3 Key Steps to Successful Outbound Marketing | Interview with Jake Jorgovan from Lead Cookie & Content Allies
Pathmonk Presents Podcast
We welcome serial entrepreneur and leadership, sales, and marketing connoisseur Jake Jorgovan. Jake joined us to discuss his journey with two of his successful companies, Lead Cookie, and Content Allies. Lead Cookie is a B2B lead generation agency helping to generate qualified sales opportunities. Content Allies help companies build revenue-generating podcasts. So really, he just does everything we love. Jake dives into the behind-the-scenes of his growing businesses well giving us access to his personal journey and offering us advice. With his expertise in outbound marketing, Jake can offer listeners perceptive suggestions and steps to take in order to be successful in outbound marketing. Outbound leads are unfortunately not built on trust in the same way inbound leads are. We have to ensure that our targeting is accurate, our message is relevant, and that we work to build the relationship with more intentional touchpoints. Click play and learn more about successful outbound marketing.
477 How To Start New Businesses with Jake Jorgovan @ Content Allies
thinkfuture with kalaboukis
Enterprise Podcast Consultant, Serial Entrepreneur, Blogger, & Creator. A powerful new business building framework: a must-read for all startup founders. https://jake-jorgovan.com/blog/my-framework-for-starting-a-new-business--- Send in a voice message: https://anchor.fm/thinkfuture/messageSupport this podcast: https://anchor.fm/thinkfuture/support
Sharing Thought Leadership with Jake Jorgovan (CNS 179)
The Credibility Nation Show
This episode features Jake Jorgovan who talks about sharing thought leadership to the world through personal branding and content. He is a serial entrepreneur, startup advisor, author, podcaster, outbound sales, and personal branding expert.Jake is part of three ventures at the moment — Content Allies, Lead Cookie, and Zlab Supplies. He also has a blog and a podcast. He publishes weekly content about his entrepreneurial journey. His blog and podcast feature interviews with 150+ agency owners daily. If you’re a CEO and you’re not delivering the thought leadership content you need to do, you can reach out to Jake Jorgovan through his LinkedIn https://www.linkedin.com/in/jakejorgovan/ or visit his website at https://ContentAllies.com.Mitchell Levy is the Global Credibility Expert at AHAthat, the first AHA leadership (Thought Leadership) platform on the market for thought leaders, experts and companies to unleash their genius to the world. His passion is helping entrepreneurs, business owners and C-Suite Executives get known as thought leaders & become best-selling authors with the AHA platform. He is an accomplished entrepreneur who has created 20 businesses in Silicon Valley including four publishing companies that have published over 800 books. Mitchell is an international best-selling author with 60 business books, has provided strategic consulting to over 100 companies, has advised over 500 CEOs on critical business issues, and has been chairman of the board of a NASDAQ-listed company. Visit https://www.credibilitynation.com to learn more about the Credibility Nation community.Visit https://www.ahathat.com/author to learn how you can become an Amazon best-selling author in 4 months.
Vera Jones, Mark Aylward & Jake Jorgovan on Thought Leader Life Credibility Specials (MLP 134)
Mitchell Levy Presents AHA Moments
Get to know these successful thought leaders and find out how they present themselves and their crafts as experts in their fields.Vera Jones is a motivational speaker, author, and communication coach. She is the Women’s Basketball analyst of Big Ten Network and the president of Vera’s VoiceWorks, LLC. Her ultimate goal is simply to assist individuals and organizations in reaching theirs. She vicariously conducts professional development coaching in workplaces and organizations. If you’re a leader of an organization and you’re managing unmanageable employee adversity, you should consider reaching out to Vera Jones by visiting her website at https://www.verasvoiceworks.com/ or https://www.linkedin.com/in/verajones/.Mark Aylward is the founder of 7 Pillars LLC. Mark has been a technical recruiter for 30 years. For the last 25 years, he has been a business owner and operator, starting, building, operating, and selling companies. Mark helps people who are not yet doing what they would like to be doing professionally with candid, honest, and practical advice that is actionable. If you are stuck in your career and want to transition to doing what you want to be doing professionally, consider reaching out to Mark Aylward by visiting his website https://www.7pillarsglobal.com and going to https://www.linkedin.com/in/aylwardmark.Jake Jorgovan is a Serial Entrepreneur, Startup Advisor, Author, Podcaster, Outbound Sales, and Personal Branding Expert. Jake is part of three ventures: Content Allies, Lead Cookie, and Zlab Supplies. He also has a blog and a podcast. He publishes weekly content about his entrepreneurial journey. His blog and podcast feature interviews with 150+ agency owners daily. If you’re a CEO and you’re not delivering the #thoughtleadership content you need to do, you can reach out to Jake Jorgovan through his LinkedIn https://www.linkedin.com/in/jakejorgovan/ or visit his website at https://ContentAllies.com.Global Credibility Expert, Mitchell Levy is a TEDx speaker and international bestselling author of over 60 books. As The AHA Guy at AHAthat (https://ahathat.com), he helps to extract the genius from your head in a two-three hour interview so that his team can ghost write your book, publish it, distribute it, and make you an Amazon bestselling author in four months or less. He is an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 800 books. He’s provided strategic consulting to over one hundred companies, and has been chairman of the board of a NASDAQ-listed company. Mitchell has been happily married for thirty years and regularly spends four weeks in Europe with family and friends. Visit https://mitchelllevy.com/mitchelllevypresents/ for an archive of all the podcast episodes.Connect to Mitchell Levy on:Credibility Nation YouTube Channel: https://bit.ly/3kGA1LICredibility Nation LinkedIn: https://www.linkedin.com/company/credibilitynation/Mitchell Levy Present AHA Moments: https://mitchelllevy.com/mitchelllevypresents/Thought Leader Life: https://thoughtleaderlife.comTwitter: @CredtabulousInstagram: @credibilitynation Learn more about your ad choices. Visit megaphone.fm/adchoices
Strengthening the Sales Process with Podcasts with Jake Jorgovan of Content Allies and Ledge Ledgewood of Add1Zero
Leaders of B2B - Interviews on B2B Leadership, Tech, SaaS, Revenue, Sales, Marketing and Growth
In this episode, they talk about how you can use a podcast to drive revenue for your business, and how you can turn podcast interviews into revenue-relationships. Ledge and Jake discuss multiple approaches and how they each approach podcast interviews. Ready to start your B2B podcast? Reach out to us today at ContentAllies.com.
$40M+ In Sales for Clients Through LinkedIn, Podcasting, and Content Creation with Jake Jorgovan of Lead Cookie and Content Allies
The Marketing Innovators Podcast
In this episode of The Marketing Innovators Podcast, Jake Jorgovan, Founder of Lead Cookie & Content Allies, shares his insights from generating $40M+ in sales for his clients through LinkedIn, podcasting, and content creation. In this quick 25-minute episode you’ll hear learn about: Growing Successful Companies including... The truth about staying ‘ahead of the curve’ in business, no matter what industry you’re in How NOT to spread yourself too thin (even while running multiple companies) A simple shift that guarantees positive client results BEFORE you take a client on Self-sabotaging mistakes Jake made for years and how he stopped shooting himself in the foot (this could save you years of frustration!) And a profitable lesson he learned after firing his accountant—this may be holding you back too. Podcasting and Content Creation including... The BETTER benefits of podcasting—beyond listeners turning into leads which is also great! The all-too-common Content Mistake most people make starting out And the Simple Shift you should make before you hit “Publish” on your very next piece of content if you want to reach and resonate with the right people. Succeeding with LinkedIn including... The “60-Minute LinkedIn Focus Fix” that turns profile browsers into interested prospects (Jake would do this FIRST if he was brand new to LinkedIn!) How to get the MOST value out of LinkedIn WITHOUT paying for LinkedIn Ads And the ONLY strategy you should use if you are going to pay for LinkedIn Ads (as told by “the world’s leading expert on LinkedIn Ads” according to LinkedIn!) Finally Jake reveals “The Untapped Opportunity” he’s tapping into in 2021. His opportunity may not be yours, but pay close attention and you’ll hear a simple way to discover your own. This quick episode is worth listening to more than once. Resources mentioned in this episode: How to start & produce a B2B podcast in 2021 — Jake Jorgovan Lead Cookie Content Allies Jake's Blog AJ Wilcox LinkedIn Ads The Marketing Innovators Podcast is brought to you by 2Web.ca. 2Web makes it simple to grow your business’ online presence without overwhelm.
Serial Entrepreneurship & Thought Leadership with Jake Jorgovan, Founder Content Allies
Get in the Mode
In this episode of “Get in the mode” David J talks with Jake Jorgovan, a serial entrepreneur and founder of Content Allies. Jake shares some of his thoughts on how he pursues ventures that are successful and when to cut bait on ones that are. Jake also shares his views on thought leadership and how it can benefit entrepreneurs and leaders alike. Having a fully remote team in different time zones and Jake himself living like a digital nomad, this episode is a must watch if you are trying to keep your staff engaged and aligned on goals with the right tools. There’s plenty of nuggets on this episode you don’t want to miss if you are an Entrepreneur.
[PS #0010] How to hire your next A-player with Jake Jorgovan
Productize My Service with Tyler Gillespie
Hi Productizers, Today, we have Jake Jorgovan, serial entrepreneur, author, podcaster, and business advisor, talking to us about the one subject every single person looking to run a productized service NEEDS to hear: How to succeed in your next hire and bring on a-players in your businessJake is also the founder of Lead Cookie and Content Allies, and runs both companies with minimum involvement - a testament to his excellent processes, both hiring and otherwise. Through these companies, he has generated $40M+ in sales for his customers.Today, he shares with us the secret to turning every hire into a success. This was a special Masterclass presentation that goes deep into hiring strategies. Grab your notepad and let’s build some leverage in your service business.TylerExclusive Masterclass:Golden Timestamps:7:44 - The top hiring mistakes that people make9:14 - Find out why hiring someone for sales can sometimes be a mistake10:25 - How to find out who you need to hire13:50 - Someone else will love the work that you hate27:45 - How to set up a new hire for success29:00 - Breaking down the four phases of success for a new hire32:00 - When someone fails to deliver, look at the manager (AKA - you!)36:00 - The phases of leadership that people usually hire for41:09 - How to determine pay for contract and full-time hires46:04 - Should you work with contractors or full-time resources?49:04 - What you can do as a founder if you don’t have the time to interview people58:55 - When is the right time to make your first hireKey Takeaways:Pay attention to where you are becoming a bottleneck to your own business. Entrepreneurs are best used when they’re doing the work that nobody else can, so look out for moments where you may be limiting the growth or sustainability of your company.Set your new hire up for success. It’s important to be clear about expectations, consistent with constructive feedback, and chart out what success looks like for your new hire’s first quarter.Ensure that you carve out a very specific role for a new hire. Don’t expect them to be a version of you, instead, map out the tasks they need to do, and the skills they need to succeed. This will reduce the likelihood of frustration for both you, and the new hire.Lead Cookie Business Model Breakdown:Customer: Small B2B businessesMechanism: Outbound LinkedIn efforts by optimizing, engaging, and converting leadsResult: Generate qualified sales meetingsCSPO:Pain: Not enough leads and prospectsSolution: End-to-end services for high-quality lead generation on LinkedinOffer: Generate up to 20 qualified leads per month with a risk-free trial and money-back guarantee starting at $997/monthDon’t be your own bottleneck:Big Idea: While it can be tempting to do everything simply because you think of everything that needs to be done first, don’t be your own bottleneck. Always ask yourself, “What else can I get off my plate?” I have found that the more I do, the less I can do. So focus your efforts on doing the stuff that nobody else can. It will be better for your employees, and better for you!Thinking Time + Action:What are some hiring mistakes that you’ve made, or that you think your managers have made? Can you identify with any of the reasons that Jake listed out? Come up with a few points that you can definitely put into practice for your next hire.How do you rate yourself from 1-5 (5 being highest) as a manager? Which aspects of the role do you find the most challenging? List out some of Jake’s ideas that may help you do better when managing a team.What are the aspects of your work that you find most energizing or fascinating? And which aspects of your work are the most boring? List out the next three roles that you would like to hire for, maybe even chalk out a rough description of the tasks.Part of hiring & training is taking 100% responsibility for how it goes. If a hire doesn’t work out, or a new team member misses the mark, it’s 100% on you. When you can have that level of accountability real changes start to happen.Resources:The One Minute Manager - Ken Blanchard and Spencer JohnsonLead Cookie’s WebsiteJake Jorgovan’s WebsiteJake Jorgovan’s BlogI hope this discussion has helped you rethink some of your hiring strategies and make some improvements to set you up for your greatest success in running your business.Next week, we’ll be hosting Andrew Davison, Founder of Luhhu - a productized service that helps businesses save time and money by automating repetitive processes using tools like Zapier. Andrew and I will discuss ways you can streamline and automate your workflows so you can do more, for less.Don’t miss it!T--Tyler💡Thinking Time Chief @Productized Services🎙️Podcast | 🧑🏻🤝🧑🏽 Community |♟️Mentoring
E187 Build a strategic partnership with podcasts with Jake Jorgovan
The Digital Agency Show | Helping Agency Owners Transform Their Business Mindset to Increase Prices, Work Less, and Grow Profits
Jake Jorgovan is a Serial Entrepreneur, Author, Podcaster and Business Advisor. He is the Founder of Lead Cookie, Content Allies, and Arete Incubator. Jake is also the host of the Working Without Pants Podcast and shares the raw lessons of his entrepreneurial journey at Jake-Jorgovan.com. Jake’s professional focus is to build companies that enable freedom of time and financial profitability. He does that by being an active entrepreneur in the trenches and through training others on entrepreneurship, leadership, sales & marketing.
069: Hiring The Right People For Your Team With Jake Jorgovan
Say it Online
Trying to build a team that’ll help your agency grow – and make you sweat a little less when you have to hand off work? Say chats with Jake Jorgovan about exactly that, getting him to share all his secrets when it comes to hiring the right people for your team, from common mistakes that business owners make when hiring to why your onboarding process is so crucial. Jake Jorgovan is a serial entrepreneur, author, podcaster, and business advisor. He is the founder of Lead Cookie, Content Allies, and Arete Incubator. Through these companies, Jake has generated $40M+ in sales for his clients. Jake is the host of the Working Without Pants Podcast and shares the raw lessons of his entrepreneurial journey at Jake-Jorgovan.com. Jake’s professional focus is to build companies that enable freedom of time and financial profitability. He does that by being an active entrepreneur in the trenches and through training others on entrepreneurship, leadership, sales, and marketing. Jake has a degree in entrepreneurship from Belmont University and has been awarded Nashville’s Youth Entrepreneur of the Year. He has spoken at conferences such as SXSW and has been featured in publications such as Inc and Forbes. Jake lives a nomadic life and has traveled the world while running multiple companies. In this episode, Jake dives into how to anticipate when you’ll need to hire next, how to support your new hire throughout the onboarding process, and why you should NEVER hire in a hurry. Tune in to learn how to: Identify green and red flags throughout your hiring process Build teams that love to work together (and get stuff done!) Nurture employees who have potential but haven’t found the right space or direction to fully hone their skills. Connect with Jake at jorgovan.com, contentallies.com, and leadcookie.com