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Nick Francis Podcasts

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36 of The Best Podcast Episodes for Nick Francis. A collection of podcasts episodes with or about Nick Francis, often where they are interviewed.

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36 of The Best Podcast Episodes for Nick Francis. A collection of podcasts episodes with or about Nick Francis, often where they are interviewed.

Updated daily with the latest episodes

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Building a Purpose-Driven Business with Nick Francis

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Nick Francis co-founded Help Scout, a customer service tool used by more than 10,000 businesses, in 2011. Since day one, this customer service software company has been fully remote, and today, they boast a team of about 90 people, with folks working from 70 cities globally. Nick’s mission in life is to build things that stand the test of time: products people love, a place people want to work, and a business with a far-reaching impact. Living in Boulder, CO with his wife Anastasia and dog Elvis, they love going on long walks and traveling whenever possible.

Links to learn more about Nick Francis:

Nick’s Website

Help Scout

Help Scout Instagram

Help Scout Twitter

Help Scout LinkedIn

Nick's Twitter

Nick's LinkedIn

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Check out Help Scout’s new video series, Against the Grain, which amplifies stories of for-profit businesses that believe in doing things for the greater good. Instead of typical business success stories centering around personal gain and ignoring the community, see the type of business success stories people should look toward and emulate.

Sep 15 2020 · 50mins
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Nick Francis of Casual Films Talks Capturing Brand Stories Through Video, AKA "The New Fire"

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Ep #115 - This week on the podcast, Justin Womack and Andros Sturgeon are joined by Nick Francis, Chairman and co-founder of 'Casual Films,' to discuss the power of video for your business and brand. Nick launched 'Casual Films' back in 2006 following a brief stint at the BBC. As a director and producer, he has won several awards for his work internationally, including the prestigious IVCA Best Director Gold.

Since its initial launch, 'Casual Films' has produced nearly 10,000 films for some of the worlds largest, most challenging and exciting companies. They've grown to include three offices in London, New York and the San Francisco Bay. Their first commission, back in 2006, was for travel video blogs courtesy of Expedia. You'll hear full details on this story during the interview.

Nick has gone on to release his book, "The New Fire: Harness The Power Of Video For Your Business," where he shares why video is replacing the campfire as a cultural medium for storytelling and how businesses must take advantage. Find out more about Nick, his philosophy for video marketing and what's next for 'Casual Films' in today's 'Marketing Geeks' interview.

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Learn More About Nick Francis and Casual Films:

Visit the Casual Films website at: https://www.casualfilms.com/

Get Nick Francis' book, "The New Fire: Harness the Power of Video For Your Business," on Amazon at: https://www.amazon.com/New-Fire-Harness-Power-Business-ebook/dp/B07T4LPVZM

Connect with Nick Francis on LinkedIn: https://www.linkedin.com/in/nickfrancisfilm/

Follow Casual Films on Facebook: https://www.facebook.com/CasualFilms/

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Connect & message the Marketing Geeks, Justin Womack and Andros Sturgeon, on LinkedIn:

Justin Womack: https://www.linkedin.com/in/justinwomack1/

Andros Sturgeon: https://www.linkedin.com/in/androssturgeon

We are looking to feature guest voicemails on the show so please send us your voicemail for consideration. (See bottom of show notes for link to leave voice messages).

Want to be a guest on the Marketing Geeks Podcast or suggest someone? Please email us at info@marketinggeekspodcast.com

Visit our website www.MarketingGeeksPodcast.com

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Aug 15 2020 · 1hr 15mins
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Nick Francis of Help Scout

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Today, I’m talking with , the Co-founder and CEO at where they empower customer-centric businesses to serve people in the most human, helpful way. After spending two years at Groove, a competitor of Help Scout, I was obviously aware of them and their brand but we were so focused on our own mission that I never dug too deep into their story. I’m glad that I had the opportunity to change that as I prepared for this interview. Help Scout is a fully remote company with more than 100 employees and while they’ve raised some money, they’re profitable and operate as a certified B Corp. B Corps are businesses that meet the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. As every founder knows, it’s never easy to grow a business and Nick’s story is no different. The part of the journey we focus the most on is hiring—what went wrong in the early days and how they got it right.  There is a ton of practical advice in here that any team can act on right away, I know it’s changed my thinking about hiring, but the bigger message Nick shares is that when it comes to diversity and inclusion the right thing to do is also the best thing for the business. Especially now, so many companies talk a big game when it comes to diversity and inclusion but few actually back it up. Help Scout is one of those rare exceptions that put their money where their mouth is.
Jul 22 2020 · 44mins
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Episode #80- Nick Francis

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Everyone knows that video is the most powerful form of communication but very few know how to make it really work. 

Nick isn’t just a creative genius behind the camera, he’s a master of understanding human nature and how to use video to grab people’s attention. His videos were getting so much engagement YouTube contacted him and his team to understand what their secret was. 

Nick’s company started on the road to Mongolia in a clapped out Mini. They’ve gone on to create over 10,000 videos for the world’s largest businesses, including Facebook, Google, RedBull, Chanel and Samsung, winning 100 awards along the way. 

In his new book ‘The New Fire’ Nick reveals his best kept secrets on how to harness the power of video for your business. 

In this episode you will learn: 

  • How Nick used his resourcefulness, boldness and initiative to support his leap
  • The best way to find work in the film industry and Nick’s tips for building a great team
  • Nick’s must have technology suggestions to get started making films of your own

Connect with Nick at: 

Website: https://www.casualfilms.com/

Email: nick@casualfilms.com

Facebook: https://www.facebook.com/CasualFilms

LinkedIn: https://www.linkedin.com/in/nickfrancisfilm

Instagram: https://www.instagram.com/casualfilms/

Twitter: https://twitter.com/@CasualFilms

Book Link: https://www.amazon.com/New-Fire-Harness-Power-Business/dp/1912009048

Jun 30 2020 · 30mins
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(Employer) Brands as broadcasters with Nick Francis, Co-Founder of Casual Films

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Content marketing is extremely valuable in employer marketing.  What is it? It's a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action (Content Marketing Institute).
That's why I wanted to continue the chat I had with Nick Francis in Episode 2 about a section of his book, The New Fire - Harness the power of video for your business.  
He wrote about brands as broadcasters. When brands think like broadcasters what happens to their content? And what does this mean for employer branding?
About my guest: Nick is a communications strategist, author and filmmaker. His company, Casual Films produces over 2,000 films a year for some of the world’s most influential brands. They have worked in 45 countries and had their work translated into 35 languages, winning over 100 awards in the process. From Casual’s first job on the road to Mongolia in a clapped out Mini their spirit of adventure has led them to offices in London, New York, LA, San Francisco and Amsterdam. He previously worked for BBC News and has studied, read, written and presented extensively about video, storytelling, brand building and communication. He is a Founding Director of the Casual Films Academy charity which trains young people in filmmaking through producing videos for charitable causes.
Useful links discussed in the episode
GoDaddy's YouTube Channel as a great example of YouTube's Content Structure: https://www.youtube.com/channel/UCgH_SmWw9WianYyOB5Y6tEA
Red Bull and their standout commitment to behaving as a broadcaster: https://www.redbull.com/gb-en/
EY and their apprenticeship content: https://ukcareers.ey.com/students/career-advice/apprenticeships
Rolls-Royce and their myth-busting apprenticeship videos: https://www.youtube.com/watch?v=H8btA5jWuxM
If you want to find out more about Nick's book then pop over to his website: https://www.newfirebook.com/
Thanks for listening.
Chris Le'cand-Harwood
Social Media & Content Marketing Consultant
www.chrislch.com
Sponsorships: off for this episode

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Apr 16 2020 · 50mins
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Video and the Desire For Human Engagement with Nick Francis

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As the world is dealing with fear and uncertainty caused by this terrible virus pandemic I feel more than ever the importance of video in building authentic human relationships and communication.

In this episode of the podcast we’re exploring the role that video plays in evoking human engagement, both in marketing and in communications.

Nick Francis is a communications strategist, author and filmmaker. His company, Casual Films produces over 2,000 films a year for some of the world’s most influential brands. They have worked in 44 countries and had their work translated into 35 languages, winning over 100 awards in the process. From Casual’s first job on the road to Mongolia in a clapped out Mini their spirit of adventure has led them to offices in London, New York, LA, San Francisco and Amsterdam. He previously worked for BBC News and has studied, read, written and presented extensively about video, storytelling, brand building and communication. He is a Founding Director of the Casual Films Academy charity which trains young people in filmmaking through producing videos for charitable causes.

Mar 23 2020 · 43mins
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Why Video Is 'The New Fire,' With Nick Francis of Casual Films

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Get all of the episodes and notes here.

Join The Five to make every sale.

  • Drove from London to Mongolia in Mini Cooper
  • Wanted to drive an old car that would break down and that's part of the adventure
  • 2006 made video diaries for Expedia
  • Had a great client and some money left over
  • Four offices around the world
  • Be authentic
  • Strip away the ego
  • Strip away the brand
  • Strip away the logo
  • Understand your audience's challenges
  • Talk to those challenges
Your customers will tell you why you're special, if you ask. "
  • You need to talk to your customers
  • Talk to your top five clients
  • Ask them why they came to you
  • Do the work and get the details on why they love you and tell that story
  • Tell a touching story
  • Talk to your customers to find why you're special
  • Now run with that
  • Go deep on one story
  • Illustrate how you care
  • How you do anything is how you do everything
  • Be incredibly specific

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Mar 13 2020 · 41mins
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Book Chat: The New Fire - Harness the power of video for your business with Nick Francis

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Cisco predicted that 82% of the world's consumer internet traffic will be video by 2021. 

What does this mean for business? In this episode I chat with Nick Francis about his book: The New Fire - Harness the power of video for your business.  We talk about why video is so important, the power of stories and how talent acquisition professionals make the most of video.  

Nick is a communications strategist, author and filmmaker. His company, Casual Films produces over 2,000 films a year for some of the world’s most influential brands. They have worked in 45 countries and had their work translated into 35 languages, winning over 100 awards in the process. From Casual’s first job on the road to Mongolia in a clapped out Mini their spirit of adventure has led them to offices in London, New York, LA, San Francisco and Amsterdam. He previously worked for BBC News and has studied, read, written and presented extensively about video, storytelling, brand building and communication. He is a Founding Director of the Casual Films Academy charity which trains young people in filmmaking through producing videos for charitable causes.

Useful links

We talked about some great storytelling examples from Netfilx: https://www.chrislch.com/post/netflix-do-diversity-stories-naturally

If you want to find out more about Nick's book then pop over to his website: https://www.newfirebook.com/

Thanks for listening. 

Chris Le'cand-Harwood

Social Media & Content Marketing Consultant

www.chrislch.com


--- Send in a voice message: https://anchor.fm/employercontentmarketing/message
Mar 05 2020 · 47mins
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How to Create Highly Engaging Videos that Your Audience Loves w/ Nick Francis

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Nick Francis is the co-founder of Casual Films which is a video production agency that helped create over 10,000 videos for his clients like Facebook, Google, Redbull, Chanel, and Samsung. He is also the author of the new book called "The New Fire" and also a podcast host for "The Better Video Podcast".

During this interview we discuss:

1:10 - Nick shares the story about how his journey to filmmaking began.

5:23 - Nick shares the one business superpower he wishes he had.

6:58 - He shares the #1 strategy they use to get clients today.

10:00 - Why Youtube contacted Nick to share how he was getting so much engagement with his videos.

15:02 - Nick shares key elements to creating highly engaging videos that your audience will love.

18:25 - The science of empathy and how it affects us through watching videos.

21:32 - The result if your target audience would feel the emotions that you were trying to convey.

25:53 - He shares his favorite growth tool/software.

26:20 - Lastly he recommends one of his favorite books (besides his) to the audience.

Nick's websites:

Connect on LinkedIn

www.casualfilms.com

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Mar 02 2020 · 27mins
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Heroes and the craft of customer support - Interview with Nick Francis

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Heroes and the craft of customer support - Interview with Nick Francis, CEO and co-founder of HelpScout, a Saas software company that provides an email-based customer support platform, knowledge base tool, and an embeddable search/contact widget for customer service professionals. Nick joins me today to talk about the ‘craft’ of customer support, making support and contact centre agents heroes and their latest Customer Support Survey.

Dec 03 2019 · 26mins
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