vitale's phone number and hangs out with him at the final Four? Stacey Sherman does, hear her interview on The Nice Guys today.

The Nice Guys on Business

Today's interview is with Stacey Sherman, founder of RSP Entertainment Marketing. Hear how she met Cee Lo Green, tweeted from Dick Vitale's phone, and would rather sit on a road case than in a seat at a show.  • Most RSP Entertainment clients are unsigned, so they need Stacey's help really bad! • RSP focuses mostly on publicity and media consulting for independent musical acts.  • She set up a backstage meet and greet introduction for Dick Vitale at a Lionel Richie show (and tells a great story about it during the interview) • Spoke about the importance of PR to a group of NARAS musicians (the Grammy people) at a NYC event • Interviewing Lita Ford as the special guest host for the Brassy Broadcast What did we learn from the interview: • She is all about promoting other people. • Others think she is a unicorn because magical, weird connection things happen to her.  •  Don't be afraid to ask questions. The smartest people realize that they don't know everything. You can learn something from everyone you meet if you are open minded. • People matter. Treat people with the respect and simple courtesy that everyone deserves and you might be surprised how far you'll get. •  Getting thrown out of your comfort zone can sometimes be just the thing you need to start doing what you were really supposed to be doing all along. • Trying to get musicians signed is not as glamourous as you might think, it's a lot of work and there is a ton of rejection. • She's all about projecting a professional business image, but loves to drop the "F-Bomb" in her personal life.  • At a show, she is most comfortable backstage sitting on a road case.  Reach out to Stacey: RSP Entertainment Marketing http://www.rspentertainmentmarketing.com/home Stacey@RSPEntertainmentMarketing.com Twitter or Facebook- @RSPEntMktg Special shout out to The Jefferson Clinton Hotel, Syracuse, NY. This is Stacey's FAVORITE hotel and they excel at over top customer service. Check them out here http://www.jeffersonclintonhotel.com/ and tell them The Nice Guys sent you.  Subscribe to the Podcast- https://itunes.apple.com/us/podcast/the-nice-guys-on-business/id966086057?mt=2 Check out our listener map here-  http://www.niceguysonbusiness.com/services.html


25 Aug 2015

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Episode 53: Stacey Sherman on why success in the music biz is all about the team you build around you

MusicBizCast with Kelly Castor

Stacey Sherman is a founder and media consultant at RSP Entertainment Marketing. Through her consultancy, Stacey promotes clients and coordinates all aspects of media, event, publicity, and image presentation. Stacey believes that everyone has a story to tell and she ensures that each clients’ story is heard. It could be as simple as a rewrite and updated artist bio, a press release to let the media know about an upcoming CD release, or securing corporate sponsorships and planning a full-blown press tour–RSP Entertainment can handle it all. Stacey’s longstanding motto is stand out, be important, help others.


20 May 2015

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Stacey Sherman: Publicity, Lita Ford & The GRAMMYs

Bridge The Atlantic

This week on Bridge The Atlantic we’re joined by publicist and rock star princess, Stacey Sherman. With her company RSP Entertainment Marketing, Stacey has worked with some of the most respected names on the indie music scene, including GoGirls Music, Cindy Alexander, and Hong Kong based band Noughts and Exes. In this episode we talk about what a publicist does, the misconceptions artists may have about working with a publicist, and what it's like to attend the GRAMMYs. Highlights: - Ross and Stacey are both pyjama workers - On Bridge The Atlantic, pants are optional - Don’t spell Stacey’s name wrong (or feel her wrath) - Stacey tells us about the experience of attending the GRAMMYs - We talk about the sense of community amongst indie artists at the GRAMMYs - Stacey tells us about the projects she’s currently working on - We hear all about Stacey’s recent experience on the other side of the microphone, interviewing rock legend Lita Ford - Stacey tells us the biggest mistakes and misconceptions artists...  See acast.com/privacy for privacy and opt-out information.


12 May 2015

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MGT36: Why It’s A Good Idea To Hire A Publicist - Stacey Sherman (RSP Entertainment Marketing)

Music Growth Talks: Podcast for Musicpreneurs

Stacey Sherman, who runs RSP Entertainment Marketing, knows what it takes to execute a successful PR campaign. And on this WeSpin Recipes podcast episode, she shares the harsh facts you might not be aware of regarding publicity.Listen to the show to learn what exactly to expect from a publicist, how much a PR agency charges, the typical response rate from press, and how to start a PR campaign on your own if you can’t afford hiring a professional yet. And, by the way, if you thought that getting bad feedback from media was bad – you were wrong.Some of the topics covered in the episode:- Why PR is more difficult even than what it seems- At what stages of a music career to work with a publicist?- Setting clear expectations before hiring a PR agency- When negative feedback from press is good- How many times to follow up with each media contact- A checklist for organizing your own PR outreach- A typical cost of a PR campaignGo to http://wespin.co/wsr36/ for the show notes and http://getacard.wespin.co/ to learn how to get a free WeSpin postcard by supporting the podcast.


8 May 2015

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21: Stacey Sherman - Glitter Heels, Grammys, and other Rock Star Publicist Adventures

The Brassy Broadcast with Jen Edds

Stacey Sherman, from RSP Entertainment Marketing, dishes on her Grammy trip, working the press line, what a publicist does, and so much more. The Dish: Stacey’s path to a publicity career What a publicist actually does When you need a publicist Navigating the Red Carpet Press Line in 5” glitter heels The Grammy Nomination Process Why grammar matters Taking Dick Vitale backstage at a Lionel Richie show What she keeps in her “Go Bag” What to include in your press kit Links & Resources: RSP Entertainment Marketing  GoGirls Music Stef Muzic Mariani Johnny Koenig Ways to Join the conversation & spread the word: If you found a nugget or two of value, or just enjoyed the conversation, drop by iTunes to leave a rating, review, and subscribe. Follow on twitter The Brassy Broad on Facebook Subscribe to The Brassy Broadcast ·      Click here to subscribe via iTunes ·      Click here to subscribe via Stitcher ·      Click here to subscribe via RSS


24 Mar 2015