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Emily Sussell

3 Podcast Episodes

Latest 24 Sep 2022 | Updated Daily

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The Business of Private Yoga (In Person & Online) with Emily Sussell

Mastering the Business of Yoga

This week on the podcast I am joined by Emily Sussell. Emily is the founder of Private Yoga Brooklyn and The Abundant Yogi[link]. Emily created a successful private yoga business in Brooklyn, and she now helps other yoga teachers create private yoga businesses! In this episode, we talk about what Emily did to create a successful private yoga business, how she took her business online, tips for a successful online business, how to teach private yoga online, and much more. Enjoy! This week's episode is brought to you by OfferingTree and BeYogi! OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount. This episode is brought to you by BeYogi. If you are in yoga teacher training, a full-time teacher, or a part-time teacher, beYogi has the best-rated yoga liability insurance to keep you covered in the event an injury happens. Teacher training students can get full coverage for just $25, and for the MBOm audience they are offering an exclusive deal for $20 off professional coverage. That’s just $139 if you are part-time. Go to beYogi.com/mbom to make sure you get this discount. That is beYogi dot com slash MBOM. And if you’re not in the market for yoga insurance, they publish 2 articles per week about the business of yoga. I’m on their newsletter because of how great the content is, so I definitely recommend you subscribe. If you are a yoga teacher who is uninsured or considering switching providers, I 100% recommend beYogi. Again, to get the exclusive $20 off MBOM discount go to beYogi.com/mbom.

1hr 3mins

13 Apr 2020

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Episode 8: {Business of Yoga} How to Build a Private Yoga Teaching Business with Emily Sussell

The Yoga Goddess Academy Podcast

In this episode I interviewed Emily Sussell, a successful yoga teacher, business coach, and entrepreneur. She became a certified yoga instructor in 2013 and founded Private Yoga Brooklyn, a premium private yoga service in New York City. As other yoga teachers noticed her success and reached out to her for help in creating their own private yoga businesses, Emily was inspired to start Abundant Yogi Coaching, a business coaching institute for yoga teachers worldwide. In addition to coaching and mentorship services, she offers educational resources and coaching retreats to empower yoga teachers with tools to thrive financially and be more impactful as healers. This episode is perfect for you if you're having money wobbles, have been curious about how to build a private yoga business, or aren't sure how to differentiate yourself as a yoga teacher.   This episode of the podcast is sponsored by my yoga teacher training program. I have two formats available: a 6-month online, as well as a 13-day in Costa Rica. Without them I wouldn’t be able to make amazing content like this for you.   In this episode we discuss: How Emily uses her breath to bring her yoga practice into every aspect and interaction of her life Building a yoga business through teaching private sessions and why this led to financial security for Emily My own journey of building my yoga business to where it needs to be to contribute to my family The importance of making money as a yoga teacher and treating your teaching as a business Emily’s top tips for getting more students in a sustainable, ongoing way Optimizing your website to find you students Finding your niche as a yoga teacher (and why this is essential) The power of your subconscious mind and staying open to possibilities as the keys to your success Emily’s most embarrassing yoga teacher moment     Links mentioned: My yoga teacher training Yoga Goddess Collective (my free Facebook group) Shannon Crow, The Connected Yoga Teacher     Where to find Emily: Private Yoga Brooklyn The Abundant Yogi Instagram Facebook

35mins

28 Jan 2020

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130: Make a Profit Teaching Private Yoga with Emily Sussell

The Connected Yoga Teacher Podcast

The Connected Yoga Teacher Podcast 130: Make a Profit Teaching Private Yoga with Emily Sussell Description: Can you make a good living teaching yoga? A lot of us yoga teachers struggle with money mindset - we don’t like to talk about making profits, or think about sharing yoga as a business. However, that’s an important part of being able to bring yoga to others. You need to be able to sustain yourself first, before you can serve others. On this episode, Emily Sussell reveals how she makes $100,000 a year with her yoga business, and how you can too. Emily is a successful yoga teacher, business coach, and entrepreneur. She became a certified yoga instructor in 2013, and founded Private Yoga Brooklyn, a premium private yoga service in NYC. As other yoga teachers noticed her success and reached out to her for help in creating their own private yoga businesses, Emily was inspired to start Abundant Yogi Coaching, a business coaching institute for yoga teachers worldwide. In addition to coaching and mentorship services, she offers educational resources and coaching retreats to empower yoga teachers with tools to thrive financially and become more impactful as healers. Finding your niche is a common theme on the podcast. Emily explains how teaching private yoga can be a niche on it own, and how to make the leap from teaching group classes to private yoga. She explains how she found her ideal client avatar, set her prices and marketed herself using branding on her website and SEO. Her biggest piece of advice? Motion over meditation. If teaching private yoga is something you’ve given even a little bit of thought to, or if you just want to be able to make a decent income as a yoga teacher, this episode is for you. Key Takeaways: [6:35] Shannon introduces her guest for this episode - Emily Sussell.[8:30] Where did Emily's yoga journey begin and how did she get to where she is today?[13:56] What was the biggest thing for Emily that allowed her to shift from teaching group yoga to specializing in private yoga?[15:38] What are some of Emily's tips around starting to specialize in teaching private yoga? [18:22] Emily shares some advice around just taking the leap and going for it.[20:42] How does Emily decide on the pricing for her yoga classes? She has a special equation![23:10] Emily believes it's possible to make a good income teaching yoga and teaching private yoga. She shares her insights into what that might look like.[25:29] What are Emily's suggestions for attracting the right kinds of clients who can afford your fees?[27:47] Shannon and Emily discuss niching down and specializing.[30:36] How do packages and discounted pricing play into Emily's offerings?[35:50] At what point did Emily transition from group to private classes?[38:01] What is the most effective channel for Emily to get in front of her potential clients in terms of marketing and visibility?[41:33] What does a 1:1 yoga session look like?[45:38] What's the first step to take if you're looking to move in the direction of teaching private yoga classes?[48:30] Check out the links for more information on insurance and waiver forms.[49:18] Find out more about Emily's work via her Facebook group and her coaching website, Abundant Yogi.[50:29] Shannon shares some of her key takeaways - she'd love to hear yours too! Links: Emily Sussell, Private Yoga Brooklyn Mastering the Biz of Private Yoga Facebook Group Abundant Yogi Coach.com Marie Forleo B School Four Agreements Yoga Student Waiver The Connected Yoga Teacher Podcast Episode 105: Insurance for Yoga Teachers with Beth McVeigh Insurance for Yoga Teachers Yoga for Pelvic Health Meaford, Ontario Gratitude to our Sponsors Schedulicity and Pelvic Health Professionals Quotes from this episode: "I fell in love with everything about working 1:1 with somebody in their home." "One of the things that helped me make that transition [to specializing in private yoga] was honestly, deciding to." "I realized that if I didn't choose something and commit to it, then I was just going to stay in this space of vagueness." "When you're building a business and you're trying to move forward with growing something, don't get stuck in that place of constantly meditating what's the best way to do this." "When we're creating marketing, we're not trying to appeal to everyone." 

57mins

19 Aug 2019